Embedded Executive Podcast

We say it all the time: you are going to get hacked! The most important factor at this point is to minimize the damage when the inevitable occurs. If cybersecurity is not one of your top design priorities, you need to adjust your list. That said, this week’s Embedded Executives podcast guest is Alan Grau, the Vice President of Business Development for PQShield. Alan explains the pretty simple terms of what happens when an attack occurs and why it may be happening. Note that Alan is also a speaker at this year’s IoT Device Security Conference, talking place on Nov. 9 (and available any time after that). Lots of good talks, all looking at different aspects of IoT Device security, including the automotive, and industrial and consumer applications.

The IIC, formerly known as the Industrial Internet Consortium, has a new name. They’re still the IIC, but now the acronym stands for Industry IoT Consortium. You may be surprised why they made the change; I know that I was.  IIC’s Chief Technology Officer, Stephan Mellor, has the answer in this week’s Embedded Executives podcast.

Low-end AI might be an oxymoron, because it’s hard to associate anything to do with AI as being low-end. But with AI evolving so rapidly, there really can be a case made for lower-end AI with machine vision. To understand what that means, what products fit that category, and most importantly, how it effects today’s embedded developers, check out this week’s Embedded Executives podcast with Donato Montanari, the Vice President and General Manager of Machine Vision at Zebra Technologies.

ISI, or Interconnect Systems International, was acquired by Molex in the recent past. The company is in the manufacturing space, particularly in terms of packaging, at both the chip and board levels. That puts the company in an interesting position when it comes to the chip shortage, as the company’s engineers have the ability to help customers redesign the boards to accommodate for different parts to replace those that simply are not available. To that end, I spoke with Tom Casey, a Vice president at ISI to hear how that’s working out. Check out this week’s Embedded Executives podcast to hear Tom’s thoughts.

If you could operate WiFi at the power levels typically associated with Bluetooth, do you really need Bluetooth anymore? I would think not, because WiFi offers so much more functionality, particularly the longer range. However, as this is usually the case, the answer is, “not so fast.” I asked that question (and many more) of Rob McCormick, a Director at InnoPhase, a company that specializes in low-power WiFi. He set me straight—for now. Check out this week’s Embedded Executives podcast to hear why.

Testing for physical interfaces, especially in the automotive space, can be quite challenging. It’s a harsh environment for starters, but there are other issues to contend with as well. I went through those issues, and how to deal with them with Mike Schnecker, a Business Development Manager for Rohde & Schwarz in this week’s Embedded Executives podcast.

In theory, developers should be writing their code well before the hardware is available. In practice, that’s not usually the case, for a host of reasons. CacheQ Systems has come up with a method that greatly simplifies this process, and really does allow developers to get down to business without the ready hardware. How do they do that? That’s what you’ll learn in this week’s Embedded Executives podcast with Clay Johnson, CacheQ Systems’ CEO) and Co-Founder.

Are you familiar with “analog machine learning?” If the answer is yes, then you’re likely in the minority. I find myself in the other group. Hence, in this week’s Embedded Executives podcast, I spoke to Tom Doyle, Aspinity’s Founder and CEO. Aspinity specializes in that technology and Tom explained what it is, how it works, and why I should care.

The global chip shortage continues to rage on, and it appears to be worsening rather than getting better. Different people have different reasons for why we are in this predicament, and Johnson Chen, an Executive at Winbond, is no different. Johnson brings a little different perspective, as he spends his time in Taiwan, and is focused on some specific applications, like automotive. Check out what he had to say in this week’s Embedded Executives podcast.

The Nexar platform, which is based on a Cloud architecture, allows designers the ability to collaborate in their PCB designs. It works with Altium’s 365 tool to enable a collaborative design process (In full disclosure, Nexar is a division of Altium). With lots of ecosystems partners coming into the fray, the designer has lots of choices when designing a PCB that’s just right for their application. I got all of this information and more from Ted Pawela, the Chief Ecosystem Officer at Altium and the Head of Nexar, in this week’s Embedded Executives podcast.