

Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!
Brad Costanzo
"Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!"
How do you know if this show is right for you? You own a business or you're in charge of growing it. You're a startup or looking for an exit and improving your profits is priority #1.
You love hot new ideas, proven marketing campaigns, expert advice and out of the box thinking almost as much as you love a plate of hot bacon.
Brad Costanzo, entrepreneur, business owner, digital marketing consultant, bacon-lover and business growth geek shares his insights and invites other world-class business minds to share their best bacon-wrapped business strategies with you.
Send an email to AskBrad@BaconWrappedBusiness.com and give him your toughest business challenges... he and his guest hosts will wrap-em-in-bacon and deliver you a piping hot plate of profits
How do you know if this show is right for you? You own a business or you're in charge of growing it. You're a startup or looking for an exit and improving your profits is priority #1.
You love hot new ideas, proven marketing campaigns, expert advice and out of the box thinking almost as much as you love a plate of hot bacon.
Brad Costanzo, entrepreneur, business owner, digital marketing consultant, bacon-lover and business growth geek shares his insights and invites other world-class business minds to share their best bacon-wrapped business strategies with you.
Send an email to AskBrad@BaconWrappedBusiness.com and give him your toughest business challenges... he and his guest hosts will wrap-em-in-bacon and deliver you a piping hot plate of profits
Episodes
Mentioned books

Aug 31, 2017 • 27min
How To Use "Flipped Joint Ventures" For Higher Profits with Bob Serling
Joint ventures are one of the most powerful and leveraged business strategies available to every business owner. However, many people do them wrong, have inconsistent results, and get frustrated. That's why I invited Bob Serling, one of my marketing mentors to the show. He will discuss “flipped” joint ventures and why it works so well. Bob is a 30-year marketing veteran and the Founder of Profit Alchemy, Inc. His innovative take on marketing has helped hundreds of clients get exceptional results with their marketing. He’s perhaps best known for having revolutionized the process of structuring joint ventures by shifting the focus from reciprocal agreements to a strategically flipped “one-sided” emphasis.By making this shift to working only with your own list, you eliminate all the friction and problems that are the byproducts of conventional joint ventures, maintain complete control at all stages of the process, and can quickly put together an unlimited number of six-figure joint ventures. In this episode, Bob also refers to his new book on JVs that you can have for free.Some Topics We Discussed Include:The problems with joint ventureThe two sides of a JV dealHow to remove friction and close a dealSelling to your own listFlipped joint venture - what it isBob's mechanics of doing JV or introducing JV to othersThe benefits of doing a JVTo download Bob Serling's New Rules of Joint Ventures Book for Free: http://profitalchemy.com/baconTo get the full shownotes and learn more about Bob, visit https://baconwrappedbusiness.com/bobserling/Love the show? Subscribe, rate, review, and share!Here’s How »Join the Bacon Wrapped Business Community today:Bacon Wrapped Business on FacebookBrad Costanzo on FacebookBrad Costanzo on LinkedInBrad Costanzo on YouTubeBrad Costanzo on Twitter

Aug 14, 2017 • 31min
An Exciting New Video Service To Improve Your Conversions with Patrick Stiles
Patrick Stiles is the founder of multiple companies, but the most exciting one and today's topic is Vidalytics. If you use video in your marketing you're going to get a lot out of the tips, tricks and software that Patrick shares with us.
He's taking on some of the biggest players in the game like Wistia and others by building a better video hosting service.
Also on today's show, I mention a live event I'm co-organizing with my client and friend Jesse Itzler, an owner of the Atlanta Hawks, co-founder of Marquis Jets and Zico Coconut water and husband of billionaire Spanx founder, Sara Blakely. Get more information on that event Spet 15-16 here: http://wedohardstuff.com/live
And Check Out Vidaltyics Here

Jul 20, 2017 • 1h 2min
Building An Empire With Bedros Keuilian
As a child, he ate out of dumpsters and couldn’t speak a word of English. Today, Bedros Keuilian is a best-selling author, and the founder and CEO of the world’s fastest growing fitness franchise, Fit Body Boot Camp. He’s also famous for helping 24 of his clients go from being in debt to growing 7 figure generating empires, and helping thousands more turn their passions into multiple six figure businesses.
We discuss Bedros's entrepreneurial journey
The 2 biggest leaps out of his comfort zone
The 5% rule
The Anti-Franchise Franchise
How to scale and escape your business after you leave the hustle-mode
Who Bedros really wants to meet
Who inspires Bedros to this day
Learn more about Bedros Keuilian
BedrosKeuilian.com
Fitbodybootcamp.com

Jul 12, 2017 • 21min
Artificial Intelligence in Marketing with Dan Faggella
Dan Faggella from techemergence.com joins us to share his insights on some of the exciting uses of Artificial Intelligence that's being used in combination with big data in marketing, both by large and small businesses alike.
Dan's Bio (his words are WAY better than my own)
CEO / founder at TechEmergence, the only market research and company discovery platform focused exclusively on artificial intelligence and machine learning.
He's of the belief that the most important ethical considerations of the coming thirty years will be the creation or expansion of sentience and intelligence in technology.
TechEmergence is intended first as a vehicle to proliferate an open-minded conversation about the implications and applications of AI . Business model came later, purpose was and is first.
Dan also writes for: TechCrunch, Boston Business Journal, VentureBeat, Xconomy, VICE MotherBoard, others (see Publications) Speak at: TEDx, Stanford, Columbia (Paris campus), MIT, Harvard, Brown, others (see Talks) Read: from Bacon to Bostrom
Fun facts: Dan has been a Brazilian Jiu Jitsu black belt since 2013,
2011 national champion (IBJJF no-gi pan ams)
Location: SF-based, often in the valley, often in Boston

Jun 27, 2017 • 51min
Lead Craft and Messenger Bots with Scott Oldford
Scott Oldford is the founder of Leadcraft and cofounder of Bots for Business and runs a very successful online lead generation company for small and medium sized businesses.
I invited Scott on the show primarily to dive into the exciting opportunities with Messenger Bots for lead generation, qualification and nurturing.
You'll hear about a real messenger bot I recently deployed for one of my clients as well as what's working best, and how Scott uses his SSF method to figure out how to generate leads effectively from any channel.
If you have any questions, email me at askbrad@baconwrappedbusiness.com

Jun 20, 2017 • 1h 16min
Is The E5 CAMP Marketing Method from Todd Brown A Better Way To Market?
Online marketing is a critical part of any product or service these days because it is the most far reaching advertisement method. Todd Brown, the creator of the E5 CAMP Method of marketing and one of the smartest marketers, tells us more about his marketing method along with what’s new in this world. Running his marketing camp where you can train to be an A-list marketer, Todd shares how you can structure a compelling marketing message that creates a demand and leads prospects to want the product before the product is even introduced. Discover a better marketing method with Todd’s fresh insights in this episode.
Some Topics We Discussed Include:
The E5 CAMP Method
Engaging prospects and presenting a marketing message
Why it's better to use strategy rather than tactics
Eugene Schwartz's levels of market sophistication
Why you should focus on your area of strength for your marketing method
Components to engineering an E5 Campaign
How to differentiate your marketing
Learn more about Todd and get the full shownotes at https://baconwrappedbusiness.com/e5-camp-todd-brown/.
Love the show? Subscribe, rate, review, and share!
Here’s How »
Join the Bacon Wrapped Business Community today:
Bacon Wrapped Business on Facebook
Brad Costanzo on Facebook
Brad Costanzo on LinkedIn
Brad Costanzo on YouTube
Brad Costanzo on Twitter

Jun 19, 2017 • 53min
Cutting Edge Youtube And Video Marketing Strategies With Derral Eves
Derral Eves is one of the world’s top YouTube and online video marketing experts. Derral has been contributing to the online marketing, video marketing, and YouTube communities ever since, consulting some of the world’s most successful channels, brands, and businesses. With his unique expertise and vision, Derral has helped generate billions of views on YouTube. Some of Derral’s top clients have included Red Bull, NBC, ABC, Adobe Software, The Piano Guys, Studio C, CVX Live, AEI, American Enterprise Institute, Roger Hamilton, John Assaraf, Lindsey Sterling, and many more. Derral has helped nine clients get their YouTube Gold Play Button with over 9 billion YouTube and Facebook views combined.
Derral’s areas of expertise include generating and converting traffic into revenue, social media management, search engine optimization, and consulting successful creators in the online video world. He was an executive producer on several viral video campaigns, including Squatty Potty’s ice cream pooping unicorn ad, which won the “Ad Of the Year” award at the 2015 Webbys, the HideMyAss! campaign, and Studio C’s Scott Sterling soccer and volleyball viral videos.
Derral has been featured on Good Morning America, The Today Show, NBC, ABC, CBS, FOX, ESPN, FORBES, AdWeek, Christians today, World Religion News, and several other media outlets. He was recently featured on an article in Forbes as #4 on the list of “20 Must Watch YouTube Channels That Will Change Your Business.”
Derral’s expertise comes from years of education, hands-on experience, and continuous re-training. To keep up with cutting-edge trends in an ever-changing industry, he maintains current certifications in Google Adwords, Google Analytics, and YouTube Audience Growth. He is also a certified Google Specialist and Google Partner.
You can learn more at http://DerralEves.com

May 30, 2017 • 11min
Why You Shouldn't Believe In Yourself And What To Instead
When I stumbled across this article while on Facebook, it grabbed my attention immediately.
Author Ryan Holiday (Trust Me I'm Lying and The Ego Is The Enemy) penned the following guest post on Thought Catalog titled:
"I Don’t Have Faith In Myself, I Have Evidence"
http://thoughtcatalog.com/ryan-holiday/2017/05/i-dont-have-faith-in-myself-i-have-evidence/
In this episode, I read the article to you and I'd love to know your thoughts.
Email me at askbrad@baconwrappedbusiness.com

May 8, 2017 • 47min
Are Cash Producing Royalties One Of The Most Undervalued Asset Classes Tn The World?
INVESTMENT EDITION: Jeff Schneider, co-founder of http://RoyaltyExchange.com joins the show to answer Brad's curious questions about investing in artistic and music royalties as a non-correlated asset class to a risky stock market.
Did you know that you could buy the rights to popular songs and earn royalty rights just like the artists do?
I heard of this but didn't know enough about it and had more questions than answers. So I did what I do... I invited one of the leaders of the Royalty Exchange to explain how the music industry works on both sides and how smart investors can potentially capitalize on this.
Very interesting episode!

May 2, 2017 • 1h 10min
The Secret To Getting A Great Assistant with Tim Francis
Tim Francis is the Founder of Great Assistant, a done-for-you service that helps entrepreneurs get a great assistant.
For years, Tim had a stubborn attitude that he could work 80 hours per week and do everything on his own. All that changed when a sudden stress-induced case of Erythema Nodosum literally stopped Tim in his tracks at age 28.
For three months, he was unable to walk and asked himself, “What have I done to put myself in this situation?”
Putting his ego aside, he got over himself, learned to be a solid team-builder and delegator, and cracked the code to find a great assistant. Combining new delegation skills with his US-based assistant Sarah, he finally got the bottom 80% off his task list and focused on the top 20%.
This rapidly multiplied his consulting rate from $40/hour to $1,000/hour, while also reducing his overall workload. Today, Tim helps other entrepreneurs get great assistants so they can avoid all the pain and suffering he went through.
Some Topics We Discussed Include:
The frustrations of getting a great assistant
When to delegate to an assistant
The 360 Delegation
Reasons why an assistant would fail
Decision-making guidelines
The definition of "done" and what it implies
Useful hiring platform and tools
The perfect job posting
Tim's process of training assistants
Learn more about Tim and get the full shownotes at https://baconwrappedbusiness.com/greatassistant/
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Join the Bacon Wrapped Business Community today:
Bacon Wrapped Business on Facebook
Brad Costanzo on Facebook
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Brad Costanzo on Twitter


