The Self-Employed Life

Do you consider yourself to be a highly-sensitive person? I would think most Creative Warriors are highly-sensitive people. I know I certainly am. At least in that, I am easily moved to being emotional and I am highly-sensitive of people around me. This is an eye-opening conversation with Debbie Lynn. In the end, I think you'll find this is not something to be changed but rather leveraged. But being highly-sensitive can have its challenges and we discuss how you can live more peacefully. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and let us know you're thoughts. If you want to apply to be a guest on Creative Warriors Talking Stick, CLICK HERE. Guest Contact - Debbie Lynn's website Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply don't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

Do you have moments of feeling unfulfilled in your life? Perhaps you're chasing the wrong purpose. To really know what you should be doing in life, you need to discover your WHAT. What is it you're good at? What is it you are meant to do? So many people focus on the why, and it is important to know why you do what you do. But without the WHAT, you're never going to be able to master your talents. Have you ever known someone who was really smart, but ended up doing nothing with their talent? Known someone who was amazing at basketball, but never even tried out for their college team? They didn't understand what it was their gift is. The good news is, it's never too late. You can discover your WHAT now, and use it to leverage your field. Sometimes we're just too close to ourselves to really realize our purpose, which is why I brought on an amazing guest to dive further into it: Steve Olsher. Steve is known as the world's foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do. His practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution. Download this episode today and learn how you can discover your what your WHAT is. WARRIOR OF COMPASSION "How do we reclaim our own lives?" - Steve Olsher Here's the link to my TEDx talk at TEDLincolnSquare. Please watch and share! My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Highlights - Your why is that which you choose. Your WHAT is in your DNA. A gift without the desire to master is an ill received opportunity. Just because you have a certain talent doesn't mean you will be talented. Certain people are triggered to do positive things when they are told they can't do something. If we are going to excel on a consistent base it's super important to understand what allowed us to excel in past moments. A wrong decision can set up back a day, a month, a year, or even a decade. Reinvention has nothing to do with changing, it's getting back to the core of who you really are. Guest Contact - Steve's Website Steve's Twitter Steve's Book Mentions- 17hats Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply doesn't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

Something that has always fascinated me is brand storytelling. Many large businesses are straight to the point and matter of fact about their products and services. It makes them feel cold and like a machine, just looking to get in and get out with my money as quickly as possible. On the opposite end, small businesses can be so full of passion and love for every little detail about their business they can overwhelm the customer. Like anything in life, there's a balance you need to find when you tell your customers your story. In the end, it doesn't matter what you say - it just matters how you are perceived. You need to take the time to know the rules of branding, storytelling, making on impact. You need to know it so well, you can forget about them. When that happens you're able to tap into your creative side, and be able to break them accordingly with how you see fit to help serve your brand. The rules and analytics are all their as a guide, but if you follow them all directly you're just going to end up looking like everyone else. To dive further into this, I brought on a master puzzle maker in the world of business: Ulli Appelbaum. Ulli has vast expertise in marketing and brand strategy. His international experience in coming up with fresh perspectives to position a brand, product or company as well as in innovation has helped companies, large and small, go from zero to success, without breaking the bank. Ulli's unique way of approaching business problems and helping businesses strategize has developed into a technique he calls Positioning-Roulette. Ulli's system of flashcards helps executives and teams overcome their mental barriers and see their company in a different light, uncovering fresh and actionable insights that trigger action, identify innovative ideas to stimulate brand growth and inspire fresh perspectives on businesses and categories. So download this episode today to learn how you too can balance both your right and left brain, so make your company stand out from the crowd. WARRIOR OF SELF LOVE "There is a logic behind creativity." - Ulli Appelbaum My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Highlights - When developing a strategy, you have to put on your pants then your shoes. Analyze data by looking at it from different angles and perspectives. Know the rules so well you can let them go. That's when creativity can come out. Create a feedback loop in your business. Large companies usually focus too much on their product. Entrepreneurs tend to be so passionate they give their consumer too much information. Pricing creates perception. Be aware of what's unfolding before you. Guest Contact - Ulli's Website Ulli's Twitter Ulli's Generous Giveaway Mentions- 17hats Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply doesn't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

Usually when we look at happiness, we wonder why we are not happy or as happy as we'd like to be. Well, what about the opposite? What about wondering why you feel happy and there are plenty of reasons why you shouldn't be happy? That got me curious as to what the root of happiness is. What is it that prevails, that lies beneath the challenges and circumstances, that enables us to still feel happy? I've come up with things. For now anyway. I suspect this will be a constant exploration. The Talking Stick is in your hands now. Let us hear from you. Here's the link to my TEDx talk at TEDLincolnSquare. Please watch and share! Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Contact Jeffrey - Website Coaching support Available for speaking Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply don't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

You know that I am all about making an emotional connection with your audience. Some may feel that's difficult in our tech heavy world, where it almost seems like we are losing that touch of humanity. In reality, it's easier than ever - thanks to video. Most of us have 4k ability in our pockets. Video is no longer an investment that costs thousands and thousands of dollars. The written word is fading, especially when people use devices like their phones and tablets. With video, you can grab the audience with using visuals only. It's easier to get your story out there, and really show the humanity behind you and what you do. To dive deeper into this, we are joined by George Zwierko on this episode of Creative Warriors. George Zwierko is the Co-founder of Three Chairs Productions. While attending a magnet high school in New York City, George had the chance to work in advertising, right on Madison Avenue in New York City, the fulcrum of the advertising industry. George went on to study at the Pratt Institute of Art and Design in Brooklyn, earning a bachelor's degree in 1988. He then joined the Army and served in Germany from 1988 to 1991 where he also had a chance to create ads for the Army and later, after his discharge, for the Department of Defense. He is also the founder of Rumbo Cultural Marketing and Advertising. George shares his insights on corporate storytelling, and how easy it is to create video content that will really show off your business. Download this episode today and learn how to take your marketing to the next level through video. WARRIOR OF KUNG FU PANDA "Let's find the golden nuggets that exist." - George Zwierko My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Highlights - There's no reason to do the things that you hate in life. People would rather watch videos rather than consume the written word on devices. Corporations should tell their stories and legacies through video. People now feel like they can choose where they work. Videos no longer require a large investment to make an impact. Show up how people expect you to show up. Story videos tend to be longer and go more in depth. Most people don't turn on sound on social media until the visual compels them. Start with the big idea, then make it even bigger. Guest Contact - George's Website George's Twitter George's Three Chairs Lite Mentions- 17hats Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply doesn't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

The video for my TEDx talk at TEDxLincolnSquare came out last week. Along with messages of congratulations, many people have asked about how they too, can get the opportunity to speak at a TEDx event. In this episode, I not only offer some practical tips about what I learned from applying 13 times and crafting the talk, but also the wild story behind my talk. Buckle up! This is a brutally honest story about my journey to TEDx which will hopefully help you make your TEDx dream come true. The Talking Stick is in your hands now. Let us hear from you. Here's the link to my TEDx talk at TEDLincolnSquare. Please watch and share! Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Contact Jeffrey - Website Coaching support Available for speaking Resources - Tamsen Webster and The Red Thread™ 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply don't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

As you know, I am a big advocate of building that personal relationship with your clients. It's what will keep them coming back to you again and again. Think about it, how special do you feel when someone remembers your name? What about when they remember the name of people you care about, or details from a previous conversation? It's almost like magic, isn't it? That's the kind of magic you want to bring to the table. You don't have to be a genius to remember all of the details someone gives you when you meet them. Contrary to popular belief, the brain is not limited like a computer. We don't have a shorter attention span than a goldfish. Those are just myths. You just have to learn the right techniques to unlock the true power of your brain. To help you learn about developing your memory we have a very special guest: Anthony Metivier. Anthony is a best selling author and the founder of the Magnetic Memory Method, a systematic, 21st Century approach to memorizing foreign language vocabulary, dreams, names, music, poetry and much more in ways that are easy, elegant, effective and fun. He offers simple techniques for memorizing the information that will change your daily life without all the hype - just the technique. Download this episode today to learn how you can build your client relations by increasing your memory of them. THE INTELLECTUAL WARRIOR "My passion is to figure out how we can have the best of both worlds: the internet and our concentration." - Anthony Metivier My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Highlights - If you go for any kind of training, a good memory will help increase your ROI. You have more capacity in your brain than you realize. Fascination and pattern recognition help reinforce your memory. Not remembering names is a learned behavior. Taking advantage of these techniques can help create a laser like focus. Our attention span is much longer than most people expect. We are being flooded by uninteresting information. Use association intentionally. We remember layouts of space automatically. Guest Contact - Anthony's Website Anthony's Twitter Anthony's Books Anthony's Free Memory Improvement Kit! More Memory Improvement Tools From Anthony: Memory Improvement Made Easy Remember Names At Events: Quick Start Guide Mentions- 17hats Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply doesn't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

It's one thing to say "no" to what you don't want to do anyway. It's quite another thing to say "no" to things that you do want to do. Why would you? To make space for what you REALLY want to do. Now that's commitment! Find out about the benefits of saying "no" and how making space doesn't have to mean you're forcing yourself to choose a niche. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Contact Jeffrey - Website Coaching support Available for speaking Resources - Joey Coleman's book, Never Lose a Customer Again 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply don't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

Most Creative Warriors struggle with trying to do everything and spend the least amount of time doing the thing they are best at - being creative. If you want to advance your business, there's no reason you should be the bookkeeper, or the person making spreadsheets and updating calendars. Unfortunately, hiring an employee is complicated and most people shy away from it. They worry about the expense, the taxes, and the search for the perfect person that can do it all to fill their time. You're in luck. There's a much easier and less expensive solution: a Virtual Assistant. Instead of making your first hire a full time employee, make it an investment in someone who just helps when it's needed. Chances are you don't even need an assistant for more than five hours a week. You can easily find the perfect person to jump in and out of projects, do just what you need, and they don't have to be on your payroll. By delegating these tasks allows you to spend your time on what really generates revenue for your business. It also gives you more time to do what's really important: live. To dive deeper into the importance of getting a VA, and why you shouldn't wait to get one no matter what size your business is, I've brought on THE expert: Melissa Smith. Melissa Smith, is the CEO of ​The PVA​. A virtual assistant matchmaking and consultancy company. She's also the bestselling author of, ​Hire the Right Virtual Assistant​. She hosts the ​Admin to VA Summit ​and teaches an online class, The Essential Business Model For VAs online course. In 2017, Melissa became location independent, visiting, living, and working in 16 countries in 12 months. Her next book, ​Become a Successful Virtual Assistant: Learn the Business Side & Ditch 9 to 5​ will be released in early 2018. Melissa has been quoted in various publications including ​Woman's World, CareerBuilder, and Business Management Daily​. Download this episode today to hear how a VA is the ultimate investment for your business. WARRIOR OF A GLADIATOR "We are optimistic about certain things when we need to be more realistic." - Melissa Smith My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Highlights - A virtual assistant works from where they are, not where you are. You want your VA to specialize in specific areas. There is a VA for all of your needs, and for any amount of time. Your first hire needs to be someone that can help you. Build habits of delegation early in your business. Be realistic about how much time you spend on things. It's not your job to be productive, it's your assistant's job. A VA is an investment, not an expense. Make sure your VA has the same preference in communications. Sometimes the help and things you want are closer than you realize. Guest Contact - Melissa's Website Melissa's Twitter Melissa's Book Become a Successful Virtual Assistant Melissa's Free Audio Book! Mentions- 17hats Resources - 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply doesn't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn

Do you know how it's difficult to develop an elevator phrase or a 2-minute pitch? How hard it is to get your point across and say all that you want to say in a short period of time? Now imagine when it comes to getting the attention of a prospective customer or client in a noisy marketing world, you have 9 seconds or less to get their attention. That's the challenge with branding. That's why branding is a 9-second pitch. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Contact Jeffrey - Website Coaching support Available for speaking Resources - Joey Coleman's book, Never Lose a Customer Again 12 Must-Have Mindsets for Uncommon Entrepreneurs! A FREE tool for Creative Warriors to help you get clear on the ways you need to think differently to get the results you want. We've been handed a whole bunch of malarky about who we are and how business works that simply don't work for us. It's time to set it straight! This tool will give you the insights you need to think your way to success as a Creative Warrior and keep you on track. Check out the Creative Warriors RESOURCE page! A collection of the best companies, hand-selected, to help you succeed! You'll find vendors, services, products, and programs to help you Create, Serve, and Be Prosperous! All these companies have been used and approved by Jeffrey and most are used every day in his business. Music by Jawn Affiliate Links: Disclosure of Material Connection: Some of the links in the post above are "affiliate links". This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."