They Don't Teach This in Law School

Send us Fan MailScott Peterson, co-founder and managing partner of D’orazio Peterson, shares the psychology involved in being a practicing lawyer or a law firm owner, the importance of dealing with people, and understanding their problems in the legal profession. He shares tips on how to become a better conversationalist (to improve the outcomes you get when dealing with clients, team members, and even your spouse). This episode is all about the  importance of taking a long-term perspective, family/work-life balance and the rewards (and challenges) of running a small firm with family at its center. Learn more about D'Orazio PetersonConnect with Scott on LinkedInLearn more about Law Firm AlchemyConnect with Charley on LinkedIn

Send us Fan MailWe talk with Joe Giovannoli, the founder and managing partner of 9Sail, shares insights on leveraging press and media for law firm marketing. He discusses the importance of earned media, building relationships with journalists, and the role of paid media in marketing strategies. Joe emphasizes the value of press in establishing authority and validation points for law firms.- Learn more about 9Sail- Connect with Joe on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailToday we talk with Ryan Kimler, the founder and owner of Net Profit CFO, to discuss the financial side of law firms. We delve into topics including cash flow, financial management, hiring decisions, and the role of financial professionals in law firms.- Learn more about Net Profit CFO- Connect with Ryan on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailMulti-channel, data-driven, high-velocity marketing... what is any of it? Sounds like a bunch of buzzwords, until you hear them broken down by Conrad Saam. He takes on some of the common issues in marketing (including his frustration with "ROI" as a measurement) and provides a much-needed course correction for law firm owners looking for a magic wand solution to their issues.- Learn more about Mockingbird Marketing- Connect with Conrad on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailSeth Price, the Founder of Price Benowitz and BluShark Digital, discusses the challenges of scaling two growing businesses... and he's in favor of "middle management" to help continue the growth! But what does middle management mean? What's the effect on hiring, culture, and org structure? You'll need to listen in to find out...- Learn more about BluShark Digital- Connect with Seth on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailThere's a lot to unpack here... from how law firms fail to prepare students for working in small firms to creative acts in law firm ownership to creating a transformational journey for your clients. It's all thanks to Owen McGrann, the "anti-lawyer" and founder of McGrann Law.- Learn more about McGrann Law- Connect with Owen on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailMaddy Martin of Smith.ai comes on the show to discuss the importance of "business discernment" and the need for foundational education in sales and marketing. We also explore the waves of automation and delegation in the legal profession and how to measure the impact of those changes. And then we dig into how to be a great partner with your vendors... so you get the best possible outcome from the relationship!- Learn more about Smith.ai- Connect with Maddy on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailAdam Rossen gives many f***s. That's kind of the secret to his success. While he may come across as all business, he really cares about his clients, his team, and his community. This kind of empathy and passion is one of the things he sees not taught in law school.We also stumble into a big coaching moment at the end of the call, so make sure you stay tuned!- Learn more about Rossen Law Firm- Connect with Adam on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailWe have Elise Buie on the show to discuss the importance of creating a culture of feedback and accountability within her firm, where direct compassionate feedback flows in all directions. We dig into how to lead an accountable team of high performers, and delve into Elise's incredible backstory.- Learn more about Elise Buie Family Law- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailLaw firm owner (and former local politician) Kevin McManus shares his insights on leadership, managing people, and building a successful law firm. He discusses the transition from politics to entrepreneurship and the importance of leading a team to achieve a collective vision. He talks about creating a positive and fun (and productive) work culture, where team members feel valued and motivated. He also highlights the importance of personal connections with clients and the use of technology to enhance communication and customer service.- Learn more about Kevin McManus Law- Connect with Kevin on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn