WTF Gym Talk

Don't blame me.  Seth Godin made me do it. 

Joe and I come up with a brilliant idea where Shark Tanks meets the SELF MADE SUMMIT, we discuss the two avatars of prospective clients (even though Joe believes there are actually 3 avatars) and Joe makes the commitment to creating his own podcast. 

Gymonkee is a tech startup here in Charlotte, NC who is trying to break into the Class Pass market by creating a similar product, but with more favorable features to the microgym owner. One of the founders stopped by to talk shop - enjoy.  www.gymonkee.com 

Recently had one of the owners of Copper City CrossFit, Tara Callaghan, stop by Urban MVMNT while she was in Charlotte.   Awesome discussion on all things microgym ownership related! 

Don't you see what's happening?    Can you not see the current pattern and trend that most microgym owners (and perhaps you) have fallen into???

Daniel is my dude.   He's been a fan of my content for a while and we would always share DMs back and forth regarding different topics.   We finally got to meet in person at the PT First Crash Course that I put on with Sean Pastuch earlier in 2019.   And wouldn't you know....he's not even a microgym owner.   He's a coach at NC Fit in California, but he has the vision and forecast to know that he has to become more than that if he wants to continue to chase his ever-growing aspirations for himself.  To the extent that he has developed his own Corporate Wellness clients, performed full presentations for staff/HR and is slowly growing his business....all while taking time to learn from others. The dude is incredible and I think you're going to get a lot out of this podcast.  @dhfitnessinc

Kev used to own a CrossFit gym. Now he owns a micro-globo-gym. Seriously, this thing is fucking insane.   The pure scale and becoming a multi-option facility with 9+ different types of group classes, 1000 members and scaling option that has nothing but runway...it's a badass interview and I hope you enjoy. www.meckafitness.com 

Franchising a CrossFit gym....not common.  We've seen Iron Tribe step up to the plate of creating a repeatable prototype and from what I can see it's not doing great. But in my research of guys in the microgym scene that are doing it different, Sasquatch stood out to me.  No longer a CrossFit affiliate, Isaac has taken his company to the prototype model that can be repeated anywhere in the country, especially if you already have a CrossFit affiliate and you're looking to rebrand under new leadership. For more information https://sasquatchstrength.com

This fucking guy is one my favorites.   I've been a fan of his from afar for years and then to find out he low-key fucks with my content was a surreal moment for me.   We've been balls deep in each other's DM's for a minute but we finally got to meet at the Iron+Mortar Summit in Portland and our jam sesh was documented for your pleasure.  Learn more about JP and Brick https://brick.fit/

We don't have THE answer ready to go for you.  I wasn't given permission to speak on behalf of any of these guys, but I did so anyway. Anyone who is in the space of providing business coaching services to microgym owners + anyone who is seeking out their advice needs to listen to shit.