The Self-Employed Life

There is no known answer to anything. We often look to "experts" to show us the way when we're feeling insecure. But this can cause us to lose our intuition in the process. At the end of the day, you are what separates you and your product apart from others. You have to understand your own essence of sales or all the strategies in the world won't work. You need to know what you're preaching, you need to know your values, and you have to have a clear vision. Once you've boiled yourself down to your core, you can start to find ways to leverage it into something powerful. To dive deeper into the idea mastering sales, I've brought on "The Alchemist Entrepreneur" Dov Gordon. Self-taught and self-bootstrapped since 2001, Dov has been helping experts and entrepreneurs whip their marketing into shape. Relying on fundamental psychological principles, he teaches simplicity over complexity with a discerning eye, delivering high value in every interview. To learn how to develop a constant flow of ideal clients by getting to your essence, download this episode now. THE NEXT SMALL STEP WARRIOR "People buy into what you preach." - Dov Gordon Highlights - There are two paths to thriving: the path of the charismatic guru and the path to mastery. When you really see your customer, you use your intuition to know what the other person is feeling and experiencing. The three components of the Alchemist Entrepreneur are the artist, the athlete, and the entrepreneur. The artist sees something that's possible. The athlete has a system and structure to their daily regimes. The entrepreneur sees problems and thinks they can fix them. The Alchemist Entrepreneur means getting to the underlying structure of your situation and leverage it to turn it into something more valuable. Guest Contact - Dov's Website Dov's Twitter Dov's Free Manual Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Mentions - Ryan Holiday's The Obstacle is The Way Paulo Coelho's The Alchemist Daniel Pink's To Sell is Human Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

Why has failure been glamourized? As if it's some badge of honor, a rite of passage or something we need to go through as Warriors. It's not. It's all in how you look at it. I share how I look at "failure", or don't see it at all actually. You'll understand once you listen and will realize you have far more control than you might think to see it as you chose. No more "fail fast" theories. You don't need to fail fast. You can Master Fast. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

I've grown to have an aversion to the term "likemindedness." If you only hang out with people who share your views, you'll never be challenged. The bigger challenge is being around people who think differently and still being able to find alignment. When people have different opinions, emotions can run high. There are a lot of cliché phrases saying you can't manage other people's emotions, you can only manage your own. But when you're in a conversation with someone, you can either escalate their negative emotion or neutralize it. There are concrete skills you can learn to help you navigate the reactions of others in order to come together for the benefit of the team. This is called meaningful alignment. To dive deeper into the idea of meaningful alignment, I've brought on speaker and author Susan Steinbrecher. Incredibly intuitive and infectiously optimistic, Susan successfully blends high-energy content with a keen understanding of the client's needs in her speaking engagements and consulting. Her compelling storytelling and personable approach empower people to change ineffective behavior that thwarts their success and provides the tools to support the journey. To learn how to navigate high stakes interactions using emotional intelligence, download this episode now. THE DETERMINATION WARRIOR "The goal is equanimity." - Susan Steinbrecher Highlights - There are different kinds of emotional intelligence. Emotional Alignment means getting on the same page with another individual for the purpose of a goal. The goal is equanimity, or being in the center of the storm. You can flex and adjust in order to get to the outcome you want. There are different Emotional Intelligence Styles: diligent, harmonious, directive, courageous, and cautious. There are four EMTs, or emotional management techniques: enhance and maintain self-regard, fully present listening, empathetic responding, and invite participation. Introduce the reason for the discussion. What is the impact if we don't get in alignment? Guest Contact - Susan's Website Susan's Twitter Susan's Book Meaningful Alignment: Mastering Emotionally Intelligent Interactions At Work and in Life Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Mentions - The Five Love Languages Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

The power of a single word. The power to change your perspective. My hope is that thinking in terms of thresholds as you go through changes in life, particularly in midlife, will help you embrace the process. Which can at times be painful, frustrating and scary. Perhaps it's because you've been thinking you're going through a transition instead of a threshold. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

As most of you know, I'm a true systems guy. But not many people think of creativity as something that can have a system. Most assume that it's something that "hits" you out of nowhere instead of something that you can plan out. However, there is a way to develop a process for creative problem-solving. Making creativity a systematic part of your life and business is invaluable. After all, what the world really needs is creativity leaders, not thought leaders. The people who truly change businesses and the world are disruptors- they create new dots that connect to the dots that already exist. Once you combine your analytical mind and your creative mind, you'll be able to see new ideas through to fruition. To dive deeper into the idea of creating systems for creativity, I've brought on founder and CEO of OpenGenius, Chris Griffiths. He has helped thousands of people worldwide drive business growth using highly practical innovation processes, including teams and individuals from Fortune 500 and FTSE 100 companies, the United Nations, Governments, the European Commission and Nobel Laureates. He is a pioneer in combining creative thinking strategies with technology to enhance productivity and is behind the iMindMap and DropTask apps, now utilized by over two million people worldwide. To learn how to create a step-by-step process for creative problem-solving in your life, download this episode now. THE INNOVATION WARRIOR "Creativity isn't learned. It's unlearned over time." - Chris Griffiths Highlights - "Winners fail more than loser try." The first mistake is viewing creativity as an event. Innovation is a process. We lose creativity as we age. However, people become more creative between 40 and 50. The Three Blocks to Creative Thinking: selective thinking, reactive thinking, and assumptive thinking. Four Steps of Creative Problem-Solving Decisions: understanding, ideation, analysis, and direction. You have to have a commitment to your ideas. Believing in your ideas will help you see them through to fruition. Guest Contact - Chris's Website Chris's Twitter Chris's Book The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Mentions - The Little Prince Steve Shapiro's work with Nasa Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

My book, LINGO is a branding and marketing strategy. But this episode is about your inner lingo. Meaning, I believe it's incredibly important to pay attention to the energy behind what you say and think. That's your inner lingo. To accelerate getting what you want out of your business and life, you want to align your inner lingo with your outer lingo and the thoughts in your mind. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

Gratitude is a personal practice that takes place internally. It can retrain your brain away from negativity and make you more aware of the good around you. So how can we take gratitude and give it an exponential effect? One way to make it active is by sending thank-you notes. I often think about sending thank-you notes but rarely make the time for it. However, I believe that when the world develops in one direction, the opposite is also true. We are becoming an electronically-based world, which is why people, more than ever, treasure handwritten notes. Once you get in the habit of spreading thanks to people in your past, present, and future, you'll become more joyful. To dive deeper into the idea of spreading thanks, I've brought on change agent, author, and speaker Elena Anguita. In 2017, she launched the Spread Thanks revolution, a movement to encourage personal gratefulness through the sending of daily thank you notes. Her enthusiasm and professionalism are putting this simple, yet transformational practice on the map as more and more people are creating miracles in their lives through gratitude. To learn how to develop your own practice of daily thank-you notes, download this episode now. THE PATIENCE WARRIOR "The time has come to magnify positivity in the world." - Elena Anguita Highlights - The difference between spreadings thanks and gratitude is that spreading thanks is active. Elena sends a thank-you note every day. Hand-writing a thank-you note vs. email: it takes longer to handwrite a thank-you note which allows your energy to shift. Sending thank-you notes to people who are no longer here can be cathartic. Write a thank-you note in advance for the outcome you desire. Guest Contact - Elena's Website Elena's Twitter Elena's Book Spread Thanks: Create Miracles Through the Power of Ink Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

We often wear perfection like a badge of honor. But is it really? Or is it a negative fuel source cloaked in a great outcome? This conversation with a friend over Sunday brunch may give you a different perspective and reframe perfection to excellence. I explore the difference and challenge you to consider the difference in your own life between perfection and excellence. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Mentions - Denise Jacobs book, Banish Your Inner Critic Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

I suck at improv. I've dabbled in it here and there, but I love it because it challenges me in all the ways I need to grow. I've been known to "prescribe" improv to clients, but they often don't end up taking a class. The fear of looking stupid holds a lot of people back from even trying it. Improv offers a huge number of lessons about life and business. It's another tool to add to your toolkit to broaden who you are. After all, if you work out the same muscles day in and day out, there will be a plateau where you don't see growth. We have to constantly push ourselves to try things that challenge us in new ways and knock us off our balance. To dive deeper into the lessons of improv, I've brought on improvisational comedy expert Norm Laviolette. As co-founder and CEO of Improv Asylum, IA innovation and A.G.E., Norm brings corporate as well as military experience toward the continued development and expansion of Improv Asylum's theatrical and IA Innovation's business divisions. Prior to a career in comedy and teaching, Norm worked in the marketing and PR industries in New York City. He is a former member of the Massachusetts and Vermont Army National Guards and a graduate of the Vermont Military Academy's Officer Candidate School. Norm continues to lead Improv Asylum's strategic business and artistic vision locally, nationally and globally. To learn how to use lessons from improv in your life and business, download this episode now. THE COMPLETION WARRIOR "Where can we go if we don't constantly think in a linear way?" - Norm Laviolette Highlights - Improv is a gym for the mind. Get over the fear of looking dumb by taking an improv class. Your brain will start to rewire itself to realize that "looking dumb" not that bad. It's about managing and taking appropriate risk. Improv teaches you to always make the other person look good, make a choice, and listen. It helps you build on other people's ideas. People connect with energy and passion. Improv helps you be ok with being yourself. Heightening is adding on in nonlinear ways. Patiently Impatient: you have no idea where the scene is going to go, but you get used to that feeling while being impatient about jumping into the scene. Guest Contact - Norm's Website Norm's Twitter Norm's Book The Art of Making Sh!t Up Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

Being vulnerable is difficult for everyone, but it can be especially hard for businesses to embrace. They often think that vulnerability will take away their power. They're convinced that being honest and authentic will limit their results. But being completely upfront with your customers actually maximizes your results. With apps like Yelp and many of the retail sites showing reviews, we are truly in a "transparency age." People will trust you more if they feel that they are being told the good and the bad. Humans' brains are wired to automatically distrust people they feel are "selling" them something. To dive deeper into the idea of transparency, I've brought on an award-winning sales leader, Todd Caponi. His expertise is in building the revenue capacity for technology companies. He has served in senior leadership roles, helped one organization to a successful IPO followed by an exit valued at almost $3B, won the American Business "Stevie" Award for VP of WW Sales of the Year, and is also a former owner/operator of a sales training and consulting company. Todd's first book, The Transparency Sale, is available wherever books are sold. THE INNER EMOTIONAL WARRIOR "Be forthright with what you're not good at. It disarms the brain." - Todd Caponi Highlights - According to one study, 85% of shoppers under the age of 65 seek out negative reviews before making a purchase. Transparency sells better than perfection. Presentation Choreography: show people that their problems are worse than they thought and need urgent help. The reptilian brain loves false positives. We're wired to resist influence. It's good to show good reviews and bad reviews so that customers don't feel like you are lying to them. Be a "buyer sherpa." Tyra Banks coined the term FLAWSOME which means embracing your flaws but knowing you're still awesome. Guest Contact - Todd's Website Todd's Twitter Todd's Book The Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Mentions - Learn more about Jim Rohn The Story Behind Starbucks Jeffrey's Interview with Julia Cameron Jeffrey's Interview with Todd Henry Jeffrey's Interview with Paul Busse Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn To learn how to utilize transparency to create lifelong customers, download this episode now.