Eat Blog Talk

Megan Porta
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Aug 30, 2021 • 39min

232: Increase Awareness and Traffic for Your Content with Benjamin Dell

Figuring out what works on your social media platforms is a personalized process. There is not a single solution for everyone. In this episode, Benjamin from social media scheduler Missing Lettr imparts his wisdom on the topic of maximizing exposure and traffic for your social media content. - Do a ton of experimenting! - Embrace the concept that you don't need to be doing everything. Focus on 1-2 areas at a time. - Don't be afraid to share others' content. Make this a part of your overall strategy. - Hashtag advice included!
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Aug 26, 2021 • 44min

231: The Power of Organization, Systems and Processes with Amanda Wilens

Avoid aimlessly wandering around your business and utilize the power that lies within organization, systems and processes. Amanda leans heavily on systems in her business and reaps the rewards from doing so. Listen in to learn from her! - The magic of time blocking. - Listen to your gut when you review your calendar for the following day. - Experiment with different tools that will keep you on track. - Write up SOPs for every process in your biz. Refine and tweak systems as needed, based on the SOPs. - Schedule time for "cleanup and organization" every quarter. - Stick to hard, fast boundaries that will protect your time.
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Aug 23, 2021 • 1h

230: Zero in on What's Important, Why You Should Take Time Off and a Core Web Vitals Update with Jason Logsdon and Bob Clark

This Clubhouse recording from 7/23/21 delivers value about an array of topics, including: - Zeroing in on what is important in YOUR business. - How and why to ignore the unnecessary stuff. - The importance of taking time off work. - Know that your audience will not go anywhere while take needed time away. - And last but not least, SEO expert Bob Clark gives the latest update on Google core web vitals.
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Aug 19, 2021 • 41min

229: How to Use Airtable to Stay Focused, Productive and Also to Hit Your Income Goals with Cate Brubaker

Out of disorganized frustration and platform overwhelm came a need for Cate to find a way to organize her blog content in a single, manageable space. She found Airtable and has fallen in love with its capabilities and the way it has allowed her to stay focused and productive. It has even opened up space for her to hit her income goals! - Getting started is FREE and easy. Start small! - Let Airtable adapt to YOU, as opposed to adapting to it, as is the case with so many other platforms. - Keep everything in a single spot. - Import, filter and color-coding capabilities included.
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Aug 16, 2021 • 30min

228: It's Time To Up-Level Your People with Megan Porta

Leveling up the people you allow into your circle is one of the most overlooked yet powerful secrets to success. Put yourself in the paths of people whose lives and businesses you want to emulate. Don't wait for them to find you! - Seek out people in the food blogging space. - Seek out others outside our space. - Hire a coach. - Extend beyond the comfort zone at an in-person conference. - Join a high-level mastermind group. - Start a podcast. - Speak up on Clubhouse.
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Aug 12, 2021 • 48min

227: Food Blog SEO vs Recipe SEO with Liane Walker

Do you know the difference between food blog SEO and recipe SEO? There is a difference and both are important. Consider recipe SEO to be the overlooked underdog that we need to start paying more attention to. - Make a few tweaks to your recipe SEO to see a positive impact in organic search results. - One size does NOT fit all in the world of SEO, so understanding that what works for another blogger might not work for you is important. - Study your top-performing posts regularly. - Having solid recipe SEO in place is the key to getting in featured recipe results.
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Aug 9, 2021 • 51min

226: The Power of The Ask with Christine Brady

Solving big pain points for your audience seems daunting and at times impossible to figure out. The answer lies in this simple solution: Ask them! Ask for the struggles and you shall receive answers. Christine talks us through her survey strategy that has delivered valuable results and has guided her in creating a new product for her audience that she never would have thought of otherwise. - Christine shares her 7-question magic survey strategy. - Let your people "talk" openly. Include open-ended questions! - Take time to review the replies (you'll receive many!) and the answers will reveal themselves. - Be ready to deliver!
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Aug 5, 2021 • 51min

225: Why Working For Free Is Hurting The Food Blogging Industry with Kyleigh Sage

Kyleigh is the blogger behind Barley and Sage, a food blog focusing on scratch made recipes for the home cook and baker. She started her blog in December 2019 and a short 18 months later, she quit her day job and is now making a 6-figure income from brand partnerships alone. - Just because you can work for free product does not mean you should. - Think ahead a few months when presented with an offer from a brand. Is this going to benefit your business 3 months from now? - Take responsibility and start educating brands about how much work food bloggers put into sponsored projects. - Listen to the episode to learn negotiating and pricing tips, as well as parts of each contract you cannot leave out.
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Aug 2, 2021 • 27min

224: Finding Your Ice Water with Megan Porta

If you've ever heard the story about how the famous Wall Drug got started, you know that business success can be as simple as delivering ice water to thirsty people. This simple concept applies to every single one of our businesses: find the pain point and deliver the solution with a spirit of service and with no expectations! - Survey your audience regularly. - Spend time truly tuning into what is said within groups focusing on your niche. - Utilize social media polls. - Get on the phone. - Think as simply as possible. - Get quiet.
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Jul 29, 2021 • 39min

223: The Responsibility of Food Bloggers To Encourage Sustainable Habits with Marley Goldin

Marley is the recipe developer and food photographer behind Marley's Menu. It is her mission to prove that everyone can make a difference, through small changes that can collectively make a big impact. Food bloggers have a lot of responsibility! They sustain the masses and have an opportunity to educate people about how to be less wasteful in the kitchen. - Share how to freeze and reheat every recipe you share. - Create recipes in smaller batches when testing. - Encourage your audience to make small changes, such as purchasing a compost bin or cleaning out their fridge before everything goes bad. - Learn how to use all parts of a piece of produce and share about it with your people.

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