

The Economics of Everyday Things
Freakonomics Network & Zachary Crockett
Who decides which snacks are in your office’s vending machine? How much is a suburban elm tree worth, and to whom? How did Girl Scout Cookies become a billion-dollar business? In bite-sized episodes, journalist Zachary Crockett looks at quotidian things and finds amazing stories.
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To get every show in the Freakonomics Radio Network without ads and a monthly bonus episode of Freakonomics Radio, start a free trial for SiriusXM Podcasts+ on Apple Podcasts or by visiting siriusxm.com/podcastsplus.
Episodes
Mentioned books

80 snips
Jun 2, 2025 • 21min
94. Fireworks Shows
JJ Brau is a fireworks choreographer for J&M Displays, orchestrating dazzling shows, while Mark Johnson, the company's vice president, sources explosive materials from China. They dive into the cultural evolution of fireworks on Independence Day, from John Adams' vision to today's competitive displays. Listeners will learn about the financial complexities involved in creating these shows, including budgeting and shipping challenges. Brau also shares insights on the art of synchronizing fireworks to music, blending creativity with technical precision.

53 snips
May 26, 2025 • 19min
93. Pearls
Jeremy Shepherd, CEO of PearlParadise.com, shares his unique journey from flight attendant to pearl retail mogul. He discusses the enchanting transformation of pearls, from their natural origins to modern farming techniques. The conversation highlights the paradox of pearl farming, revealing the economic challenges and quality control faced by farmers. Jeremy also explores the complexities of sourcing pearls in an unregulated market while underscoring the impact of climate change and consumer trends on pearl pricing and supply.

May 19, 2025 • 21min
Little League (Replay)
Youth baseball, once a cherished community pastime, is now heavily influenced by costly travel leagues. The shift to for-profit clubs has led to sky-high expenses and competitive pressures, straining families. Nostalgia for Little League's inclusive spirit clashes with today's commercial landscape, highlighting the struggles of traditional teams. As parents see youth sports as high-stakes investments, concerns arise over accessibility and the essence of play. Amidst these challenges, the podcast evokes fond memories while confronting the economic realities shaping the game.

79 snips
May 12, 2025 • 18min
92. Data Centers
Ever wonder where 'the cloud' actually is? It’s packed into ordinary-looking warehouses across the country! Discover how data centers serve as the backbone of our digital lives, managing everything from smartphones to financial transactions. Northern Virginia stands out as a critical hub, handling a whopping 70% of global internet traffic. Plus, learn about the quirky and unexpected locations of these facilities—think abandoned farms and even ocean sandbars. And don’t miss the lighthearted story of a snake causing a power outage!

92 snips
May 5, 2025 • 23min
91. Roller Coasters
Korey Kiepert, an engineer and partner at The Gravity Group, dives into the thrilling world of roller coasters. He reveals the staggering $20 million cost of new coasters and their crucial role in attracting guests to theme parks. The discussion covers the fascinating evolution of roller coasters, from coal mine cars to intricate wooden designs. Korey also addresses the financial complexities of investing in these attractions, including the balance of excitement, safety, and economics, all while sharing insights into innovative engineering that enhances the thrill of the ride.

83 snips
Apr 28, 2025 • 19min
90. Closed Captions
Delve into the fascinating world of closed captioning, where skilled stenographers decipher rapid dialogue at lightning speeds. Explore the evolution of this essential service, enhancing accessibility for hearing-impaired audiences. Discover the pressure faced by live captioners during major events and how modern technology is reshaping the industry. With Gen Z's increasing preference for captions, the blend of AI advancements and human expertise is vital for accurate and effective communication in today's media landscape.

91 snips
Apr 21, 2025 • 19min
89. Locksmiths
Guest Wayne Winton, owner of Tri-County Locksmith Service, shares riveting insights into the locksmithing world. He discusses the lucrative yet challenging aspects of the industry, emphasizing the importance of trust between locksmiths and clients. Wayne also highlights the pitfalls of scams, the impact of modern technology on traditional locksmithing, and some fascinating anecdotes, including thrilling safe-cracking adventures. This engaging conversation reveals how locksmiths serve as everyday heroes in our communities, providing essential security and peace of mind.

94 snips
Apr 14, 2025 • 20min
88. Fortune Cookies
Discover the surprising origins of fortune cookies, which are not actually Chinese! Explore the fascinating journey of how they became a staple in American dining culture. Learn about the stunning evolution from handmade treats to automated production lines. Uncover the success story of a noodle magnate who transformed his family's fortunes. Dive into the cultural significance these cookies hold, sparking joy and conversation among diners who crack them open in search of wisdom.

122 snips
Apr 7, 2025 • 20min
87. Ski Areas
Rob Goodell, the Chief Operating Officer at Loveland Ski Area, shares his insights from over 30 years in the industry. He discusses the innovative revenue strategies ski areas are employing, including unique events to boost community engagement. The challenges faced by independent ski resorts, especially in financial sustainability against larger competitors, are pivotal topics. Goodell also delves into the importance of staffing and operational safety, particularly the role of ski patrols in avalanche prevention and safety regulations.

109 snips
Mar 31, 2025 • 17min
86. Toothpaste
Toothpaste is a daily essential with a fascinating backstory. This discussion digs into its evolution from an ancient luxury to a health necessity, spotlighting brand strategies that shaped the market. Discover the science behind production and ingredient choices, including how flavors vary globally. The podcast also explores cultural perceptions and the economics of oral care. Prepare to be surprised by the engineering innovations that make that squeezable tube so user-friendly!


