Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books
Apr 30, 2021 • 58min
How to Make Money Speaking on Your Book Show 04-29-2021
Did you know that most authors and speakers are dismal at leveraging their book ... their expertise? Yup, it's the truth.
In this episode of AuthorU-Your Guide to Book Publishing, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling.
-How the speaking business will change post COVID.
-How to get to the real decision-maker in any organization.
-How to monetize your message.
-How to develop your positioning statement around your book.
-How to start leveraging your expertise.
Listen in to two experts who "get" speaking and how it can soar your publishing success on the AuthorU-Your Guide to Book Publishing podcast. http://bit.ly/BookPublishingPodcast
Apr 23, 2021 • 58min
What It Takes to Market a Book Successfully podcast 04-22-2021
Integrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 years plus PR veteran Brian Feinblum and creator of the BookMarketingBuzzBlog.
Your takeaways include:
-10 essential strategies and tips to market a book successfully.
-Savvy tips for finding a media person or group to pitch to.
-What really works for authors, and what doesn’t.
-Crucial question for all authors: what do you bring to the table?
-Why authors do what they do is all within their brand.
-And of course, much more.
You will get plenty of essential author tips for PR position plus how to build book marketing buzz within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles.
Apr 16, 2021 • 1h 4min
Instagram Power and POP Part II 04-15-2021
Instagram Marketing Strategies and Tips, Part 2
It's a huge WOOT for authors. Get ready for Part II of the two-parter started last week … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies, POP, and power.
- How to stay out (or get out) of Instagram Jail.
- Identify Instagram filters and how do you use them.
- Create “grids” of posts that roll out a story that attracts followers and comments.
- Discover the “secret sauce” portal found on Facebook to post from.
It’s another fast hour that sprang boarded from last week’s Part I …
You will get plenty of essential author tips for using Instagram—including what you need to know to get started within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles and her guest, Jules Marie, social media expert.
Listen in at: http://bit.ly/BookPublishingPodcast
Apr 9, 2021 • 58min
Instagram Marketing Tips Part I 04-08-2021
Why is Instagram so darn popular? One answer is that once the user—that’s you—get how to use it, it’s fun. And, Instagram can put a user in “Instagram Jail” if community rules are violated. Do you know what they are? And how to get it if you land in it? Oh-oh!
This is a two-parter … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies.
-What marketing strategies can be used to increase followers on Instagram?
-What are Instagram filters?
-Should you mention customers and partners with tags?
-What’s the “story” about Stories?
-What are the tools that will make it easy-peasy to post?
A fast hour that begged for a Part II … it’s coming!
You will get plenty of essential author tips for using Instagram—including what you need to know to get started within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles and her guest, Jules Marie, social media expert.
Listen in at: http://bit.ly/BookPublishingPodcast
Apr 2, 2021 • 57min
Publishing Tips and Trends for 2021 show 04-01-2021
Book Publishing Expert and The Book Shepherd Dr. Judith Briles takes a solo spin with the AuthorU-Your Guide to Book Publishing podcast today. The topic is success—your success as an author and for your book. Plus the top 10 publishing tips and trends for 2021.
-Is there a book in you? How about lots of books?
-Do you know the latest trends in book publishing for 2021?
-should you be an indie publisher or work on creating a deal with a traditional publisher?
-Do you know the power of creating a series and why you should,
starting now?
-Do you know the dollars, cents, and sense of publishing?
All important questions to ask as authors enter the publishing maze. Get the answers now with Judith in an hour that is over in a flash.
Listen in to the latest AuthorU-Your Guide to Book Publishing Podcast via @BookMarketing @JudithBriles @MyBookShepherd http://bit.ly/BookPublishingPodcast
#bookmarketing #author #books #podcast #publishing #JudithBriles
Mar 26, 2021 • 1h 2min
Publicist & Publicity Panache and Power for Authors 03-25-2021
If you were thinking of hiring a Publicist to promote YOU or your BOOK, do you know what questions you should be asking? After all, you are interviewing someone …
Today’s edition of AuthorU-Your Guide to Book Publishing introduces publicist and publicity expert DM Collins. You will take away:
-The 3 questions would you ask of a potential publicist before
hiring him or her.
-How long you should use a publicist for best results.
-What to expect to pay.
-What tasks you should expect from your publicist.
-What your publicist should expect from you.
-How PR is linked to your book’s brand and your brand.
-How to prepare for a potential interview.
-What the benefit of having a video on your website does for you.
You will get plenty of essential author tips for publicity—including what you need to know if you are doing a DIY campaign within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles.
Listen in at: http://bit.ly/BookPublishingPodcast
Mar 19, 2021 • 59min
Author tips for non-bookstore book marketing show 03-18-2021
WOWSA … discover why authors and publisher should sell to non-bookstores markets instead of bookstores. And, if you haven’t explored premium bookselling opportunities, you are missing out. You can via podcast with @BookMarketing @JudithBriles @MyBookShepherd today.
An author’s dream marketing landscape is to have LARGE non-returnable book sales. Discover the steps to make it happen when “selling” is not what you want to do, don’t have time, or know how. Book Marketing expert Brian Jud shares insights, ahas, and plenty of “how-to” that include these podcast takeaways:
-Hot tips for authors on how to sell books into retail venues.
-Discover the perfect portal to sell your books to the military.
-Super idea on how to get your books into airport stores … starting with bypassing the bookstore.
Listen to the AuthorU-Your Guide to Book Publishing Podcast via @BookMarketing @JudithBriles @MyBookShepherd http://bit.ly/BookPublishingPodcast
#bookmarketing #author #books #podcast #publishing #JudithBriles
Mar 12, 2021 • 58min
Sell Books on Amazon By the Truckload 03-11-2021
It’s Amazon time on today’s podcast … Lot’s happening in the hour with Book Marketing Expert Penny Sansevieri, author of How to Sell Books By the Truckload on Amazon and book marketing cheerleader Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast.
Your will learn:
-How to avoid the most common mistakes that authors make when selling books on Amazon.
-Tips on Author Central’s new look and tools.
-The two early book marketing tips to embrace.
-How to avoid one of the biggest mistakes authors make on Amazon—not knowing the ideal genre to be connected with.
-Current hot trends for marketing on Amazon.
-Why embracing brand marketing for your books will increase book sales on Amazon.
-Understanding how others scan websites when they visit and how you can take advantage of their viewing habits.
-Why it’s a mistake to straddle the wrong lane or be in too many genres.
-Tips for using Amazon Ads.
Listen in to the latest AuthorU-Your Guide to Book Publishing Podcast via @BookGal @JudithBriles @MyBookShepherd http://bit.ly/BookPublishingPodcast
#book #author #podcast #publishing #Amazon #bookmarketing
Mar 5, 2021 • 58min
Injecting Creativity in Writing & Selling Children's Books 03-04-2021
Injecting creativity in writing children's books as an art form. Bestselling author Justin Matott has sold over 1.5 million copies of his books to superfans of all ages from 4 to 99.
AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles and Justin Matott deliver a fast hour on the art revealing:
-how to spark creativity
-how to connect with an audience of any age
-how to sell truckloads of books
-tips for speaking at schools
-how to recover from boo-boos
... and so much more
Another author-terrific show from the AuthorU-Your Guide to Book Publishing podcast via @MyBookShepherd @JudithBriles. Show page: http://BookPublishingPodcast
Feb 26, 2021 • 55min
Essential Book Printing Questions Answered podcast 02-25-2021
Have you ever wondered how working with a printer different than working with a publisher? Today’s podcast is all about printing. With Host Dr. Judith Briles is Rebecca Humrich who has been working within book printing for over 25 years. As a sales representative with Sheridan Books, she has a bird’s eye view of the evolving changes and how the authors can take advantage of them.
Answers to questions include:
-How has the printing industry been impacted by COVID-19? What does it look like for 2021?
-What should one expect when working directly with a printer?
-What are printing trends for 2021?
-What are the essential questions to ask any book printer before you go to print?
-What size should my book be?
-What timelines should authors expect in a print run?
-Why can’t printers provide a ballpark estimate?
-What are the most common file issues you see and how can they be avoided?
Listen in and Learn on this episode of the AuthorU-Your Guide to Book Publishing podcast. http://bit.ly/BookPublishingPodcast with @SheridanGroup @JudithBriles @MyBookShepherd.
