Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books
May 23, 2023 • 7min
Why Newsletters Are Making a Comeback (and Why You Should Care)
Learn why newsletters are making a comeback and how to use them to take control of your marketing. Discover the power of personalization, segmenting lists, and interactive email solutions. Recommended tools to power your newsletter are also highlighted. Don't forget to rate, review, and subscribe!
May 22, 2023 • 9min
The Differences Between Mediocre and Standout Marketers
Learn the differences between mediocre and standout marketers in this episode. Discover the key characteristics of mediocre marketers and how to avoid them. Topics include AI in marketing, studying competition, short-term vs long-term focus, building your own audience, embracing failure, and being proactive.
May 21, 2023 • 5min
The Biggest Lesson Neil Learned From Sending Out 255 Million Emails
Discover the biggest lesson learned from sending out 255 million emails, including the importance of email segmentation. Learn how to create more targeted contact lists and leverage AI for customized emails. Explore the differences in revenue between segmenting and not segmenting. Hear about a clever customized email solution and the use of AI and chat GPT to insert dynamic content based on recipient's interests.
May 20, 2023 • 7min
The Cookieless Future Is Here: Here's What to Do About It
Learn how to navigate the cookieless future by focusing on data analytics and first-party data. Discover how a cookieless future can benefit your business and gain valuable insights from Google Analytics. Find out how to reach your customers effectively without cookies.
May 19, 2023 • 7min
Where Twitter Is Going And Why You Should Care
Elon Musk, owner and CEO of Twitter, discusses the future of the social networking platform. Topics include Twitter's role as a place for media and sharing knowledge, experimental changes planned by Musk, and building an independent audience using Twitter.
May 18, 2023 • 8min
Microsoft Advertising Is Rolling Out Ads for Chat API
Microsoft Advertising introduces ads for chat API, allowing website owners to monetize chatbots; importance of quickly adapting to changes in advertising and user behavior; significance of safeguarding business and using AI features to drive conversions effectively.
May 17, 2023 • 33min
Google Bard release, AI SEO, Tucker Carlson, Shelon Musk
Tucker Carlson, a television personality and political commentator, joins Neil and Eric in this episode. They discuss Google Bard, the impact of generative AI on search results and SEO, the rise of podcasts, the new CEO appointment at Twitter, and results and opportunities in the advertising industry. The podcast covers a wide range of interesting topics in the digital marketing world, providing valuable insights and discussions.
May 16, 2023 • 8min
How Google Bard Can Actually Do Marketing For You
In this podcast, they discuss how Google Bard can do marketing for you by providing contextual guidance and customized insights. They compare Bard to ChatGPT and highlight its benefits. They also share tips on using Bard with other marketing tools to get better insights.
May 15, 2023 • 9min
How Khan Academy's AI Shows How Businesses Will Level Up
Sal Khan, the founder of Khan Academy, discusses how AI coaching can transform education and business. They explore the benefits of AI in marketing, increasing productivity, and solving business challenges. They also touch upon the importance of learning new skills and staying updated. Overall, the episode highlights how Khan Academy's AI shows how businesses can level up using technology.
May 14, 2023 • 8min
What BuzzFeed and Vice's Declines Tells You About Media Businesses
Vice and BuzzFeed News are facing decline due to dwindling interest and revenue in the media industry. The hosts discuss the importance of a strong distribution strategy, monetizing a product or service instead of media, and the significance of market size. They use the example of Logan Paul's partnership with KSI to highlight the value of leveraging distribution and collaborations for success in marketing.
