The Selling Show

038: The Hot One® Tells All with Vanessa Christman Vanessa Christman is Assistant Dean of the College for Access and Community Development at Bryn Mawr College. A member of the Diversity Leadership Group, she is dedicated to improving campus climate and building community at Bryn Mawr. David and Vanessa talk about the hiring side of the speaking world. Giving insights on the expectations of a speaker for an event and the relationship of a speaker's bureau with an event manager. In This Episode, You'll Learn… Content is what matters most The importance of relevance and collaboration towards the event A good bureau relationship is an expansion of what a good speaker relationship is How much contact is too much contact with event managers Links and Resources Mentioned in This Episode Vanessa Christman - Bryn Mawr Colleger

037: From Direct Sales to Big Stages with Ted Ma For over a decade, Ted has been working with organizations across the country to develop leaders at all levels, motivate and engage their employees, reduce turnover, and build a collaborative team culture. He has spoken for audiences as small as 10 to as large as 10,000. Just this year, Ted started his business as a full-time speaker and shares with David the perspective of an up-and-coming solo professional speaker and as a speaker in the direct sales industry. In This Episode, You'll Learn… Speaking as a prospecting strategy Similarities and differences between speaking as part of a company and speaking as an entrepreneur Varying audience engagement techniques Being relatable to a large audience Prospecting as an entrepreneur Links and Resources Mentioned in This Episode Ted's Website

036: Getting Your Speaking Business VA-Ready with Shalon Ironroad So your speaking business is starting to grow! You've accomplished many feats and overcame many roadblocks. Now time for the one of the toughest parts…. expanding. Poor delegation can hurt your business. That's why there's Shalon Ironroad! Shalon talks with David about her Virtual Assistant Prep School program and offers a few tips on effectively delegating for your business! In This Episode, You'll Learn… Why reviewing your capital is most important in deciding when to delegate The importance of finding your niche If you can write it down, it can be delegated Seeking robots before humans Shalon's Virtual Assistant Prep School and Matchmaking Service Links and Resources Mentioned in This Episode Virtual Assistant Prep School Virtual Assistant Matchmaking Service

035: Speaking Success: Exactly What to Do with Phil M. Jones Phil M. Jones, the keynote speaker, author, and as of recently, bourbon maker, who told us Exactly Where to Start, Exactly How to Sell, Exactly What to Say, and Exactly…. What to Drink talks with David on when to increase your financial worth, the effectiveness of audio media towards his business, and his pursuits outside of his speaking! In This Episode, You'll Learn… Selling 120,000 copies in a couple of months What's more effective for booking speaking gigs: a book, or an audiobook? Door opening strategies in the speaking business Finding your people (or niche) When to increase your rate Phil's new bourbon venture Phil's new theatre deal with Audible Links and Resources Mentioned in This Episode Phil M. Jones' Website

034: Influence Redefined: Speaking Edition with Stacey Hanke Stacey Hanke, owner and founder of Stacey Hanke Inc., talks with David about consistency in presenting yourself to the customer base no matter what form of media you present yourself with. In This Episode, You'll Learn… The definition of 'Redefining Influence' CEO skills: Inherited or learned? Mistakes that most Executives make when exerting their influence How you behave as a leader is a reflection of your personal brand The evolution of her 4 programs The benefits of having a solid team Links and Resources Mentioned in This Episode Stacey Hanke Inc. Website

033: Empire Building with a Social Twist with Philip Calvert Philip Calvert talks with David on using LinkedIn to not only generate business, but a community of like-minded professionals, specifically through the use of LinkedIn groups. In This Episode, You'll Learn… The two types of selling on the internet Being selective of your LinkedIn connections or maintain an open network Having a social media group can be more important than having a book Links and Resources Mentioned in This Episode Philip's Website Philip's LinkedIn Master Class Webinar

032: Sell is Not a Four-Letter Word with Casey Carpenter Casey Carpenter, business coach, speaker, and author, founded The Sales Breakthrough Coach for organizations that want to exponentially improve their sales, communication and leadership skills, and close more deals. In this episode, Casey and David break down the four-lettered word 'sales' and why there can be an unfavorable pre-disposition towards it. They also discuss the necessity of sales for generating revenue and how the mindsets of both the seller and buyer can affect the entire sales process! In This Episode, You'll Learn… Being an introvert in sales Something you can always count on in your sales What are 'Consequence Questions'? Flexing your 'ask muscle' Links and Resources Mentioned in This Episode Casey's Website

031: What's Your Talk Trigger with Jay Baer Jay Baer returns to The Speaking Show to talk about his new book, 'Talk Triggers' and how the idea of getting business through word of mouth is truly effective when you create an experience that will people can't help but talk about! In This Episode, You'll Learn… Definition of Talk Triggers The best Talk Triggers The T's and C's of being a great speaker The 4 R's Links and Resources Mentioned in This Episode Talk Triggers Website Jay's Website

030: Your Non Fiction Book Publishing Plan with Stephanie Chandler Learning the ropes on getting your book published can be daunting. That's why there are people like Stephanie Chandler! David and Stephanie talk about her journey from leaving her job at Silicon Valley to becoming the founder of the Non-Fiction Writers Conference and what he learned about the publishing business through this journey! In This Episode, You'll Learn… Why you should start an association Pros and cons of self-publishing Is it beneficial to translate your book? How a book can be a large source of revenue for speakers Stephanie's thoughts on co-authoring Writing your manuscript faster Why you should write your book in sequential order Reusing content on future books, blogs, etc.… Links and Resources Mentioned in This Episode Non-Fiction Writer's Conference Website

029: Digital Marketing: All About Focus with Patrick Allmond As a speaker, do you absolutely need a website? Or a presence on social media? Or should you ONLY have a website? Or ONLY be on social media? Is it bad for your business to recommend other speakers? Patrick and David answer these questions and more! In This Episode, You'll Learn… The best platform or platforms to promote your business on Bad moves made with social media Patrick's thoughts on podcasting and custom apps Don't be cheap in what you charge or in what you sell Links and Resources Mentioned in This Episode com