Modern Wisdom

Rory Sutherland, Vice Chairman of Ogilvy Advertising and a prominent figure in behavioral economics, shares his insights on consumer psychology. He dives into the unpredictable nature of advertising, revealing how creative marketing often misaligns with consumer behavior. Rory discusses the ethics of driving laws in China, quirky hygiene debates, and the challenges of modern parenting amid digital marketing. He critiques conventional educational paths and stereotypes in advertising while advocating for emotional engagement over data-driven strategies in capturing consumer attention.

Sargon Of Akkad, also known as Carl Benjamin, is a YouTuber and Political Commentator.Today we're talking hot topics, including Carl's recent removal from Patreon and Jordan Peterson & Sam Harris's subsequent exits from the platform, Gillette's new advert & it's implications for the future of manhood, and the current state of Brexit & Theresa May's government.More Stuff:Sargon Of Akkad on Youtube - https://www.youtube.com/user/SargonofAkkad100Gillette's Advert - https://youtu.be/koPmuEyP3a0The Eyes To The Right & The Nose To The Left In Parliament - https://twitter.com/ChrisWillx/status/1085908179572215808Check out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr Rick Hanson is a psychologist and New York Times Best Selling Author.We are often told that the world is a vicious place, with this in mind, how do you grow an unshakeable core of calm, strength and happiness to help weather the inevitable storms? This is the topic of Rick's new book Resilient.I loved this discussion, finding someone who bridges practical application of psychological techniques & research with an understanding of the esoteric view of the mind is very rare, a sequel episode will likely be coming soon.More Stuff:Resilient: https://www.amazon.com/gp/product/0451498844/Rick's Website: https://www.rickhanson.net/Check out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices

Alex Hutchinson, journalist, endurance athlete and author of Endure, explores why some people quit while others keep going. He discusses endurance as a mental struggle, how belief and deception alter performance, the brain’s role versus physiology, perceived effort as the key limiter, mental training techniques like self-talk and mindfulness, and how endurance lessons transfer beyond sport.

Ed Latimore is a writer, Physicist and Professional Heavyweight Boxer.Out of Ed's eclectic mix of interests comes a unique perspective as we discuss his background, the world of professional boxing, his journey through sobriety, alcohol in society and how to be successful on Twitter.Extra Stuff:Ed's Website - https://edlatimore.com/Follow Ed On Twitter - https://twitter.com/edlatimoreCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Yusef, a regular fitness and wellness contributor, as he dives into a festive reflection on 2018 with a mix of humor and insight. The discussion includes hilarious anecdotes about holiday food mishaps and unexpected challenges. Yusef shares his unique approach to New Year's resolutions, emphasizing process-based goals over outcomes. The hosts embark on a caffeine-fueled journey, recalling their amusing experiences with protein powders and the importance of personal stories in growth. Tune in for laughs, lessons, and actionable insights for the new year!

Relationships 101 & 102 both landed in the Top 50 Chart Worldwide on Apple Podcasts, here we go again.Jonny & Yusef join me as we delve into the murky depths at the end of a relationship. We explain our views on why we have cheated in the past, our strategies for getting over a partner and the best approaches we've found for delivering breakups.Discover what research says men & women fear most in relationships, why cheating is just parabolic discounting at it's finest and why saying "I'm not attracted to you, at all" is a suboptimal approach for justifying a breakup.Extra Stuff:Relationships 101 - https://youtu.be/Sm4lIGLmYEERelationships 102 - https://youtu.be/O9FA4uJj_pMHow To Get Over Someone - https://youtu.be/tAsH_LXT9P0Stay In Or Leave A Relationship - https://youtu.be/YGV5o6UHjxMHow To End A Relationship - https://youtu.be/VPXIzJcfAMkThe Worst & Best Ways to Tell Someone It’s Over - https://youtu.be/f4d6UcRCQDcCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Mario Livio is an internationally known astrophysicist, a Fellow of the American Association for the Advancement of Science, a best-selling author, and a popular speaker.In his new book “Why? What Makes Us Curious”, Dr Livio delves into the subtleties and nuances of what constitutes our human capacity for curiosity and uses examples from Leonardo Da Vinci, Richard Feynman & many more to demonstrate the manifestation of curiosity throughout history.Expect to learn the different types of curiosity and their roles in our lives, how you can cultivate a more curious mindset for yourself & those around you, and who Dr Livio considers to be the most curious individual ever to have lived.Further Reading:Why? What Makes Us Curious - http://amzn.eu/d/i0VNbPWFollow Dr Livio on Twitter - https://twitter.com/Mario_LivioCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices

William Von Hippel, a psychology professor and author of "The Social Leap," dives into the fascinating journey of human evolution. He explores how our ancestors transitioned from tree-dwelling to savannah-dwelling, emphasizing the role of social cooperation for survival. Discover why our brains tripled in size and how food cravings trace back to our evolutionary past. Von Hippel also discusses the importance of communication, fairness, and the complexities of human relationships, shedding light on how our primitive instincts still influence us today.

Jonny & Yusef join me again for another Life Hacks episode as we detail our favourite apps, websites, resources and tools for a productive and efficient life.What’s our best product for beginning a journalling habit? How can you dispense with every USB plug in your bedroom? What’s the most efficient way to pack for a holiday? And how much would we have to be paid to put someone else’s poo in our bums?Below you will find links to everything we reference, including as many referral & discount codes as we could find! Enjoy.Resources:Throw One Thing Away Every DayPull-Up Bar - http://amzn.eu/d/jeAOVL1Anker USB Hub - http://amzn.eu/d/2w3ge0RGet A Monthly MassageShoehorn - http://amzn.eu/d/6x2JGPMTell Your Friends You Miss ThemBe The Person Who Organises Things For Your FriendsSelf Monetise As A Side ProjectAlarmed - Reminders + Timers by Yoctoville - https://itunes.apple.com/gb/app/alarmed-reminders-timers/id371886784?mt=8Pregnancy Pillow - http://amzn.eu/d/aMrQ6JPGive Up Coffee For A MonthAutomate Fuel Filling By Wedging The Cap Under The HandlePlan Your Holiday Outfits In AdvanceSpend Time By YourselfTry Grounding (stand on grass or ground in bare feet)Pocket Article App - https://getpocket.com/The 6 Minute Diary - http://amzn.eu/d/fPoCZujNeilMed Sinus Rinse - http://amzn.eu/d/aDVFlxASkyr YoghurtCheck out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom-Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...Instagram: https://www.instagram.com/chriswillxTwitter: https://www.twitter.com/chriswillxYouTube: https://www.youtube.com/ModernWisdomPodcastEmail: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices