The Builders

Matt Levenhagen
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Nov 22, 2021 • 46min

Working “On” the Business, Improving Audio & Video, Recent Agency Lessons & More!

Today's another solo episode.  First, I dig into my efforts around improving this podcast and my video/audio.  Just because I can code and am a web developer, doesn't mean I'm good at THIS! haha..  But I am learning and working hard to slowly improve over time.  A big issue for me, even though I have a decent mic, is background noise and static.  But hopefully I'm resolving that! Beyond that I talk about working on your business, expanding what I'm doing on YouTube, consistency and some recent agency lessons!  I think this could be a great new segment on my solo episodes...  pulling apart and talking about recent lessons in my own agency -- from the trenches!  Enjoy!
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Nov 15, 2021 • 46min

Paperless Note-taking, New Twitter Friends, End of the Year Biz Review, My St. Bernard story and more!

In this episode, I talk about a couple business topics.  Have you ever tried to go paperless with your notes?  If you are like me, you like to take notes on notepads.. not just typing them into the computer.  I have been using a solution for years and introduce you to a new way to do it! Scannable and searchable. I talk about some new Twitter friends, my end of the year review.. more about our focus going into 2022.  Hint, networking is going to be a bigger focus.  And look out Milwaukee market.. here I come. :)  I also talk puppies.  We recently had the big decision about if we are ready to introduce a St. Bernard puppy into our household.  What did we decide? And I close with a touch on some WordPress stuff.. and the "Always Learning" mindset.  Enjoy!
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Nov 8, 2021 • 34min

Lorraine Ball - Her Story, Corporate Lessons for Agencies & How to Sell an Agency

In this episode I'm joined by Lorraine Ball.   Lorraine has an amazing story and shares her journey from 20 years in corporate America, running her own agency for 19 years before selling it to what she does today - podcasting and training. There are a lot of lessons within. We talk about motivating teams to meet big goals.  We are walked through an experience while working for an insurance company where she rallied the employees around a BIG goal.  She was told it couldn't be done, but this is the story of how she didn't listen.. and got it done!  And those lessons were carried over to her own business and building an agency. We also touch on other topics including social media, processes, systems.. and a surprise topic at the end related to agencies.  One that I have a special interest in.  Worth the listen!  Enjoy!
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Nov 1, 2021 • 58min

Al Wagner - His Journey, How He Built His Company & a GREAT Biz Networking Discussion

In this episode, Al Wagner joins me to talk business and networking.  Al has built a sizeable payroll business called TruPayroll - they are located in 24 states.  He's certainly an authority on building businesses and, the topic we'll talk a lot about, networking.  A bulk of his business stems from his networking efforts. Like we do with all our first time guests we start with his journey to becoming an entrepreneur; what influenced him.  We talk about how he built his practice and how his payroll business grew out of that - hint, networking helped!  On the topic of business networking his talks about the best way to approach it to maximize your results.  Building relationships first is a big part of that.  Tons of nuggets in this one and some great takeaways.  Enjoy!
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Oct 25, 2021 • 29min

Delivering Services that Include 'Teaching’, Diversification & Creating Complementary Services

In this episode I touch on a couple of business topics related to clients, products and services.  We start off by discussing the 'added value' service called 'Teaching'.  While some providers are built to just get the job done with minimal communication, there's another side to that coin.  You can help a client solve problems, execute on their website's roadmap, but also communicating what's happening with the site - where the problems lie or what happened.  Operating under the principle that the client needs to have at least a general understand of the framework their business generates revenue on, where pain points lie and helping them develop a roadmap to a better site, has been a huge value. I also talk about diversification.. from making sure your agency has more than one client and/or doesn't rely on one giant revenue source to branching out into other things like products or affiliate marketing.  And then we land on creating products that are complimentary to your other services or products.  Enjoy!
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Oct 18, 2021 • 43min

Ryan Lawrence - A Discussion about Work-Life Balance & Dealing with Stress

I’m joined today by Ryan Lawrence.  Ryan has been a freelance web developer, working from home, for more than 15 years.  As I have also worked at home for at least that long.. a bit longer.. we have a lot in common with how we manage working from home and dealing with our day to day. We talk in depth about having good work-life balance, how we personally manage it and the stresses of working and doing what we do.  We talk schedules, taking breaks, regular vacations, mixing work with pleasure.. and meditation.  It’s a GREAT episode.  Enjoy!
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Oct 11, 2021 • 43min

Shoumo (Saumya Ganguly) - Strategies for Small Businesses to Win Larger Clients

I'm back with Shoumo Ganguly in a valuable episode for small businesses looking to compete and reel in larger clients.  Shoumo's experience having worked inside larger corporations and organizations and understanding how they operate provides a lot of insights.  His experience as a consultant and mentor to small businesses shines through as well -- it's always good to talk to someone in the trenches and working through these issues with others. There are a range of challenges for small businesses when trying to become providers or sell services to larger businesses.  Learn how to navigate these larger organizations and set yourself apart.  What is the best way to learn more about the stakeholders and decision makers?  How do you prepare?  How do you deal with the complexity?  What can you do that brings value?  All these questions are answered in this densely packed, actionable episode!  I hope you join us!
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Oct 5, 2021 • 49min

Danielle Zarcaro – Developing a New Website Service, Generating Ideas, the Night Watch & Game Plan

Danielle is back with me for another episode. Today I wanted to talk to her about her new website service, “Overnight Websites”. I really wanted to dig into the idea.. we start by laying the groundwork and learning about the service itself.. the choices she made (eg, choosing Oxygen as the framework). Then we go deeper into the idea. I was interested in how she generated the idea, what inspired it and how it developed. We also, being the WordPress nerds we are, talked a bunch about WordPress, page builders, site builders, gutenberg blocks and more! We talked about what it's like to be a night owl.. (hint).. and her game plan. How has she thought about her new service and where she sees it down the road. AND.. how she'll get the word out. Enjoy!
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Sep 27, 2021 • 33min

Matt’s First Solo Episode on YouTube, Productivity, Choosing Clients, Automation.. and more!

In this solo episode I talk about a variety of topics.. My addition of YouTube as a place to post episodes, my experience with Riverside.fm so far. I talk about doing podcasting while try to run a very busy web design agency and business. The challenges there.. and how I'm careful not to add too much to my plate. I chose a couple other business related topics to dig into including ‘choosing your clients', how to let a client go, using tools to improve productivity.. and I end with some news. The closing of Hexater.com's WordPress theme marketplace.. and what the future brings. I hope you join me!
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Sep 15, 2021 • 51min

Mohammad Nafisi - His Journey, Business, Startups, Community & More!

In this episode we're joined by Mohammad Nafisi.  Him and I met a number of years ago while he was going to a school in my hometown of Beaver Dam at Wayland Academy.  He was a student from Iran and met my nephews who also attended this school.  For the breaks he would stay with them, my family, and that's where I first met him - I came home for the holidays and there he was! We instantly had a connection.. he was so inquisitive and was really interested in what I was doing in tech.  After a few years out of touch, we reconnected this past year on LinkedIn.  Today he's just about ready to start his life after college -- looking to create a business startup.  We talk about his life, journey, his knowledge around startups and so much more.  Enjoy!

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