

Code Story: Insights from Startup Tech Leaders
Noah Labhart - Startup Founder & CTO
Code Story is a startup podcast for technical founders building and scaling software products.Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product-market fit, and navigated early-stage growth.We explore:Early engineering decisions and MVP developmentLanding the first customersPricing and go-to-market experimentsScaling challenges and infrastructure bottlenecksHiring the first teamLessons learned from growing a startupFrom first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business.If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow.
Episodes
Mentioned books

Jun 1, 2021 • 26min
S4 Bonus: Mitchell Hashimoto, HashiCorp (Replay)
Mitchell Hashimoto started programming in middle school, teaching himself how to code through open source libraries and zip files he could download on the internet. He is a pilot, and owns his own plane, which happens to be a Cirrus. He spends an hour a day studying or practicing flying, and even takes his wife and dog up every now and again, when there is something worth flying to and they can make the oxygen work for then dog.He attended college at the University of Washington in Seattle, which was located equidistance from Amazon, Google and other cloud focused infrastructure companies. As you could guess, there was a huge focus on this topic while he was at school, and he was able to gain access to vast resources through his computer lab and research projects. It was these projects put the ideas in his head, on what he could make in order for infrastructure to work better.This is the creation story of HashiCorp.LinksWebsite: https://www.hashicorp.com/LinkedIn: https://www.linkedin.com/in/mitchellh/Leave us a review on Apple Podcasts Amazing tools we use:If you want the best publishing platform for your podcast, with amazing support & people - use Transistor.fmWant to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREECredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 28, 2021 • 2min
Season 4 Sign Off
This is Season 4, signing off....Thank you for listening!Season 5 of the Code Story podcast will be starting in the next couple of weeks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 27, 2021 • 27min
The Inventive Journey
Originally posted at this link:https://anchor.fm/the-inventive-journey/episodes/Surround-Yourself-With-Good-People-The-Inventive-Journey-Podcast-For-Entrepreneurs-w-Noah-Labhart-e10a14oRECAST: Try to surround yourself with people who believe in you. So in that same example that I mentioned, that was my biggest mistake and biggest learning. My wife was absolutely amazing. She was a rock and, she was picking me up off the ground when I was in the corner crying and rocking back and forth when the project was going south. She was like, no, you've got to keep going this is just a part of the journey. We are going to get through it, and it will be fine. So she really picked me up. You have to surround yourself with people that are going to tell you that because there are going to be days where it just sucks, and it's not a good day. There are going to be days where this is the greatest job in the world, and you love it. Some days it's just nothing is going my way. You've got to be able to get through those. I think a huge reason why I was able to get through those days was my wife and the encouragement people were surrounding me with.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 25, 2021 • 31min
S4 E21: Ofer Shaked, SCADAFence
Ofer Shaked started in on computers early. He was passionate about tech from a very early age, and started programming when he was 10 years old. He loves tech, loves reading about tech, and is excited about new things in tech - especially around the topic of tooling.He really enjoys music, having played the guitar for a while. He now focuses on this recently acquired African drum. He connects with music on a deep level, and can see the correlation between tech and music (or at least, now that we have discussed it). He loves to play sports as well, specifically he loves running. In fact, he ran a marathon a couple of years ago, which in his words was very very... painful. In Israel where he lives, the timing of the marathon is towards the end of the winter... so training requires running in the rain and bad weather.When he was 24 years old, he had become very familiar with cyber security during his time in an elite cyber unit in the Israeli intelligence corps. He and his co-founder had a unique understanding, and as such advantage, to bring value to the industrial cyber security world.This is the creation story of SCADAFence.SponsorsActon Children's Business FairWork PatternsLinksWebsite: https://www.scadafence.com/LinkedIn: https://www.linkedin.com/in/oshaked/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 20, 2021 • 26min
Aggie Growth Hacks w/ Noah Labhart
Originally posted at this link: https://www.aggiegrowthhacks.com/season-3-episode-2-changing-the-equation-for-manufacturing-w-founder-cto-noah-labhart-04/Noah Labhart ‘04 joins us today to talk about his on-demand marketplace for manufacturing labor, Veryable Incorporated. Noah breaks down challenges, opportunities, and solutions he sees within the industry, and tells us maybe the biggest BHAG we’ve heard on the show. We appreciate Noah for dropping his wisdom on this week’s episode, and we encourage you to check out his podcast, Code Story! Thanks and Gig ‘em!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 18, 2021 • 26min
S4 E20: Paul Biggar, Dark
Paul Biggar was born in Dublin, Ireland, and lived there most of his life. When he was young, his Dad had a couple of computers, where Paul could program in Basic and Logo. In addition to these early introductions, he was into building his own machines, and tweaking their hardware settings to get the most optimal performance out of them. He completed his CS undergrad after spending many years into computers, along with his Phd, before heading off to Silicon Valley to do the tech startup thing. He currently lives in NY, and during the pandemic, his primary activity outside of tech and entrepreneurship is taking walks with friends.In a past venture, he was the founder of CircleCI, the very popular continuous integration tool for engineering teams. Building on his successes here, he started to look at how difficult it was to deploy code, to do infrastructure, to write code, how teams interact, and many other friction points for the SDLC. He set out to remove the complexities of how we build apps today.This is the creation story of Dark.SponsorsActon Children's Business FairLinksWebsite: https://darklang.com/LinkedIn: https://www.linkedin.com/in/paulbiggar/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 13, 2021 • 37min
S4 Bonus: Erik Chelstad, Observa
Erik Chelstad is a child of both coasts. In his life, he spent a lot of time skiing, and carried that activity into his adult life. Funny enough though, he is actually a better boarder than skier. He volunteers with the local avalanche centers, and climbs mountains where he lives - which is the Pacific Northwest, near Mt. Ranier. In his words, climbing gives him ample time to think.He's married, and just moved into a house outside of the city. He has found a new hobby in being a home owner, which he says as a new platform to play with - cameras, sensors, sprinkler systems - etch. They have a dog, and if they are lucky enough to have kids one day, Erik hopes it will be easier than having a dog... and, that the kids won't bite him.In a prior venture, Erik was the owner of bakeries. In developing certain channels for distribution, he ran into a problem where he didn't have visibility to his product at places he didn't control. He figured out the answer was cell phones, and a centralized location for entities to consume this information.This is the creation story of Observa.Sponsors.Acton Children's Business FairWork PatternsLinksWebsite: https://www.observanow.com/LinkedIn: https://www.linkedin.com/in/chelstad/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 11, 2021 • 27min
S4 E19: Daniel Gallancy, Atakama
Daniel Gallancy is a husband and father to an 18 month old son. He studied electrical engineering and physics in school, but ended up working in finance, doing diligence on tech companies for an investment fund. In 2011, he discovered bitcoin and became enamored with the concept. At that time, he bought 1 whole bitcoin for $4 dollars. Looking back, he obviously wishes he would have bought more. We got into an interesting conversation about ICO's - initial coin offerings - and tokens in general, around how companies drive up the value of said tokens through usage, rather than business profit. In his words, he saw the ICO world as a regulatory arbitrage, which didn't make for a good investment, but did make an interesting story.In 2013, he decided to leave the hedge fund world - IE his nice cushy job - and pursue something in the crypto world. Ultimately, he realized that some of the more interesting concepts being used in crypto - specifically, distributed key management - could be used in solutions outside of the block chain world. In a discussion with his co-founder, they figured out that solutions like this didn't exist, and that they wanted to build it.This is the creation story of Atakama.SponsorsActon Children's Business FairProdPerfectLinksWebsite: https://www.atakama.com/LinkedIn: https://www.linkedin.com/in/gallancy/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 6, 2021 • 43min
S4 Bonus: Erik Fogg, ProdPerfect
Erik Fogg attended MIT, but failed his intro to computer science classes. It was at that point, that he punted over to mechanical engineering. So as you could guess, Erik is not the tech guy - but, he does know enough to be dangerous. He loves to work with his hands, and has a professional history in solving old problems in new ways.Speaking of working with his hands, he likes to create comic con gear (at the time of the recording he had a captain America shield made out of an old satellite in his office). He's also a huge comic book and sports card collector, and he actually mentors several startups involved in pricing & liquidity around collectibles. Outside of that, he hosts a podcast around the topic of politics, polarization, and tribalism.Early 2018, Erik's co-founder started working through the traditional problems of QA testing. After getting fed up with it, he decided that he just needed to build his own solution, and needed someone to help him turn it into a business. Erik joined the team, and has been changing the QA testing landscape ever since.This is the creation story of ProdPerfect.Sponsors.Acton Children's Business FairLinksWebsite: https://prodperfect.com/LinkedIn: https://www.linkedin.com/in/erikfogg/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

May 4, 2021 • 29min
S4 E18: Lior Sion, Bringg
Lior Sion has been doing tech for 30 years, since he was in High School. He is married with 2 amazing and a dog (a Vizsla to be specific), and is in his mid 40s. He is passionate about ultra running, which is anything larger than a marathon... which can equate to 5-6 hours of running. Yep, you heard that right. He loves the contrast between being outdoors and computers, and typically runs the trails and rivers around where he lives.Around 8 or 9 years ago, Amazon was a losing company - as in, they are losing money. At the time, Lior was CTO of a ride hailing company in Europe, where he gained great understanding around logistics in this industry. He realized that though companies like Amazon and Uber could create connected and seamless service for their customers, the rest of the world would have difficult building platforms around logistics, customer ownership, and visibility. Lior and his co-founders decided to create an operating system, enabling these types of players to achieve this out of the box.This is the creation story of Bringg.SponsorsActon Children's Business FairProdPerfectKitcasterLinksWebsite: https://www.bringg.com/LinkedIn: https://www.linkedin.com/in/liorsion/Leave us a review on Apple PodcastsAmazing tools we use:This podcast is hosted on RedCircle, a FREE platform for podcasts and brands to scale their message. Want to record your remote interviews with class? Then, you need to use Squadcast.Code Story uses the 1-click product ClipGain, sign up now to get 3hrs of podcast processing time FREEIf you want an amazing publishing platform for your podcast, with amazing support & people – use Transistor.fmCredits: Code Story is hosted and produced by Noah Labhart. Be sure to subscribe on Apple Podcasts, Spotify, Pocket Casts, Google Play, Breaker, Youtube, or the podcasting app of your choice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy


