Author U Your Guide to Book Publishing

Dr. Judith Briles
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May 23, 2013 • 58min

The How-tos of Cover and Interior Book Design Show 05-23-2013

Do you know how critical your cover design is for your book? How about the interior? Have you settled for just "good enough"? Have you ever had to make an excuse as to how your book looks, or feels? You won't after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Nick Zelinger joins in for the hour to identify what works and doesn't in the book and cover design worlds. -What the key components of a great book cover is all about. -How to create a visual picnic for the book buyer. -What the key elements that every cover should have. -What separates a mediocre book from a stellar one in design. -For nonfiction, how to create a cover and interior that says, "I have the answers ..." -For fiction, how to create a cover that seduces the reader to buying the book. -What the top mistakes authors make over and over and how to stop them. How to rescue your own book or the one that someone else designed. -Why you don't design your own stuff...period. Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of Author YOU: Creating and Building the AUthor and Book Platforms. Nick Zelinger is the CEO of NZ Graphics, a Colorado based book and cover design as well as general graphics company. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Nick's extreme flexibility and creativeness has contributed to many of Judith's clients book, as well as her own. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.
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May 16, 2013 • 58min

Author Platforms and Game Plans Show 05-16-2013

What does Judith Briles know about authors, platforms, publishing and creating a GamePlan for your book? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, she will reveal insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What the key components of a Book and Author GamePlan are. -How to create a GamePlan that will support your marketing. -Key components of Author and Book Platforms. -For nonfiction, how to create "interaction" with your reader. -For fiction, how to create a storyline that connects with your reader. -How to write the marketing copy to bring your reader to you. -How to solve the reader's "problem." Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of Author YOU: Creating and Building the AUthor and Book Platforms.. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Her tenancity and ability to work with others of multiple genres to create and market a successful book has been proven over and over. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.
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May 9, 2013 • 58min

Avoid the Rush to Publish Syndrome Show 5-9-2013

What does Amy Collins know about authors, publishing and distribution? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Amy reveals insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What publishing strategies work best for ebooks. -How to really mirror your competition and bypass them in your marketing strategy. -3 steps to propel your book marketing success. Amy Collins is the CEO of New Shelves Book Publishing. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.
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Apr 29, 2013 • 58min

Tax Tips and Strategies for Authors 04-29-2013

Writing, researching and publishing a book has expenses tied to it.,, and tax consequences. Do you know which are tax deductible, and which are not? Do you know which type of business strategy you should use to best protect you, and your publishing? Do you know how to set up your bookkeeping? Those questions and much more will be answered with Judith's guest Carol Topp, CPA, who specializes in working with authors and writers.
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Apr 25, 2013 • 59min

Knowing How to Work a Room Sells Books Show 4-25-2013

What does Susan RoAne, author of How to Work a Room, Face to Face and several other best selling books have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Susan reveals what is working with taditional publishing of books today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What publishing strategies work best and with which genres. -Creating a best-seller that keeps on selling. -How networking plays a huge success with you as an author and your book. -creating author platforms Susan RoAne is one of the true gurus in connecting and relationship building within publishing. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Her tenancity and know how to work a room, a situation, will be become the core of your book marketing success. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.
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Apr 18, 2013 • 58min

Red Hot Tips for Marketing Books Online Show 04-18-2013

What does Penny Sansevieri, author of Red Hot Internet Publicity, have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Penny reveals what is working with marketing books online today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What Internet strategies work best with which genres. -What are the best platforms to use to market specific books. -How to create am Internet Marketing Tour that rocks. -Google+ Authorship, Pinterest, Facebook, Podcasting, Video -How you, as an author can take control of your marketing that will create immediate sales. Penny Sansevieri is one of the true gurus in book marketing strategies. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Her marketing savvy will be become the core of your book marketing success. Also joining Judith will be Nick Zelinger from NZ Graphics who reveals a variety of design tips fir eBook covers. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.
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Apr 11, 2013 • 58min

5 Key Steps to Blogging Success Show 04-11-2013

Blogging is one of the key strategists to soar your book success and your personal success as the "go to" person in your area of expertise. Judith's guest is Joel Friedlander, The Book Designer who just happens to have over 55,000 followers on his blog. Starting just a few years ago ... he's build it with Content, Consistency, Commitment and no Crap. Learn what he did; how he did it; and the many ways he's been able to re-purpose ideas from it. Joel is the author of The Self Publishers Manual. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Author YOU: Creating and Building Your Author and Book Platforms, #1 Amazon Best-Seller.
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Apr 4, 2013 • 58min

LinkedIn & Twitter Power for Authors Show 04-04-2013

Do you have a book? Are you writing one? Do you know how to market it, really market it with social media? Today's show is focusing on the latest and greatest on Twitter and LinkedIN. Judith's Guests are Mike O’Neil & Lori Ruff are The LinkedIn Rockstars™, both are on “Forbes Top 50 Social Media Power Influencers”, the Global Top 50 on LinkedIn, and have received numerous recognition for social media, blogging, marketing, etc. They’ve wowed audiences since 2006. Published authors, radio hosts and writers, they now offer online on-demand LinkedIn training. Book credits include “Rock The World with your Online Presence”, the first definitive guide on optimizing your LinkedIn Profile; “Rock The World with Social Media”, a guide to help LinkedIn members tackle additional social media tools, as well as numerous book chapters on the topics of LinkedIn and Social Media. Lori has authored books: #PrivacyTweet, co-wrote #EntryLevel Tweet Book 02, and is working on additional books on Business Marketing and Influence. Find Mike & Lori at www.IntegratedAlliances.com. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Author YOU: Creating and Building Your Author and Book Platforms, #1 Amazon Best-Seller.
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Mar 28, 2013 • 58min

Platforms, Pitfalls, Publishing 03-28-2013

Author and Book Platforms are the buzz. This edition of Your Guide to Book Publishing addresses a variety of questions, including: -What are the most common mistakes the authors consistently make? -What steps should authors do to market their books? -What off the wall marketing ideas get the media's attention? -What is the tell-tale test if you have the right title? -Can a self-published really sell 3,000,000 books? About Judith's guest s Greg Godek, an author who personally created a Platform, a Brank and Marketing Strategy that sold over 3,000,000 books ... who attracted the attention of a major publisher who bought his publishing company. Was it a happy marriage? Tune in and find out! Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Author YOU: Creating and Building Your Author and Book Platforms, #1 Amazon Best-Seller.
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Mar 21, 2013 • 58min

The Business of Authoring 03-21-2013

This edition of Your Guide to Book Publishing addresses a variety of questions, including: -What are the biggest challenges for today's author? -What are the most common mistakes the authors consistently make? -What steps can authors do to take advantage of all the changes within publishing in the past 10 years? -What's a joint venture partner and how does an author acquire them? -How can authors monetized more of their work? -Do membership sites work and how can authors take advantage of them? About Judith's guest s Sharyn Abbott, an author and author coach who specializes in showing authors how to get focused, including writing the first draft of their book within one week. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Author YOU: Creating and Building Your Author and Book Platforms.

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