The Builders

In this episode of The Builders Podcast, host Matt Levenhagen sits down with Matt Raad, a seasoned entrepreneur and real estate expert, to explore how his offline real estate and bricks-and-mortar business experience translated into building wealth through buying, renovating, and selling digital “real estate” — websites. Matt shares how foundational lessons from running and systemizing physical businesses helped him master the online business landscape. From buying underperforming websites to turning them into profitable, cash-flowing assets, Matt walks us through his journey, strategies, and actionable insights. What You’ll Learn: How Matt applied real estate principles to digital assets. Why websites are the perfect low-risk “side hustle” for beginners. The importance of due diligence when buying online businesses. Strategies for identifying, renovating, and growing niche websites. How to build passive income through a portfolio of digital assets.

Join Matt Levenhagen as he uncovers the inspiring story of Kirsten Pedersen, whose life was dramatically altered by a car accident, leading her from medicine to building a successful catering business. Kirsten shares the powerful moment that ignited her passion for cooking—a jar of strawberry jam—and how she turned it into a culinary dream. This episode dives into the nuts and bolts of building food businesses, from finding your passion to scaling with food trucks and catering. Kirsten also shares insights into the importance of mentorship, focusing on strengths, and creating flexible foodpreneur paths without traditional culinary schooling. Key Takeaways: Resilience Builds Dreams: Life’s curveballs can lead to unexpected opportunities; Kirsten’s accident paved the way for her culinary journey. Start Small, Dream Big: A simple jar of strawberry jam sparked a thriving catering business. Building on Your Strengths: Focus on what you’re great at—whether it’s the product, marketing, or finances—and outsource the rest. Food Trucks Are Flexible and Creative: A food truck business offers incredible freedom, branding opportunities, and strategic partnerships to drive success. Mentorship Fast-Tracks Success: A mentor or structured program can save years of trial and error, offering practical blueprints for foodpreneurs.

In this episode of The Builders Podcast, host Matt Levenhagen welcomes Nick Jain, CEO of IdeaScale, to discuss the intricacies of introducing new features to established products. Kicking off Season 2, the episode shifts focus to the building processes behind enduring digital products and the innovation required to seamlessly integrate new functionalities. Through engaging dialogue, the conversation highlights how small, intentional changes and iterative releases drive big impacts in software development. Nick elaborates on IdeaScale’s strategic approach to innovation management through software solutions, showcasing their success in balancing existing feature maintenance, major project developments, and quick, impactful updates. The episode uncovers the art and science behind user engagement, product optimization, and leveraging feedback systems. With vivid examples, including a simple feature redesign that drove a tenfold increase in user engagement, Nick shares actionable insights into product rollout strategies, user-centric design, and methods for measuring success. This episode is a must-listen for anyone seeking to understand the tactical and operational layers of building software and driving innovation. Key Takeaways Three-Pronged Development Approach: Nick outlines IdeaScale’s method for balancing existing feature maintenance, large-scale projects, and small but impactful quality-of-life updates. Feedback-Driven Product Design: Emphasizing the role of dynamic feedback platforms in driving continuous improvement and enhancing user experiences. The Art of Feature Removal: Insights into identifying underused features through analytics and removing them to streamline software and improve usability. AB Testing vs. Serial AB Testing: A discussion on the differences between simultaneous and sequential testing to optimize product usability while addressing security and infrastructure needs. Scalable Innovation for Large Enterprises: How IdeaScale empowers organizations like Comcast, Pfizer, and the U.S. Coast Guard to crowdsource ideas, prioritize effectively, and implement impactful changes.

In this milestone 200th episode of The Builders podcast, Matt Levenhagen celebrates a remarkable journey of nearly four years on air. Emphasizing a season of evolution, Matt introduces exciting shifts as the podcast gears up for its second season. This introspective episode delves into a rich history of diverse topics, highlighting Matt's passion for interviewing builders from various fields—whether tech professionals, entrepreneurs, or coaches. The podcast's previous structure is set to evolve, focusing more on the art of building—the fundamentals behind crafting products, defining services, or scaling businesses. Matt shares insightful ideas about the refined scope for the upcoming season of The Builders. With a niche approach, the focus will home in on dissecting the intricacies of building solutions—be it features in software, physical products, or burgeoning services. The episode underlines the power of niching down to attract the right audience by promising listeners a more defined, value-packed experience in season two. Reflecting on past episodes, Matt articulates the growth he has experienced as a host and emphasizes the enriching relationships built through his engaging podcasting journey. Key Takeaways Podcast Evolution: The Builders is transitioning to a more focused format in season two, emphasizing the nitty-gritty of building various business components. Niching Down for Success: By narrowing content focus, the podcast aims to attract a dedicated audience interested in the foundational elements of entrepreneurship and development. Celebrating Milestones: At 200 episodes, Matt reflects on nearly four years of diverse content, ranging from tech insights to personal journeys of various entrepreneurs. Growth Through Engagement: Matt emphasizes the knowledge and network growth achieved through conversations with almost 100 guests on his podcast. Passion-Driven Content: A keen emphasis on how personal stories and past experiences shape business processes and decisions today.

In this episode of The Builders, Matt welcomes Edwin Carrion to discuss strategies for thriving in challenging economic climates. Edwin dives into the art of scaling businesses, creating systems, and leveraging mentorship to achieve sustainable success. Through personal anecdotes and actionable advice, Edwin explains how to view economic downturns as opportunities, the importance of robust processes, and why investing in marketing and mentorship can lead to growth—even in tough times. Listeners will walk away inspired to build businesses that thrive without their daily involvement, while fostering a meaningful legacy. Key Takeaways: Scaling as a Path to Freedom: Move from solopreneurship to building scalable systems so your business operates independently. Opportunities in Downturns: Economic recessions present unique chances to grow—think of it as "the U.S. on sale." Invest in Marketing: When others cut back, doubling your marketing can expand your market share and boost growth. Systematize for Success: Detailed processes are essential for error-free operations and scalability. Think like a pilot—use a checklist to ensure consistency. The Power of Mentorship: A great mentor accelerates growth, reduces mistakes, and opens doors to networks and opportunities. Balanced Success: Financial freedom is only one aspect—prioritize health, relationships, and personal development for holistic fulfillment.

In this engaging episode of "The Builders," host Matt Levenhagen welcomes Eric Burns, founder of Flowers Capital, to dive into the journey of entrepreneurship and real estate investment. With a unique background in finance and firefighting, Eric shares his pivot toward real estate and the powerful lessons he's gathered along the way. Central to the conversation is the concept of "failing forward," where each failure becomes a crucial lesson that fosters resilience and sharper decision-making in business. Through his insights, Eric underscores the importance of partnerships, personal accountability, and adapting to challenges, providing listeners with a blueprint for building a sustainable and successful business. The discussion delves into Eric's progression from residential to commercial real estate, underscoring the importance of working with skilled operators and vetting partners to ensure successful investments. Eric and Matt explore the complexities of the syndication model, highlighting the necessity of conservative underwriting and thorough due diligence to thrive in today’s market. Addressing both current conditions and the evolving landscape of commercial real estate, Eric offers actionable insights on embracing change and turning challenges into opportunities. Through his stories and strategic lessons, listeners gain a rich perspective on the power of perseverance, community support, and consistently refining the customer experience to foster long-term success. Key Takeaways: Failing Forward: Embrace failures as valuable lessons that build resilience, refine strategy, and lead to wiser future decisions. Smart Partner Selection: Carefully select and vet potential partners by evaluating their track record, infrastructure, and compatibility with your business goals. Customer-Centric Focus: Cultivating a positive customer experience builds trust and long-term relationships, essential in real estate and beyond. Community and Networking: Leverage mastermind groups, networks, and accountability communities to accelerate learning, mindset growth, and entrepreneurial success. Strategic Narrowing: Focusing on high-impact areas optimizes resources and enhances the likelihood of long-term success in a competitive market.

In this episode, host Matt welcomes back Nicky Billou to explore the transformative power of podcast guesting as a business growth strategy. With over 650 podcast guest appearances, Nicky shares his journey from business challenges to generating substantial revenue by appearing on other podcasts. He explains the importance of aligning podcast appearances with your business goals, creating a strong profile, and establishing intentional connections with hosts. This episode is packed with actionable strategies for turning podcast airtime into tangible business results. Key Takeaways: The Business Power of Podcast Guesting: Nicky has generated over $400,000 in revenue by strategically guesting on podcasts, demonstrating the potential of podcast appearances to drive growth. Cost-Effective Guesting Through AI Platforms: Using platforms like PodMatch, entrepreneurs can find relevant guesting opportunities without expensive PR firms. These tools make podcast guesting accessible and manageable for small business owners. The Triple Threat Intention: Nicky highlights the "Triple Threat Intention" approach for successful guesting: adding real value for the audience, impressing the host, and building genuine business relationships that can lead to future collaboration. Success Across Different Backgrounds: Nicky’s clients, from introverted accountants to non-native English speakers, have successfully leveraged podcast guesting to gain leads, sales, and credibility, showcasing its accessibility and effectiveness for a range of personalities. The Hidden Value of Building Relationships with Hosts: Guesting isn’t just about visibility; it’s about cultivating strong relationships with hosts, which can lead to referrals, joint ventures, and long-term business connections.

In this episode of The Builders, Brad Buccieri, co-director of Sensemaker, explores the art of creating a truly unique business identity by aligning deeply with purpose and personal narrative. Known as a "Sense Maker," Brad sheds light on how founders can dissolve competition by crafting brands that resonate emotionally and stand alone in the marketplace. Through powerful stories, like helping an artisan jeweler transform into a "memory catcher," Brad illustrates how connecting personal purpose to business strategy fosters customer loyalty and sustainable growth. This conversation covers practical steps for aligning your journey, values, and purpose with your business identity, making your brand one-of-a-kind. Key Takeaways: Purpose-Driven Uniqueness: Infuse your personal story into your business to create an uncopyable brand identity. Authenticity attracts a dedicated audience and turns your business into more than just a transaction. Crafting Strategic Messaging: Develop a clear and resonant message that illustrates the transformation you offer clients. Brad explains how storytelling and purpose-centered content can engage customers deeply. Creating Your Own Niche: Rather than searching for a market, focus on your purpose, and let your niche find you. A well-defined purpose naturally attracts the right clients, allowing you to stand out without direct competition. Scalable Business Structure: Integrate your founder identity into the business model, then create systems and processes as "scaffolding" to ensure the business maintains its uniqueness even as it grows. Overcoming Self-Doubt and Staying Resilient: Brad shares his journey, including his marathon metaphor, underscoring the importance of perseverance and challenging self-limiting beliefs. Mover vs. Taker Mindset: Approach business with a focus on helping others, which naturally fuels growth. Brad’s “Mover” philosophy is about lifting clients to a new space rather than just selling a product or service.

In this episode of The Builders, financial expert Gary Brode dives into the economic challenges that are squeezing businesses and individuals alike, with a spotlight on the real threat of inflation. He traces the roots of today's financial environment back to key historical events, including the creation of the Federal Reserve and the U.S. decision to abandon the gold standard. Hosted by Matt, the conversation not only outlines the hurdles small businesses face in an inflation-driven economy but also offers a pragmatic and hopeful roadmap for securing financial resilience. Gary shares expert insights on the flaws in modern monetary policy, the relentless devaluation of currency, and actionable strategies for protecting your business from the fallout. With a focus on key indicators such as inflation rates and federal spending, he explains why investing in hard assets like gold and Bitcoin is crucial for safeguarding wealth. Throughout the episode, Gary provides practical steps for business owners and individuals alike to navigate economic instability and ensure their financial future. Key Takeaways: The Federal Reserve and the move away from the gold standard have created lasting impacts on the U.S. economy. Today’s inflation is primarily driven by excessive money printing and government spending. Hard assets like gold and Bitcoin offer a hedge against inflation and currency devaluation, critical for business owners. Simple strategies like reducing spending and building personal and business security are essential steps. Despite challenging conditions, proactive measures can help secure both personal and business finances.

In this episode, Matt Levenhagen shares his personal story of overcoming email chaos in his agency. This solo episode of The Builders takes listeners through Matt’s transition from managing multiple inboxes, struggling with scattered communications, and searching for a more efficient system to finally discovering Front. The episode highlights the difficulties he faced with previous tools like Zendesk and Help Scout and how his decision to adopt Front has transformed his agency’s email management. Listeners will hear about Matt’s journey from frustration to success, as he reveals the real-world challenges of juggling emails across multiple clients and partners. He explores how Front's features like inbox zero, tagging, and seamless integration with tools like ClickUp helped streamline communications and improve productivity. Matt’s story illustrates how the right email management tool can prepare an agency for growth, ensuring better organization and response times. Key Takeaways: The Struggle with Multiple Inboxes: Matt shares his early struggles managing various inboxes and tools, explaining how this chaos affected his efficiency. Exploring Solutions: Learn about the pros and cons of tools like Zendesk and Help Scout, and why they ultimately fell short. Discovering Front: Matt’s transition to using Front and how it revolutionized his workflow, particularly in handling tasks, linking email threads, and improving collaboration. Inbox Zero in Practice: Hear about the impact of achieving inbox zero, reducing clutter, and increasing focus within the agency. Scaling for the Future: The episode also explores how Front prepares Matt’s agency for growth, ensuring the system can handle more team members and incoming emails as the business scales.