Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!

It's no secret that deadlines and scarcity in marketing help to increase conversions and spur sales. Yet many companies have abused false senses of scarcity and urgency and end up killing trust with their customers. Today Jack Born joins us to talk about innovative ways to use deadlines and scarcity in your marketing. Jack Born creates software that helps creators and online entrepreneurs maximize their sales through marketing automation. He’s the technical founder of DeadlineFunnel.com, SurveyFunnel.io and several other software platforms.Jack also created the Tactical Triangle concept which simply and elegantly explains how to scale your marketing and reach a bigger audience. 

If I offered to show you how to turn a two sentences into a $10,000 plus course, coaching or service, using a backwards funnel, a 2-sentence Power Offer, and 10-minute Mini-Webinar... and spend up to 90 percent less on ads, would you take me up on that offer?If the answer is yes, listen to Joel Erway explain a revolutionary and simple framework to increase your revenues without complexity or overwhelm by focusing on Offer-Based Marketing. Joel Erway helps Experts semi-retire with million dollar courses. Since 2015 he has worked with and served thousands of paying customers, helping them launch and sell their courses using The Perfect Expert model framework. For more links and resources visithttps://baconwrappedbusiness.com/power-offers-joel-erway/

Cryptocurrency and Bitcoin investing is NOT an area I understand well... yet. A few years back I placed about $5k into some coins and watched them go up and then back down. For the most part I ignored it. But after reconnecting with my friend and highly successful investor, trader & trainer, Tai Zen, he began showing me the macro case for having a portion of your assets in this market. Especially now as it looks like we're re-entering the bull market. I invited Tai to the show for this epic 2.5 hour class where I pick his brain on the topics I want to know. ATTENTION: This is a special VIDEO episode and you can watch at https://baconwrappedbusiness.com/taizencryptoThis isn't about how to be a professional trader like Tai is, but more of a primer on his philosophies and wise investment strategies with sound risk management.Tai's backstory is equally as inspiring as his knowledge of cryptocurrency investing. We devoted a lot of time to it on purpose because it demonstrates what you can do when you take radical personal responsibility for your life.From being born in a poor Vietnamese fishing village, to picking fruit in America, working in sweatshops as a pre-teen, growing up in a drug-infested ghetto, spending approximately 14 years in federal prison….To getting out, working his way up from nightclub security to day trading student, educator and finally mastering the art of trading crypto currencies and showing others how to do it as well.There is no hype here, no BS, no get rich quick.But if you watch closely you'll get an amazing education in what it takes to succeed.HIGHLIGHTS (click the timestamp to jump to the topic in the video)3:46 Tai explains how we originally met and what it meant to him (Brad blushes)7:45 Tai's tells his inspiring origin story starting in a Vietnamese fishing village to getting hijacked by Thai Pirates and immigration to America working as a migrant worker12:24 Moving to Houston and getting in trouble for drugs to spending 14 years in federal prison18:50 Freedom and first jobs27:20 Brad explains why Tai's story is so inspirational31:00 When Tai discovered Bitcoin44:24 A big misconception about Bitcoin's ability to overtake the US Dollar and Fiat51:00 The market cap case for Crypto52:26 Why Bitcoin may be better than Gold for a store of wealth58:20 Bitcoin and Altcoins59:22 Important: What is the VALUE of bitcoin and cryptocurrency?01:01:05 Real world use case for blockchain technology01:07:30 DEFI what is Decentralized Finance, what are the risks, why is it important?01:16:00 How to PROTECT yourself from the Major Risks in cryptocurrency: Pumps, dumps, front running and manipulation?01:19:00 THIS IS TAI'S 4 PART FRAMEWORK FOR PROFITING WHILE PROTECTING YOURSELF01:46:00 Short list of some of the most well capitalized/funded coins which protects their development, Tezos, NEO, Cardano, Filecoin, Ethereum…01:51:00 The EASY way to dip your toe into crypto. The 2 Taifu Crypto Indexes01:58:00 Potential tax consequences of rebalancing01:59:30 Tax Deferred Investing in a Retirement Account02:05:45 Tai's training resources and courses and what to watch out for from the Youtube influencers who simply make money from ads and affiliate marketing.02:14:29 How to avoid FOMO and chasing hyped up altcoins02:15:22 How will you exit your profitable positions and what will happen? “How would you unload $1mm worth of Bitcoins and what will happen if you try?”02:17:45 The ONE simple strategy to use if you're busy and want to take advantage of 80% of the growth of the crypto market with zero research.02:25:30 How EARLY are we in the crypto bullmarket???02:26:07 How the bull and bear cycles work in crypto02:28:50 REALITY CHECK! If you get a hypothetical 10x return, if you're able to pull out 30%, you're doing fantastic.02:30:03 Summary and Sharing the LoveQuick Linkscryptocurrency.marketcryptocurrency.market/faqTaiFu Crypto Market IndexTwitter.com/heytaizen   

George Bryant is a New York Times Best Selling Author & one of the most highly sought after digital marketing consultants in the world to teach his Relationships Beat Algorithms™ approach and the Lighthouse Method to business. He's also the hose of the popular Mind of George podcast.He has helped hundreds of the largest companies in the world and thousands of entrepreneurs ethically scale their businesses by deepening their relationships with their customers... and creating transformational breakthroughs that help them accomplish their goals.He believes a company’s financial success is directly dependent on the amount of value they share before AND after a purchase. Business is about relationships & touch points. The companies who put relationships before transactions will win. That is the Relationships Beat Algorithms approach.Here's a sample of the topics we covered:How George's Lighthouse Method works and why every business should use it to build, grow and scale their businessHow to understand your customer journey and create a better one for themHot to turn your customer service into a social media teamWhere you should and shouldn't put couponsHow and why George stopped selling subscriptions on the frontend of the product and still scaled his subscription businessWhy email is the ultimate killer app and why most people are messing it up2 incredible growth hacks George hasn't revealed anywhere else except to extremely high paid clients and partners.Why your job isn't to find customers but to be found by them (and how to do that better)How to use a surprise loyalty program*Listening to this episode with a notepad is highly advisedTo learn more, visit MindOfGeorge.com

Equity Crowdfunding (Reg A+) allows small business owners to raise investment capital using traditional and digital marketing from non-accredited investors and bypassing the headaches of roadshows and VC pitch-fests. Today's guest, Darren Marble is one of the world's leading experts in Equity Crowding and is embarking on an exciting new serialized program for Entrepreneur.com that will follow 5 founders on the road from raising capital using this method all the way to a full NASDAQ IPO (initial public offering). And they're looking for entrepreneurs right now for the casting process (as of August 2020).If you own a business now, this could be a very fortunate episode to listen to because Darren and his company are currently casting new entrepreneurs to feature on Going Public which you can see more about by visiting GoingPublic.comDarren Marble – Founder, Co-Chief Executive Officer and Director Crush CapitalDarren Marble is a serial entrepreneur. In 2018, Darren co-founded Issuance, a leading provider of software as a service (“SaaS”) solutions for Regulation A issuers. Issuance’s Regulation A clients have raised over $150 million to date. Beginning in 2015, Darren was the Founder and Chief Executive Officer of CrowdfundX, a financial marketing firm focused on direct-to-investor retail marketing in connection with Regulation A offerings. CrowdfundX was acquired by Issuance in 2019 and Darren remains the CEO at Issuance. Darren co-founded the Crowd Invest Summit and is a contributor to Business Insider, Inc. and CryptoSlate. His insights have been featured in the Wall Street Journal, the New York Times, Forbes and the Los Angeles Business Journal. Darren attended the University of California, Los Angeles from 1998 to 2002 with a focus on Psychology. 

Led Zepplin was wrong. She's NOT buying a Stairway To Heaven and on this solo-episode, Brad will explain WHY that matters to business owners who make offers to clients and customers. This is a core concept I teach all of my clients and it helps them understand a key concept when making offers. It also will help you make more and better offers. Listen closely and then send an email to brad@baconwrappedbusiness.com describing your offers and any challenges you're having with getting them accepted by your clients or at prices that would make you happier. 

Building a business based on your expertise is an amazing career. If you're able to help individual or companies achieve transformational value, your value to them can be extraordinarily high.But most experts have no desire to be marketers, they simply want to provide their value to their clients. Marketing and business development simply come with the territoryEnter Jessica YarbroughJessica Yarbrough has quickly developed a reputation of being one of the best business strategists and marketing and sales consultants for entrepreneurs who want to sell high value products and services. Her background is in international business and she has built multiple companies.Jessica is a genius at showing entrepreneurs how to build an expert platform, rapidly raise their value, build their credibility online and attract high paying clients. She travels the world teaching and inspiring entrepreneurs and helping them grow their influence and make the income and impact they desire.Free Training From Jessica:Discover How to Easily Enroll High Paying Clients Over the PhoneDiscover What 's Lacking In Your Business

In an epic return to the show, Carl Allen and his partner Adam Markley from the Dealmaker Wealth Society return to discuss how they help mentor aspiring dealmakers and business buyers learn how to take their entrepreneurial skillset to the next level.For the full shownotes visit: https://baconwrappedbusiness.com/buybusinesstobuildwealth/If you've followed my podcast for any length of time, you'll know that buying businesses and creative dealmaking is by far my personal favorite topic.And in this episizzle, we'll cover the foundational reasons about WHY buying a business can often be superior to building one and dispel the myths that keep most entrepreneurs and business owners from every trying.We'll then dive deep into specific strategies about how to quickly find and acquire businesses or assets that open doors of opportunity wide open.And you'll meet my personal close friend and business partner, Adil Harchaoui as we transparently explain the exact industry we are pursuing a strategic rollup in and how we're planning to do it, while getting advice from two of the best in the business. 

Watch the video version by visiting https://baconwrappedbusiness.com/lisaguerrero/In times of uncertainty and grave dangers to our health and economy, two character traits will carry us through: Bravery and Reinvention. Companies, executives, entrepreneurs and employees are being forced to endure challenges, pivot their business models, change their ways of thinking and make bold moves. Few people personify both bravery and reinvention like today’s guest, Lisa Guerrero. Known by millions as the award winning Chief Investigative Correspondent of TV’s “Inside Edition” news show, Lisa consistently faces difficult situations with confidence and strength as she investigates and exposes corruption and deceit at every level of society.What most of her fans and followers don’t know is her heroic story of tragedy, triumph and reinvention at every stage of her career.Some Topics We Discussed Include:How losing her mother at a young age set in motion Lisa’s lifelong journey of courage and creativityLeaps of faith that have resulted in amazing and unexpected opportunitiesHow Lisa’s fearless approach to life helped her break into and succeed in diverse areas: from sportscasting and investigative journalism to country music and mosaic artCauses Lisa champions and the difference advocacy makes in people’s livesConcrete steps young people can take to make a difference in the world, even in the time of COVID-19 and social distancingTo learn more about Lisa or contact her for speaking, philanthropic activities or to simply follow her as she investigates injustice while  follow her on all major social media platforms @4lisaguerrero on Twitter and Instagram or visit her website: www.LisaGuerrero.com

Building a brand, getting exposure and being remembered can be confusing with so many options. Video marketing is one of the best and easiest methods to use, but it can be intimidating with all of the conflicting advice.Today I'm interviewing Dennis Yu who pioneered the “Dollar a Day Video Strategy” and other extremely effective tools to make sure you stand out with intimate and authentic videos without getting overwhelmed by the process.About Dennis YuDennis Yu is the Chief Executive Officer of BlitzMetrics, a digital marketing company that amplifies exposure and sales of successful entrepreneurs via systems, analytics. He’s an internationally recognized lecturer in Facebook Marketing and has spoken over 730 times in 17 countries, spanning 5 continents.Listen closely as we dive into multiple strategies you can use immediately and go through Dennis's workflow to make it easy.As a special bonus to my listeners and subscribers, Dennis is giving a free checklist and training on video marketing.You simply have to send an email to operations@blitzmetrics.com with the subject line: “Brad sent me” and you'll get it for free.