Business Tao with George Kao

I’m calling out the busy-work that keeps us soulpreneurs spinning—endless website tweaks, brand-name angst, and research rabbit holes—and replacing it with a single metric: valuable interaction with the people my business can best serve. When clients or referral partners actually move closer—comment, share, sign up—-that’s success. Anything else is noise that my soul can happily ignore :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

In this video I break down my signature “111 Formula” for rapid traction: 40 content experiments, 20 market-discovery chats, 20 collaborations, 10 stage-two power posts, 6 joyful-productivity habits, and 5 crystal-clear case studies—all within a year (or turbo-charge it in six months). I walk you through why these numbers matter, how to line them up with your values, and what it feels like to build both a business and a better self, brick by brick. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Most of my life, I’ve struggled with being consistent with good habits and keeping up with my work.If you’re a heart-based business owner or intuitive worker, maybe you can relate — feeling the resistance to doing certain important things, and letting hour after hour, day after day, pass.I used to be devastated when I realized that I was the one standing in my own way. I had all these dreams and visions, but my lack of discipline made them feel impossible. I thought I was unchangeable.Thankfully, I was wrong about that... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Imagine you’ve promised a good friend - someone you genuinely care about - that you’ll reach out every single day. Your friend is struggling. They need your presence, your advice, or simply your thoughtful voice.You’d make time, wouldn’t you?You’d text them something meaningful, record a quick voice message, or even film a short video while waiting for your flight to board. You’d find a way. Because you made a commitment, and because you care.Now, what if you treated your audience exactly this way?Your ideal audience is that friend. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

When it comes to creating content, my biggest piece of advice, something I've learned after making thousands of videos and posts, is to create lightly. Don't get bogged down thinking each piece has to be a viral hit or perfectly polished. Instead, show up with a sincere intention, maybe think of it as public journaling, and just put it out there – bless and release. This way, you can try lots of different things without getting attached, see what resonates, and keep the creative energy flowing without the pressure. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

In this episode, I share with you the creative workflow for my content. Create your own flow NOW, while your audience is small... or rather, much smaller than you'll have in the coming months and years! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Are you pouring your heart into your authentic business, yet sometimes feel lonely, wondering where support will come from? Where are the kindred spirits, the allies who will understand and uplift your efforts?You’re not alone in this feeling. Trust that there is definitely a path forward — a way to uncover the connections and resources waiting for you. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

I stumbled upon a video which now has 76,000 *comments* and 16 million views 😲 Yet, it seems like a “boring” video compared to what most viral videos are like these days... you can find it on youtube by searching MIT Neurosurgeon Unemployed... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

“I’m actually not at the stage of creating content yet... because I don’t actually know what I want to do specifically.”All of us are somewhere along the spectrum of uncertainty about what we should offer in our business. Do not amplify that feeling. Instead, create content in order to get clarity.Your calling is where your interests meet the world’s interests. You’ll only discover that by testing the market with your content. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

People often ask if free content leads to clients, and my answer is yes, but it’s about the HOW. It starts with creating authentically, from a place of service and gratitude, not expectation. Then, it’s about getting that content seen and genuinely connecting with the audience you’re blessed enough to attract. By talking with them and understanding what they really need support with, you can then offer services or products they’ve essentially already told you they want, making the whole process feel natural and truly helpful. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com