The Publisher Podcast by Media Voices

Hearst UK's Finance Editor, Kalpana Fitzpatrick talks about the launch of their new consumer-facing Financially Fabulous campaign, aiming to empower women to take control of their finances. She discusses the aims of the campaign, the benefits of running it across multiple brands and the overwhelming demand from their audiences for straightforward financial advice. In the news roundup - everything. The team does the second ever newsblitz, looking at everything from the Guardian's paid membership numbers to the Comcast/Disney/Fox saga to Chance the Rapper buying up the Chicagoist. We're reading: - Fact-checkers have debunked this fake news site 80 times. It's still publishing on Facebook, via Poynter: https://www.poynter.org/news/fact-checkers-have-debunked-fake-news-site-80-times-its-still-publishing-facebook - HuffPost experiments with 'listening circles' in Birmingham to go beyond the London bubble, via journalism.co.uk: https://www.journalism.co.uk/news/huffpost-experiments-with-local-reporting-to-go-beyond-the-london-bubble/s2/a724811/ - A new model for investigative journalism, via Omidyar Network: https://medium.com/positive-returns/a-new-model-for-investigative-journalism-b604aaea091f

In this week’s episode, one of The Second Source’s co-founders, Jasmine Andersson talks about the aims of the project, the launch of their new mentoring scheme and how women can support each other in challenging environments. In the news round-up, the team dive into what YouTube’s $25 million news spend means for publishers, whether Reddit will work for advertisers and what the deal is with Rolling Stone’s revitalised magazine. Chris worries that AR ads will start manipulating the size of his head. We're reading: - 'The good, the bad, and the mansplaining of WikiTribune’, via Nieman Lab http://www.niemanlab.org/2018/07/several-people-are-typing-the-good-the-bad-and-the-mansplaining-of-wikitribune/ - ‘The promises and pitfalls of reporting within chat apps and other semi-open platforms: A journalist’s guide’ via Nieman Lab http://www.niemanlab.org/2018/07/a-journalists-guide-to-the-promises-and-pitfalls-of-reporting-within-open-and-closed-and-semi-open-platforms - The Death of Truth, by Michiko Kakutani https://www.theguardian.com/books/2018/jul/14/the-death-of-truth-how-we-gave-up-on-facts-and-ended-up-with-trump?CMP=share_btn_tw

This week, Corrine Podger takes us through best practice in mobile journalism and digital storytelling, and how varying mobile consumption habits affect the journalism in different territories. In the news round-up, the team discuss Quartz's sale, a mixed bag of news for UK newspapers, and The Beast Inside. Chris flubs the outro, see if you can tell. We're reading: The Guardian finds less polished video works better on Instagram Stories, via Digiday - https://digiday.com/media/guardian-finds-less-polished-video-works-better-instagram/ Tell me more: The Globe and Mail is slipping a little extra context into its stories (while explaining its editorial thinking along the way), via Nieman Lab - http://www.niemanlab.org/2018/07/tell-me-more-the-globe-and-mail-is-slipping-a-little-extra-context-into-its-stories-while-explaining-its-editorial-thinking-along-the-way/

In this week's episode we hear from the New Statesman's digital editor Jasper Jackson about the circumstances that led the popular current affairs magazine to launch a paywall, how the team decided on digital-only extras to lure potential subscribers across, and what the widespread adoption of paywalls says about the state of the news media. In the news roundup Chris and Peter discuss The London Evening Standard's £10m loss under its editor George Osborne, whether a news and entertainment bundle can work for Apple, and the great news that Mediargh has returned from hiatus. We're taking Media Voices on the road! We're recording a live show and presenting a podcasting masterclass at Magfest this September. For more information or to book your place, visit http://www.magfest.co.uk/

On this week's episode, we hear from The Telegraph's Director of Product Cat Wildman on how a modern newspaper can stay on top of changes in consumer habits and launch new products and services that benefit publisher and audience. In the news roundup the team discuss the launch of yet another publisher advertising alliance, Instagram's new TV-like service, and who Facebook's 'subscription groups' are really for.

On this week's episode, Bauer Xcel's Director of content and audience development Ian Betteridge talks about drawing together the separate roles of editorial and data-driven audience development, how commercial needs drive content strategy and how he brings together the print and digital teams to make the many brands he oversees a success. He also tells the story behind 'Betteridge's Law'. In the news round-up, Peter and Esther talk about their highlights of the Digital News Report, why Quartz is partnering with Facebook Watch and a dismal set of newspaper ABCs. Peter gets excited about independent magazine publishing. We're reading: - Despite concerns about control, news publishers are still pushing a lot of content to third-party platforms, via Nieman Lab http://www.niemanlab.org/2018/06/despite-concerns-about-control-news-publishers-are-still-pushing-a-lot-of-content-to-third-party-platforms/ - Platforms and Publishers: A Definitive Timeline, via Tow Centre http://tow.cjr.org/platform-timeline/

On this week’s episode, Megan Greenway editor-in-chief of Gizmodo Media's sports site Deadspin challenges the 'toy department' misconception of sports journalism, sets her Twitter filters against the trolls and focuses on the work instead of a dysfunctional parent company. In the news round-up, the team take a cynical look at what the changing of the guard at the Daily Mail means for the brand, and whether a 'European Netflix' is viable. Peter takes an unexpected turn against paywalls. We're reading: - ‘Britain's biggest Local TV company has "gamed" the BBC for hundreds of thousands of pounds of licence fee payers' money’, via Buzzfeed https://www.buzzfeed.com/markdistefano/revealed-how-britains-biggest-local-tv-company-has-gamed - 'Study: Apple News’s human editors prefer a few major newsrooms', via CJR https://www.cjr.org/tow_center/study-apple-newss-human-editors-prefer-a-few-major-newsrooms.php - 'Rip it Up: The Story of Scottish Pop at the National Museum of Scotland, Edinburgh', via The Times https://www.thetimes.co.uk/article/6e42643c-6a5a-11e8-9c53-0e2cb45ebb16

On this week’s episode, Esther interviews Allure’s editor in chief Michelle Lee about its ongoing efforts to improve representation in magazine media, how diversity can help heal divisions in society, and opportunities around new media. In the news roundup the team discusses a potential cash-for-coverage scandal at the Evening Standard (and what that says about sponsored editorial and trust), Peter gets extremely happy about new investment in Rolling Stone, and Esther discusses the latest news about news at Facebook. We’re reading: ‘Do we need J-schools?’ from Columbia Journalism Review - https://www.cjr.org/special_report/do-we-need-j-schools.php/ ‘Don’t forget about ad blocking: Lost revenue to UK publishers rises to £630,000 a year’ from Digiday - https://digiday.com/media/dont-forget-ad-blocking-lost-revenue-uk-publishers-rises-63000-year/ ‘Are news organisations ‘consciously uncoupling’ from Facebook?’, via Emily Bell - https://medium.com/global-editors-network/emily-bell-are-news-organisations-consciously-uncoupling-from-facebook-7fdfc89fc2d0

This week, CEO of White Light Media Fraser Allen takes us through what it's like to close a much loved indie magazine, the launch of World Whisky Day and trends in the content marketing world. In the news roundup the team discusses Time Inc UK's renaming, the Guardian's new approach to a premium app, and whether Elon Musk is right to launch a site grading journalists' credibility (no). We're reading: - A progress report on Deepnews.ai, via Frederic Filloux - https://mondaynote.com/a-progress-report-on-deepnews-ai-aka-news-quality-scoring-b643d3e7b620 - How media paywalls work in authoritarian countries, via Bloomberg - https://www.bloomberg.com/view/articles/2018-05-16/how-media-paywalls-work-in-authoritarian-countries - RIP Interview: Here's what killed Andy Warhol's iconic magazine, via AdAge - http://adage.com/article/media/r-i-p-interview-andy-warhol-s-iconic-glossy-dead/313593/?utm_source=mediaworks&utm_medium=newsletter&utm_campaign=adage&ttl=1527541683&utm_visit=1254485

On this week's episode, The Book Of Man co-founder Martin Robinson discusses his journey through the UK magazine industry, the need for a space for men to honestly discuss mental health, and plans for podcasts, longform and membership. In the news roundup we discuss YouTube Music Premium's place in the market, Twitter's latest attempt at fixing its troll problem, and whether it's a good or bad thing that Facebook and Google are now the biggest funders of journalism. We're reading: • Third Party Web Content on EU News Sites: Potential Challenges and Paths to Privacy Improvement, via RISJ - https://reutersinstitute.politics.ox.ac.uk/sites/default/files/2018-05/Third-Party%20Web%20Content%20on%20EU%20News%20Sites.pdf • Why we need older women in the workplace, via The Cut - https://www.thecut.com/2015/08/why-we-need-older-women-in-the-workplace.html • Google's selfish ledger is an unsettling glimpse at Silicon Valley social engineering, via The Verge - https://www.theverge.com/2018/5/17/17344250/google-x-selfish-ledger-video-data-privacy