Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!

Today’s guest is Caitlin Pyle, an amazing entrepreneur and veteran of the true work from home movement. (not the scammy ads you see peppering the internet promising easy riches working in your underwear). After getting fired in 2011, Caitlin built her skills into a $40k+/year income with a thriving freelance proofreading business. In 2015, she launched her first online course, Transcript Proofreading: Theory and Practice™, which generated $100k+ in just three months. Caitlin launched another course in 2017, this time making over a million dollars in the first eight months alone! Now Caitlin gives no-nonsense, “swift kick in the butt” advice on how YOU can get out of your own way, build skills, and create income--so you can live the life of your dreams too

Want to have some fun? In this special crossover edition, I joined up with two of my business partners, Matt Wolfe and Joe Fier from Evergreen Profits and the Hustle and Flowchart podcast, to get into a “flow” and talk about some of the best business advice we know, share the challenges and goals we have, and basically just riff off each other the way we normally do in our meetings… and then always wish we would have recorded them. Joe Fier and Matt Wolfe are two of the smartest and coolest marketers and entrepreneurs in the industry and are widely known for sharing everything they know with their audience. Learn more about Matt Wolfe and Joe Fier and get the full shownotes at https://baconwrappedbusiness.com/hustle1/. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Bacon Wrapped Business Community today: Bacon Wrapped Business on Facebook Brad Costanzo on Facebook Brad Costanzo on LinkedIn Brad Costanzo on YouTube Brad Costanzo on Twitter

Your attitude, not your aptitude will determine your altitude Ziegler. If this is your first Wednesday WisDumb let me explain what we're doing here. I am personally going after a lot of the various success quotes and platitudes, which is a can be a trite statement that doesn't really convey the truth and is oftentimes a lacking and I am poking holes in it. I'm playing devil's advocate. And the sayings I'm going after, I'm not saying they're stupid, I'm not saying they're dumb, they are actually half wise, half dumb. More importantly, they don't tell the whole story. And since social media is so inundated with people, myself included, sometimes sharing quotes and wisdom and thoughts and success platitudes that I thought it would be helpful to help shift your thinking on some of this stuff, and open it up, and at least make you think deeper. So let's go back to this very famous quote by Zigler, "Your attitude, not your aptitude, will determine your altitude." So what Zig is saying here is that, "Hey, man, it's just your attitude. It's not your, your skill set your aptitude is your your ability to perform will determine your altitude." Now, I am a firm believer, that attitude is probably more important in the very beginning than aptitude in most cases. And it is very important that if you can find somebody who's got a winning attitude, and it's got a kind of a "go get them, I will be open, I will learn, I will figure it out" type attitude. That is one of the hardest things to learn. And it is one of the most valuable things that employer can have. In fact, there was a an amazing book I read about the founding of Southwest Airlines, I think it was called Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success, and it was it was really great. But South West Airlines has this entire philosophy in HR, which is hire for attitude, and train for, I guess, aptitude or train for the skill sets because they figure if we can find the right person, we can train them to do what we want. However, this statement is woefully incomplete. Because your attitude not your aptitude may determine your ability to get your foot in the door and figure it out. But you can't just go through life with you know, grinning a happy attitude, and not with any skill sets. Because it may get you in the door. It sure as hell isn't going to keep you in the door. So here's my challenge to you. Think about these two areas of your life. These two buckets, I don't care if you have to pull out a piece of paper and write this down. But look at your attitude and list out the things you believe with your attitude you're doing right. And then be brutally honest, and list out the things where your attitude could use an adjustment and optimization and think about it like are you sometimes being late? A little bit lazy, right? That's an attitude thing. Are you not doing some stuff that you should be doing? Are you taking the shortcut? are you complaining? Are you ever finding yourself in a victim mentality thinking, well, if somebody only gave me this, I'd be fine. Or are you taking on this attitude that just give me something I am going to be resourceful. I will figure it out as I go.  And a lot of times we show up like this. But a lot of other times, we'll show up like this only occasionally. I am absolutely guilty of this as well. But if you show up, ready to give your all and ready to figure it out, no matter what, especially when people are counting on you. And that's really one of the most valuable things that you can do. Not only like, yes, as an employee, but as an entrepreneu, as a business partner. And if you're a consultant, if you have clients, that's what people want. They want somebody who's super resourceful and is going to go figure it out. In fact, I'm going to put a link to of previous podcast or an article called "A Message to Garcia." If you've never read a Message to Garcia, I am going to put a link to the video here: https://www.youtube.com/watch?v=p4pgzs2C8jk And then challenge number 2, look at your Aptitude. What are the skill sets you currently are working with? Where could you increase those, where can you add new aptitudes on there, and how can you help grow both of these areas, because one of the things you'll find out is, is as you grow your attitude and aptitude, your your confidence, your belief in yourself is naturally going to increase because not only are you going to have the skills you're gonna have the attitude to back it up to know that even if you don't have the skills, you're going to be able to get them and and succeed. And then once your beliefs about yourself start to really coalesce and strengthen your entire identity is going to take on a new role. And at that point, there is going to be a cascade of awesome it happens in your life. It works every single time I talk about this a lot with my employees, my business partners, my clients, and I even did an episode on this exact topic with Jim Fortin for a few months ago. But my entire point of this thing is that is a great quote but it's only half wise it's half dumb. It's actually leaving something very specific out which is what a lot of the Wednesday Wisdumb quotes will do. And I don't want you to go through life only thinking halfway or not thinking for yourself or just listening to platitudes. Okay, that was another episode of Wednesday was dumb. I hope you've enjoyed it. Send me an email if you did, if you have any other quotes that you want me to play devil's advocate on or that you think are just kind of half baked and we'll go after that you can send me an email to askBrad@baconwrappedbusiness.com Links Mentioned Logical Levels Episode on Apple Podcasts Logical Levels Episode on The Blog A Message To Garcia (On Resourcefulness)

Over the past 20 years, Adam Lyons has risen from his first job as a janitor, to become the founder of multiple companies and a world-renowned expert on business strategy. He's carved a path to success through years of real-world experimentation in one key area: human behavior. He has used this knowledge to help thousands of business clients achieve tremendous personal and financial successes. As the author of the bestselling book: "Brain Hacking: Rewire Your Mind to Have It All", Adam is condensing all his years of research into a step-by-step strategy guide designed to help you defeat the negative thoughts in your mind that stop you from getting what you want. Buy the book on Amazon at https://amzn.to/2Pf0JvW

Michael is the CEO of ConsultingSuccess.com, author of the Amazon Best Seller "The Elite Consulting Mind" and has advised organizations like Financial Times, Dow Jones, RBC, Omron, Sumitomo and helped Panasonic launch new products into global markets, but more importantly, he’s helped over 180 consultants from around the world in over 50 industries add six and seven figures to their annual revenues. Learn more about Michael and get the full shownotes at https://baconwrappedbusiness.com/consulting-success-with-michael-zipursky/ Love the show? Subscribe, rate, review, and share! Here’s How » Join the Bacon Wrapped Business Community today: Bacon Wrapped Business on Facebook Brad Costanzo on Facebook Brad Costanzo on LinkedIn Brad Costanzo on YouTube Brad Costanzo on Twitter

SEO is the ultimate marketing tool for any business. With SEO that works, you can have a powerhouse of information feeding your target audience. Stephan Spencer, an internationally recognized SEO expert and the author of The Art Of SEO, talks about his primary business model of consulting, coaching, and personal development. He focuses on talking about SEO and the foundational principles that are working and not working right now. Believing that it’s never too late to start doing SEO, he shares a good foundational roadmap and some effective ways to reach a wider audience. As a special gift to listeners of Bacon Wrapped Business, Stephan is giving away 4 free books: http://www.marketingspeak.com/bacon Some Topics We Discussed Include: What works and what doesn't in digital marketing Why it’s not advisable to intermingle your personal brand with your company brand Why you shouldn’t neglect your personal brand Stephan’s primary business model at the moment How personal development enhances not just our lives but our businesses as well It's never too late to start doing SEO A good foundational roadmap for audit and optimization Some effective ways to reach out to bloggers and influencers and get them to link to you Learn more about Stephan and get the full shownotes at https://baconwrappedbusiness.com/stephanspencer/. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Bacon Wrapped Business Community today: Bacon Wrapped Business on Facebook Brad Costanzo on Facebook Brad Costanzo on LinkedIn Brad Costanzo on YouTube Brad Costanzo on Twitter

Welcome to a new segment of the show I'm trying out. Wednesday Wisdumb, where I explore trite "Platitudes" that appear to be sage advice, and they're only half wise and half dumb. Today I'm taking on the popular quote: "How You Do One Thing Is How You Do Everything" I'd love to hear your thoughts on this and recommendations for future Wisdumb episodes. Send me the quotes and platitudes that you think aren't quite accurate: Email askbrad@baconwrappedbusiness.com

In this episode, Julie Broad and I discuss why and how entrepreneurs can write a book to boost their brand and business. So if you want to get more speaking gigs, build credibility, and generate new opportunities so you can how to write a book that builds authority, this is for you. Julie Broad is an Amazon Overall #1 Best Selling Author, an International Book Award Winner, and recipient of the Beverly Hills Book Award for Best Sales book. The New Brand You: Your New Image Makes the Sale for You As an entrepreneur and successful real estate investor she was also awarded the Top 20 under 40 Award. Her latest venture, Book Launchers, helps entrepreneurs and professionals build their brand and boost their business by writing, publishing, and selling a top quality book.

Matt Theriault is a USMC "Desert Storm" Veteran who enjoyed 15 successful years in the music business prior to becoming an accomplished real estate investor and mentor. He has built a cash flowing real estate portfolio of 100+ units over the last 10 years. His approach to real estate investing is conservative, simple and efficient.

Starting and acquiring a business is obviously not easy, which is why if you want to take the risk and pursue your dream then it is ideal that you learn from the best. Ninja Acquisitions Founder and CEO Carl Allen sheds some light on the benefits of acquiring a profitable business. Carl has developed a coaching program that teaches people how to buy business. In this episode, he shares his own business model and some strategies on how he runs the companies he has bought, including allowing the seller to run it and initially finding a number two who also has a mindset of being a business owner. He also highlights the importance of due diligence and discusses the triad that you need to tackle prior to closing a deal. Some Topics We Discussed Include: Why it's so much easier to buy a small business versus a $1 billion business How to find a buyer that cares about the employees and that's not going to trash the company Carl’s business model and mindset of deal-making Things to look for and things to steer clear of when buying a business Strategies for outsourcing or hiring someone else to do due diligence and write up the legal contract for you A great method for deal flow and deal origination, building relationships, and preempting what your deal team's going to look like Why the best deals are not with brokers Accounting and financial methods for valuing your business Some of the best ways to find deals and get into the deal flow To see Carl Allen's Business Buying Accelerator Program just visit: https://baconwrappedbusiness.com/carlallencourse Love the show? Subscribe, rate, review, and share! Here’s How » Join the Bacon Wrapped Business Community today: Bacon Wrapped Business on Facebook Brad Costanzo on Facebook Brad Costanzo on LinkedIn Brad Costanzo on YouTube Brad Costanzo on Twitter