Author U Your Guide to Book Publishing

Create book bubbles to market your book. Try something new; be different and noticeable by standing above the clouds and noise--book bubbles create book buzz. Today, learn a Fun way to market your book with Bublish and its book bubble concept to make your book memorable and different. Another great show with Dr. Judith Briles, The Book Shepherd on AuthorU-Your Guide to Book Publishing.

The savvy author knows that there are hiccups along the publishing path. He or she can identify them because they've landed in a few of the potholes within the journey. This week's show features Judith's favorite Geek Girl and Virtual Assistant, the Author's Virtual Assistant Kelly Johnson (CornerstoneVA.com) is back with fast ideas on how to move your book and build your momentum. If you want to compete in the "book industry" ... knowing tricks to grab any producer or reporter's attention Host Judith Briles of AuthorU-Your Guide to Book Publishing and Kelly have lots in store for you. Get ready to take fast notes. They've got essential tips for you to implement, starting today. -Learn how to deal with Amazon deleting Book Reviews. -Learn why hiding your book title could lead to book failure. -Learn how to create the ultimate re-purposing strategy. -Learn how to get your book s into Search Inside the Book Another great and information "how to" for the author who wants to be seriously successful via AuthorU-Your Guide to Book Publishing.

Author’s Platforms are like a mosaic: a collage of expertise, execution, fans, previous media & books, author personality, contacts and social media with biggest component being author expertise. You and your book’s window of success are minimalized without the Platform. All this and more on today's edition of AuthorU-Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd. -The Core ingredient for being a successful #author is being prolific. Don’t be a one book pony. -Essential tips and strategies to work within as well as subvert today’s publishing system. -Author success has zip to do with luck: it has everything to do with drive and generosity. -Get an insider’s view of the changing landscape of publishing and acquire tips on how to take advantage of it.

The savvy author knows that media can help support book sales. It can also nail down your status as "the expert". This week's show has a leader in the publicity field, the Publicity Hound Joan Stewart is back with fast ideas on how to move your book to the next level when it comes to PR. If you want to compete in the "book industry" ... knowing tricks to grab any producer or reporter's attention Host Judith Briles of AuthorU-Your Guide to Book Publishing have lots in store for you. Get ready to take fast notes. They've got 11 hot tips for you to implement, starting today. -Learn how to soar your expertise in any media's eye. Learn exactly how to newsjack a hot story to your advantage. -Learn why the local weatherman may be your best friend. -Learn why you need to immediately contact your college alumni magazine. -Learn how taking a contrarian position can get you to the head of the publicity class. -And so much more on AuthorU-Your Guide to Book Publishing with Judith Briles, The Book Shepherd ... you will get 11 hot, hot tips.

The savvy author knows that eBooks have dropped again in sales; print books have increased and leading the JUMP in sales in AudioBooks. A lot has happened over the last year. This week's show has a leader in the Audiobook field, Richard Rieman, author of The Author's Guide to AudioBook Creation. Richard is an expert in working with the self publishing and indie published author/publisher. If you want to compete in the "book industry" ... add an audiobook now to your mix. Host Judith Briles is now moving her current books all to audio ... are you? - learn about the Audiobook Revolution (Audible listening up 38%, audiobook sales up 20% worldwide 2 years in a row) -what the top audiobook genres are -whether you should narrate your own book, and how -how to get a great narrator -how to produce your audiobook at the lowest cost -how to promote your audiobook -how to work with Amazon’s ACX (Audiobook Creation Exchange) and other publishers Richard Rieman, author of "The Author's Guide to AudioBook Creation" is an audiobook self-publishing expert and top Audible narrator. Richard has narrated dozens of titles on Amazon, Audible, iTunes and more. He also produces audiobooks for authors voicing their own audiobooks. Before his audiobook adventures, Richard was a news anchor and reporter at the RKO Radio Networks in NYC, WTOP in Washington DC, and ABC and NBC Radio in Chicago. Judith Briles is the host of AuthorU-YourGuide to Book Publishing. Join her weekly -- always new, never an encore show!

In today’s crowded marketplace it’s becoming more and more challenging for authors and publishers to generate buzz for a book and let readers know it’s out there. Many authors and small presses don’t know where to start – in particular if they are on a tight budget or conducting their own marketing outreach. In book marketing, we like to say that nothing sells a book better than a book! Getting your book in the hands of readers and reviewers is vital to starting to build awareness and visibility. Joining Judith this week is Bethany Brown, President of The Cadence Group, a design, editorial, marketing and book consulting firm for authors and publishers. With a background in traditional publishing by way of Adams Media and Sourcebooks and close to a decade of working directly with authors and small presses on their publishing and marketing plans, Bethany understands the challenges (and benefits!) facing self-publishers and indie presses today. Getting started with a book review campaign can seem overwhelming. But it doesn’t have to be! Whether your goals are online book reviews, Amazon reviews, blog reviews or Goodreads reviews, a thoughtful pitch, strategic pitch list and professional follow-up are key to your success. -Why are reviews important? -How do I target reviewers? -What’s the proper etiquette for requesting a review? -What makes a “good” review? -What happens if I get a bad review? -Should I pay for a review? -How many reviews are “enough” reviews? -Can I get reviews for an older title? -I have some reviews…now what? -Do reviews sell books? Another fun, informative and stimulating show with Judith Briles and AuthorU-Your Guide to Book Publishing.

Your book is coming. How are you going to shout it out? By yourself ... or are you going to bring in a publicity specialist? Today's author needs to know what's working in publicty; how to get it; when to avoid it; what to do when an interview goes sour and so much more. The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert Lynda Bouchard, founder of BookingAuthorsInk.com, specializing in regional publicity for books and authors. Authors want attention ... is it the right attention, at the right place, and that will sell books? You will learn ... When Authors should begin the marketing process. How to align your marketing and writing for greater success. How to position social media versus traditional media. When to hire a publicist and when to transition to the DIY model. How to differentiate yourself in a busy book world. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.

This week on AuthorU-Your Guide to Book Publishing, Judith Briles will explore BOOK AWARDS for authors. It takes a lots to promote and market a book ... and have a Book Award may just add the right spice to your mix. Book awards are part of your marketing budget. Some are great to have ... others are worthless. The questions are: should you enter or shouldn't you? And if you do, what do you do if you win? Your take-aways include: -Learn what Book Awards can do for you and your book. -ID which ones are the right fit for your book. -How to determine the costs. -How to market your award once you win one. -Timelines and submission deadlines are critical. Joining Judith is Ellen Reid, the CEO of the Indie Excellence Book Awards and the Beverly Hills Book Awards. In this fast pace, yet very hands on session, you will come away with an array of “ahas” and an entire new way to think of book promotion and marketing.

WOWSA ... Authors should be doing the happy dance because of Amazon and what it offers. The question is: are you as the author using all its bells and whistles. The Book Shepherd is Judith Briles. This week with Amy Collins, publishing expert and owner of New Shelves Books, they will create a road map of you to use to take advantage of the Amazon book machine. -How to "understand" the dollars and sense of Amazon. -How to work with Author Central. -How to maximizing using Goodreads (its owned by Amazon) to goose your book sales. -Why you shouldn't use Goodreads Giveaways. -What and what not to put on your Review Page. -How to do a crossover and link your Amazon reviews to Goodreads. -How to use the Wish List on Amazon. -How to link your Kindle and Paper books. -What to do when someone zaps you with a negative book review. -How to get eyeballs on your books. -How to drive traffic to your site, your books and nail the "buy." Another informative and stimulating show with Judith Briles and AuthorU-Your Guide to Book Publishing.

Holy Moley ... Amazon has created a powerhouse of tools for authors to use to move massive eyeballs to books. The result: book sales and huge search engine rankings. This edition of AuthorU-Your Guide to Book Publishing is all about marketing and sales of books. Joining Judith Briles, The Book Shepherd is Amy Collins, publishing expert and owner of New Shelves Books. - the latest on Amazon Marketing Services - how to get eyeballs on your books - how to drive traffic to your site, your books and nail the "buy" - Tips on "gaming" Amazon - the 7 parts of the new Amazon Marketing Services ... all for a fee Another informative and stimulating show with Judith Briles and AuthorU-Your Guide to Book Publishing.