

Authors Who Lead - Learn to write a book from bestselling authors and leaders
Azul Terronez - Author, TEDx Speaker, Coach
If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.
Episodes
Mentioned books

Dec 10, 2022 • 31min
How to Market Your Fiction Book with Dominic Carrillo
Send us Fan MailWhile still working full-time as a teacher, Dominic Carrillo has written and published several award-winning books, both as a self-publisher and recently with a small indie publisher. Dominic has also had one of his books released in translation in Bulgaria. In this episode of “Authors Who Lead,” I talk with Dominic about his journey through both types of publishing and his newest novel coming out next year titled Acts of Resistance. You can also check out our previous podcast episode with Dominic here on Episode 9.Want to become a published author? Visit us at: https://authorswholead.com/

Dec 3, 2022 • 49min
Using Interviews to Write a Book with Bruce Turkel
Send us Fan MailOnce you reach your goals in life, then what do you do? What’s next? This question is what inspired Bruce Turkel to pivot from running a successful ad agency for decades to selling it and becoming a public speaker. He had experienced burnout as most people do in their careers and needed to change something in his life. As a public speaker, he has found ways to use all of his talents of drawing, design, and what he learned running the ad agency.In this episode of Authors Who Lead, I talk with Bruce about branding and creativity, and his newest book, “Is That All There Is? What Are You Doing for the rest of Your Life?” and how it transformed his life.Want to become a published author? Visit us at: https://authorswholead.com/

Nov 25, 2022 • 23min
How to Know You Are Ready to Write a Book with Azul Terronez
Send us Fan MailWriting a book isn’t one of those things that you should wait for. You shouldn’t put it off until a future “someday” because writing a book can really change your life today. You might have started with planning and plotting your idea but then didn’t feel it was good enough or you aren’t ready to write. But the truth is no one is ever ready to write a book. You just have to make the choice and commitment to do it. On this week’s episode of “Authors Who Lead,” I talk about why now is the right time to start writing the book that’s been on your heart and ways you can finally do it successfully.Want to become a published author? Visit us at: https://authorswholead.com/

Nov 18, 2022 • 43min
Live from Rest, Not Rush with Teresa McCloy
Send us Fan MailIn this time of hustle, sometimes it takes certain events to show us that we need to slow down and focus on what is really important. In Teresa McCloy’s life, it was her son’s drug addiction and death and her own workaholic addiction that forced her to reevaluate her life and how she was living it. She now intentionally lives a deeper and more meaningful life, slowing down and learning new behaviors.In this episode of “Authors Who Lead,” I talk with Teresa about the inspiration and desire to change her life and her journey writing her book, “Do What Matters: Live from Rest, Not Rush, Using the REALIFE Process.”Want to become a published author? Visit us at: https://authorswholead.com/

Nov 11, 2022 • 43min
Fund Your Publishing With a Crowdfunding Campaign with Mari Ruddy
Send us Fan MailMari Ruddy is not only a celebrated endurance athlete, but she has also survived childhood trauma, breast cancer, multiple suicide attempts, and type 1 diabetes. She encourages and trains people with diabetes to be endurance athletes, and has run over forty-two triathlons herself.In this episode of “Authors Who Lead,” I talk with Mari about her passion for being an athlete and how it led her to write her book, “Extreme Healing: Finding Your Inner Endurance Athlete,” that is currently part of a Kickstarter campaign.Want to become a published author? Visit us at: https://authorswholead.com/

Nov 4, 2022 • 34min
Building Your Author Business with Azul Terronez
Send us Fan MailHave you been thinking about writing a book, but wondered if it was worth the time and effort, or if there was any money that would be made from writing a book? Have you thought about what it takes to become an author who's successful, not just in selling books, but also in building a business? Then, this episode is for you.On this week’s episode of “Authors Who Lead,” I talk about how authors can build their businesses around their books, and the lessons I’ve learned along my entrepreneurial journey of writing my book, “The Art of Apprenticeship: How to Hack Your Way into Any Industry, Land a Kick-Ass Mentor, and Make A Killing Doing What You Love.” Want to become a published author? Visit us at: https://authorswholead.com/

Oct 28, 2022 • 52min
How to Build an Audience of Readers with Webinars with Omar Zenhom
Send us Fan MailOmar Zenhom realized he was only getting his MBA because he was seeking permission to become an entrepreneur. Upon that realization, he left his university job and dropped out of his MBA studies to focus on his $100 MBA Show podcast, where he helped other people like him learn the basics of marketing, sales, finance, and idea validation so they could start their own businesses and be in charge of their own destinies. In this episode of “Authors Who Lead,” I talk with Omar about his journey creating Webinar Ninja, how webinars can help authors find new readers, and how to build trust as an entrepreneur.Want to become a published author? Visit us at: https://authorswholead.com/

Oct 21, 2022 • 33min
Is It Too Late to Build a Personal Brand? with Chris Ducker
Send us Fan MailI met Chris Ducker at a mastermind in San Diego where we needed to show up with a business idea. I realized I didn’t have one at the time, so I wrote my first book in thirty days and showed up with the idea and the book of the same name, The Art of Apprenticeship. This was the start of building my personal brand and a real friendship with Chris.In this episode of “Authors Who Lead,” I talk with Chris about his book Rise of the Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business and the importance of personal brands for authors and entrepreneurs.o if you’re ready to become that next-level entrepreneur, Chris is your golden ticket! He is hosting an incredible FREE online event to help you get there: The Elevated Entrepreneur Experience - happening 8th-10th November! LINK: https://authorswholead.com/chrisWant to become a published author? Visit us at: https://authorswholead.com/

Oct 14, 2022 • 46min
Writing a Book Is Harder Than You Think, but Easier If You Have a Team with Jadah Sellner
Send us Fan MailJadah Sellner, along with a co-founder, took the business “Simple Green Smoothies” to six- and seven-figure success. But although their work was built on love, fun, creativity, and connection, they gradually lost sight of why they built their business and were soon overly focused on metrics. This all came at a high cost to their relationships, health, and families. It took Jadah selling her half of the company in order to heal, redefine her ambition, and decide where she was willing to put her energy. Taking this step back helped her find a different way to build a business, which is where the inspiration for her book, She Builds, came from. In this episode of “Authors Who Lead,” I talk with Jadah about her journey in writing her book, She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. If you haven’t listened to our prior conversations about Jadah’s book and her entrepreneurial journey, you can listen here on Episode 47, Episode 138, and Episode 182. Want to become a published author? Visit us at: https://authorswholead.com/

Oct 7, 2022 • 38min
Profit by Giving Your Book Away with Chris Benetti
Send us Fan MailChris Benetti has been in the marketing industry for over six years but has recently narrowed his focus to helping authors market and sell their books. He found that plenty of people helped authors write and launch their books, but no one offered a service to do the “boring stuff” to help sell books. He positioned himself in the market to help business and nonfiction authors with sales funnels and conversions.In this episode of “Authors Who Lead,” I talk with Chris Benetti about sales funnels, free plus shipping, and other ways authors can market their books.Want to become a published author? Visit us at: https://authorswholead.com/


