Author U Your Guide to Book Publishing

Today’s show is all about Twitter Power—use it or lose it. Judith Briles will be your guide. With over 40,000 followers on her @MyBookShepherd plus another 27,000 follows on the @AuthorU stream, she has built her radio show following and supported many of her clients in their book launches and crowdfunding programs on Twitter alone. -Are you interested in getting your book and/or your expertise in front of the media? -Did you know that the media loves Twitter? -Are you using it? -Would you like to use it more effectively for your own promotion. Don’t miss this eye-opening show on AuthorU-Your Guide to Book Publishing with your host, Judith Briles.

Let's face it, authors want to say they have a bestseller. Learn how to do it. Amazon is the player, selling over 70% of all printed books in the U.S. -ID what categories and sub-categories are idea for your book. -Learn the 4 steps you must do to have a successful campaign. -ID the 9 items you need in your pitch kit BEFORE you start your campaign, -Get all the essentials to soar your bestseller campaign. Judith Briles featured guest will be Anne Randolph, author of Stories from the Kitchen Table and honored to pull down ALL #1 categories nationally and internationally in Amazon. Listen on iTunes and Subscribe. The podcast will be available post the show.

So Hot … Caliente Hot! Dealing with Amazon Book Reviews Get ready to dive into the Amazon Review “mess” that has snarled so many authors. Get the latest on what’s allowed and what’s taboo and what you as an author can do to circumvent Amazon’s robots. Also, we will be recapping some of the do’s and don’ts within Amazon’s Marketing Services. Judith Briles featured guest will be Amy Collins, author of The Write Way. Listen on iTunes and Subscribe. The podcast will be available post the show.

How would you like to have your books offered through a variety of Holiday Gift Guides? And do it year-round? You will discover exactly how to get the eye and ear of the decision makers who offer a variety of products in Holiday Gift Guides ... guides that are offered throughout the year, not just at Christmas time in this week’s podcast. With Judith Briles is Joan Stewart who has researched how to find the right sources, how to pitch to them to get their attention and what to do once you secure a deal. Lots to learn here ... don't miss out.

Holy Moly --- how would you like to take your content ... your slides ... any presentation that you have on your book and /or your expertise and turn it into a money machine? If yes, you want this show. Daniel Hall joins Judith Briles The Book Shepherd and shows you step-by-step how to create a HIGH content Informational Product that can create a six-figure cash flow. How cool is that? - what is an Info Product? - what does an author need to create one? - how much money can be made? - how much money must be invested to create one? -learn the steps to create one. You will learn step-by-step on how to create a dynamic Info Product quickly and easily. Don't miss this podcast, especially designed for authors who want publishing success and desire to expand their cash flow. Another great podcast on AuthorU-Your Guide to Book Publishing with Dr. Judith Briles, your Book Shepherd.

With Wikileaks and mass media focusing on any and all hiccups that someone can make from the moment the breathe, authors need to be on alert. What you say or write could easily come back to haunt you ... to destroy your expertise and credibility. In this edition of AuthorU-Your Guide to Book Publishing, Judith Briles The Book Shepherd will focus on her 7 Rules to Avoid Self-Sabotaging an Author's Reputation and Alienating SuperFans.

I get it ... you would rather be writing than marketing. It's a common response I hear daily from authors globally--my response: get over it. As an author ... when the pen is down, the final click is made on the manuscript--you need to transition from CWO, the Chief Writing Officer, to the CMO--the Chief Marketing Officer. Living, Breathing, Believing. How about becoming the Chief Dominating Officer of your genre and expertise? Start with becoming an expert in book marketing espionage. On yourself ... and of course your competitors. Your goal is to become the Chief Dominator Online in your genre! In publishing your book, do you want to: -become the Chief Dominator in Search Engine Optimization for your book? -learn how to really search for your competitors and take advantage of their weaknesses? -learn how to maximize your keywords with each posting to increase search engine presence? -fill any Google search page for your name, your book, your expertise? You can ... and much more On this week's show, Judith's guest is Heather Lutze, search engine optimization expert and author of Marketing Espionage, Thumbonomics and The Findability Formula. Another great show with Dr. Judith Briles, The Book Shepherd on AuthorU-Your Guide to Book Publishing.

Try something new in book marketing--book bubbles; be different and noticeable by standing above the clouds and noise--book bubbles create book buzz.Use this amazing WOW tool for pre-launch, during the launch, post book marketing and reviving a limp book. In publishing your book, do you want to: -Grow your audience exponentially. -Build your author brand. -Increase your discoverability by search engines like Google. -Track your progress. -Generate beautiful ePub files with one click. -Engage readers WHILE you're writing (yes, you can!). -How to write a book within the platform. -Create an ePub file in less than minute that is immediately uploadable? You can ...Today, learn a Fun way to market your book with Bublish and its book bubble concept to make your book memorable and different. Another great show with Dr. Judith Briles, The Book Shepherd on AuthorU-Your Guide to Book Publishing.

The savvy author knows that eBooks have dropped again in sales; print books have increased and leading the JUMP in sales in AudioBooks--a huge jump! A lot has happened over the last year. This week's show has a leader in the Audiobook field, Richard Rieman, author of The Author's Guide to AudioBook Creation (Richard's book has just won two book awards, including "best" in eBooks. He is an expert in working with the self publishing and indie published author/publisher. If you want to compete in the "book industry" ... add an audiobook now to your mix. Host Judith Briles is now moving her current books all to audio ... are you? -wat are the top audiobook genres -whether you should narrate your own book, and how -how to get a great narrator -how to produce your audiobook at the lowest cost -how to promote your audiobook -how to work with Amazon’s ACX (Audiobook Creation Exchange) and other publishers -How to give away audiobooks and get PAID to do it. Richard Rieman, author of "The Author's Guide to AudioBook Creation" is an audiobook self-publishing expert and top Audible narrator. Richard has narrated dozens of titles on Amazon, Audible, iTunes and more. He also produces audiobooks for authors voicing their own audiobooks. Before his audiobook adventures, Richard was a news anchor and reporter at the RKO Radio Networks in NYC, WTOP in Washington DC, and ABC and NBC Radio in Chicago. Judith Briles is the host of AuthorU-YourGuide to Book Publishing. Join her weekly -- always new, never an encore show!

Whether you are a newbie author or one that has been on the path with several books, there hasn't been a publishing adventure that hasn't had mistakes--blunders, bloopers and boo-boos. Some are minor hiccups--others financial and but-wrenching disasters. In this edition of AuthorU-You Guide to Book Publishing, host and publishing expert Judith Briles will reveal some of the top publishing blunders and mistakes that authors make and steps to unravel them. -why authorship must be treated as a business. -why publishing pitch fests must be avoided. -why any publishing contract needs an escape clause and which ones to include. -Learn how to create a simple system so you don't screw up with working files. -Why authors should have at least 10 ISBNs ... or more. -and of course, so much more! Judith has another lively show.