My Amazon Guy

Steven Pope
undefined
Dec 1, 2021 • 2min

Are SKUs Case Sensitive in Seller Central? YES (FBA Data Tutorial)

Send us Fan MailI couldn't agree more with keeping SKUs all CAPs. The last thing anyone ever thinks about when cross-referencing SKUs in Google Sheets/Excel is if the formulas they're using are case sensitive (some are, some aren't).Also, Seller Central searches ARE case sensitive, so you would never know you had two SKUs with the same name in different caps by searching by the SKU, lol.Sooo unnecessarily messy. All CAPS SKUs for the win. :100:00:00 SKUs are case-sensitive00:25 Why recommend ALL CAPS on SKUs00:53 Come up with SKU naming conventionJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 30, 2021 • 2min

How to Disable Amazon Refurbishments in Seller Central FBA

Send us Fan MailClick here to find the setting: https://sellercentral.amazon.com/recoveryui/removal-setting/automated-unfulfillable00:00 How to Disable Amazon Refurbishments in Seller Central FBA00:17 Walkthrough settings00:36 Disable refurbishmentJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 29, 2021 • 2min

Are Keyword Phrases Case Sensitive? NO [Amazon SEO Tutorial]

Send us Fan Mail00:00 Are Keyword Phrases Case Sensitive00:20 Do you need to capitalize keyword phrase00:43 Actual test on amazon.com01:07 Do you need to have an exact match of the keyword phraseJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 28, 2021 • 6min

Amazon is a Monopoly 🎩 PROOF They Play Dirty

Send us Fan MailSHAME on Amazon. I can't believe they pull crap like this. See the forum post-Amazon modified: https://sellercentral.amazon.com/forums/t/i-m-mentally-exhausted-please-help/92415100:00 Amazon is becoming a monopoly00:14 One of our clients can't update their price 00:32 Francisco Validez, Account Manager from My Amazon Guy01:51 Amazon sells the same product04:42 Amazon own ads as "Featured Products" Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 27, 2021 • 6min

How to Find Tax Information 1099K in Seller Central for Amazon FBA - Seller Accountant Tyler Jefcoat

Send us Fan MailThis video walks through a few key reports and where to find them. 00:00 How to Find Tax Information in Seller Central00:35 Walkthrough inside seller central01:15 1099K document is for income tax01:47  The business report is not a great place to get your annual sales in Amazon02:14 The Payment Dashboard 03:18 How do I understand the beginning inventory and ending inventoryJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 26, 2021 • 6min

It's Always the UPC Field - How we Fixed 🔨 Parentage for eLhook

Send us Fan Mail00:00 Template File Upload Tutorial00:05 The UPC Field00:59 Testimonial from Robert Lindstrom01:53 How to fill in the UPC field inside Seller Central04:07 How to upload the flat file04:30 How to download Category Listings Export Report04:53 How to enable the Category Listings Export  Report05:53 If you have a data problem that you can't fix on your ownJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 25, 2021 • 6min

How to Request Reimbursements 🐅 from Amazon FBA for Lost & Damaged Units (Free Tutorial)

Send us Fan Mail00:00 Amazon owes you money00:12  How to quickly get hundreds or possibly thousands out of Amazon00:31 via FBA Inventory Reimbursement01:29 via FBA Inventory Adjustments Report03:02 Sample case filed04:20 Check out My Refund Guy05:15 We are now 100 strong🐾Automate Clawback Reimbursements with My Refund Guy: https://myrefundguy.com/✨ Request Reimbursement https://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG😍 Download Inventory Adjustments File https://sellercentral.amazon.com/reportcentral/INVENTORY_ADJUSTMENT/1Go in your Amazon account Reports-Fulfillment - Show More under Inventory - Inventory Adjustments - Download - Exact Dates (Go back as far as you can) - Request CSV Download - Filter Reason to M, 5 - Filter unreconciled to 1 or more - Delete Duplicates under Data (FNSKU)Go to this linkhttps://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG Copy each FNSKU at the bottom, and request reimbursement. This will most often be instant reimbursement to your account. Reimbursement for damaged inventory is a similar process – you can use the exact same list but go to - unreconciled and select all - Filter Reason to 6,7,E,H,K,U- Filter unreconciled to 1 or more - Delete Duplicates under Data (FNSKU)Go to this link again https://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG Copy each transaction ID in the box under “check warehouse damaged reimbursement status”, and request reimbursement.This will obviously only works for FBA skus so if you get a drop down menu to choose a sku, pick the FBA skuJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:RSupport the show
undefined
Nov 25, 2021 • 2min

How to Disable a Sale on Amazon FBA in Seller Central

Send us Fan Mail00:00 Intro00:12 How to disable a sale on your seller central01:56 Book a coaching callJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 24, 2021 • 4min

How to Convert Seller Feedback to Product Reviews on Amazon FBA

Send us Fan Mail00:00 Intro00:17 How to convert Seller Feedback to Product Reviews02:54 Where seller feedback shows upGo to your feedback manager: https://sellercentral.amazon.com/feedback-manager/index.html#/Click on the orderRequest a reviewJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show
undefined
Nov 23, 2021 • 5min

How to Use the Product Opportunities Explorer to Find New Amazon FBA Products to Sell

Send us Fan Mail00:00 Product Opportunity Explorer00:19 Browsing Product Opportunity Explorer01:59 What kind of search terms people are using03:40 Alternative to Blackbox with Helium10Learn about explorer: https://sellercentral.amazon.com/help/hub/reference/NJ4YRTXWLMBY38U?ref=efph_NJ4YRTXWLMBY38U_cont_G2&Opportunity ExplorerOpportunity Explorer is a tool to explore customer demand for new product ideas. To access this tool, go to Opportunity Explorer or navigate in the Menu to Growth Product Opportunity Explorer.Note: Opportunity Explorer is currently in limited release in US and Germany, and will release more broadly in US and Europe through 2021 and 2022. If you do not have access yet and are interested, contact us. Refer to the FAQ on this page to determine if you need to request access or configure User Permissions.Opportunity Explorer allows you to understand Amazon customer search and purchasing behavior to evaluate if there is unmet customer demand and an opportunity for you to meet that demand through new products. You can explore up-to-date and accurate data on customer needs and the current selection on Amazon. Customer needs and selection are bundled together into niches. Each niche has a unique set of characteristics, which determine the economic potential for new products in the niche. To find your new niche, you can enter search terms, or browse the store taxonomy, as a customer would. Summary data is included in the search results to help you compare related niches of different sizes. Each niche has a detail page where you can view additional tabs of data including current products, top search terms, and statistics about the launch potential for new products.What is a niche?A niche is a collection of customer search terms and products representing a customer's need. Customers demonstrate their purchase needs when they enter search terms on the store. Amazon combines these search terms into clusters based on the products that customers view or purchase. Search terms and products can meet more than one customer need and can be in multiple niches.How is niche data constructed?Niches include the top related Amazon customer search terms and the top related clicked or purchased products. The number of search terms displayed is currently capped based on which search terms have the greatest search volume. Likewise, products in a niche are limited to those receiving the majority of the clicks and purchases from the search terms shown.Use the following glossary to better understand the data presented to you in Opportunity Explorer:Search Results page: The resulting page after searching, browsing, or filtering for niches, The results page shows summary metrics for each of the returned niches.Term Definition ExampleCustomer Need Similar products that meet a customer's need are called a "niche". The name of the niche is defined as the top-ranked search term, by the search volume. Shark cordless vacuumTop Search Terms Additional search terms that customers entered for the customer need of this niche. Elderberry Gummies, Elderberry for Adults, Elderberry 1000mgSearch Volume (Past 360 days) The total number of times customers entered any of the search terms in this niche on Amazon in the past 360 days. 3,600Search Volume Growth (Past 360 days) Across all of the search terms shown in this niche, the percentage change in search term volume in the past year (0-360 days), compared to the volume from the previous year (360-720 days). 321.98%Search Volume (Past 90 days) The total number of times customers entered any of the search terms in this niche on Amazon in the past 90 days. 3,600Support the show

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app