

The UnNoticed Entrepreneur
Jim James
Business marketing for entrepreneurs.I talk with entrepreneurs and experts about how to build a brand and generate more leads.My name is Jim James. I've built my own companies on 3 continents since 1995 , including a multi office public relations agency. On the show I bring you tools and tactics that you can put into practice on the same day.I also publish a magazine and newsletter.Please visit and sign up to stay up to date:https://www.theunnoticedentrepreneur.com
Episodes
Mentioned books

Mar 3, 2023 • 15min
BONUS: Scalefest, the foremost event for those who have decided their business needs to grow, expand and scale
Get Noticed! Send a text.Guests: Mike Boorn Plener and Jan KochAt Scalefest you will experience top transformational speakers, thought–leaders and experts who come together for a 24hr follow–the–sun non–stop marathon event. Scalefest brings together 50,000 brilliant business minds and you—just for one day. An unparalleled peer group for your quantum leap.It’s a place where you find ways to grow faster and scale smarter. Scalefest combines inspiring top speakers, talent not heard elsewhere, interactive workshops for deep learning with networking for real deals. Scalefest is an event built for entrepreneurs by entrepreneurs.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 2, 2023 • 21min
The Type of Pitch That Would Raise Funds with Donna Griffit
Get Noticed! Send a text.In this episode, we are talking with Donna Griffit who has written a new book all about "The Alchemy of Storytelling", and she's here to help us understand how entrepreneurs can use storytelling to raise money.Donna also helps us understand at least 10 tips for entrepreneurs that are raising money, and how they can keep the investors in the room with them while they're pitching. She explains why the essence of a great story for an entrepreneur is “authenticity”, and shares some tips on how entrepreneurs can prepare for a pitch.Finally, she also encourages entrepreneurs to trust their gut and follow their passions. The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Mar 1, 2023 • 4min
The Power of Storytelling and Authenticity to Craft a Perfect Pitch with Donna Griffit
Get Noticed! Send a text.In this episode, we are talking with Donna Griffit who has written a new book all about "The Alchemy of Storytelling", and she's here to help us understand how entrepreneurs can use storytelling to raise money.Donna also helps us understand at least 10 tips for entrepreneurs that are raising money, and how they can keep the investors in the room with them while they're pitching. She explains why the essence of a great story for an entrepreneur is “authenticity”, and shares some tips on how entrepreneurs can prepare for a pitch.Finally, she also encourages entrepreneurs to trust their gut and follow their passions. The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 28, 2023 • 28min
Bonus: LinkedIn Masterclass Session Three
Get Noticed! Send a text.Session 3 of the UnNoticed LinkedIn Safari with Simon Chappuzeau in S. Africa and Jim James in the UK.Look out for Simon's expert analysis of how to respond to posts, which posts work and which don't and answers questions like how often to post to LinkedIn for best engagement.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 28, 2023 • 22min
How to Build a Successful Brand, with Brad Sugars
Get Noticed! Send a text.In this episode, we're talking to Brad Sugars, one of the "World's Top Coaches" and has authored over 16 books and has 1100 offices for the "ActionCOACH" business franchise. We're talking to Brad about how he's built an amazing franchise business, and how he's managed to keep two brands going with his "Brad Sugars" brand and "ActionCOACH". Brad explains that there are three major things to building a brand. Firstly, he recruits the best of the best, and believes in the word 'recruit' rather than 'hire'. Secondly, he's never shied away from a stage, with Brad doing more than 200 events in the early days. Finally, he's partnered with the right people and given his services for free to put himself in front of massive audiences.Brad talks about the need to #getnoticed, and the importance of investing the time and energy into marketing. He also speaks about the niche of the businesses he's created, and how the "ActionCOACH" brand differs from the "Brad Sugars" brand. Finally, Brad shares his tip for getting noticed: 'Ask people to raise their hand all the time.'The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 27, 2023 • 31min
Bonus: LinkedIn Masterclass Session Two
Get Noticed! Send a text.In Session 2 the S. African LinkedIn maestro reviewed the work I had done on my profile, my personal bio, and gave me a ticking off for something that you may be doing wrong too.This is a 12 week Build in Public - it's raw, I'm sharing about my own journey as an entrepreneur, and trying really hard to figure out how to position myself and to optimise Linkedin at the same time.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 27, 2023 • 3min
Brad Sugars on his Three Major Keys to Building a Brand
Get Noticed! Send a text.In this episode, we're talking to Brad Sugars, one of the "World's Top Coaches" and has authored over 16 books and has 1100 offices for the "ActionCOACH" business franchise. We're talking to Brad about how he's built an amazing franchise business, and how he's managed to keep two brands going with his "Brad Sugars" brand and "ActionCOACH". Brad explains that there are three major things to building a brand. Firstly, he recruits the best of the best, and believes in the word 'recruit' rather than 'hire'. Secondly, he's never shied away from a stage, with Brad doing more than 200 events in the early days. Finally, he's partnered with the right people and given his services for free to put himself in front of massive audiences.Brad talks about the need to #getnoticed, and the importance of investing the time and energy into marketing. He also speaks about the niche of the businesses he's created, and how the "ActionCOACH" brand differs from the "Brad Sugars" brand. Finally, Brad shares his tip for getting noticed: 'Ask people to raise their hand all the time.'The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 23, 2023 • 19min
Why you should 'Test Before You Invest,' with John Li
Get Noticed! Send a text.In this episode, we're joined by John Li, co-founder and CEO of PickFu, a product that helps companies and entrepreneurs to understand and test before they invest.John will be talking to us about how PickFu can help entrepreneurs make better decisions for their businesses, how it can be used for Amazon resellers, Shopify, and Etsy as a sandbox for testing products, brands, and more, and shares a success story of how one company used "PickFu" to increase their sales tenfold. We'll also be discussing the story of how PickFu grew virally, the different formats you can use to test on PickFu, pricing, and how PickFu helped John and his co-founder choose the name of their product. Finally, John also shares some tips on how to #getnoticed and build a brand.The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 22, 2023 • 3min
Making Better Decisions for Your Business and Brand with John Li
Get Noticed! Send a text.In this episode, we're joined by John Li, co-founder and CEO of PickFu, a product that helps companies and entrepreneurs to understand and test before they invest.John will be talking to us about how PickFu can help entrepreneurs make better decisions for their businesses, how it can be used for Amazon resellers, Shopify, and Etsy as a sandbox for testing products, brands, and more, and shares a success story of how one company used "PickFu" to increase their sales tenfold. We'll also be discussing the story of how PickFu grew virally, the different formats you can use to test on PickFu, pricing, and how PickFu helped John and his co-founder choose the name of their product. Finally, John also shares some tips on how to #getnoticed and build a brand.The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 21, 2023 • 22min
Why is obscurity a bigger enemy than confidentiality to entrepreneurs? With Rusty Shelton
Get Noticed! Send a text.I'm joined by Rusty Shelton, the founder and CEO of Zilker Media. Rusty has launched over 35 best-selling books including "The One Thing" by Book by Gary W. Keller and Jay Papasan.We discussed how entrepreneurs can punch above their weight through books and become an authority, and how servant leadership has changed. Rusty has launched multiple businesses and written two books, "Authority Marketing" and "Mastering the New Media Landscape".We discussed how books are necessary for a business owner to establish their authority, how to co-author a book, and the importance of shifting the perception from an operator with something to sell to a mission-driven thought leader with something to teach. Rusty shared his insights on the changing levels of trust that people have around companies and leaders and how servant leadership plays into that changing landscape.He also touched on the key issue of trust. He discussed the need to be the on-ramp back to the company and the importance of doing an online brand audit to ensure you can be found. Lastly, Rusty shared what has worked for him to #getnoticed, including leaning into teaching and focusing on leaving people better off.The UnNoticed Entrepreneur podcast is sponsored by Prowly, the all-in-one software for leveraging PR activities. Boost the media relations game for your business - get more coverage while saving time and money on everyday tasks.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/


