

The UnNoticed Entrepreneur
Jim James
Business marketing for entrepreneurs.I talk with entrepreneurs and experts about how to build a brand and generate more leads.My name is Jim James. I've built my own companies on 3 continents since 1995 , including a multi office public relations agency. On the show I bring you tools and tactics that you can put into practice on the same day.I also publish a magazine and newsletter.Please visit and sign up to stay up to date:https://www.theunnoticedentrepreneur.com
Episodes
Mentioned books

Apr 21, 2022 • 1min
Trailer: How to overcome customer anxiety by giving them a safe journey and candies in the box.
Get Noticed! Send a text.Overcoming trust anxiety is a central part of mapping out the customer journey and in this episode I share what I learnt from how one company fixed a broken MacBook Air. The company is e-Fix and frankly I recommend both their practice and their service.I mention some customer journey mapping tools including:https://creately.com/totango.commiro.comSEMrushMedia relations all in one platformProwly has everything you need to get your PR work done.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesRiverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Apr 21, 2022 • 12min
How to overcome customer anxiety by giving them a safe journey and candies in the box.
Get Noticed! Send a text.Overcoming trust anxiety is a central part of mapping out the customer journey and in this episode I share what I learnt from how one company fixed a broken MacBook Air. The company is e-Fix and frankly I recommend both their practice and their service.I mention some customer journey mapping tools including:https://creately.com/totango.commiro.comSEMrushMedia relations all in one platformProwly has everything you need to get your PR work done.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesRiverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Apr 19, 2022 • 18min
You can speak on TEDx, too. Here's what it takes.
Get Noticed! Send a text.If you have asked the question "how to get a TEDx speaking slot" then this episode is for you.Elaine Powell coaches passionate innovators, entrepreneurs and experts grow their authority, credibility and thought leadership, without wasting time and money on marketing and PR, (I can't believe I let her say that - ed), so they can enhance the human race and transform the world. Elaine explains the franchise model of TED, which was originally founded by Richard Wurman in 1984.You can contact Elaine for me insights and advice at MindSpeakAcademy.Post Podcast Production by: XCD Virtual AssistantsVidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesThe UnNoticed Entrepreneur BookThe UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand OutThe Marque of an EntrepreneurGet noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Apr 12, 2022 • 14min
Which 6 customer touchpoints with your business will impact your reputation?
Get Noticed! Send a text.If you are a customer, and let's face it we all are sometimes, then how do you feel when the PR is great but the actual experience is terrible? In this episode, I walk through a recent experience with a U.K high street brand and explain which of the 6 customer journey touchpoints they got right, and which they didn't so that you can think about how you take your customers through their experience with you. Talkwalker article here:Customer Thermometer hereBrilliant copy writing toolAI copywriting tool to generate unique copy, predict performance and increase conversions.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Vidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.Prowly - the media relations platformProwly has everything you need to get your PR work done.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Apr 7, 2022 • 19min
The 5 reasons you should enter a business award this year.
Get Noticed! Send a text.We enter races or competitions personally not just for the event but for the preparation, for the focus and the sense of accomplishment. It’s remarkable that entrepreneurs don’t enter more awards. Here are 5 reasons why should enter your business this year into an Awards:Forces you to think “why should I win?” Just how competitive are you?Compilation of assets, and review of your marketing collateralsLearn from others who have won …Publicity - reason to talk about what you do and to meet authorities in the industrySense of purpose…reconnect to why you do what you do...I am entering the Podcast awards - [sponsored by Audible] and here are some ways that I can learn from previous winners:Podcast of the year sponsored by Sony in 2021. Spotify podcast..The misadventures of Youth. “It gave a fresh insight into real lives as lived by young people, and offered opportunities for those same young people to learn new skills”Best Branded Podcast supported by Acast CreativeGardening with Royal Horticultural SocietyThe judges said: “an assortment of beautifully told, diverse, relatable and heartfelt stories alongside great tips. This is a forward thinking podcast that engages listeners with new and traditional gardening content. A well deserved winner.”Best Business podcast..DIFTK“A funny, intelligent, interactive podcast series that totally understands its target audience, and looks after them like family. This was particularly valuable in a lockdown year.”Matt Hill, the co-founder of the British Podcast Awards, said: “GROW will bring together podcasters who want to grow their podcast audiences, revenue and impact. We’ve brought together the best brains in the business to share their advice – and best of all, it’s free to podcasters who enter our Best New Podcast category.”https://www.britishpodcastawards.comI mention Boost Awards has a directory - former UnNoticed Entrepreneur show guest MD Chris Robinsonhttps://boost-awards.co.uk/about-boost/Prowly - the media relations platformProwly has everything you need to get your PR work done.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesRiverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Apr 5, 2022 • 15min
Is London PR Agency the source of Zelensky's soundbites?
Get Noticed! Send a text.Is it true that London is the source of the Zelensky PR campaign? EIR's Dennis Small on Twitter said that "Actor and comedian #Zelensky's war propaganda script is written by two public relations firms in London." According to the UK PR magazine Provoke support for Ukraine has been flooding in from consultants looking to support the war effort; but I can't see any agency of record.I track down the Ukraine Ministry of Foreign Affairs dedicated support website - which is set up for PR and media overseas https://war.ukraine.ua to gain assets and access to Zelensky and team. If you want to help the war effort, you could also fight with your mouse instead of a rifle.Dennis Small is the Ibero-American Editor of Executive Intelligence Review (EIR), a Washington, D.C.-based weekly magazine founded by the American statesman and economist Lyndon LaRouche.Descript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Vidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.Brilliant copy writing toolAI copywriting tool to generate unique copy, predict performance and increase conversions.Riverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 31, 2022 • 21min
Worried about paying out your clients' subscriptions and not getting paid back? Here's a solution for you.
Get Noticed! Send a text.AppBind removes the risk for an agency owner that they won’t get paid for the services they subscribe for on behalf of clients. It provides a virtual wallet with AppBind as the financial guarantor. So it removes the risk for the Agency owner, removes internal purchase order pain for clients, and allows agencies to say with confidence, “I can take care of all your subscriptions.”Sunir Shah, CEO of AppBind, came up with the idea to create the software after he was fired by a client for making life too difficult. They needed to manage services like Facebook , Google AdWords, Instagram advertising, Hubspot, and the whole suite of social media marketing tools.In this episode, Sunir shares their fintech software called AppBind and how it could help businesses, agencies, or freelancers, worry less about not getting paid back by clients for subscriptions and expenses you've already paid for them. He shares what common problems he has seen in the corporate world that has made him come up with the platform to help entrepreneurs like you be able to have the freedom to say to your clients, "I'll take care of it", how AppBind works, and how relationship marketing helps him and his software #getnoticed.Post Podcast Production by: XCD Virtual AssistantsDescript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Social listening - google alert killer!Generate leads and market your product using social listeningGraphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Build responsive quizzesGenerate higher quality, higher converting leadsSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 31, 2022 • 55sec
Worried about paying out your clients' subscriptions and not getting paid back? Here's a solution for you.
Get Noticed! Send a text.AppBind removes the risk for an agency owner that they won’t get paid for the services they subscribe for on behalf of clients. It provides a virtual wallet with AppBind as the financial guarantor. So it removes the risk for the Agency owner, removes internal purchase order pain for clients, and allows agencies to say with confidence, “I can take care of all your subscriptions.”Sunir Shah, CEO of AppBind, came up with the idea to create the software after he was fired by a client for making life too difficult. They needed to manage services like Facebook , Google AdWords, Instagram advertising, Hubspot, and the whole suite of social media marketing tools.In this episode, Sunir shares their fintech software called AppBind and how it could help businesses, agencies, or freelancers, worry less about not getting paid back by clients for subscriptions and expenses you've already paid for them. He shares what common problems he has seen in the corporate world that has made him come up with the platform to help entrepreneurs like you be able to have the freedom to say to your clients, "I'll take care of it", how AppBind works, and how relationship marketing helps him and his software #getnoticed.Post Podcast Production by: XCD Virtual AssistantsDescript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Social listening - google alert killer!Generate leads and market your product using social listeningGraphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Build responsive quizzesGenerate higher quality, higher converting leadsSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 29, 2022 • 21min
What is Post and Ghost and how to create content funnels on your website which work quickly.
Get Noticed! Send a text.Some, if not most of us, are guilty of publishing content just for the sake of pushing out content out there and be actively posting on social media. But, according to Ryan Helms, CEO of Legacy Podcasting, which helps organisations, brands, and entrepreneurs leverage content funnels, that should not be the case. And that definitely won't get you noticed.In this episode, Ryan says that your content should, first and foremost, have a mission and vision. He also shares some tips and platforms that you could utilise to leverage your content, how you could make your content more focused to push out the message you want to send to your audience, the 'post and ghost' strategy for anxious content creators, the types and formats of content to attract a bigger audience, and how to gather data and statistics to know if you're content are working and how you can use them for your content planning.Post Podcast Production by: XCD Virtual AssistantsVidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesThe UnNoticed Entrepreneur BookThe UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand OutThe Marque of an EntrepreneurGet noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 28, 2022 • 51sec
What is Post and Ghost and how to create content funnels on your website which work quickly.
Get Noticed! Send a text.Some, if not most of us, are guilty of publishing content just for the sake of pushing out content out there and be actively posting on social media. But, according to Ryan Helms, CEO of Legacy Podcasting, which helps organisations, brands, and entrepreneurs leverage content funnels, that should not be the case. And that definitely won't get you noticed.In this episode, Ryan says that your content should, first and foremost, have a mission and vision. He also shares some tips and platforms that you could utilise to leverage your content, how you could make your content more focused to push out the message you want to send to your audience, the 'post and ghost' strategy for anxious content creators, the types and formats of content to attract a bigger audience, and how to gather data and statistics to know if you're content are working and how you can use them for your content planning.Full episode will be published tomorrow, 29 March 2022 at 11 am GMT +01.Post Podcast Production by: XCD Virtual AssistantsVidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesThe UnNoticed Entrepreneur BookThe UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand OutThe Marque of an EntrepreneurGet noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/


