Omni Talk Retail

In this insightful interview from the Mirakl Go Beyond Summit, Eskander Matta, President of Tasharina Corporation, shares his company's experience navigating the complex world of online marketplaces. With a diverse catalog of over 500,000 SKUs spanning multiple continents, Eskander reveals the challenges and triumphs of marketplace selling.Discover the intricacies of the onboarding process, SKU management, and content optimization across various marketplaces. Learn how Tasharina Corporation leverages Mirakl Connect for seller-marketplace matchmaking and how diversification helps mitigate risks associated with overreliance on a single channel like Amazon.Eskander also shares his company's success story of entering the Australian market through a serendipitous match on Mirakl Connect and how AI-powered solutions can streamline the process of meeting unique retailer requirements. Gain valuable insights into the benefits of multi-continent selling and the importance of a diversification strategy in today's competitive e-commerce landscape.Whether you're a seasoned seller looking to expand your reach or a newcomer to online marketplaces, this video offers a wealth of knowledge and practical advice to help you go beyond your current limits and achieve global success.#OnlineMarketplaces #SellerExperience #OnboardingProcess #SKUManagement #AmazonAlternatives #DiversificationStrategy #MiraklConnect #InternationalExpansion #AustraliaMarketEntry #MultiContinentSellingSponsored ContentThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview from the Mirakl Summit, Josh Janos, VP of Marketplaces at Macy's, shares his expertise on building a successful curated marketplace. Discover how Macy's is leveraging the Mirakl platform to expand product assortment, meet customer demand, and enhance the overall brand experience.Learn about the importance of retail partnerships, the advantages of Mirakl's extensive seller network, and how Macy's is entering new categories like consumer electronics and video game consoles through its marketplace. Josh also discusses the critical role of seller onboarding, marketplace expertise, and addressing operational issues in creating a seamless experience for customers.Whether you're a retailer looking to launch a curated marketplace or a brand aiming to expand your reach through online platforms, this video offers valuable insights into the strategy behind Macy's successful marketplace initiative. Don't miss out on these key takeaways for building a thriving curated marketplace that meets customer needs and strengthens your brand.#MacysMarketplace #CuratedMarketplace #ExpandingProductAssortment #RetailPartnerships #MiraklPlatform #SellerNetwork #BrandExperience #ConsumerElectronics #CustomerDemand #MarketplaceExpertise*Sponsored Content*This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Mirakl Summit in NYC, Molly Hop, EVP Market at Havas Media Network, shares her expertise on navigating the world of retail media networks and e-commerce advertising. Discover key strategies for optimizing your paid media spend, leveraging first-party data, and enhancing customer experience across retail marketplaces.Learn how to strike the right balance between endemic and non-endemic advertising, align your KPIs, and drive incremental growth for your brand. Molly emphasizes the importance of agency partnerships and finding the sweet spot between short-term and long-term strategies to maximize your success in the rapidly evolving retail media landscape.Whether you're a brand looking to boost your relevance or a retailer aiming to create a winning retail media network, this video is packed with actionable insights to help you stay ahead of the curve. Don't miss out on these tips for mastering retail media networks and elevating your e-commerce advertising performance.#RetailMediaNetworks #EcommerceAdvertising #RetailMarketplaces #FirstPartyData #CustomerExperience #MiraklSummit*Sponsored Content*This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from CommerceNext 2024, Payman Nejati, co-founder and CEO of Ownit AI, shares groundbreaking insights on how his company is transforming the e-commerce landscape with AI-powered overviews and search optimization. With a background spanning 21 years in e-commerce and multiple successful startups, Payman brings a wealth of expertise to the table.Discover how Ownit AI's innovative technology, similar to Google's recently announced AI overviews, helps retailers like Ulta Beauty provide context-driven product recommendations, improve conversion rates, and achieve free customer acquisition through SEO. Payman discusses the importance of answering consumer questions throughout the shopping journey and how this approach can help brands and retailers thrive in an era of voice search and AI assistants like Amazon's Alexa and Apple's Siri.Learn about Ownit AI's user-friendly onboarding process, the company's commitment to partnering with forward-thinking retailers, and their plans for continued innovation in the rapidly evolving world of e-commerce and artificial intelligence.Sponsored ContentThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI Podcast Studio at CommerceNext 2024, Noam Paransky, Chief Omni and Innovation Officer at Tapestry, shares insights on the company's digital transformation journey and the evolving role of omnichannel in luxury retail. With an extensive background in consulting at Kurt Salmon Associates (now part of Accenture Strategy), AlixPartners, and Gap Inc., Noam brings a wealth of experience to his current position.Noam discusses the importance of creating unified platforms across Tapestry's family of brands, including Coach, while also tailoring omnichannel initiatives to each brand's unique needs. He emphasizes the significance of empowering store associates and adapting digital strategies to enhance the human touch in retail.Discover how Tapestry is leveraging generative AI to improve customer service, synthesize field feedback through the innovative "Tell Rexy" program, and create more engaging shopping experiences during the holiday season and beyond.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI Podcast Studio at CommerceNext 2024, Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons, shares insights on the company's digital transformation journey from a traditional brick and mortar grocery store to an omnichannel retailer. With a background in fashion merchandising and experience at Wayfair, Jill brings a unique perspective to the grocery industry.Jill discusses the challenges and opportunities of reducing customers' cognitive load when it comes to meal planning and grocery shopping. She highlights Albertsons' innovative shoppable recipes feature, which offers over 9,000 proprietary recipes created by in-house dietitians and chefs, tailored to customers' dietary preferences and household sizes.Discover how Albertsons is leveraging digital engagement, retail media, and customer insights to cater to the evolving needs of consumers, including the upcoming Gen Z shoppers, in this engaging conversation.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI Podcast Studio at Commerce Next 2024, Chris Hansen, VP of Digital Product at Sally Beauty, shares insights on the company's approach to strategic personalization and digital transformation. With over 20 years of experience in digital and e-commerce across various industries, Chris discusses the challenges and opportunities of catering to both B2B and B2C audiences in the hair and beauty sector.Chris emphasizes the importance of speed to market, a test and learn methodology, and leveraging AI and generative AI to create dynamic, personalized experiences for Sally Beauty's diverse customer base. He also touches on the role of social media in driving conversion and frequency, and the challenges of integrating best practices in a predominantly brick and mortar business.Discover how Sally Beauty is navigating the digital landscape and harnessing the power of personalization to drive growth and customer engagement in this engaging conversation.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI Studio at CommerceNext 2024, Rick Lockton, SVP of Digital at Tractor Supply Company, shares insights on navigating the challenges and opportunities of omnichannel retail. With a background in merchandising and over a decade of experience in digital product management, Rick discusses the importance of organizational design, incentives, and collaboration between digital and store teams.Rick shares his priorities for Tractor Supply, including improving site conversion, leveraging AI in marketing, and building a CDP to better understand and engage customers. He also touches on the value of adopting agile methodology and a product mindset in key areas of the business, such as e-commerce and merchandising.Discover how Tractor Supply is driving digital transformation and omnichannel success by staying close to customers, integrating store and digital experiences, and embracing new retail technologies in this engaging conversation.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI Podcast Studio at CommerceNext 2024, Amber Turley, VP of Omni Convenience and Commerce Partnerships at Sephora and an OmniStar Award recipient, shares insights on the beauty retailer's approach to delivering convenience and personalization across multiple channels. Amber discusses the various ways Sephora offers convenience to its customers, including same day delivery, buy online pickup in store (BOPIS), curbside pickup, auto-replenishment subscriptions, and partnerships with on-demand marketplaces like Instacart and DoorDash.Amber emphasizes the importance of inventory management and cross-functional collaboration in ensuring a seamless customer experience. She also touches on the role of personalization in Sephora's CRM journey and the integration of omnichannel convenience options throughout the shopping experience.Discover how Sephora is setting the standard for omnichannel retail and learn about the key factors driving their success in this engaging conversation.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

In this exclusive interview recorded live from the Ownit AI booth at CommerceNext 2024, Mara Sirhal, Chief Merchant and Brand Officer at Saks OFF 5TH, shares insights on the power of off-price luxury and how the company delivers attainable aspiration to its customers. With a career spanning nearly two decades at Macy's and Bed Bath & Beyond, Mara discusses the importance of vulnerability and being "selfish" in driving one's career forward.Mara emphasizes the emotional experience that Saks OFF 5TH provides, offering incredible deals on aspirational brands, especially during times of macroeconomic pressure. She also touches on the value of staying curious about new retail technologies and building relationships in the industry.Discover how Saks OFF 5TH is navigating the evolving retail landscape and delivering value to its customers in this engaging conversation.This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy