

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Dec 6, 2024 • 2min
The Ugly Truth About Amazon Selling NO ONE Tells You - Podcast Trailer
Send us Fan MailGet a sneak peek of Steven Pope's appearance on the Passion Product Podcast! Learn why selling on Amazon isn't passive income, but still an incredible opportunity for those willing to put in the work.Don't miss the full episode launching this Saturday, where Steven dives deeper into his journey and offers tips for Amazon sellers and entrepreneurs.Watch the full episode tomorrow! https://youtu.be/F8o5-wTRZds#AmazonSelling #EcommerceSuccess #PassiveIncomeMyth #AmazonBusiness #MyAmazonGuy #AmazonSellingTips Watch these videos on YouTube:The Honest Truth About Selling on Amazon FBA In 2024 https://www.youtube.com/watch?v=X5fcch1xsow&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=211&t=1sThe Truth About Amazon’s Rules https://www.youtube.com/watch?v=fnpP8BNQbVA&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=144Here’s How Amazon is Killing Its Platform for Sellers https://www.youtube.com/watch?v=yOKgA8hakB8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=138------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Dec 5, 2024 • 5min
How to Get Brand Registry Approval on Amazon Easily
Send us Fan MailLearn how to handle Amazon Brand Registry setup and common challenges, like linking accounts, resolving technical issues, and improving your product listings.Get help from My Amazon Guy: myamazonguy.com/services/trademark-registration#AmazonBrandRegistry #AmazonSellingTips #AmazonSeller #AmazonSellerChallenges Watch these videos on YouTube:Why you need to protect your brand https://www.youtube.com/watch?v=6mKRIGwdmXs&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmvBrand registry issues SOLVED https://www.youtube.com/watch?v=E9INZqIoGpI&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv&index=2Timestamps00:00 - Introduction: Why My Amazon Guy Beats IP Accelerator00:11 - Brand Registry vs. Brand Page: What's the Difference?00:54 - Connecting Brand Registry to Seller Central01:13 - Why A+ Content is Essential for Amazon Listings01:25 - Amazon's Updated User Interface for Brand Registry01:50 - Adding and Removing Users in Brand Registry02:35 - Resolving Common Brand Registry Issues03:02 - Filing Tickets for Listing and Category Changes03:45 - Reporting Hijackers on Amazon Listings04:48 - IP Accelerator vs. My Amazon Guy: Which Is Better?05:01 - Where to Get Help: My Amazon Guy Trademark Services----------------------------------------------------------------------------Follow UsLinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Dec 4, 2024 • 9min
The Amazon Seller's Guide to High-Intent Keywords That Convert
Send us Fan MailUnderstand how to optimize your Amazon listings with long tail high-intent keywords for both human buyers and search bots. Learn keyword placement and campaign strategies from Amazon experts.Why you should stop negating good keywords https://www.youtube.com/watch?v=Rp28Aqcrmjs&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=13#AmazonKeywords #AmazonSEO #EcommerceTips #AmazonMarketing #AmazonSellers #AmazonSEO Watch these videos on YouTube:Rank #1 on Amazon with these tips https://www.youtube.com/watch?v=vYbA6U65cUc&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12FREE Amazon PPC masterclass https://www.youtube.com/watch?v=gudIjpDMLto&list=PLDkvNlz8yl_ZmFBbjhQP7rm6iW2lOqgZ2&index=2Launching a supplements brand? https://www.youtube.com/watch?v=nzU1vEDCN50&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=7Timestamps:00:00 - People vs. Bots00:15 - Using Keyword Phrases in Listings00:41 - Example of High-Intent Keywords for Dog Pads01:32 - Why High-Intent Keywords Are Important for Sales02:01 - Starting with High-Intent Keywords for New Products03:00 - Checking Keyword Competition on Desktop and Mobile03:52 - Backend Keywords and Their Prioritization05:00 - Launching Strategies: Retail Ready vs. Launching with Ads06:08 - One-to-One Campaign Format Explained07:20 - Grouping Keywords by Search Intent for Efficiency08:16 - The Importance of Campaign Segmentation08:45 - Join Our AMA for Expert Amazon Advice-----------------------------------------------------------------------Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Dec 3, 2024 • 4min
Amazon FBA Issues: Lost Inventory, Hijackers, and Keyword Strategies
Send us Fan MailLearn how to recover lost inventory on Amazon, keep your reviews safe, and optimize your listings for success.Recover lost inventory here: www.myrefundguy.com#AmazonFBA #AmazonSellerTips #LostInventory #AmazonReviews #AmazonListingOptimization Watch these videos on YouTube:Learn how to optimize PPC campaigns https://www.youtube.com/watch?v=SQQAjj02tsE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4Create parentages using flat file https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=11Timestamps:00:00 - Introduction00:03 - Dealing with Lost Inventory on Amazon00:26 - Recovering Money for Lost Inventory and Fees00:38 - Keeping Reviews Safe After Account Deactivation01:01 - Understanding Section 3 Violations for Multiple Accounts01:30 - Hijackers' Impact on Return Rates and Listings02:00 - Using Transparency to Combat Hijackers02:36 - Navigating European Tax Policies for Amazon Sellers03:06 - Updating Listings with Yearly Certified Products03:34 - Finding Keywords for Niche Products-----------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Dec 2, 2024 • 15min
Tips for Getting Customers to Buy More on Amazon
Send us Fan MailLearn simple steps to help customers buy more on Amazon. This video shares methods like using variations, Brand Story, and grids to increase order value.Avoid these BIGGEST mistakes https://www.youtube.com/watch?v=QO6dugGSCx0&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=6#AmazonSalesTips #ProductVariations #AmazonBrandStory #AmazonTips #BrandStory Watch these videos on YouTube:Need a product launch checklist? https://www.youtube.com/watch?v=FVKp6lAHleQ&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=7Are you selling a supplements brand on Amazon? https://www.youtube.com/watch?v=nzU1vEDCN50&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=8Timestamps:00:00 - Introduction to Increasing Orders00:10 - Benefits of Product Variations01:30 - Getting More From Each Customer With Variations03:00 - Brand Story and Its Role in Sales05:10 - How Grids and Charts Help Customers Choose08:20 - Understanding What Customers Buy Together11:00 - Blocking Competitor Ads With Smart Campaigns13:10 - Seasonal Ideas to Improve Orders14:30 - Final Thoughts on Increasing Order Value-------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Nov 30, 2024 • 59sec
Turn Traffic into Sales on Amazon – Get Expert Help Today!
Send us Fan MailAmazon sellers often face traffic with no sales. My Amazon Guy helps fix that and grow revenue.Why Clients Are Saying This About Our Amazon Strategy https://www.youtube.com/watch?v=uxnzqpYwPOA&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=2#AmazonSellers #AmazonHelp #EcommerceSales #AmazonConsulting #AmazonMarketing #MyAmazonGuy #AmazonAgency Watch these videos on YouTube:Why You Need My Amazon Guy to Solve Your Amazon Selling Problems https://www.youtube.com/watch?v=wQyrwEBT-Q4&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=3Why Your Amazon Sales Are Stuck and What to Do https://www.youtube.com/watch?v=v7H2nN9zG44&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=4-----------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Nov 29, 2024 • 7min
Does Amazon PPC Help Improve Keyword Rankings?
Send us Fan MailSee how PPC impacts SEO on Amazon, tracking spend to reveal insights on organic ranking improvements.Rank on Amazon with Amazon SEO https://www.youtube.com/watch?v=vYbA6U65cUc&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=13#AmazonPPC #SEOStrategy #AmazonRankings #AmazonAdvertising #AmazonTips #AmazonSEOWatch these videos on YouTube:Improve CTR and conversion rate to rank on Amazon https://www.youtube.com/watch?v=6ra_BJfog2I&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=24Shipping cost challenges SOLVED https://www.youtube.com/watch?v=v-Z8pPfVAfk&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=30Timestamps00:00 - Tracking PPC Spend and Organic Ranking Changes00:24 - Increasing Rankings on Top Keywords00:45 - Weekly Ranking Tracking and Keyword Spend01:30 - Case Study: "Floor Cleaner" Keyword Ranking Improvement02:10 - Importance of Amazon's Algorithm Understanding02:45 - Reaching Top Ranks for “Floor Cleaner for Mopping”03:00 - Calculating PPC Spend and Required Orders03:37 - Estimating Clicks and Conversion for Ranking Improvement04:00 - Importance of Organic Sales for Ranking04:30 - Data Analysis on Top Keywords for Amazon05:20 - Adjusting PPC Spend Based on Conversion Performance05:50 - When to Pause or Adjust Keyword Targeting06:10 - Impact of Keyword Ranking on Other Keywords06:30 - Analyzing Small Keywords for Long-term Gains06:45 - Conclusion: PPC's Broad Impact on Amazon Rankings-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Nov 28, 2024 • 6min
Are You Really Meant to Be an Entrepreneur?
Send us Fan MailDo you have what it takes to be an entrepreneur? Steven Pope says high drive, sales skills, and being detail-oriented are essential for success.How starting a business can change your life https://www.youtube.com/watch?v=dupe0i9i7uU&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=35Watch these videos on YouTube:The 3 Most Important Questions in Business https://www.youtube.com/watch?v=H7vCWNcCQPI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3How to Lead a 20-Million Dollar Agency https://www.youtube.com/watch?v=zDPgscbzF3s&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=2#EntrepreneurTips #AmazonSelling #CorporateToEntrepreneur #EntrepreneurMindset #BusinessSuccessGet better sales and grow your brand with My Amazon Guy: https://myamazonguy.com/amazon-agency/Timestamps:00:00 - What Makes a Great Entrepreneur00:22 - Why Sales Skills Are Essential01:00 - The Key Traits of Successful Entrepreneurs01:50 - How Personality Affects Business Success02:30 - Detail-Oriented vs. Big Picture Thinkers03:10 - Hiring the Right People for Your Business03:50 - Why You Should Quit Your Corporate Job04:30 - Creating a Framework for Business Growth05:10 - Keeping Employees Motivated Remotely05:30 - The Importance of Hiring Learners at My Amazon Guy---------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Nov 27, 2024 • 7min
The Real Difference Between Shopify and Amazon for Entrepreneurs
Send us Fan MailSteven Pope, at Ecom North 2024, talks about the difference between Shopify and Amazon. Learn why Amazon’s higher conversion rates and traffic strategies make it a great platform for growing your sales.How to understand Amazon fees https://www.youtube.com/watch?v=fxlnBeDsMJQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5#ShopifyVsAmazon #AmazonTraffic #EcommerceTips #AmazonTips #Shopify Watch these videos on YouTube:Solve Error Code 8572 https://www.youtube.com/watch?v=z8mv8hl7gzM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=7Using Flat File in Creating Parentages https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=10Timestamps00:00 - Introduction: Traffic Cannibalization00:12 - Why DTC Brands Don’t Always Succeed on Amazon00:56 - Key Differences Between Shopify and Amazon01:44 - Focus on Traffic: SEO and PPC for Amazon02:30 - Why Amazon Converts Better Than Shopify03:15 - Dealing With Amazon’s Buy Box Issues04:00 - The Truth About Reviews on Amazon05:15 - Using AI for A+ Content and Keyword Optimization06:10 - Final Thoughts on Amazon and AI-------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Nov 27, 2024 • 6min
The 3 Mistakes Amazon Sellers Make on Black Friday
Send us Fan MailLearn the common mistakes Amazon sellers make during Black Friday and Cyber Monday and how to avoid them. This video covers pricing strategies, advertising adjustments, and managing returns to help you succeed during the holiday season.NEW Price discount dashboard https://www.youtube.com/watch?v=hKONGw-6nmg&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=68#BlackFridaySales #AmazonSellersTips #CyberMondayDeals #BlackFriday2024 #AmazonBlackFriday Watch these videos on YouTube:Your Amazon product failed? https://www.youtube.com/watch?v=opSKlVgAxuE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=14Optimize PPC campaigns with bulk sheets https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&t=4sTimestamps:00:00 - Black Friday & Cyber Monday on Amazon00:07 - What You Shouldn’t Do This Black Friday00:20 - Pricing Promotions Correctly00:57 - Setting Up Prime Exclusive Discounts01:29 - Avoiding Pricing Suppression02:00 - Getting the Black Friday Badge02:50 - Advertising Adjustments During Black Friday04:43 - Dealing with Post-Holiday Returns05:32 - Final Thoughts and Holiday Wishes-------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show


