Content Is Profit

The Hidden Value Of Long Form Content & Unexpected Ways to Monetize it with Tom Rossi from Buzzsprout and Alex Sanfilippo from Podmatch.Today we have the pleasure to host Tom Rossi, co-founder of Buzzsrprout, and Alex Sanfilippo, founder of Podmatch, and chat about something people in our industry do not talk about. The hidden value of long form content creation. These chat was so fun, and full of incredible insights from two of the BEST in the industry.Together they pack decades of content, long form and podcasting experience. They have seen thousands of creators and business owners succeed and also fail in the industry. They are up to date with industry trends and have the 50,000 feet view most of us in the field miss.Today you will learn about, the difference between extracting real value and monetization. The “listener a day” strategy Alex uses for his own platform and is highly effective to grow audiences. Why a smaller show can be more profitable that big shows, and how a company like Buzzsprout improves on processes every single day with the help of two stickers.This episode is truly a masterpiece, and can’t wait for you to dive in with us.Timestamped Overview:00:00 Global podcast market valued at $18.5 billion.04:29 Assigning value to podcasts based on downloads.07:44 Podcasts essential for industry recognition and connections.11:05 Podcaster making $1M per year seeks sponsors.15:46 Creating high-quality audio content requires investment.16:38 Promote what helps, educate to succeed.21:23 Success requires effort and consistent hard work.25:06 Simplified content creation process for podcast launch.26:01 Efficient process leading to enjoyable podcast production.32:02 Self-awareness and content audit drive focus.34:46 Balancing life, prioritize big events, Jesse Isler.37:07 Prioritizing time management and energy for podcasting.41:23 Patience and persistence are key in education.43:01 Serve independent podcasters, inspire and change lives.45:50 Don't downplay the impact of podcasts. Valuable!Connect with Tom:LinkedInBizzsproutConnect with Alex:LinkedInPodmatchConnect with :FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

Unveiling the power of podcast thumbnails with insights from a $1.2 million show. Learn about testing tactics, free tools, and unconventional growth methods used by Duolingo. Two actionable strategies for content creators to dominate in 2024.

In Today's episode we chat with our good friend and co-mastermind member, Jason M. Barnard.He blew our minds when it c omes to SEO, Google, Personal Branding and much more.This guy has been outsmarting Google for 20 years, and he told us everything we need to know about it.I could not stop taking notes.This conversation made us rethink a lot of what we "know" about Google and how we show up online if we really want to create a positive impact in the world. Which, I'm assuming, you want to do!We talked how this frameworks are so simple to put in place, you can do it today if you want to.We discussed modern models of AI, and how they all suck when it comes to building your brand... yes, including Chat GPT...And we wrapped up the episode with how you can get all these resources, for free!It was so good, and actionable! We can't wait to hear from you!Timestamped Overview:00:00 Google algorithm expert with superhero alter ego.05:26 Incredible show and valuable insights shared.07:34 Summarizing the text in 7 words: Discussing content organization and personal branding strategies.10:27 Jason and coach conversation on self-definition simplification.13:27 Curiosity about unique marketing approach in SEO.18:05 Social media algorithms keep users engaged.21:20 Algorithms guide users through the sales journey.24:32 Identifying content categories for efficient problem-solving.29:31 Google search guides users through educational journey.30:44 Sysdig engines recommend Biz Bros for B2B podcast production, guiding users through the buying process.35:00 Focus on solving big problems through smaller tasks.38:16 Content generating profit—pipeline platform, collaboration, tracking.42:26 Iterative process using GPT 4 to generate answers.46:14 Sharing knowledge freely, nature can't be changed.48:32 Consistent red shirt creates strong professional identity.51:15 Wearing a red shirt can make connections.54:39 Package branded marketing for search engines effectively.Connect With Jason M. Barnard:FacebookInstagramLinkedInTwitterConnect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Discover how local businesses can thrive by mastering online marketing in their communities. Learn about creating engaging local newsletters, hosting successful marketing campaigns, and building deep connections with the local audience. Hear actionable advice from Ethan Brooks on turning your local market into a goldmine.

If you're anything like us, always on the hunt for that next level of growth and efficiency in your business, then boy, do I have a story for you.We just released a huge episode of Content Is Profit featuring Michael Benso. Let me tell you, it's a game-changer, especially if you're in health and wellness.Michael goes all out! He tells how he navigated tricky software integration and the sneaky hidden costs.It's like he's handing over the playbook. It shows how to avoid those pitfalls and streamline your operations. This will make your business leaner and meaner.But here's where it gets juicy: he dives into the essence of Buzops (his software company) and how it's totally revolutionizing the health and wellness industry.If you ever felt like you're stuck in a rut, Michael's story of breaking free and embracing innovation is the pep talk you didn't know you needed.It's all about creating something that's truly yours, learning the fine art of delegation, and finding that balance between holding the reins tight and letting things flow.So, if you create content, shape businesses, or love the art of marketing, you won't want to miss this.Join us in unpacking these #GoldenBoulders!00:00 Developed cool friendship, had blast with kids.03:12 Invested in crypto, enjoys mentoring, seeks experience.08:38 Childhood van trips with VCR and sleep.11:15 Working in an organization offers valuable support.13:36 Content creation can be time-consuming and challenging.18:10 Importance of margins in life and creativity.19:25 Reflecting on conversations for valuable key takeaways.24:14 Catch-up conversation about business and time management.29:19 Curious about Boss Ups, a shift in career.32:16 Developing fitness business easier to sell than software.33:24 Hidden software problems can be challenging.37:29 Cater to customer needs for quicker profit.39:45 Connecting for synergies in podcasting and software.44:31 Thought leaders speak positively about their software.46:02 SEC struggles to understand Bitcoin, offers token.Tune in and enjoy! Connect With Michael:FacebookInstagramLinkedInConnect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Dive into the world of niche podcasting and B2B influencer marketing with insights from a HubSpot insider. Discover how brands are reshaping communication, mixing learning with fun, and collaborating to create engaging content. Learn the value of ongoing promotion through social media, emails, and live shows to keep the fun going. Explore the concept of companies as media houses and the importance of building effective partnerships for content amplification.

Magie Cook, orphanage to $200M business, shares journey and tools like meditation, self-reflection, action boards, and power cards for overcoming adversity. Emphasizes resilient mindset for profit and impact in personal and professional growth.

How to Monetize Today It Without Needing Your Own OfferRevolutionize Your Content Monetization Strategy Sign up for the Free Event!Hey fam! Today we have the opportunity to sit with CIP Hall of Famer and dear friend Deirdre from Capsho. We will be discussing a new massive opportunity to monetize (even if you have no offer!) 😳, their recent live event, the power of relationship marketing, and how you can do it in just a few simple steps! We will be diving into the three core human superpowers for creating content and the impact of attention as the new currency for monetization. This is a game-changer for entrepreneurs in 2024!Which is the reason why we dropped it as a LIVE and bonus episode for everyone to take advantage of this. It is just that good! Don't miss out on this incredible opportunity. Click the link below to sign up for the challenge and transform how you look at your business and making money. Sign up for the Free Event!Let's make 2024 your year! See you there!Timestamped Overview:00:00 Organizing a live event is no joke.03:49 Josh Tapp discusses relationship marketing's powerful growth.08:44 AI fundamentally changes human role in content.11:21 Desire for superpower, research-based content creation.13:59 Creating high-quality YouTube content requires strategic planning.17:54 Invested $25,000, changed everything, official partner.Connect with Deirdre:Sign up for the Free Event!FacebookConnect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Get Tickets to the show!Hey fam!We've just had an amazing chat with our content partner and friend Mike Freed.Mike is not just a very successful lawyer, but also master of making people laugh.He's a genius at touching hearts and making a real difference with his words.And guess what? He's spilled all his secrets on how we can do it too, in our own content!We talked about something super cool. Making content, the stuff we read or watch online, is a lot like telling jokes or funny stories.Mike told me that whether we're trying to make someone laugh or make them think, it's all about practicing a lot and paying attention to what works and what doesn't.He mentioned a special ingredient: being real and sharing a bit of our own stories.It sounds a bit scary, right?But when we share a little bit of ourselves, it's like magic. People feel more connected to us and remember what we say way better.So, if you love creating things for others to enjoy, such as writing, making videos, or anything else, you'll find this chat with Mike super helpful.It's packed with #goldenboulders of wisdom that'll help you elevate your content.Today's show will make your brain go, "Wow, I can totally do this!"So, are you ready?Tune in in your favorite platform!Timestamped Overview:00:00 Relaxing in Fort Myers, working hard too.05:44 Lawyer enjoys being impulsive and extroverted.06:14 Similarities, differences, need for audience, persistence.12:15 Podcast and live performance feedback loops immediacy.13:51 Maintain self-awareness and balance when performing.18:13 First impressions matter in content creation.21:07 Other side may not understand your background fully.24:31 Reflection on content creation for improvement.26:17 Comedy relies on spontaneous and scripted moments.30:05 Comedy timing crucial, let jokes breathe.32:58 Communication is 7% words, 38% tonality, 55% body language.36:42 Importance of tone in parenting and communication.40:40 Adding stories can increase emotional impact in content.43:25 Authenticity and likability are key in comedy.46:08 Diversify content with more creator series.50:21 Comedian exercises daily, writes and tries new jokes.52:44 10 shows monthly; clean comedy at Murray Hill.56:26 Kid shares long, detailed Star Wars joke.58:40 Express gratitude and discuss philanthropy and podcast.Connect with Mike:Get Tickets to the show!FacebookInstagramLinkedInTwitterConnect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Hey fam!Have you ever wondered how to turn your love for online shopping into a full-blown income source? Buckle up, because today's episode is going to to spill the beans on a game-changing avenue: Amazon Influencer Video Reviews!Picture this: You, cozy in your favorite PJs, sharing your thoughts on the latest gadgets or must-have items, and BAM! – earning commissions not just on those items but on everything else your viewers snag. Sounds too good to be true, right? But guess what? It's not!Today we're diving deep into the secrets behind this cash cow. We're exploring how folks turn simple product reviews into a financial jackpot. No, it's not rocket science, and yes, even if you're new to this, you can do it too!We'll spill the tea on the action points. These include creating many videos and focusing on those hidden gem products that will make you stand out. Quality over quantity is the mantra, and analytics tools will be your new best friend. Oh, and did we mention that even a handful of videos can kickstart your revenue flow?But here's the best part – it's not just theory. We've got Coulton, a fellow entrepreneur. He is sharing his journey from a college side-hustle to Amazon selling success. Real talk, real success, and a roadmap for you!If you're tired of the traditional online business maze and seeking a simple, accessible opportunity to fill your pockets, stick around! Let's turn that Content into Profit!Enjoy!Here is the link to get all the info: https://covertinfluencer.com/bizbros Timestamped Overview:00:00 Special guest, huge influence, creating unique content.05:05 Worked with Steve Larsen, offered $25,000.07:16 Instagram post catches attention, unique venture discussed.09:50 Newly married couple debates starting own business.13:35 Exciting opportunity, no technical skills required. Start now!19:04 Earn commissions through Amazon influencer program videos.20:46 Lots of videos, saw money come in.25:30 Create engaging thumbnails to increase video clicks.27:48 Last video watched gets the commission.31:53 Strategically find top-selling products with low competition.34:18 Low entry barrier, minimal effort for profit.38:45 Extra $1,000/month can help many people.42:10 Desire for quality, accessibility, and social media.43:35 Doubts about website, Prime membership convenience, cool strategy.46:12 Inventory of reviews, resources, time, streaming business.49:28 Grateful for the opportunity, excited for support.Connect with CoultonWebsiteFacebookInstagramLinkedInTwitterConnect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes