

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Oct 31, 2024 • 4min
From $30K to $100K: How We Can Help Your Amazon Brand
Send us Fan MailWatch it on YouTube: https://youtu.be/07c1ocrfRIoAre you ready to grow your Amazon sales? My Amazon Guy has a proven track record of increasing sales for Amazon sellers like you. In just two months, we helped a brand go from $30,000 to over $100,000 in sales! With our expertise in PPC, SEO, design, and catalog management, we’ve managed over $800 million in annual revenue. Let us help you grow your market share and boost your Amazon sales. Click the link now to schedule a free consultation and learn how we can help your business succeed!#AmazonAgency #AmazonFullServiceAgency #AmazonPPCExperts #AmazonFBACoach #AmazonSchedule a coaching call with My Amazon Guy for expert advice.https://myamazonguy.com/book-a-coaching-call/Get a free video review of your ASIN from My Amazon Guy.https://myamazonguy.com/asin-review/Get help from My Amazon Guy to grow your Amazon sales.https://myamazonguy.com/Timestamps:00:00 - Introduction to Growing Amazon Sales00:15 - Proven Strategies for Boosting Amazon Sales00:45 - Our Track Record: $800 Million in Annual Revenue Managed01:20 - How We Grew Sales from $30K to $100K01:50 - Growing Your Amazon Traffic and Conversion Rates02:20 - Scaling Sales to $500K per Month03:00 - Free Custom Video Review Offer for Amazon SellersFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 30, 2024 • 8min
Amazon Parentage Tips Every Seller Needs to Know
Send us Fan MailLearn Amazon parentage tips, when to merge or split listings to improve ranking and sales.How grouping your listings affect your sales https://www.youtube.com/watch?v=dp6A6bs9k1k&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=28Watch these videos on YouTube:How to Combine Reviews on a Parentage https://www.youtube.com/watch?v=HJm9EORfJTI&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=3I Simplified Amazon Parentage Variations to Increase Sales https://www.youtube.com/watch?v=A-ImdxFk_Hg&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=7Visit https://myamazonguy.com/parentage for more info on parentage and variations.#AmazonParentage #AmazonParentageTips #AmazonListings #AmazonSEO #ParentageOnAmazon #AmazonSellerTips #AmazonVariation #ParentageTipsTimestamps:00:00 - What Is Parentage on Amazon?01:00 - When to Merge or Split Listings02:20 - The Impact of Reviews on Parentage03:45 - Why Two Good Listings Should Stay Separate05:00 - When to Combine New Listings with Existing Ones06:15 - How Parentage Affects Google Search Rankings07:20 - Why Parentage Changes Can Hurt Your Amazon Sales08:00 - The Hidden Risks of Messing with ParentageFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 29, 2024 • 7min
The Biggest Amazon Seller Pitfalls: Variations, Stock Issues, and Data Paralysis
Send us Fan MailWatch it on YouTube: https://youtu.be/QO6dugGSCx0Data paralysis is a real issue for Amazon sellers in 2024, and starting with data to make decisions can often lead to failure. Steven Pope along with Joie Roberts @joierobertsFearless discuss why relying too much on data can hurt your Amazon business. They also break down the most common mistakes sellers make, like going out of stock and launching too many product variations. Learn how to avoid these pitfalls and grow your sales by focusing on the right strategies.#AmazonSellerTips #AmazonSEO #AmazonFBA2024 #amazonsellingtips Timestamps:00:00 - Common Seller Mistakes on Amazon00:20 - Why You Should Never Go Out of Stock01:00 - The Impact of Going Out of Stock on Your Sales01:45 - Why Launching Too Many Product Variations Can Hurt You02:45 - Real-World Example: How Too Many Variations Cannibalize Sales03:30 - Data Paralysis: Why Starting with Data Can Hurt Your Business04:20 - Stick to What You Know First, Then Use Data to Justify05:10 - How to Avoid Trends That Lead to Failure06:00 - Avoiding Common Amazon Seller PitfallsFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 28, 2024 • 5min
The Safe Way to Manage Multiple Amazon Seller Accounts
Send us Fan MailWatch it on YouTube: https://youtu.be/PdLQRn8SctUManaging multiple Amazon seller accounts can be tricky if you don’t follow the right steps. In this video, Steven Pope from My Amazon Guy explains how to transfer Amazon account ownership, update login details, and avoid common mistakes that can lead to suspensions. Learn the importance of using separate emails, phone numbers, and bank accounts for each account. If you’re running multiple accounts or transferring ownership, this video is for you!#AmazonSellerAccount #AmazonSellers #AmazonBusiness #EcommerceTips #AmazonAccountSuspensionTimestamps:00:00 - What to Do If You Get Locked Out of Your Amazon Account00:22 - How to Transfer Amazon Account Ownership01:10 - What Happens If You Don’t Transfer Ownership Correctly01:45 - Changing Login Details and Avoiding Mistakes02:30 - Why You Should Use a Unique Phone Number for Each Account02:55 - Setting Up Multiple Accounts Safely03:25 - The Risk of Using the Same Admin Info Across Accounts03:45 - When to Change Your Bank Account Information04:05 - Avoiding Account Locks and Suspensions04:40 - Key Takeaways for Running Multiple Amazon Accounts----------------------------------------------------------------------------------------- Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 26, 2024 • 2min
Steven Pope’s Open Letter to Fix Amazon Seller Support
Send us Fan MailWatch it on YouTube: https://youtu.be/V5okcx_Fo6AIf you've ever tried to get help from Amazon, you know exactly what Steven Pope is talking about. Filing a case is harder than ever, and waiting for a useful answer feels like it takes forever.In this video, Steven Pope shares his two cents on how to fix this mess. First, fire everyone and start fresh. Seriously. Get people who can actually answer basic questions, like how to change a brand name, without just reading from a script. Give them a week off to learn how to really help sellers and buyers instead of copying and pasting useless advice.And please, let’s stop with the long, flowery responses that say nothing. Keep it short and sweet, 200 characters or less. Fix the problem, don’t just talk about it.Watch now and see how Steven Pope would fix the broken system we’re all stuck with.#amazonsellersupport #amazonsellersupportcomplaints #amazonfba→ The Amazon Agency That Gets Results↳ https://myamazonguy.com/amazon-agency/-----------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps:00:00 - Seller Support Complaints and Frustrations00:30 - Open Letter to Amazon and Seller Support Issues01:00 - Suggestions for Fixing Seller Support01:30 - Criticism of Automated Responses and CheatingSupport the show

Oct 25, 2024 • 9min
Why No One’s Clicking on Your Amazon Listing – Fix This Now!
Send us Fan MailWatch it on YouTube: https://youtu.be/sBfy9ZHXZFsYour Amazon listing's main image can make or break your sales. In this video, Stephen Pope from My Amazon Guy explains why focusing on your click-through rate (CTR) is critical and how a simple main image change can increase your sales. Discover why showcasing options, adding keywords, and standing out in a competitive marketplace are essential to success. Don’t miss these practical tips for improving your product visibility on Amazon.#AmazonSellerTips #AmazonSales #AmazonSEO #CTRBoost #MainImageHacksGet 50% off main image upgrades with code CTR.https://myamazonguy.com/IMGGet help from My Amazon Guy to grow your Amazon sales:https://myamazonguy.com/Timestamp:00:00 - Introduction: The Role of Main Images and CTR on Amazon 00:18 - Example: Dog Leash Listing & Image Optimization 01:00 - The Importance of CTR in Amazon SEO & PPC 01:30 - Why CTR is Easier to Improve than Conversion Rates 02:10 - How to Leverage Keywords in Your Main Image 03:00 - Customer Behavior and Click Patterns on Amazon 03:45 - The Impact of Product Options on CTR 04:30 - How Price and Reviews Influence Click-Through Rates 05:00 - Using Dogs in Main Images for Maximum Impact 05:45 - Case Study: How Adding Keywords to Main Images Boosts Sales 06:30 - A/B Testing and Optimizing Your Main Image for Best Results 07:15 - The Low-Risk Approach to Image Suppression and Changes 07:50 - Why Image Optimization is the Key to Growth 08:10 - Subscribe for More Amazon Growth Strategies-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 24, 2024 • 34min
Steven Pope’s Platinum Rule to Success in Running an Amazon Agency
Send us Fan MailWatch it on YouTube: https://youtu.be/di4TrQQiRlMWelcome to Steven Pope’s world where the Platinum Rule reigns supreme and business is anything but boring. From freezing in a Wisconsin blizzard to running the largest independently owned Amazon agency on the planet with 550 employees and 400 brands under his belt, Steven’s journey is nothing short of epic.Steven dives into the tough lessons he’s learned, why he’s obsessed with systems, and how hiring 100 interns in 23 days nearly doubled his company overnight.Steven is all about leveling up through adversity, so whether you’re a high-drive introvert or a big-picture thinker, you’ll find something here to dig into. Stick around to the end, and you’ll be inspired to stop wasting time and take some action today.#myamazonguy #stevenpope #motivatuonalvideo #successmindset Thinking of starting an Amazon agency? Head over to https://www.myguy.agency/-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw→ Want to increase your Amazon sales or solve a problem? Visit https://myamazonguy.com for expert assistance.Timestamps: 00:00 - The Platinum Rule and Steven's Journey from TV Reporter to CEO05:01 - Transitioning from Corporate Life to E-commerce10:11 - Building My Amazon Guy: Lessons from Past Experiences15:35 - The Power of Systems and Scaling with Interns20:41 - Hiring the Right People: Introverts vs. Extroverts25:45 - Challenges in the Amazon Marketplace and the Importance of Sales31:00 - Final Thoughts on Entrepreneurship and Taking ActionSupport the show

Oct 23, 2024 • 2min
Why Every Amazon Seller Needs This to Protect Their Brand
Send us Fan MailWatch it on YouTube: https://youtu.be/6mKRIGwdmXs Sellers looking to build a lasting brand on Amazon need to protect themselves from competitors and hijackers. In this video, Steven Pope with Joie Roberts @joierobertsFearless explains why having a trademark is essential for every Amazon seller. Learn how trademarks can help you secure your listings, gain access to A+ content, and keep unauthorized sellers from taking over your products.#AmazonBrandProtection #AmazonSellerTips #AmazonTrademark #AmazonHijackersProtect your brand with My Amazon Guy’s Brand Registry tools:https://myamazonguy.com/amazon-brand-registry/Fast-track Amazon Brand Registry with My Amazon Guy’s trademark service: https://myamazonguy.com/trademark-services/Timestamps:00:00 - The Importance of a Trademark for Amazon Sellers00:15 - Why Amazon Sellers Need Brand Registry00:40 - Benefits of Trademark: A+ Content and Ads01:15 - How a Trademark Stops Hijackers and Counterfeiters01:40 - Protecting Your Product Listings with Branding02:00 - How Trademarks Help Remove Unauthorized SellersFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Oct 22, 2024 • 16min
Amazon Buyers Care More About THIS than Your Brand
Mina Elias, a seasoned expert from Trivium Group, shares invaluable insights on optimizing Amazon listings. He reveals that shoppers often forget brands but remember eye-catching visuals. Simple tweaks like readable text and attractive packaging can skyrocket click-through rates. The discussion highlights the power of A/B testing for designs, stressing how minor adjustments can lead to major sales boosts. Elias stresses the critical importance of ingredient displays and strategic keyword use to captivate potential buyers in a crowded marketplace.

Oct 21, 2024 • 22min
Boost Your SALES with These Strategic Optimizations!
Discover proven strategies to boost your Amazon sales, from optimizing PPC and SEO to enhancing your click-through rate. Learn how main image tactics can drive significant sales increases. Explore the need for dynamic pricing and continuous optimization in a challenging marketplace. Uncover the secrets of effective product management and inventory strategies while navigating the evolving landscape of Amazon selling. Hear personal stories of entrepreneurial journeys from layoff to success.


