Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

“Even in the most difficult times you are the one who gives your situation power by attaching a story to it”. ~Klyn Elsbury Klyn Elsbury is one of the real change-makers of her generation! She's written a bestselling book, taught a Zumba class, runs a recruiting firm and perhaps most incredibly has done ALL of these things while battling Cystic Fibrosis, a genetic disorder that affects mostly the lungs. In fact, Klyn made her battle with Cystic Fibrosis public in 2015 in an effort to combat big pharma and make a critical drug affordable. "I was already taking about 20 other different medications daily, there was no way I could afford that $259,000 price tag so I wrote a heartfelt blog post and that ended up going viral." Klyn touches on all of this and shares with Martin a handful of key mindsets that allow her to stay strong and push through the tough days. Klyn also shares how her company has uniquely positioned itself in the recruiting space, her take on "success", her best habits, favorite app, and a great book she's recently enjoyed (links below) all on this episode of Habits 2 Goals. Check out this fun and powerful episode! >>>>>>>>>>>>>>>>>> Links from Episode NBC NEWS Story- about Klyn and the fight for affordable medicine. Duo Lingo (app) Abundance by Peter H. Diamandis Klyn's Website: iamseriespro.com Landmark Makers >>>>>>>>>>>>>>>>>> Thanks for checking out, sharing and subscribing to this podcast!   More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

"Success is peace of mind, which is a direct result of self-satisfaction in knowing you made the effort to do your best to become the best that you are capable of becoming." ~Coach John Wooden What is success? How do you define it? Henry and Martin get DEEP into the subject of SUCCESS. What is it really? And, crazier still, how do YOU define it!? Don't think it's important? This about this: It's a given that 100% of people want to become a “success”. Yet, the large majority of people haven’t even taken the time to define what success means. Do you have your own definition of success? Have you refined it and studied it? Remember, it's very difficult to hit a target that you can’t see! SEE John Wooden "The Wizard of Westwood" and his success pyramid. FREE DOWNLOAD  Other definitions of success are explored: Earl Nightingale's "Success is the progressive realization of a worthy ideal." And, Thoreau's "If one advances confidently in the direction of their dreams and endeavors to live the life they imagine, they will meet with a success in common hours." It took Coach Wooden many years to find his correct formula. In 1934 he decided on the cornerstones, Industriousness and Enthusiasm, the two most important building blocks of the pyramid. Completing the foundation of the Pyramid are Friendship, Loyalty and Cooperation. As the years went by, Coach Wooden built his Pyramid upon 14 building blocks of essential virtues (habits), leading to the apex, the final, 15th building block - Competitive Greatness. On both sides of the Pyramid, in essence holding it together, are 10 words, including Ambition, Honesty and Integrity, once again all leading to the top, where Faith and Patience watch over Competitive Greatness. Coach Wooden completed his 'Pyramid of Success' in the spring of 1948, and the original Pyramid drawing was on his office wall after he accepted the men's basketball head coaching position at UCLA that same spring. Some classic Wooden quotes: "The best way to improve the team is to improve ourself." "Goals achieved with little effort are seldom worthwhile or lasting." "As long as you try your best, you are never a failure. That is, unless you blame others." "Much can be accomplished by teamwork when no one is concerned about who gets the credit." Great books by and about the legend! My personal Best Wooden: A Lifetime of Observations and Reflections On and Off the Court Coach Wooden's Pyramid of Success Coach Wooden's Pyramid of Success Playbook >>>>>>>>>>>>>>>>>> Thanks for checking out, sharing, subscribing and reviewing ; ) this podcast! More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur   This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

The subject of this FAF (Frequently Asked Friday) rolls right out of MG's GTR, "Good Things Report" which involves his recent visit to Dallas for Russell Brunson's Funnelhacking live event. If you're not familiar, Clickfunnels is a powerful marketing/selling software solution developed to provide business owners (really anyone who sells anything online) an easy to build, and in many cases, a pre-built sales "funnel" — a tool that drives prospects through a friendly sales process. However, the question comes up, "What was the BIG takeaway from the 3 day event?" Martin's response has almost nothing to do with the Clickfunnels software itself!  It's an inspiring takeaway though and it should fire-up anyone who's interested in promoting and selling their service/solution and/or products online. Martin shares that a couple of the speakers at the event who used RB's Clickfunnels software had sold upwards of $100,000 before they were 15. One of the key messages from the kids who presented was "Adults just over-think things!". So, if you're an entrepreneur or really just about anyone, selling anything online ClickFunnels just might be the perfect fit for you. This link provides a FREE 14 Day Trial to check it out! Thanks for checking out this episode and always grateful for you sharing w/ your friends and be sure to subscribe! ----------- More Resources Dotcom Secrets by Russell Brunson Emily Shai - Five Steps to the Perfect Sleepover Caleb Maddix Keys to Success for Kids [Those are the great kids who spoke at funnelhacking live, Dallas] OTHER: (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“You can change your destiny if you really understand marketing”.” ~Henry Evans A reintroduction of our favorite co-host is in order since there have been many new subscribers and listeners between seasons. While Henry was interviewed in depth in Season II, we take some time in this short interview to chat with Henry about his expertise (marketing) and background as well as book and some thoughts on business and money! Henry bounced around quite a bit as a kid, as his family moved about he ended up going to three different high schools! He attributes that experience to his outgoing personality. As a professional marketer, Henry recounts many of the key lessons learned (and those he wrote about in his book, "The Hour a Day Entrepreneur") and how he was able to make the leap from the corporate world to full-time entrepreneur. Henry drops a nugget at the end of the show, something Martin hadn't heard before! Check out this fun and powerful episode! MOVIE Mentioned (Trailer) The Pressure Paradox® Book (Amazon Kindle) >>>>>>>>>>>>>>>>>> Thanks for checking out, sharing and subscribing to this podcast!   More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“Before fear becomes fear it is pressure.” ~Grunburg Martin and Henry have a blast (so to speak) with this topic! How do you get unstuck? What should you do when you feel like your life is in a "rut"? How does ANYONE get unstuck? Well, the answer is a bit counter-intuitive. Martin recounts a little plumbing episode over the holidays. After fighting with a clogged drain for hours (blogpost here) he finally resorts to another tactic / tool offered by his neighbor to remove the clog. The plumbing episode leaves him shaking his head as he realizes that the same physics required to unclog the drain (getting it unstuck) ought to be used when someone whats to get their lives "unstuck"! Check out this fun and powerful episode! The Pressure Paradox® Book (Amazon Kindle) >>>>>>>>>>>>>>>>>> Thanks for checking out, sharing and subscribing to this podcast!   More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“Habit lies at the intersection of knowledge, skill and desire." ~Dr. Stephen Covey Martin and Henry discuss a topic that has many of even the top behavioral psychologists in the world have a difficult time addressing, that is, how habit and skill differ. Think about it, is tying your shoes a skill or a habit? Or, is it both? Martin argues that rather that trying to explain their differences we ought to put more emphasis on why they are almost the same, fraternal twins so to speak. This matters because when we do that we can quickly dispel so many of the silly myths around habit development. For instance, that you need a reward to develop a habit or you have to perform the behavior every day or the classic myth, it takes 21 days to develop a habit. Just insert the word "skill" for habit and you can see how silly that becomes. Do you need a "reward" to develop a skill? Or, we know we can learn any skill without practicing/learning it daily. Or, imagine telling anyone you'll have that skill in 21 days. So, rather than fully accepting Covey's theory and statement above, where "Skill" is a requirement for habit development. Martin tweaks it just a little so that skill is not a requirement but rather part of what is developed/created in a similar way as habit. Habit and skill both require conditioning/strengthening, much like a muscle! Here's a video explaining P.A.R.R. and HabitStrength™ >> Meet BILL Thanks for checking out, sharing and subscribing to this podcast! ----------- More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“I was facing some rejection from a lot of areas in my life... everything kinda caved in all at the same time.” Meet Cathey F! An amazing woman and a long-time THF reader, app user and podcast listener. MG begged her to share her story about her semi-recent struggles and how she was able to breakthrough. Cathey was in "total overwhelm"... trying to start a new business in the midst of a potential health crises, changes in her community, social circle and other difficulties made even tracking a few habits just too much. Then, she signed up for a "Focus & Discipline" webinar hosted by MG and shares how some of that content combined with tracking certain key habits proved to help feed her ongoing breakthrough. Every reader/listener is going through a challenge or will be! Her willingness to share her experience is likely to help others and bring great value to the audience! Brilliant job — thank you again Cathey! Thanks for checking out, sharing and subscribing to this podcast! ----------- More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“All knowledge is based upon perceptual experience” ~Aristotle Empiricism is a theory that states that knowledge comes only or primarily from sensory experience. Here’s a couple questions to ponder deeply…  "How real are certain “truths”? "How accurate is your knowledge particularly as it relates to the stories you tell yourself about your desires, goals and intentions?" For instance, the US Supreme Court has nine justices? Why not just one? The reason is all nine people can and often see the same data, same experience and same "truth" differently. It turns out that their unique perception reveals to each a different story. So, the question becomes, what story are you crafting about yourself? Which ones impose limits on you? How “real” are they? Are you certain that you can’t change the story to better support your ideals and goals.  Knowledge is rarely static. Rather, we find that knowledge shifts around often throughout history. For instance, we know today that the world is round. There was a time that knowledge told all humans the world was flat. In middle school, we were taught that there are nine planets in our solar system. Today, knowledge tells us that there are just eight! Science told us for years that cholesterol was bad. Today there is good and bad cholesterol. So, if your story (knowledge) isn’t serving you or your goals, CHANGE IT! >>>>>>>>>>>>>>>>>> Thanks for checking out, sharing and subscribing to this podcast!   More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“If you want to live a happy life, tie it to a goal, not to people or things." ~Einstein Why is it that we (humans) have this innate capacity to set goals for ourselves? If success can be defined as "creating your ideal future" then how anyone can go about achieving "success" is via GOALS. Goals provide people a sense of control and self-efficacy as well as purpose. The challenge is, most people don't know how to effectively go about goal achievement so unfortunately they give up or think it's futile. Henry and Martin review a few definitions and theories about "success" and realize that if we're trying to simply become better people, it is goals that help provides us the vehicle! And, any progress along the road is "success". It turns out though that success is NOT really an event or a destination but should rather be this idea of constant improvement — the journey. Check out this episode and set a big goal today! Here's a video explaining P.A.R.R. and HabitStrength™ >> Meet BILL Thanks for checking out, sharing and subscribing to this podcast! ----------- More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe

“My goals are posted on my website for the world to see, JackDaly.net” At 59, Jack Daly did his first Ironman Triathlon! Today's he's closing in on 100 marathons and has the goal to complete one on every continent! When Martin catches up with him in this H2G interview he's preparing to go compete at the USA Triathlon "nationals". Jack wasn't always an athlete and that's at least one of the many lessons in this entertaining and educational episode. Jack Daly has an extensive list of "Bucket List experiences" an MBA and his sales expertise makes him a sought after speaker and consultant. Although Jack's real specialty (as far as Martin is concerned) is his philosophy of "lifestyle by design" and throughout the episode you will learn the important lessons and mindsets, tools and tactics that helped him craft his unique and inspiring life. Yes, YOU GUESSED IT, it comes down to his HABITS and GOALS! ; )   Jack's Bestselling Books! Hyper Sales Growth! The Sales Playbook Paper Napkin Wisdom   Thanks for checking out, sharing and subscribing to this podcast! ----------- More Resources (FREE! The Habit Factor's Tracking Template) The Habit Factor® (website: BLOG, tips, tools and other resources) The Habit Factor® Book (Amazon Kindle) The Pressure Paradox® Book (Amazon Kindle) The Habit Factor app (iOS, Android) The Habit Factor's Facebook (Private) Accountability Group >>>>CONNECT WITH HENRY EVANS Get Clear Marketing The Hour A Day Entrepreneur This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit habits2goals.substack.com/subscribe