Well-Oiled Operations with Stacy Tuschl

Stacy Tuschl
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Mar 16, 2016 • 22min

#17: The Power of the Email List, with Russ Sorrells

Russ Sorrells is the founder and chief coaching officer at GA100. Russ helps people who want to help themselves, make a plan for their lives, so that they can make the most of the one life they have been blessed with. After floundering for the first few years following college Russ began to take charge of his future with yearly planning sessions. Progress was immediate and planning became a daily function. Now Russ owns 3 businesses including GA100 which allows him to contribute and fully live his purpose by helping High Performers take their lives to the next level. In this episode, Russ and Stacy discuss not getting overwhelmed when it comes to marketing and remembering how important your email list is. Some highlights include: Take responsibility for yourself. At minute 2:00, Russ talks about learning financial lessons from his dad when he was a young kid. Have a positive and optimistic outlook. At minute 6:00, Russ shares why not dwelling on the negative has been a good strategy for him. At minute 7:00, Russ talks about investing $75,000 in a property that is now worth nothing. He talks about what he learned from this loss as well as several others. "Focus on branding and the power of the email list." (minute 10:00) What is work-life balance? At minute 11:00, Russ talks about why he doesn't believe in work and life as two separate entities. It's important to make sure everyone is clear of their role. At minute 14:00, Russ talks about what they've done to make sure everyone knows what their job is and how they monitor. "I really enjoy helping business owners gain clarity and courage and have more energy and influence and productivity." At minute 15:00, Russ talks about why he loves focusing on helping others achieve success. Read "Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm," written by Verne Harnish. At minute 17:00, Russ talks about why this book will help you run your business better. Know your why. At minute 20:00, Russ talks about why you have to keep your passion strong. Ways to contact Russ: Website: www.ga100club.com Email: russ@carolina-automation.com Phone: (803) 804-6970 *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that! You can also find us here: ----- BusinessRescueRoadMap.com -----
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Mar 14, 2016 • 31min

#16: How to Write Copy that Sells, with Ray Edwards

Ray Edwards has worked as a communications strategist and copywriter for some of the most credible voices in leadership and business. He's worked with New York Times best-selling authors Tony Robbins (author of "Unleash the Giant Within" and "Money: Master the Game," Jack Canfield and Mark Victor Hansen (co-authors of "Chicken Soup For the Soul"), Jeff Walker (author of "Launch"), and many more. Ray has also written his own books, "Writing Riches," "Just Get Started: Tips For Starting, Running, & Growing Your Online Business," and "MoneyWords: Easy-To-Use Copywriting & Marketing Secrets That Help You Sell More." His marketing campaigns that he's written or directed have generated an estimated $100 million in sales. In this episode, Ray and Stacy discuss advertising in today's world. It's truly never been easier to make money through advertising, and Ray has the secrets that will help you do it right. Some highlights include: "I decided to start my business about 1,007 times." At minute 2:00, Ray talks about all of the factors that you have to consider when quitting your job and starting your new business. The traits that make an entrepreneur are like any other traits in nature: they can be put to good or bad use. At minute 7:00, Ray talks about why you need to surround yourself with people that see problems and obstacles. Everybody is on Facebook. Advertising on Facebook is a great way to make money, Ray says, and you can make money even if you spend as little as $10 a week. (minute 13:00) Do you have a product that you want to sell more of? (Yes, you do.) At minute 16:00, Ray talks about his new book, "How to Write Copy that Sells," and this book will help you write sales copy and marketing campaigns in the exact same way he does. "Because of the internet, people can work from anywhere, for anyone." At minute 24:00, Ray talks about why the size of his team ebbs and flows. It's a smart idea to be flexible in this way. Ways to contact Ray: Website: rayedwards.com New book: "How to Write Copy that Sells" *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that! You can also find us here: ----- BusinessRescueRoadMap.com -----
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Mar 11, 2016 • 19min

#15: Continuous Learning is the Key for Professional Development, with Stacy Tuschl

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book "Is Your Business Worth Saving?" where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. In today's episode, I'm going to talk to you about professional development. Even if you've been very successful with your business and you feel that you've made it to the top, you need to be committed to being a lifelong learner. Think back to the time you spent in school. As a student, your primary job was to learn. It wasn't to sell or produce a product, it was simply to absorb all of the knowledge being presented to you. Unfortunately, it's easy to stop learning once the tests end. Nobody is able to make it through life solely on the knowledge we learned in school, and we have to keep learning. In this episode, I'm going to present some opportunities for lifelong learning. Some highlights include: Continual learning is a sign of strength, not weakness. (minute 2:00) Learning doesn't have to be time-consuming. I try to read at least 10 pages of a book every night before bed. Daily learning in small chunks is a great strategy for fitting professional development into your already busy schedule. (minute 4:00) Attend live seminars. I always attend at least one live seminar every six months, and the reason I love these is because it's a great opportunity to set everything else aside and focus on your professional development. (minute 8:00) Darren Hardy says you should invest 10% of your income towards your professional development. This is a great strategy, and you will reap the benefits. (minute 12:00) Are you not enjoying learning? You're probably not learning from the right person. Don't be afraid to mix it up and try someone new. You just need to find the right person for you. (minute 14:00) Resources: Checklist for learning download *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that! You can also find us here: ----- businessrescueroadmap.com -----
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Mar 9, 2016 • 14min

#14: Reinvest in Your Business, with Neil Patel

Neil Patel is the co-founder of Crazy Egg and Hello Bar. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. In this episode, Neil and Stacy talk the ins and outs of running a business in its early stages. They discuss why it takes time, effort, and money. Some highlights include: "With my first business, I started it because I wanted to make money. It was the wrong reason." At minute 2:00, Neil talks about why he cut his losses on his first business and moved onto the next one. Continually learn from your customers. At minute 3:00, Neil talks about why it is so important to actually listen to what your customer wants. At minute 4:00, Neil talks about why you should reinvest your business profits into making the business grow. Neil invested in other ideas, and it was a big mistake. Build the traffic before you start the business. At minute 5:00, Neil talks how to monetize your business from the start. "No excuses. No if's, and's, or but's." At minute 7:00, Neil talks why task-based goals are the best way to structure your day. At minute 9:00, Neil talks about the ability to learn more as an entrepreneur than he ever could in a nine to five job. Make sure you're closing down your business for the right reason. At minute 11:00, Neil gives a list of the reasons you should and shouldn't end your business. Ways to contact Michael: Website: neilpatel.com Website: www.crazyegg.com *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that! You can also find us here: ----- businessrescueroadmap.com -----
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Mar 7, 2016 • 43min

#13: Quitting Doesn't Equal Failure, with Michael Port

Michael Port has written six books, including "Book Yourself Solid" and "Steal the Show," the latter which, according to the former President of Starbucks, might be the most unique and practical book ever written on the topic of public speaking. He's been called an "uncommonly honest author" by the Boston Globe, a "marketing guru" by The Wall Street Journal, a sales guru by the Financial Times, a public speaking phenom by Jonathan Fields and the best public speaking coach in the world by Lewis Howes. The founder of MastermindTalks, Jayson Gaignard, declared, "Michael Port is the best speaker I've ever seen." His books have been on the bestseller lists of the NY Times, Wall Street Journal, USA Today and Publisher's Weekly and have been selected by Amazon and 800-CEO-READ as "best books of the year." He was once a professional actor, having received his MFA from NYU's Graduate Acting Program, guest starring on shows like Sex & The City and Law & Order, and in films like The Pelican Brief and Down to Earth. These days, Michael can be seen on MSNBC, CNBC, and PBS as an on-air expert in communication and business development and as the host of the most popular podcast on public speaking and performance, Steal the Show with Michael Port. In this episode, Michael and Stacy discuss the trials and tribulations of running a business. Some highlights include: "Winners quit all the time." At minute 3:00, Michael talks about why it doesn't mean you're a failure if you quit. Sometimes it pays to just move onto a better idea. What's more important, approval or results? Michael dives deep into the search for approval and discusses why constantly seeking approval can lead to burning out. (minute 14:00) "How much you make really doesn't matter." Michael shares at minute 18:00 why revenue isn't the financial number that you need to pay attention to; it is profit. Things change. The kinds of advertising Michael uses now simply didn't exist when he first started his business, and you have to be willing to utilize the most effective strategies available now. (minute 25:00) "When there's a lot of friction, things slow up." At minute 37:00, Michael talks about how to become better at leading your team. Ways to contact Michael: Website: www.michaelport.com "Steal the Show" book: www.amazon.com/Steal-Show-Interviews-Deal-Closing-Performances/dp/054455518X Steal the Show podcast: itunes.apple.com/us/podcast/steal-show-michael-port/id1038458641?mt=2 "Book Yourself Solid" book: www.amazon.com/Book-Yourself-Solid-Reliable-Marketing/dp/0470643471 Book Yourself Solid website: www.bookyourselfsolid.com Heroic Public Speaking website: heroicpublicspeaking.com *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that! You can also find us here: ----- businessrescueroadmap.com -----
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Mar 4, 2016 • 15min

#12: 8 Tech Tools You Need To Use Today, with Stacy Tuschl

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book "Is Your Business Worth Saving?" where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. In today's solocast, I'm going to be talking about tech tools that will help you work smarter. There are so many tools that you can now access to make your business run more efficiently than ever before. I use a lot of the tools that we'll be talking about today for my own business, and with the tech tools that I have at my fingertips I can't imagine how I would get by from week to week. In this solocast, I'm going to talk about eight of my personal favorite tech tools. Some highlights include: One of my favorites is an accounting tool called FreshBooks, an application that can help you track time, create invoices, make payments, report expenses, and more. I used it when my business was very small, and I've yet to outgrow its usefulness. (minute 1:00) A business marketing platform that I love is Ontraport, a service that allows you to publish websites, manage email marketing campaigns, sell your products, and more. It's been designed with entrepreneurs in mind. (minute 3:00) Asana is a great tool for project management. We all know how quickly projects can become disorganized if we aren't careful, and Asana is amazing for organization. (minute 6:00) Do you spend too much time on social media? Do you feel unorganized? If you're not yet using Hootsuite, you really should be. It allows you to post to all of your social media accounts at the same time, saving valuable time that you can spend elsewhere. (minute 9:00) A service you can't afford to live without is Dropbox. Uploading your files is safe and secure, and it's smarter to not have them taking up space on your computer. Your computer will run faster if it's not bogged down, and you'll be prepared if your computer crashes. (minute 10:00) Resources: Free 5 tech tools download FreshBooks Ontraport 99Designs Asana Google Calendars Hootsuite Dropbox 1Password You can also find us here: ----- businessrescueroadmap.com -----
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Mar 2, 2016 • 16min

#11: It's Okay to Start Over, with Lisa-May Huby

Lisa-May Huby is a professional copywriter that specializes in writing high-converting sales pages and email sequences for women business owners. She's been slinging copy for over a decade and has more than 20 years in marketing under her belt. Lisa-May believes that learning to write great copy is a fundamental skill for every business owner because when you're selling yourself, everything you write is copywriting. She enjoys sharing her knowledge on Facebook, in blog posts and workshops, and dropping easily implemented tips for writing sleaze-free copy that actually sounds like you. In this episode, Lisa-May and Stacy discuss Lisa-May's two businesses. Her first one failed, and now that she's learned from her mistakes, she's seeing success. Some highlights include: "I wasn't setting strong financial goals." At minute 4:00, Lisa-May talks about what went wrong the first time she entered business and what she's learned. Don't bury your head in the sand. At minute 6:00, Lisa-May talks about why you have to pay attention to the changes in the marketing landscape. You can't afford to ignore the new trends. What is the thing that is going to serve you best? At minute 7:00, Lisa-May talks about why you have to pick the best social network(s) for you. "It becomes clearer to me every week that work-life balance really does not exist." At minute 8:00, Lisa-May discusses why it's up to you to balance your time in the way that works best for you. At minute 10:00, Lisa-May talks about the ways CrossFit has improved her life. "It's hard to let go." At minute 11:00, Lisa-May talks about the ways delegation has been tough but why it's ultimately so rewarding. Why are you thinking of closing down? At minute 13:00, Lisa-May talks about why, if it's for the right reasons, it's okay to start over. Ways to contact Lisa-May: Website: www.lisamayhuby.com Course: wordsandmoneymastery.com Facebook: www.facebook.com/Lisa-May-Huby-923032447729190 Lisa's free downloads for Business Rescue Road Map listeners: Words+Money Power Shot Free Copywriting lesson Get 25 Things People Will Pay For cheat sheet *Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their "thank you" for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
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Feb 29, 2016 • 25min

#10: Don't Let Your Clients Call the Shots, with Kelly Azevedo

Kelly Azevedo, founder of She's Got Systems, has always unconsciously created systems around her to dominate, including in college when she won national debate tournaments to be ranked #4 in the nation two consecutive years. Raised by an engineer, Kelly loves training and teaching, and she pursued a degree in Business Management and Communications at Liberty University as she went through school on a debate scholarship. Kelly learned that her innate ability to create and utilize systems allowed her to complete task at corporate jobs in a fourth of the time and sought out a more challenging environment, landing in the middle of two million dollar online businesses. Adapting quickly to the fast-paced environment, constant changes, and ever present challenge of communication in the online world, Kelly has supported her private clients in their group programs, private clients, product launches, and all the daily business. Now working with marketers, coaches, teachers and professionals, Kelly continues to connect with entrepreneurs who are passionate about why they're in business and need support seeing how to make it all happen. In this episode Kelly and Stacy discuss the struggles of running a business in the early stages, including giving yourself the authority you deserve. Some highlights include: At minute 3:00, Kelly talks about being an employee who was so efficient that her employers cut her losses. She talks about how this experience forced her into working for herself and how this has paid off for her. The most important skill as an entrepreneur is discernment. At minute 6:00, Kelly talks about why you need to really think about whether suggestions you're given are right for you. "I was letting my clients call the shots." At minute 9:00, Kelly talks about how she learned the that only the clients that want to do business the same way that you do are the clients that you should work with. At minute 13:00, Kelly shares a great metaphor for work-life balance. It exists, but you can't have the perfect balance all the time. Give people the tools they need to succeed. At minute 17:00, Kelly talks how to delegate effectively. Pick employees you enjoy working with. (minute 20:00) "Every struggle is a missing system." At minute 22:00, Kelly talks about why you need to talk to someone who has been there when you're considering closing down your business. Ways to contact Kelly: Website: www.shesgotsystems.com Resources: Techsmith You can also find us here: ----- businessrescueroadmap.com -----
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Feb 26, 2016 • 15min

#9: Create a Business Wish List, with Stacy Tuschl

Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book "Is Your Business Worth Saving?" where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. In today's solocast, I'm going to be talking about creating a business wish list for 2016. It is still very early in the year, and as a business owner, you need to consider what dreams you want to turn into actionable priorities. I believe that you can do incredible things with your business if you really put your mind to it and put things in action. Every time we enter a new year, I'm really excited by what lies ahead for my business. A new year means new challenges, new possibilities, and new accomplishments. It's up to us as business owners to really set the tone for the year and decide what direction we want our business to go in. In this episode, I'm going to take you through the process of creating a great business wish list. Some highlights include: Develop a step by step action plan. You don't want to let these plans fall by the wayside, so you've got to have a plan to make these wishes become realities. (minute 1:00) Identify three items that you want to put on your business wish list this year, and develop a plan to achieve these goals. You don't want to put too many items on your list: that's a good way to force yourself to fail. (minute 3:00) In order to grow, you must invest. You need to create a detailed investment strategy. (minute 8:00) Get an accountability partner. You need to have someone to regularly review your business wish list with. This person will help keep you on track. Be consistent with these meetings and put them on the calendar! (minute 11:00) Work with your team to accomplish your goals, and listen to them and help them achieve their own goals. (minute 12:00) Resources: www.stacytuschl.com/wishlist You can also find us here: ----- businessrescueraodmap.com ------
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Feb 24, 2016 • 30min

#8: You Have to Work on Yourself, with Belinda Davidson

Belinda Davidson is a well-known medical intuitive, spiritual mentor, author and public speaker. She is the creator of The Soul Essence™ Journey and founder of The School of the Modern Mystic, a world-class, online teaching facility dedicated to helping people become intuitive, create an exceptional life and discover their purpose. She is also a mentor and consultant, and amongst her private clients are celebrities, public personalities, doctors and business leaders. Belinda is often described as a spiritual change agent, thought leader for her generation, visionary and pioneer. But she feels most comfortable with being called a modern mystic because, she is, as she describes, "A modern-day woman with one foot in this world and one foot in the other." In this episode, Belinda and Stacy discuss taking a successful offline business and transitioning it to an online business. Some highlights include: At minute 2:00, Belinda talks about her entrepreneurial journey. In her story, she shares about the grueling challenges that she fought through to get to where she is today. You don't need to be technologically advanced. At minute 4:00, Belinda talks creating The School of the Modern Mystic and how she was able to make it successful online without any online background. "We're often shocked about our low conversion rates." At minute 10:00, Belinda talks about the naivety of thinking everyone will fall in love with your product instantly and what to do to nurture relationships to the point where people want to buy. Work-life balance is very challenging. At minute 15:00, Belinda talks being overwhelmed in the early days of her business and what she did to find her balance. "I love being an online entrepreneur." At minute 23:00, Belinda talks about the flexibility of running a business from anywhere in the road. It's such a nice thing to be able to run your business from anywhere. Connect with yourself. At minute 26:00, Belinda talks about the power of meditation. You have to know yourself before you can run your business in the right direction for you. Ways to contact Isabelle: Website: belindadavidson.com You can also find us here: ----- businessrescueroadmap.com -----

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