The Profluence Pod 🌐

Ryan Girardot is an exited founder now building in the youth basketball space. Cerebro Sports is a Mark Cuban company using data analytics to provide deep insights for the main entities in sports. . Chapters: (00:00) Introduction (03:00) Basketball data analytics & Cerebro Sports (06:25) How he got Mark Cuban to invest (08:35) Growth since Mark Cuban joined (11:00) How to reach customers in youth sports (14:50) Pro players that went unnoticed because of no data (20:05) Applying their C-RAM score to all sports (23:15) Using subject matter experts to grow a business (26:05) Why Ryan believes in having many co-founders (28:50) Where sports are headed in the future . Ryan Girardot links: Twitter: https://twitter.com/rmgbuilds LinkedIn: https://www.linkedin.com/in/ryan-girardot/ Website: https://www.cerebrosports.com/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

Jacob Turner was the 9th pick in the 2009 MLB draft and played professional baseball for over a decade.  He is now building JL Strategic Wealth, a financial management firm for high-net-worth entrepreneurs and athletes. They work with several notable clients including MLB all-stars who made over 9 figures in earnings.  In this podcast, we talk about the business side of being an athlete, some cool stories from his playing days, why everyone should be posting content, and why the tax code is literally built for ownership to create wealth.  . Chapters: (00:00) Introduction (02:00) Signing a $5.5M contract at 18 years old (03:50) How’s he helping younger athletes today (05:45) Traps to avoid when you fall into money + NIL (09:05) His worst purchase as an athlete (10:40) The rise of athletes as business moguls (14:40) His biggest regret + advice on how we can ALL avoid it (16:45) Every business is a media business (content arbitrage) (21:00) Athletes as investors + why everyone should own equity (24:25) Where sports are headed in the future . Jacob Turner links: Twitter: https://twitter.com/TheSuddenWealth LinkedIn: https://www.linkedin.com/in/thesuddenwealth/ Website: https://jlswealth.com/our-team/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

Roy Daneman is a repeat entrepreneur who is now building an AI-infused sports training equipment company, Strikeco. In this podcast, we talk about AI, why now is the time to build in sports, esports vs physical sports, Israel's success in sports technology, and his family's relationship with one of the greatest soccer players of all time...Diego Maradona.  Chapters: (00:00) Introduction (02:05) Why is Israel a top sports tech region in the world? (04:40) Where sports technology is headed over the next 5 years (05:30) Artificial Intelligence’s influence on sports (06:40) Virtual "Coaching" in athletics (and the mirror analogy) (09:15) Could esports overtake physical sports? (12:15) Will trainers/coaches become fully digital over time? (14:30) Relationship with Argentinan soccer legend Diego Maradona (20:55) Star players like Lionel Messi and their influence on business (24:20) Sports tech is what fitness was 3 years ago . Roy Daneman links: LinkedIn: https://www.linkedin.com/in/roydaneman/ Website: https://strikeco.io/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

Nick Esayian is a repeat entrepreneur, founder, and former race car driver who is now building a protective headwear company, LIGHT Helmets, which believes “light” helmets are more protective than “heavy” helmets. . Chapters: (00:00) Introduction (02:40) Helmet space in sports + LIGHT Helmets (06:35) Testing labs for football helmets (and NFL) (10:55) Why should helmets be lighter (not heavier)? (14:55) How big is the market for protective headwear? (19:30) NIL - how are they using it to promote their product? (24:55) Thoughts on giving equity to athletes (partner vs endorser) (26:45) Aaron Rodgers helmet debacle at VICIS (32:15) Balancing aesthetics vs. quality in equipment products (35:20) GTM strategy for complex products (especially helmets) (40:25) Where is sports headed in the future - D2C more invasive . Nicholas Esayian links: LinkedIn: https://www.linkedin.com/in/esayian/ Website: https://lighthelmets.com/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

Chapters: (00:25) Feel Good Stories (1:35) Business of Athletes (7:00) NIL/College Sports (10:25) Future of Sports Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

Jason Syversen is an entrepreneur, investor, and philanthropist who is now building an artificial intelligence (AI) company in sports. Sportsvisio automatically captures highlights and stats from sporting events. In this podcast, we talk about AI, why he decided to build a company in sports, the differences between founding/investing in companies, and the future of Sportsvisio. . Chapters: (00:00) Introduction (02:55) Why is now the time to build in sports? (04:10) Background on Sportsvisio (06:20) Overview of AI x Sports market (09:55) How their AI software works (13:45) Explaining AI to a 5-year-old (20:15) Using AI to assist in business building (22:10) How Jason hires the most intelligent people (25:30) Sports video software market size (29:15) Importance of CAC to LTV (32:00) Generalists vs specialists (35:00) Next 5 years for Jason and Sportsvisio . Jason Syversen links: Twitter: https://twitter.com/jsyversen LinkedIn: https://www.linkedin.com/in/jsyversen/ CEO: https://sportsvisio.com/ GP: https://www.10xvp.com/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!

(0:30) - Feel good stories Dick’s Sporting Goods $150M in donations, Manny Pacquiao donated 100% of fight proceeds to charity, and the Boston Celtics gifting $155,000. (1:50) - Business of Athletes Nike is cutting ties with Kyrie Irving, he reportedly earned $8-12 million/year with the contract. Ray Lewis, Emmanuel Acho, Baron Davis, and other athletes have invested in the $15M Series B round of MOON ULTRA, a consumer electronics company. MLB teams have spent over $1 billion in player contracts so far this offseason. Sue Bird and Megan Rapinoe revealed “A Touch More”, the company will create scripted and unscripted programming. Derek Jeter’s online card trading company, Arena Club, has raised $10M in Series A funding. Serena Williams has launched Will Perform, a topical wellness company for athletes. (6:10) - Name, Image, and Likeness Opendorse, announced that it closed a $20 million fundraising round, including an investment from former NFL player Will Compton. Texas A&M’s esports team recently revealed the school is negotiating with College Station to lease a new facility at Post Oak Mall. On3, a college sports media company, announced the launch of the On3 Athlete Network where athletes can now sign into their profiles. Prospex, an NFT trading platform for athletes and fans in NIL is now live in the market. (10:00) - Future of Sports Fanatics announced that it raised $700 million at a $31 billion valuation. GameOn Technology, a conversational chat platform, closed a $35 million Series B funding round. Zenkai Sports, a natural and sustainable performance apparel brand, closed a $1M funding round to fuel growth and product development. KissCam, LLC received a U.S. patent for its “KissCam® Contest,” revolutionizing the traditional kiss cam live segment at sports games.

CJ Watson is a former NBA player turned angel investor, entrepreneur, author, and philanthropist.  In this podcast, he talked about the transition from playing pro basketball to investing in over 20 companies. You can check out his business profile here: https://profluence.com/athletes/cj-watson . Chapters: (00:00) Introduction (01:00) Transition from NBA to investing (04:15) NIL changing the landscape (08:00) Average day for CJ Watson (09:00) Becoming an Author + Entrepreneur (11:25) Angel Investing in over 20 companies (16:40) What his portfolio looks like  (20:30) Future of athlete entrepreneurs . CJ Watson links: Twitter: https://twitter.com/Quietstorm_32 Website: https://cjpens.com/ . Andrew Petcash links: ✉️ Newsletter: https://profluence.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening! 

Audio Timeline: 1:55 - Feel good stories Alabama and Auburn team up for a good cause and a $100,000 donation for scholarships. 4:08 - Business of Athletes Alex Morgan invested in Soccer Post, a large soccer retailer and online site. Mario Gotze participated in the $5.5M seed round of Secjur, a German compliance and information security company. Rumors are swirling that Cristiano Ronaldo is considering a $207 million per year contract with the Saudi Arabian squad Al Nassr FC. 7:30 - Name, Image, and Likeness Pack of Wolves NIL collective announced $25,000/year NIL deals for every scholarship football player at NC State. Ohio State fans questioning NIL after CJ Stroud’s comments about the loss to Michigan not “defining” him. Wiz Khalifa’s Taylor Gang Entertainment has signed 25 college athletes to NIL deals. Deion Sanders is expected to accept the coaching job at Colorado leaving HBCU Jackson State University. Penn State NIL collective Success With Honor has launched a $2 million fundraising campaign backed by a $1 million matching donation. 10:30 - Future of Sports CROSSNET, the world’s first four-square-volleyball-like net game, has announced an investment from JB Capital. Fnatic, an esports team and performance brand, announced a strategic partnership and investment with Hivemind Capital, a crypto asset manager. The Rossignol Group, a sustainable mountain sports equipment and apparel company, has announced a $50M plan through 2026. NBA is now allowing sovereign and endowment funds to purchase stakes in teams. Korean eSports company DRX has received an investment from Wemade. NBC Sports Next has acquired Albatros Datenservice, a German company, and Digital Golf Solutions, a French company. Both are leading golf technology companies in Europe. BeONE Sports, an athlete training technology company, has raised a pre-seed round of over $500,000.

Audio Timeline:0:40 - Feel good stories* History has been made with the first Division 1 female athlete in baseball and a $10,000 half-court shot. 2:00 - Business of Athletes* Jayson Tatum, Connor McDavid, and Mitch Marner are investing in the youth sports engagement app, TheProgram AI. * Former UCLA Decathlete, David Bunevacz, has been sentenced to 17.5 years in prison for defrauding $35 million from investors. * Kevin Love has invested in Aescape, which is developing fully automated massage therapy. 4:20 - College Sports/NIL* Gallery Furniture, owned by sports superfan Jim "Mattress Mack" McInggvale, has contributed "a seven-figure" NIL deal with the University of Houston men's basketball program.* The NIL fund at Ole Miss, Grove Collective, has reportedly topped over $10M in funding pledges. Auburn announced more than $12 million in NIL pledges. * Robert Griffin III tweeted that Texas RB Bijan Robinson should stay one more year in college and ask for $6-7M. 7:50 - Future of Sports* Unagi announced a $4M funding round with Binance Labs to further Ultimate Champions’ development, their web3 soccer game. * SponsorUnited, a SaaS tool for sports sponsorships, has raised $35M from Spectrum Equity. * TeamSnap, a sports management software, has acquired LeagueSide, a youth sports sponsorship platform.* Sports sponsorship analytics startup Trajektory raised a $4 million funding round led by investments from TechOperators, Bridge Ventures, gANGELS, and Mudita Capital Partners.* Golf Guru raised $290,000 in pre-seed funding to continue developing its mental coaching app for golfers.* Group Sport has entered into an agreement to purchase Spanish soccer club Getafe CF and plans on using a DAO to provide fans with more involvement.Interesting StatThere is roughly $23 billion worth of teams for sale across the world's five biggest sports leagues, per Sportico's latest valuations.* 🏀 Phoenix Suns: $1.9B* ⚾️ Los Angeles Angels: $2.5B* ⚾️ Washington Nationals: $2.2B* 🏒 Ottawa Senators: $655M* 🏈 Washington Commanders: $4.8B* ⚽️ Liverpool FC: $4.1B* ⚽️ Manchester United: $7BThis data is a little outdated, but leagues are revenue-generating machines. Short Passage of The Week:Be proud of how you have handled these last 11 months:  * The silent battles you have fought.* The moments you had to humble yourself.* The times you have wiped your own tears.* For quieting the noise and focusing on cultivating a life that feels nourishing.Each day is a unique opportunity to celebrate our story, journey, strength, and resiliency. As we embark on these final weeks of 2022, let’s take breaks, prioritize our peace, and allow ourselves to stop and start again.  Passage by Clint HurdleRecommended MediaI’ve been messing around with some videos on YouTube.You’ll enjoy this Shaq one:Make sure to give it a thumbs up and subscribe if you want to see smore videos in the future. Business JargonData is the new oil. Every business should be tracking:Internal Data: This type of data comes from business transactions such as point-of-sales and customer records. It provides insight into how your enterprise operates and the financial condition of the o