Fitness Business Podcast: Leadership, Innovation, and Profit

Justin Tamsett | Fitness Business Leader
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Sep 8, 2018 • 25min

189 Inside the Red Room with the CEO of Barrys Bootcamp, Joey Gonzalez

Joey Gonzalez is the CEO of Barry's Bootcamp. Barry's is known as the original cardio and strength interval workout that innovated group fitness and started a global boutique movement. In this episode: Joeys journey to becoming the CEO, their formula for success, Joey shares how they ensure their brand message remains consistent across multiple countries and locations and we discuss Barrys retail and how it has grown to become an important and profitable part of the business.
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Aug 31, 2018 • 41min

188 Rachel Cosgrove 3 Ways to Make More Money in your Fitness Business

In this weeks show we discuss 3 Ways to make more Revenue in your Fitness Business, How to increase your prices each year, Tips for getting new members into your club. Rachel Cosgrove, 2012 IDEA Personal Trainer of the Year, co-owns and has operated Results Fitness, a fitness center in Southern California, for the past 16 years. Results Fitness was named one of the top ten gyms in the United States by Men's Health Magazine three years in a row and was voted a Best Gym by Women's Health Magazine in 2011.
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Aug 24, 2018 • 41min

187 Mike Arce How to Set Your Prices so your Prospects Don't Say No

How can we use pricing psychology to influence consumer behavior?This weeks expert guest is Mike Arce the Founder and CEO of Loud Rumor, the fitness & wellness industry's leading source for lead generation. Mike is also the host of the GOAT Show - a podcast that interviews those who are arguably the Greatest Of All Time at what they do.
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Aug 20, 2018 • 34min

186 Creating the Ultimate Group Fitness Business Model with Amy B Thompson

The relationship between group fitness and member retention The effect virtual fitness has on the member experience Why its important to go back to basics with our class names and schedules How to use group exercise to optimize retention Amy B Thompson is a national account executive for Les Mills USA, she is experienced in leading operations, sales, training and programming for her own studio, several multi-club fitness chains and franchise fitness brands.
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Aug 8, 2018 • 35min

185 Travis Barnes Critical Systems for Fitness Business Success

Travis Barnes is a Multiple Business Owner, Speaker, Author and Founder of FITBIZ Mastery. He has two books. Journey Fitness. And 52 Amazing Journeys. His most recent accomplishment is becoming a franchisor and he is far from an overnight success. Travis had to overcome a decade of incarceration to get to where he is at.
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Aug 5, 2018 • 42min

184 The 5 Stages of Building a Legacy Fitness Business

Greg Justice, MA, is a best-selling author, speaker, and fitness entrepreneur and was inducted into the National Fitness Hall of Fame in 2017. He opened AYC Health & Fitness, Kansas City's Original Personal Training Center, in May 1986. Greg is the co-founder and CEO of the National Corporate Fitness Institute (NCFI), and the co-founder of Scriptor Publishing Group.
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Jul 27, 2018 • 39min

183 Super Charge Your Productivity with These Tips from Mark Fisher

Mark is a speaker, consultant, and co-founder of Mark Fisher Fitness, the fitness industry's most eccentric gym, and Business for Unicorns, a company that helps awesome humans become successful entrepreneurs.
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Jul 23, 2018 • 44min

182 Orange Theory Fitness: How to Recruit World Class Fitness Coaches

Zack Bell is a wellness professional, coach, and educator. During this episode Zack shares: the Orange Theory approach to their coach recruitment strategy, Methods for communicating to team members across multiple locations, Team KPI's for measuring performance, 3 traits to look for when recruiting new coaches for your fitness business.
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Jul 17, 2018 • 37min

181 How to Develop a Social Media Strategy for Your Fitness Business

Sam Mutimer is the Founder and Director of Social Media at Thinktank Social. During this weeks show you will learn, where you should start to develop a social media strategy, The key components of a Facebook strategy, The key components of a Instagram strategy, Top Tips on developing a social media strategy.
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Jul 11, 2018 • 21min

180 Ryan Holiday How to Turn Adversity into an Opportunity for Growth

Ryan Holiday is the bestselling author of Trust Me, I'm Lying; The Obstacle Is the Way; Ego Is the Enemy; Conspiracy and other books about marketing, culture, and the human condition. His work has been translated into over 30 languages and has appeared everywhere from the New York Times to Fast Company. His company, Brass Check, has advised companies such as Google, TASER, and Complex, as well as multiplatinum musicians and some of the biggest authors in the world. During his interview on The Fitness Business Podcast, we focus on The Obstacle Is the Way in which Ryan shares stories and strategies on how to turn even the most insurmountable obstacles into advantages. Ryan is the Key Note speaker for the 2018 Athletic Business Show https://www.abshow.com/

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