

The Indy Author Podcast
Matty Dalrymple, The Indy Author
The Indy Author Podcast is for writers who are serious about both the craft of writing and the business of publishing — whether you're working toward your first book or building on an established career.
Every week, host Matty Dalrymple talks with authors, editors, marketers, and publishing professionals about what's actually working right now. Topics span the full range of the writing life: developing compelling characters and tighter plots, navigating indie and traditional publishing paths, running effective book marketing campaigns, building an author platform, working with AI tools, writing short fiction and memoir, managing the business side of an author career, and much more.
With hundreds of episodes in the catalog featuring guests from across the publishing world — from debut authors to bestsellers, indie publishers to Big Five veterans — there's something here for writers at every stage of their journey.
Named one of the 10 Best Podcasts for Authors by Dale L. Roberts, and recognized five years running by Writer's Digest as one of the 101 Best Websites for Writers.
Hosted by Matty Dalrymple, author, publishing consultant, and founder of The Indy Author platform.
Every week, host Matty Dalrymple talks with authors, editors, marketers, and publishing professionals about what's actually working right now. Topics span the full range of the writing life: developing compelling characters and tighter plots, navigating indie and traditional publishing paths, running effective book marketing campaigns, building an author platform, working with AI tools, writing short fiction and memoir, managing the business side of an author career, and much more.
With hundreds of episodes in the catalog featuring guests from across the publishing world — from debut authors to bestsellers, indie publishers to Big Five veterans — there's something here for writers at every stage of their journey.
Named one of the 10 Best Podcasts for Authors by Dale L. Roberts, and recognized five years running by Writer's Digest as one of the 101 Best Websites for Writers.
Hosted by Matty Dalrymple, author, publishing consultant, and founder of The Indy Author platform.
Episodes
Mentioned books

Aug 3, 2021 • 55min
Episode 091 - Creating Stellar Side Characters with Sacha Black
Rebel author Sacha Black discusses SIDE CHARACTERS--what are side characters and what distinguishes them from the protagonist and antagonist? Is a sidekick different from a side character? How can side characters support the story or the portrayal of other characters? And what are good and bad reasons to kill off a side character that readers are / will be invested in? For a transcript of this interview and links to more information, go to https://www.theindyauthor.com/podcast.html. Did you find the information in this video useful? Please consider supporting my work at The Indy Author via Patreon (https://www.patreon.com/theindyauthor) or Buy Me a Coffee (https://www.buymeacoffee.com/mattydalrymple). Sacha Black is a bestselling author, rebel podcaster, and professional speaker. She has five obsessions; words, expensive shoes, conspiracy theories, self-improvement, and breaking the rules. Sacha writes books about people with magical powers and other books about the art of writing, including THE ANATOMY OF PROSE: 12 STEPS TO SENSATIONAL SENTENCES, 10 STEPS TO HERO: HOW TO CRAFT A KICKASS PROTAGONIST, and 13 STEPS TO EVIL: HOW TO CRAFT SUPERBAD VILLAINS. She lives in Cambridgeshire, England, with her wife and genius, giant of a son.

Jul 27, 2021 • 47min
Episode 090 - Bringing a Creative Endeavor to an End with Michael La Ronn
Michael La Ronn talks about his decision end his podcast THE WRITER'S JOURNEY. He discusses his original impetus for starting the podcast, the adjustments he made to it over time, and the personal and professional considerations that made him decide to bring that creative endeavor to an end. He discusses the benefits he gave up and the benefits he gained—and where he plans to redirect his creative energies. For a transcript of this interview and links to more information, go to https://www.theindyauthor.com/podcast.html. Did you find the information in this video useful? Please consider supporting my work at The Indy Author via Patreon (https://www.patreon.com/theindyauthor) or Buy Me a Coffee (https://www.buymeacoffee.com/mattydalrymple). Michael La Ronn is the author of over forty science fiction & fantasy novels and self-help books for writers. He also runs the popular YouTube channel, Author Level Up, where he publishes weekly advice videos for writers. Michael also serves on the staff of the Alliance of Independent Authors as a US Ambassador and he co-hosts the AskAlli Member Q&A Podcast where he answers new writers' most burning questions about self-publishing.

Jul 20, 2021 • 47min
Episode 089 - The "Both-ness" of Compelling Characters with Ben Winters
In this week's episode of The Indy Author Podcast, author Ben H. Winters discusses the "both-ness" of compelling characters. We talk about how he used the concept of "both-ness" in his own books, including THE QUIET BOY, UNDERGROUND AIRLINES, and THE LAST POLICEMAN, and how other authors have—or haven't—used it in some of his favorite books, including THE PHANTOM TOLLBOOTH and STRANGERS ON A TRAIN. We talk about the importance of recognizing "both-ness" in people not only in books but in real life. And we talk about "other-ness," and how to portray characters who are not only separated in some way from the rest of the world they live in, but sometimes even from ourselves. Ben H. Winters is the author of the novels THE QUIET BOY, GOLDEN STATE, the New York Times bestselling UNDERGROUND AIRLINES, THE LAST POLICEMAN and its two sequels; the horror novel BEDBUGS; and several works for young readers. His first novel SENSE AND SENSIBILITY AND SEA MONSTERS was also a Times bestseller. Ben has won the Edgar Award for mystery writing, the Philip K. Dick award in science fiction, the Sidewise Award for alternate history, and France's Grand Prix de L'Imaginaire. His writing has appeared in Slate and in the New York Times Book Review. He also writes for film and television and was a producer on the FX show LEGION. He lives in LA with his family.

Jul 13, 2021 • 58min
Episode 088 - How to Receive and Give Critique with Tiffany Yates Martin
Tiffany Yates Martin shares best practices for how to give and receive critique … and cites some pretty harrowing examples to illustrate her points. We look at the value of formal critique groups; the fact that all input is opinion, not fact; and tips for how to weigh how that input aligns with the vision you have for your work. We talk about whether reading your reader reviews is a good idea, and when you just have to pour yourself a bubble bath and have a glass of wine. Tiffany Yates Martin has spent nearly thirty years as an editor in the publishing industry, working with major publishers and New York Times, Washington Post, Wall Street Journal, and USA Today bestselling, award-winning authors as well as indie and newer writers. She is the author of the Amazon bestseller INTUITIVE EDITING: A CREATIVE AND PRACTICAL GUIDE TO REVISING YOUR WRITING. She's led workshops and seminars for conferences and writers' groups across the country and is a frequent contributor to writers' sites and publications. Under the pen name Phoebe Fox, she's the author of the Breakup Doctor series and her most recent release, A LITTLE BIT OF GRACE.

Jul 6, 2021 • 1h 2min
Episode 087 - Looking Back and Forward at Indy Publishing with Dan Wood
Dan Wood of Draft2Digital takes a look back at his eight years at Draft2Digital and, more importantly, looks ahead to share how indy authors can apply that perspective going forward. We discuss how social media has changed over that time, what technical and retail platforms indy authors can take advantage of today that were not available in 2013, and how the writing and publishing worlds' perspectives on indy publishing has transformed over that period. Dan Wood is the Vice President of Operations at Draft2Digital, where he has spent the last 8 years helping authors publish their books to stores, libraries and subscription services worldwide. During this time he has had the privilege to present at conferences in 7 countries and to speak with thousands of authors at various stages in their careers. Dan is the Co-Host of the Self Publishing Insiders Podcast and Co-Host of Authors Pubhouse, a (mostly) weekly chat Thursdays on Clubhouse with industry professionals and authors.

Jul 3, 2021 • 35min
Episode 086 - Inbetweenisode - Matty Overhauls Her Keywords
In Episode 85 of The Indy Author Podcast, I interviewed Dave Chesson of Kindlepreneur and creator of Publisher Rocket about keywords, and after that episode I got pretty obsessed about my own keywords, and played around a bit with Dave's four-column method. Of course, the devil's in the details, so as I was working on optimizing my keywords, I decided to tap into a couple of additional resources, including two previous guests of the podcast, and I'm going to share with you my "before" keywords, the process I went through, and my "after" keywords. I hope this will inspire you to take a look at your own keywords with an eye to making sure you are getting maximum value in guiding the right readers to your books. Many thanks to previous guests Dale L. Roberts and Joshua Tallent for contributing to this inbetweenisode.

Jun 29, 2021 • 52min
Episode 085 - Optimizing Your Keywords with Dave Chesson
Dave Chesson talks about the importance of thinking like a reader, not an author, when picking your keywords (actually, keyphrases), best practices for prioritizing your keywords, a newish feature on the Amazon product page that can help you identify phrases that will resonate with readers, and an exercise that KDP itself endorses that you can use to successfully expand beyond those words and phrases. Dave Chesson is the guy behind Kindlepreneur.com, a website devoted to teaching authors about book marketing. Recommended by Amazon KDP as the place where you can learn how to "optimize marketing for your books," Kindlepreneur has grown to be one of the largest book marketing websites. Dave's tactics help both fiction and nonfiction authors of all levels get their books discovered by the right readers. Dave is also the creator of Publisher Rocket, a software that helps authors see what's really going on in the book market, and thus pick better keywords and categories to help them sell more books.

Jun 22, 2021 • 55min
Episode 084 - Using Content Legally with Kelley Way
Kelley Way discusses the legal considerations for use of images for book covers and promotional material, including use of free sites like Unsplash. She discusses the use of music and musical references—a topic of particular interest to me based on an Ann Kinnear Suspense Short I just wrote—and what Creative Commons and public domain material is, and the opportunities it opens for indy authors. Kelley Way was born and raised in Walnut Creek, California. She graduated from UC Davis with a B.A. in English and a minor in Music, and then attended the UC Davis School of Law. After law school, Kelley did a one-year fellowship at the Pacific Justice Institute, during which time she was approached by her first client, the copyright holder of a New York Times bestselling fantasy series. After the successful resolution of the case, she opened her own law firm. When Kelley is not practicing law, she spends her time reading, knitting, singing, spending time with her family, and learning new languages.

Jun 15, 2021 • 57min
Episode 083 - The Six Rs of Maximizing the Value of Your Content with Abe Ogden
Abe Ogden discusses the six Rs of maximizing the value of your content: repackage, repurpose, revise, repository, rights, and resources. We talk about how the democratization of formats like hardcover books and outlets like branded merchandise open opportunities for the indy author. "If you're going to be developing this content, squeeze it for everything that you possibly can and hit every channel as much as you possibly can." We also discuss the issue of the most constrained resource of an indy author--time--and how to weigh which items on Abe's a la carte list of options you decide to pursue. With more than 20 years in non-profit publishing and professional experience in editorial, production, acquisitions, and sales and marketing strategy, Abe Ogden is passionate about helping organizations with limited resources but an important mandate to deliver essential content to constituents and beyond. When he's not polishing a manuscript draft or putting the final touches on a marketing plan, he's either playing his guitar or tramping through the outdoors and hiking, camping, or fly fishing with his family.

Jun 8, 2021 • 46min
Episode 082 - Perspectives on Writer's Block
Writer's block--is it fact or fantasy? Does it require inspiration or willpower to overcome? What tips or tricks can get a writer writing again? In this episode, previous guests of The Indy Author Podcast share their perspectives on writer's block, from specific tasks you can perform to break through the block to frank discussions of its emotional and psychological basis. Many thanks to Robert Dugoni, Emma G. Rose, Pauline Wiles, Dale L. Roberts, M.K. Williams, Wade Walton, Jerri Williams, Jeff Elkins, and Julie Duffy for sharing their perspectives. For more information on my guests, go to https://www.theindyauthor.com/podcast.html and search on the guests' names to find links to their episodes and bios.


