Author U Your Guide to Book Publishing

Dr. Judith Briles
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Oct 2, 2014 • 58min

Creating Videos for Websites and Products Show 10-02-2014

Videos are a critical component to any author's online presence. The questions: -What videos are on your website? -What videos are in your social media outreach? and -What videos are you using to support both you and your book? become critical in your overall Game Plan. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into what's what in videos today with Producer Susie Scott. Susie has built on her degree in Journalism/Documentary Film along with many years of experience in the television/radio/film/broadcast world -- from the part-time evening receptionist for a local station, to the owner of a 14 year success story with i25productions, inc. Your take-aways include: -How to create a budget for videos from multiple levels. -How to NOT let your videos look like they are a shaky-am production. -How to create a book trailer. -How to use videos in book promotion. What are the key components of putting a video together. -Is any video better than no video? “Done is better than good.” -What works for you, your product and positioning. And, as always ... much more. Another great hour with Dr. Judith Briles, The Book Shepherd and CEO of AuthorU.org.
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Sep 25, 2014 • 58min

Crowdfunding for Authors Using Kickstarter Show 9-25-2014

Authors and authors-to-be want to make sure they have enough money to fund their book project. Crowdfunding is one of their go-to places to bring in those moneys. Today's program brings in a key player from Kickstarter is going to give inside tips and tricks to create a campaign and make it succeed. Kickstarter has some new rules and guidelines--learn them first hand. •Creating ideal rewards for donors. •Components that every campaign needs. •Key strategies that are needed and ones to avoid. •How to tell if you've got a book that will attract donors. •Where short cuts can be used and where never to short cut. •What to expect within a campaign. •How to create the timing to roll out a campaign •Items to include in your project page. •Promoting a project once it's live. •Identifying the right time to run a Kickstarter campaign for your book. •Tips on setting project goal. •Making a good Kickstarter video. •And lots more ... Lots to talk about ... tune in for another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.
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Sep 18, 2014 • 58min

Costs of Publishing Show 9-18-2014

Authors and authors-to-be want to know what what the true cost of publishing is. And the answer is: it depends. It depends on what type of book you have. It depends on what your market for selling is. It depends on what your personal goal is. It depends on what resources you have ... and what you don't have. It depends. In this show, Judith will identify many of the "must haves" and include the ranges of what you can pay ... from the "OK" to the "Rolls Royce" version. -Does the cost of publishing have to break your wallet? -How to tell what are must dos and what are nice to haves. -Where short cuts can be used and where never to short cut. -What to expect to pay for various services to get your book "done". -And lots more ... Lots to talk about ... tune in for another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.
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Sep 11, 2014 • 1h 1min

Publishing Timelines-Roadmap Part 2 Show 09-11-2014

Part II ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing. Not after this show. Judith lays out in two parts--last week and this what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and post ... get your calendar open and starting IDing key benchmarks for you and your book's success! Another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles.
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Sep 4, 2014 • 58min

PublishingTimelines-Roadmap Part 1 Show 09-04-2014

I'ts Part I ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing. Not after this show. Judith lays out in two parts--this week and next what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and post ... get your calendar open and starting IDing key benchmarks for you and your book's success! Another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles.
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Aug 28, 2014 • 59min

Creativity: Adding Juice to Your Project Show 08-28-2014

Every author and writer gets stuck once in awhile ... we need juice... where does it come from? Joining Judith Briles today is Jake Williams, author, illustrator, artist who develops pics and illustrations on the spot. Learn tips and tricks to get your creativity spark flowing if you are stuck. Another great show on Author U - Your Guide to Book Publishing.
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Aug 21, 2014 • 58min

Romancing the Librarian Show 08-21-2014

Libraries are a great place to sell your book to ... as well as create events around you and your book. In this edition of Author U - Your Guide to Book Publishing, Judith has Kari May, the President of the Elbert County Library District AND President of the Colorado Association of Libraries. She has no aspirations to be an author – after all, all authors need an audience of readers, and reading is something she is good at. They explore: -Libraries provide a “test place” for readers to discover new authors -Evaluation process for selecting books for the library collection -Digital Commerce – how the eBook format has changed the games for librarians as well as for authors -How Libraries want to help authors succeed -Perception by publishers that libraries are a threat to sales, particularly in the digital arena -How to "romance" your librarian to bring your book(s) in -and more! Lots to talk about ... tune in for another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.
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Aug 14, 2014 • 57min

eBooks, Inkling, Fix Covers Show 08-14-2014

You've got a book, or will soon ... what's next? Next is what's next. Joining Judith Briles today is Rebecca Finkel, multi-award winning designer. Think: 1. conversion to kindle -Is it a good idea? -How about kindle only no print book -What about Smashwords? 2. conversion to Inkling -Why -What does it do more 3. Update older covers -Create a Fresh look -Get a Better audience -Seen as new -Creates Other marketing strategies 4. How to work with a designer? -Words to images -How to deal with Egos - Is it easier to do it by yourself? And lots more... Recognized nationally and regionally for award-winning book design, Rebecca Finkel, owner of F + P Graphic Design, specializes in multi-faceted projects; integrating text, photos, and graphics to create a unique look. Rebecca enjoys finding solutions to complex design projects. In addition to books, Rebecca creates eBooks, calendars, catalogs, logos, brochures, and marketing collateral. From initial concept to printed product, F + P Graphic Design sees projects through on deadline and on budget.
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Aug 8, 2014 • 57min

Get Your Book Reviewed by the RIGHT Reviewers Show 08-08-2014

Authors, Books and Book Reviews all go together. Today is a deep dive into what reviews, how to submit, which ones to look at and how to make your submission shine to get attention. With Judith Briles today is Victoria Sutherland, Founder of ForeWord Reviews, the ONLY magazine dedicated to the independent publishing market. A review in ForeWord is seen by libraries and over 300 B&N stores. You want to be in it. You will learn: -Should you pay for book reviews? -Tips for authors on how to get an objective review for your book. -What goes into a book review when you submit book. -How to get your book to pass the first, critical stage of a book review. -Learn how a book review can get the attention of a journalist in the noisy publishing world. Savvy insights to creating a “tip sheet” to send in for potential book review. -Learn how ForeWord Reviews (best indie book review source) selects books to feature. Don't miss this show ...another high-content hour with Judith Briles, author of Author YOU: Creating and Building Your Author and Book Platforms
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Aug 1, 2014 • 58min

How to Create Your Virtual Book Tour Show 08-01-2014

Out with the old ...in with the new. Today's show will focus on creating a Virtual Book Tour for the author and book. Judith's guest is D’vorah Lansky. She has been marketing online and mentoring authors since 2007 and the bestselling author of Book Marketing Made Easy and 21 Ways to Launch a Successful Virtual Book Tour. You will learn: -What is a Virtual Book Tour? -Learn the 3 most important things to prep for a Virtual Book Tour. -Why a blog is critical to your success. -Tips for getting blog ready for their Virtual Book Tour. -How to create awesome content to attract participants. -When and how to use multimedia in the Virtual Book Tour -How to locate and connect with blogs to tour. -What to look for in a blog they are considering touring to. Another terrific hour on Author U - Your Guide to Book Publishing with Dr. Judith Briles.

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