The Drum Podcast

The Drum
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Sep 4, 2025 • 43min

Toby Southgate, global CEO of We Are Social

As he hits six months into one of the biggest jobs in social media marketing, Toby Southgate of We Are Social sits down with The Drum to talk social's biggest year ever, the evolution of agency ownership structures, and what's coming next. Hosted on Acast. See acast.com/privacy for more information.
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Aug 28, 2025 • 39min

How employers are still failing parents

A recent report from Matri found that 1/4 of new mothers either never come back to work or leave work within a year of returning. Worse, the vast majority cite "unsupportive work environments" and "inflexible working conditions" in their decision to leave. We sit down with the report's author, adland veteran Sophie Maunder, and Allison Beattie, and ad exec turned fertility-rights-at-work advocate to track the scale of the problem and what needs to be done. Hosted on Acast. See acast.com/privacy for more information.
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Aug 21, 2025 • 37min

Mark Ritson, The Drum's newest columnist

The Drum's opinion editor John McCarthy has recently signed up the biggest name in the biz to a regular column. Here you can listen to their first pitch meeting. Hosted on Acast. See acast.com/privacy for more information.
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Jul 31, 2025 • 37min

Are marketers truly ready for 'personalization at scale'?

It can seem in 2025 like everyone in the ad ecosystem is chasing after the same Holy Grail: fast, rapidly delivered, personalized content at whatever scale they fancy. With the help of (yes) AI, it seems that dream is closer than ever. But is the business ready for it? Hosted on Acast. See acast.com/privacy for more information.
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Jul 24, 2025 • 40min

Is vibe the new value?

Marketing is getting moodier - and that’s a good thing. We’re diving into how brands are connecting through emotion, instinct, and shared energy, not just data. Think storytelling, authenticity, and values-led creative. Hosted on Acast. See acast.com/privacy for more information.
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Jul 10, 2025 • 44min

3 marketers tackling the continued barriers to creative access

We sit down with 3 marketers behind programs tackling marketing's dark secret: that it remains one of the most elitist and unequal industries. Hosted on Acast. See acast.com/privacy for more information.
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Jul 3, 2025 • 41min

The secrets of guerrilla marketing

3 experts from the worlds of guerrilla activations, social and experiential marketing open the secret cookbook for under-the-radar marketing success. Hosted on Acast. See acast.com/privacy for more information.
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Jun 26, 2025 • 40min

Cannes Lions 2025 wrapped: The agency view

We're joined by two agency founders, fresh off a week on the Croisette of Cannes Lions. Is it still worth the rising costs for agencies to attend? Hosted on Acast. See acast.com/privacy for more information.
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Jun 19, 2025 • 20min

Cannes Lions: How has it changed? (Live from Cannes)

In a special episode fronted by The Drum's global editor Cameron Clarke, two of our leading opinion columnists dissect the news out of this year's Cannes Lions festival, and ponder how the event is evolving.Stories/columns mentioned in the episode: Julie Seal's diary.Paddy Gilmore's column. Hosted on Acast. See acast.com/privacy for more information.
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Jun 5, 2025 • 35min

Hinge CMO (and now president) on how gen Z is dating, sub growth, and bringing marketing to the center of the boardroom

CMO at dating app Hinge, took on an extra title earlier this year: President. Live from the inaugural SXSW festival in London, Jantos talks putting marketing at the center of the boardroom, a troubling loneliness epidemic for gen Z, and the future of dating. Hosted on Acast. See acast.com/privacy for more information.

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