The Good Ship Illustration

Nobody is born knowing how to pitch.(Katie here) I've been known to pitch once, hear nothing, and decide 'Oh well. Never mind.' Then never reach out ever again. 😅So you can imagine my SHOCK and INCREDULITY (is that a word?) when Kira told me that she will reach out 7 times to a brand before giving up. Whaaaaaat!?Kira Matthews (aka Kira the Bold), is like confidence in a bottle. She's mastered pitching and landing work with names like Squarespace, Ganni, and lots more. If contacting publishers and/or potential clients makes you do a little bit of sick in your mouth, this episode will definitely help! At the very least you'll feel inspired to send more than one follow up email.In this episode, we chat about:What to do when the work… just stops coming inWhy pitching can feel so scaryThe real reason people don’t hear back. (And nooo, it’s not because they hate you)Why one email is basically just saying helloHow to follow up without being annoying (or feeling like you are)Timestamps:00:00 Meet Kira (Queen of Pitching 👑)01:00 From fashion styling to building a business02:00 When the work disappeared… and what she did next03:00 Learning to pitch (while still being terrified)05:00 Fear doesn’t go away. You just get used to it06:00 The 3-year journey to landing Squarespace08:00 Why most people give up after one email09:00 The stories we tell ourselves about rejection10:00 Why you need to follow up (a lot more than you think)11:00 How to make each email actually count12:00 Applying this to illustration and getting your work seen13:00 Inside Kira’s talent agency experiment15:00 Why smaller creatives need to pitch more, not less17:00 Agents, money, and what’s really going on behind the scenes19:00 Why agents aren’t a magic solution20:00 Sales: the bit everyone wants to avoid23:00 Why follow-up feels rude (but isn’t)24:00 Rejection challenges and building resilience26:00 Rejection = start of the conversation28:00 Momentum, energy, and creating your own opportunities30:00 The actions that actually lead to results31:00 Telling people what you do (important!!)32:00 Katie’s rejection challenge story34:00 Auditing your time and what’s worth it35:00 Kira’s final pep talkLinks & stuff wot we mentionedKira’s website: https://www.kiramatthews.com/Instagram: https://www.instagram.com/kirathebold/Weekly pitch tips newsletter: https://kirathebold.myflodesk.com/m0elc4qip7The Good Ship Illustration https://www.thegoodshipillustration.com/freebies Byeeee for now!x The Good Ship Illustration (Helen, Katie & Tania)Come and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

This week we're pulling up a chair at Helen's kitchen table to finally spill the beans on Salty. Salty Dog and Pals is the book that started as The Picture Book Course branding and somehow ended up as a 2-book deal with Walker Books.The big question: How do you write a zillion short stories with your pal in 10 sessions flat?We chat about the origins of Salty (and which printmaker Bernard the duck is named after), the brilliant questions from the editors at Walker Books, why Kitty is basically Tania 😆, and the Nissen Hut story that didn't make it into the final draft no matter how hard we trieeed!p.s. Salty Dog & Pals (Helen & Katie's new picture book) is now available to pre-order and will be in shops from May. To say thank you, all pre-orders get access to a picture book MASTERCLASS. You can sign up for your free picture book masterclass here: https://www.thegoodshipillustration.com/salty-dog-and-pals-the-storm-other-storiesIt's instant access, so no need to wait.(And if you've already pre-ordered, thank you!)Rough timestamps for our timestamp-fans:00:00 – Where did Salty Dog come from? 01:00 – From course mascot to Walker Books character 03:00 – Bernard the duck, and colour palette chat 05:00 – The thumbnail template that started it all 07:00 – The Jarvis format: not a picture book, not a chapter book 09:00 – Writing at the kitchen table: how it worked 11:00 – The Walker Books character questionnaire (we read it out) 13:00 – Who is Bernard, really? (William Hanson + Cameron) 15:00 – Kitty is Tania (reckless, chaotic, beloved) 17:00 – Lindisfarne, upturned boats + Helen's grandparents' Nissan Hut 20:00 – The story that was too violent to make it in 22:00 – Titles first, stories second 24:00 – What the editors actually did (magic, basically) 26:00 – Procreate vs paper + the cover saga 28:00 – Pre-order Salty Dog and Pals + free masterclass! (You can sign up for your free picture book masterclass here.)Come and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

This week we're dragging ourselves away from our hypothetical gardens and custom urn businesses (lol) to have a proper sofa-chat about the big question: what would you do if you weren't an illustrator?Specifically: Is your identity too wrapped up in your work? What happens when things go quiet on the work front?COMMUNITY IS MAGIC. That is all. Happy listening.p.s. Salty Dog & Pals (Helen & Katie's new picture book) is now available to pre-order and will be in shops from May. To say thank you, all pre-orders get access to a picture book MASTERCLASS. You can sign up for your free picture book masterclass here: https://www.thegoodshipillustration.com/salty-dog-and-pals-the-storm-other-storiesIt's instant access, so no need to wait.(And if you've already pre-ordered, thank you!)Rough timestamps for our timestamp-fans:00:00 – What would you do if you weren't an illustrator? 01:00 – Tania's custom urn business plan (trademark pending) 03:00 – Katie's nanny agency pivot 05:00 – The famine panic spiral ("day three with no enquiries: my life is over") 06:00 – Identity and rejection: when your work IS you 08:00 – Service illustration vs the author-illustrator beast 10:00 – Picture book advances, royalties + why multiple income streams matter 12:00 – Artist dates and keeping your ideas fed 15:00 – The real deal: what makes author-illustration different 16:00 – Katie & Helen's picture book Salty Dog & Pals (!!!) + the Walker Books Irish jig 18:00 – Live illustration: when the job you loved becomes just a job 20:00 – Community as salvation 22:00 – Good Ship origin story + the Christmas fair era 24:00 – Isolation is corrosive (and what to do about it) 25:00 – Finding your people: local groups, Instagram communities + Pencils on ToastCome and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

This week we’re wrapped up in some blankets havin' a proper sofa-chat about Instagram.Specificallyyyy:Should your Instagram be your portfolio?What's the difference between a snazzy website folio and the mad addictive world of social media? We also get into showing your human face, illustrators following illustrators, AI-era credibility, and why you absolutely do not owe the algorithm/tech bros your nervous system.Rough timestamps for our timestamp-fans: 00:00 – Blankets 01:00 – Instagram as a folio: should it be? 03:00 – The golden algorithm years (remember those?) 05:00 – You don’t own Instagram 06:30 – Portfolio pressure vs social sharing 08:00 – The 360° artist: personality, process + presence 10:00 – AI, visibility + being human 12:00 – Showing your face. Do it! 14:00 – Content creator burnout (no fanks) 16:00 – “Held hostage by consistency” rebellion 18:00 – Who is Instagram actually for? 20:00 – Community vs clients 22:00 – Annuals, competitions + the old-school ways 24:00 – Bologna Book Fair chat 26:00 – Books as permanent portfolios 28:00 – Sales pages vs old-school static folios 30:00 – Final takeaway: use Instagram, don’t let it use youCome and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

This week we roll headfirst into the interestin' world of aphantasia.It all started with conversations inside Find Your Creative Voice and The Picture Book Course - when Good Shippers were telling us, “I can’t see ANYTHING in my head.” Which sent us down a rabbit hole of aphantasia, imagination. And does everyone experience it the same way?Nope.In this episode, we chat about:What aphantasia isThe “apple test” 🍎Emotional memory vs visual memoryWhy some creatives need reference and others work 100% from imaginationWhether Google has made our “mind palace” lazyNot being able to picture things can be a creative advantage. We promise.Smells, textures, music and sensory imaginationSynesthesia (colours for days of the week?)Why your wobbly memory-bike drawing might be better than a perfect diagramHow imagination changes from childhood to adulthoodBlind drawing experiments we neeeeed to try at Art ClubTimestamps for our timestamp fans00:00 – Elephantasia? Aphantasia? However you say it…02:00 – The apple spectrum and vivid vs blank imagery03:00 – Reading fiction without mental pictures05:00 – Emotional memory and creepy seaside steps07:00 – Mental collage vs drawing from scratch10:00 – Drawing bikes from memory11:00 – Why aphantasia might make you a better designer14:00 – Idioms, haystacks and giant bears16:00 – Smells, lemons and sensory imagination17:30 – Synesthesia and coloured weekdays20:00 – Wolves, dreams and Google as reference23:00 – Teenage bedrooms and peak memory moments25:00 – Is creativity in your head or your hands?28:00 – Blind Art Club challenge incoming 👀What about you?Can you see the shiny apple? Or is it more of a murky apple-shaped idea?We’d genuinely love to know. Come over to Instagram and tell us how your brain works. We're nosy.Come and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

Anna Mac, Perthshire-based artist, printmaker and illustrator, talks about shifting from retail design to picture-book work. She discusses permission to play, finding a creative voice while balancing family and part-time work, and how hobbies like felting reset the brain. Short reflections on rejection rituals, visual diaries, and trusting your eye round out the conversation.

A lively AI workshop replay exploring why human quirks and life experiences make illustration valuable. They talk about brands craving handmade work, copyright and licensing needs, and anti-AI backlash in branding. Practical prompts help miners find unique “brain treasures.” Tips cover niche markets, career advice for new illustrators, and ways to protect creators’ rights.

Tara Tayyebi Fard, a Persian illustrator, humorist and former architect now in Belgium, shares her pivot from 10 years in architecture to illustration. She talks about digging into childhood diaries, using annoyance to invent characters, weekly Substack practice, balancing commissions with playful personal work, and how authenticity and creative jealousy guide a satisfying career.

They explain how a monthly life-drawing prompt called Walk to See started and why one gentle monthly theme beats daily pressure. February's theme is 'Wet' with wide interpretations like rain, wet paper, or shiny surfaces. They celebrate community-building, Instagram visibility, playful GIFs and simple rules that make sketching fun and approachable.

They unpack why fear, procrastination and perfectionism stop you from starting creative work. Listen for playful tricks like bribery, 20-minute sprints and deliberate “bad” versions to unblock momentum. Hear warming-up rituals, radical incrementalism, co-working and focus tools to keep energy high. Practical tips on juggling multiple pieces and using deadlines and accountability to get things moving.