The Social Academic with Jennifer van Alstyne | Online Presence for Professors

Jacklyn Lord manages marketing and communications for the Society for Scholarly Publishing. She loves pop culture and social media. We talk online identity in this interview and her advice for scholarly writers like you.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Andrew Paulsen is a senior educational advisor and doctoral candidate who loves to travel A doctoral candidate at Vanderbilt University, Andrew Paulsen is making strides to change education in America. In this interview we talk about his travels across the United States in his role as a senior educational advisor at Agile Mind. And how he used social media during his Fulbright in Asia.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Melanie Bruce, a marketing professor and entrepreneur, discusses her successful transition from academia to sustainable entrepreneurship. She highlights how her academic background enhances her entrepreneurial ventures, particularly in supporting eco-friendly businesses. Insightfully, she shares her strategies for balancing teaching, personal life, and business growth while emphasizing the significance of social media for fostering connections. Melanie also dives into the importance of personal branding, genuine engagement, and addressing challenges like greenwashing in the sustainability sector.

Norman Eng, EdD teaches educators to communicate with their audiences. We talk balancing teaching with being a business owner. And, how self-publishing can be a great option for academics.As I close out this season of The Social Academic, I’m sharing with you two awesome professional development people. Norman Eng, owner of EDUCATIONxDESIGN is first up.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Lauren Smart is a journalist and professor of practice. I met Lauren a couple years ago when she was an invited judge for Critical Mass in Shreveport, Louisiana.We got to chatting about social media, how quickly the ‘algorithms,’ or rules of operation change. I knew she’d be a great guest for The Social Academic.In this academic interview, Lauren and I talk about her courses and teaching practices at Southern Methodist. And we talk about her work with Storytellers Without Borders, an initiative at the Dallas Public Library that helps train future journalists.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Walter D. Greason, PhD is a historian, educator and urbanist. He is Chair of the Department of Educational Counseling and Leadership at Monmouth University, helping to shape future educational leaders.“In my new role, I get to basically teach principals and superintendents how to build very effective schools and school districts.”You’ve probably encountered Walter’s tweets at one point or another if you’re a regular on #AcademicTwitter. With a community of over 26k on Twitter alone, Walter is prolific on social media.In this chat, I ask about his research and work with The Wakanda Syllabus and Afrofuturism.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Sophie recently finished up her PhD in molecular biology and is now a science communications officer for the London Institute of Medical Sciences (LMS). There she does everything from writing the news, managing social media, and even video editing.Sophie runs the blog Soph Talks Science, which won the 2018 UK Blog Awards.In this chat, I ask about about her social media life. And about her plans for the blog now that it’s 3.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Jessica Doble, a PhD candidate in English at University of Louisiana at Lafayette, uses social media to reach communities.Jessica’s research examines online communities, fandom, and popular culture media. In our chat, we talk about the politics around True Blood (HBO 2008-2014) and The Bold Type (Freeform 2017-present).Jessica talks about why she likes Instagram: “It doesn’t feel like posting into the void.” And, we chat about Tumblr, Twitter, and her favorite folklore hashtags.Jessica is my friend, in real life. I’m excited to share her with you today because she’s doing cool in-the-moment research (we talk about an episode that hadn’t premiered yet).And, she uses social media in a variety of ways. Having a curated feed and favorite hashtags to find community, is important to enjoying your social media life. Jessica knows that. Then, hear about how Jessica is managing social media for an academic journal.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Daisy Shu, a postdoc at Harvard’s Schepens Eye Research Institute, uses social media to share her research life.Daisy’s PhD thesis explores how cataracts are formed, and “how we can prevent it from forming from a molecular biology perspective.” Now she’s made the journey from Sydney, Australia to Boston to research diseases of the retina.In our interview, she discusses her social media journey. From first hearing Hugh Kearns speak, to starting her popular Instagram channel in October.I love featuring academics like Daisy. She’s awesome at sharing what she does with her social media audiences. And, she has some great advice for you.Read on The Social AcademicThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/

Jazmine Benjamin, a 2nd year PhD student has used social media to network with researchers in her field. She’s received and given feedback, collaborated on projects, and now Jazmine is working to start a science policy group.Check out our interview for some great advice on contacting scholars via DM and how Twitter can create community.Featuring cool academics and researchers is my favorite part of The Social Academic.Read on the blogThis is The Social Academic podcast. I’m Jennifer van Alstyne (@HigherEdPR). I help academics feel confident when showing up online.Let's build your digital footprint for your academic life through social media, websites, and bio writing.Visit my website https://theacademicdesigner.comSchedule a no pressure Zoom call with Jennifer to talk about working together 1-on-1 on your online presence 🌟https://higheredpr.as.me/meet-with-jenniferView services https://theacademicdesigner.com/services/