Startups in Stilettos

Imagine going to law school and becoming a successful attorney. Now imagine years down the road realizing your purpose is in a completely different industry that you know absolutely nothing about. Would you freeze in fear, or fast-track your ideas because you just knew they would change lives? In this week's episode, Karen Fultz-Robinson, founder of ObservaMé, an athletic wear company with a passion for changing lives, discusses why she left law to put pen to paper and design luxury athletic wear. She also shares how her former career relationships help her now and what she has learned along the way.  "I was not a fashion person. I was not a designer. So my learning curve was humbling. And it still humbles me to this day, because I'm learning every single day how to navigate the waters in this new industry." - Karen Fultz-RobinsonThis week on Startups In Stilettos:Karen shares the light bulb moment that made her start ObservaMé (1:49)Karen talks about why her vision came to life so quickly (2:59)How ObservaMé has changed since it first started (4:47)What social media platform Karen first started advertising on (8:15)How the pandemic helped Karen decide to go full-time with ObservaMé (9:41)Where ObservaMé is going in the future (11:39)Karen asks Jessica and Stephanie for advice on reaching customers through social media (14:03)Karen, Jessica, and Stephanie discuss the use of publicists (22:41) Resources Mentioned:15% off code for listeners: Entreprenista15Our Favorite Quotes:"I am a very impatient type of person. So I tend to fast-track things. Because once I see it in my mind, and in terms of creativity, I want to see it come to fruition where it's tangible and touchable." - Karen Fultz-Robinson"You think you have the best idea in the world. Now you have to learn how to create an image in the mind of others that your idea is the best idea for them as well. " - Karen Fultz-Robinson"ObservaMé is Spanish for 'watch me.' And of course, I designed the clothing with the watch opening in the sleeve. - Karen Fultz-Robinson "89% of the people who make a determination that 'I want to be healthy' fail, because they don't have the right clothes on." - Karen Fultz-RobinsonConnect with Karen Fultz-Robinson:ObservaMé websiteObservaMé on InstagramConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.

Leigh Burgess is the founder and CEO of Bold Industries Group. But before that, she was a healthcare worker for over 20 years. When 2020 hit, Leigh left healthcare and started her company. She's launched two brands within her company so far, with two more coming soon.In this week's episode, Leigh shares why she left her stable corporate healthcare career to start her own business. She discusses how her four different brands co-exist under her company, and how she made nearly SEVEN figures in her first year of business. Make sure to stay tuned until the very end, because Leigh shares so many helpful tips for her fellow entrepreneurs. "I didn't think I was being bold at any point. Like I'm just living my life, doing my thing. I'm not special. But what I found out when I started off is, like what I was doing was, actually people were saying things like, 'Oh, you inspired me and this was an inspiring moment.'" - Leigh BurgessThis week on Startups in Stilettos:Leigh shares what the Bold Industries Group consists of and what it does (2:56)Why Leigh left her corporate job to start her own business (9:23)How Leigh got her first clients [spoiler alert: this is some good advice] (14:58)Leigh asks Stephanie how to leverage LinkedIn for her business (25:32)How Leigh built her email list (28:36)How being part of the Entreprenista League has helped Leigh (33:42)Resources Mentioned:Acuity GuustoWixOur Favorite Quotes: "And what I found out is that everyone doesn't belong in the bullseye of closeness and have that access to me." - Leigh Burgess"So I had to scale pretty fast, which I had not thought about that. It's a good problem to have, you know, the 'crisis of abundance,' I heard that like a gazillion times, which is true." - Leigh Burgess"It is important that you feel whole, when you're doing this. If you're fractured, and you try to jump into this, it's not going to work, or it's not going to feel good when it's working or you're not even going to be able to enjoy it." - Leigh Burgess"I like the creative zone. But every idea I have is not a good one. So I have a system of when I have an idea, it goes up on the board. And then we talk about it as a team." - Leigh BurgessConnect with Leigh Burgess:Bold Industries Group websiteLeigh Burgess' websiteLeigh on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you...

If you’re a new mom you know how stressful it can be when you start breastfeeding. There is a constant worry that your baby may not be latching well or eating enough. You may wonder if your breast milk has enough calories and nutrition for your little one. You may even start to question your own nutrition and how it affects your newborn. Our guest on today’s episode is Whitney Poma, founder of Momful. Momful is a breastfeeding mom’s best friend when it comes to nutrition supplementation. In this episode, Whitney talks about how she came up with the idea to start Momful, the void in the market that it fills, and so much more. “Nobody said anything about my nutrition. And I felt like somebody had withheld information from me. And you’re right. That’s why I started Momful, to tell that story so that other people heard the same thing. And they didn’t get this far into a challenge without knowing.” - Whitney PomaThis Week on Startups in Stilettos:What led to Whitney starting Momful (1:43)What products Momful offers and what they help with (6:39)Her advice for entrepreneurs just getting started (9:58)Whitney’s question about imposter syndrome (15:36)The percentage of breastfeeding women Momful can help (23:24)Whitney’s question about building community (24:52)Whitney’s top tip for entrepreneurs and entreprenistas alike (28:01)Resources Mentioned:MomfulThe Daily RegimenMom BodMom BrainOuncesOur Favorite Quotes:“Every day put a little timer on your phone and spend 30 minutes on your idea. And just take the next step.” - Whitney Poma“I can hardly keep enough nutrition in my baby. What do you think my nutrition looks like? And then it was like ‘ding, ding, ding you are your baby’s nutrition.’” - Whitney Poma“I am really excited about sharing my passion with other people that are passionate about serving breastfeeding moms and helping the 60% of women who don't breastfeed as long as they want to meet their goals that they set for themselves with breastfeeding.” - Whitney Poma“So Momful is mama founded, doctor formulated.” - Whitney PomaConnect with Whitney:Momful WebsiteMomful on InstagramMomful BlogWhitney Poma on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio

Fashion is something most of us care about. We take pride in how we present ourselves to the world, expressing who we are with the clothes we wear. However, with the busyness of everyday life, it can be difficult to allot time to figuring out what to wear. Most of the time it’s just easier to throw on the nearest pair of sweatpants, couple it with a wrinkly t-shirt and call it a day. Our guests on this episode are sisters-in-law, Danielle and Rebecca Peplinski, co-founders of Glow Fashion Boutique. Glow is the solution to everyone’s fashion needs. By offering a specially curated assortment of high quality closet staples, Glow allows you to build your own capsule wardrobe. In this episode, Danielle and Rebecca talk about their inspiration for Glow, the early stages of building their business, some mistakes they made along the way, and so much more.      “It all comes down to communication. You know, I think we've been such a great team because we're constantly in communication and we constantly communicate about everything. From the smallest detail to the bigger things.” - Danielle Peplinski This week on Startups in Stilettos:How Glow came to be (2:24)The concept of Glow (4:44)Some early steps Rebecca and Danielle took towards starting Glow (6:05)Some mistakes Rebecca and Danielle made when building Glow (6:53)Rebecca and Danielle’s advice for co-founders (8:54)How Rebecca and Danielle figured out their marketing strategy and went viral on TikTok (10:39)What going viral changed about Rebecca and Danielle’s business emphasis (14:30)Why Rebecca and Danielle launched a course (16:00)Resources Mentioned:Glow Fashion BoutiqueShopifyKajabiGoogle AdsFacebook AdsGo from Camera Shy to Camera ReadyOur Favorite Quotes:“I think one of the things is, we just roll with the punches. You just keep going.” - Rebecca Peplinski“​​This simple concept, for us, became this life changing system.” - Danielle Peplinski“I think it's very important for, if you go into business with someone, [you to] make sure that you guys have different strengths.” - Rebecca Peplinski“You're building your own capsule that's tailored to you and your lifestyle.” - Danielle PeplinskiConnect with Danielle and Rebecca:Glow Fashion Boutique on TikTokGlow Fashion Boutique InstagramGlow Fashion Boutique FacebookGlow Fashion Boutique PinterestGlow Fashion Boutique YouTubeConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork.

Brittany Driscoll graduated with a BA in Communications from Loyola Marymount University before starting her career in marketing and advertising. She went on to work for a number of Fortune 500 brands, including Disney and Hilton, before starting as the Director of Marketing at Drybar, and then eventually deciding to start her own massage business, Squeeze. Squeeze is the answer for those looking for a feel-good massage experience with only mediocre discount establishments or overpriced spas to choose from.In this episode, Brittany breaks down what led to her business inspiration and what it's been like to build a business from the ground-up. She walks us through the process of creating Squeeze and sheds some helpful insights along the way.“What are our values? What do we stand for? How do we want people to feel? Not only from a guest standpoint, but also from an employee standpoint. That's a big part of our business at Squeeze. I always like to say we're in the people industry and not the service industry. And so we just place a lot of emphasis on really how we make people feel.” - Brittany DriscollThis week on Startups in Stilettos:How Brittany and her partners came up with the idea for Squeeze (1:38)Some of the first steps Brittany and her partners took towards starting their business (3:07)Brittany’s approach to branding Squeeze (5:38)How long it took to get Squeeze up and running (7:11)Why Brittany and her partners chose to franchise Squeeze (9:33)Squeeze’s strategy for finding operating partners (11:12)Stephanie’s advice for Brittany on reaching out to influencers as a small brand without big dollars (15:18)Jessica’s advice for Brittany for being on broadcast television (17:32)Resources Mentioned:Squeeze Franchising Our Favorite Quotes:“Buying into a franchise is choosing to join a system that aligns with your values and offers a service or a product that you align with.” - Brittany Driscoll“This is my first year entrepreneurial venture. And I always like to say it's been overwhelming and exhausting, but mostly liberating. And so I really just loved the idea of creating a feel good brand that other people could bring to their community and have that same experience.” - Brittany Driscoll Connect with Brittany Driscoll:Squeeze on InstagramSqueeze’s websiteBrittany Driscoll on InstagramBrittany Driscoll on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork.

Between working, eating, and sleeping, it can be easy to get stuck in the predictability of our everyday lives. We’re busy, constantly on the go, and many of us aren’t entirely happy with the dynamics of our lives. We want to make changes but don’t know where to start. That’s where today’s guest comes in.Entreprenista League member Crystal Simmons is a certified coach, speaker, and podcaster. After graduating, she started her career in health services before making the change to coaching. Her business, Crystal Clear Purposes, focuses on corporate and leadership coaching that helps women make positive and meaningful changes in their careers, relationships, and everyday lives. Through thoughtful and targeted coaching, Crystal helps her clients uncover mindset blocks and shifts their energy towards “un-stucking” themselves. “Feel your feelings, own your feelings. Figure out life in your own way so you can be more you and you can decide what you want your life to look like and how you want to be perceived and what you want to go after.” - Crystal SimmonsThis week on Startups in Stilettos:Crystal’s original vision for her career path (1:32)Why Crystal chose to pursue a different career path (2:08)Crystal’s approach to teaching (4:06)The point at which Crystal realized the truth about where she was in her career (5:32)The kind of work Crystal does with her clients (8:14)How Crystal transitioned from working full-time into owning her own business (11:44)Resources Mentioned:The Entreprenista LeagueCircleOur Favorite Quotes:“My clients after working with me have felt an increase. And I felt an increase with them, to the point where it brings me to tears of happiness because I've always seen it in them.” - Crystal Simmons“When my everyday became so uncomfortable, to live, like literally just live, and dream, and grow - that's when I had that spark of, ‘I've got to do something else.’” - Crystal Simmons“We have multiple purposes, I feel like, and you get to change them.” - Crystal SimmonsConnect with Crystal Simmons:Crystal Simmons on LinkedInCrystal Simmons on InstagramCrystal Simmons emailCrystal Clear PurposesUnstuck Yourself PodcastConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio

Ever thought about entering the world of direct sales? Why or why not? Entering this kind of industry can be quite daunting but how would you feel if you heard about all of its success stories? If you learned about the women who are thriving in the world of direct sales?This episode’s guest, Theda Blackwood exemplifies what it means to be successful in the direct sales industry. Fueled by inspiration brought on by her mom, Theda has built three multi-million dollar businesses, the third, and most recent, being Theorem Method, a line of bespoke hair care products. Join us as we talk to Theda about her early aspirations, her experience on Broadway at an young age, the development of her career, and the most valuable lessons she’s learnt along the way. “When you are buying products from a woman in this industry, you're helping put her kids through dance class, you're helping her, you know, maybe put gas in her car or food on her table.” - Theda BlackwoodThis week on Startups in Stilettos:How Theda's background in musical theater helped prepare her for her future career (3:42)Theda’s experience at her first direct sales company (5:17)How Theda transitioned from home decor to jewelry (6:26)Why Theda chose her particular career path (7:09)Why Theda believes the direct sales industry offers great opportunities for women (10:05)Theda’s advice for women who are apprehensive about starting a business (12:58)The revenue potential for someone working in direct sales (13:43)Jessica and Stephanie’s advice for Theda for making her brand more recognizable (15:58)Resources Mentioned:The Entreprenista LeagueEntrepreneur PressSocialflyOur Favorite Quotes:“I really feel like what I'm in is the women's confidence business.” - Theda Blackwood“We, as women, we sell stuff all the time. We are sharing, we are influencing.” - Theda Blackwood“I think the more we learn about the product or service that we have to offer, we can share that knowledge with people.”Connect with Theda Blackwood:The Theorem MethodThe Theorem Method on InstagramThe Theorem Method on FacebookTheda Blackwood on LinkedInTheda Blackwood on TwitterTheda Blackwood on InstagramConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio

Sylvia Kampshoff is the founder and CEO of two businesses: the more established Kanthaka Inc. and the newly-launched PATA Lifestyle. Sylvia obtained her PhD in Law from the University of Heidelberg in 2015 before founding Kanthaka Inc. the following year. She has always had an affinity for business, and it’s this affinity that led to the birth of PATA Lifestyle.In this episode, Sylvia walks us through what inspired her to start her new business and how she went about launching it. She speaks to us about the importance of manufacturer relationships and promotional methods and breaks down the logistics of running a business like PATA Lifestyle. “Find the perfect manufacturer who understands you. Your partner is crucial. Because all those bad stories you hear [are] basically manufacturers who don't believe in you, who are like, ‘Oh my god, she only wants to buy like 50 bags. I'm not interested in this.’ But my guys, they believed in the story.” - Sylvia KampshoffThis week on Startups in Stilettos:How Sylvia was inspired to start PATA Lifestyle (1:19)What happens after someone purchases one of Sylvia's bags (7:52)How Sylvia's promoted her business since it launched (9:37)How Sylvia balances her inventory (12:09)Why Sylvia thinks it's important to pick your manufacturer wisely (13:27)Jessica’s PR advice for Sylvia (17:10)Stephanie's advice for Sylvia on scaling her business and targeting her audience (18:59)Resources Mentioned:The Entreprenista LeagueIFundWomenOur Favorite Quotes:“Like [I] felt relationships I didn't feel before because [breast cancer] seems to be such a common issue.” - Sylvia Kampshoff “It's not in your face like Louis Vuitton, right? It's not screaming ‘withdraw money!’ It's just, you know, it's high quality and it stands for something” - Sylvia Kampshoff“So it actually saves lives. And that already drives me sufficiently.” - Sylvia KampshoffConnect with Sylvia Kampshoff:PATA LifestylePATA Lifestyle on InstagramPATA Lifestyle on FacebookSylvia Kampshoff on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart RadioBe sure to share your favorite episodes on social media to help us reach more startup founders, like you,

Christina Hawatmeh is the founder and CEO of the world’s largest authentic photo library, Scopio. Scopio - which stands for Scope It Out - aims to distribute images across the world and secure a place for them in our history. Its primary goal is to elevate the stories of individuals who are underrepresented. After completing her masters in International Affairs from Columbia University and starting her career, Christina was inspired to start Scopio in 2016. She’s also an author, having just released a book called The Year Time Stopped: The Global Pandemic and Photos.On this episode, Christina walks us through her entrepreneur journey and how the COVID-19 pandemic inspired her to write her new book. She tells us about the steps she took to create her book and how its content came together. “Don't worry about those small details. They're not important. You will get there if you stay focused on that one thing that you want to work on. And then those opportunities, which seems so high bar right now, will actually come to you” - Christina HawatmehThis week on Startups in Stilettos:How the COVID-19 pandemic inspired Christina’s book (1:32)The type of content included in Christina’s book (3:53)The steps Christina took before starting her book (5:30)What Christina believes to be the most important thing when it comes to starting a book (8:49)What Jessica believes to be the most important thing individuals can take away from Christina’s story (14:19)How Christina chose to market her book (16:14)How Christina was able to stay focused on her business (19:10)Resources Mentioned:The Entreprenista LeagueEntrepreneur PressOur Favorite Quotes:“Don't worry about those small details. They're not important. You will get there if you stay focused on that one thing that you want to work on. And then those opportunities, which seems so high bar right now, will actually come to you” - Christina HawatmehIf you have power, and you give it to somebody, that's the most powerful thing you can do.” - Christina HawatmehConnect with Christina Hawatmeh:ScopioScopio on InstagramScopio on FacebookThe Year Time Stopped: The Global Pandemic in PhotosChristina Hawatmeh on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio...

Tracy Nicodemo is a small business owner whose experience of being a new mom helped inspire the birth of her business, Little Creatives. Tracy graduated from Ohio University with a bachelor of applied science in interior architecture before completing an associate’s degree in fashion/apparel design. Tracy’s impressive background in interiors and fashion was what helped her to start Little Creatives in 2020.On this episode, Tracy speaks to us about her journey to becoming a small business owner, how it’s changed her life, and what tools she’s used to build her success. “We've created these businesses because there was a need for us and we didn't lose our identity, we added our son to it.” - Tracy NicodemoThis week on Startups in Stilettos:Tracy’s inspiration behind her business (1:20)How Tracy identified manufacturers for her products (3:50)What Tracy recommends for all small business owners (5:47)How Tracy has gained perspective from looking back on her business journey (8:56)Tools and solutions Tracy has for small business owners (10:27)Stephanie’s tips on building a community around your business (15:10)Jessica’s advice on hiring publicists (17:43)Resources Mentioned:The Entreprenista LeagueSmall Business Development CenterKickstarterOur Favorite Quotes:“I'm a solo entrepreneur, it's hard to keep going every day. You're like, ‘oh, I can push that to tomorrow’. But if you're having a meeting with someone, then it holds you accountable. Right?” - Tracy Nicodemo“Everyone, no matter how big or little, everyone has something that they can, that you can, pick someone's brain on.” - Tracy Nicodemo“We've created these businesses because there was a need for us, and we didn't lose our identity, we added our son to it.” - Tracy NicodemoConnect with Tracy Nicodemo:Little CreativesLittle Creatives on InstagramLittle Creatives on FacebookTracy Nicodemo on LinkedInConnect with your Startups in Stilettos hosts:Stephanie Cartin on InstagramStephanie Cartin on LinkedInJessica Abo on InstagramJessica Abo on LinkedInLearn more about Jessica Abo hereGet Featured on Startups in StilettosWant a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!Grow Your Startup with Startups in StilettosThanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart RadioBe sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.Join us on Facebook, Twitter, Instagram,