Create Tomorrow, The WGSN Podcast
WGSN
What’s next – and how do you act on it?
Join Cassandra Napoli, Head of Consumer Insight at WGSN, the world’s leading trend forecaster, as she talks with inspiring industry voices about emerging trends and how they become real products and services, helping designers, product developers, buyers and marketers stay ahead.
Join Cassandra Napoli, Head of Consumer Insight at WGSN, the world’s leading trend forecaster, as she talks with inspiring industry voices about emerging trends and how they become real products and services, helping designers, product developers, buyers and marketers stay ahead.
Episodes
Mentioned books
May 12, 2020 • 20min
2. The Home Sanctuary: Driving Design Trends in a Post-Coronavirus World
This episode explores what the shift to the home will mean for broader design trends in the wake of the coronavirus pandemic. As people continue to spend more time at home, businesses will have to create a sense of the stability and security to convince them to come back out into the world. The WGSN team dives into some of the key strategies that businesses will need to adopt to tap into the home consumer.
Apr 25, 2020 • 25min
1. The Beauty Industry in a Post-Coronavirus World
Our topic this episode is the future of the beauty industry in a post-COVID-19 world. Despite the quickly-shifting landscape, the beauty industry will play a big role as we begin on the road to recovery.
It is an industry that is likely to have increasing resonance as it evolves to meet a changing consumer and support their wellness needs in a very anxious and uncertain time.
