Future of StoryTelling (FoST)

Matthew DuPlessie, Founder & CEO of Level99 and 5 Wits, joins Charlie Melcher to explore a different approach to immersive experience design.Level99 is built as an open world of short, high-intensity challenges. Guests move through it in small teams, choosing where to go, repeating rooms, and improving over time. Progress carries across visits, so the experience evolves the more you engage with it.Matt shares why they moved away from traditional narrative, and what changes when storytelling takes a step back and participation takes the lead.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Matt DuPlessie, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Jay Rinsky, Founder and Chief Creative Director of Little Cinema, is reimagining what it means to go to the movies.What began as an experiment, mixing film, live performance, and audience interaction, has grown into an industry-leading experiential studio transforming screenings into shared events. From a 24-hour David Bowie tribute at House of Yes to large-scale productions with Warner Bros., The Walt Disney Company, and Cosm, Little Cinema is pushing storytelling beyond the screen.Jay shares how his approach to storytelling evolved, why cinema shouldn’t be a solitary experience, and how projects like The Matrix, Willy Wonka, and Harry Potter are being reimagined as immersive, shared experiences.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Jay Rinsky, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Greg Lombardo, Vice President of Experiences Creative & Production at Netflix, takes us inside the thinking behind Netflix House and the company’s growing slate of real-world experiences.From Stranger Things to Bridgerton to Squid Game, Greg and his team are translating global hits into physical environments you can step into, through immersive worlds, live experiences, and themed dining. He shares how Netflix approaches experience design, what audiences are really looking for beyond the screen, and why these spaces are becoming a powerful extension of storytelling.With a background spanning 20th Century Fox, Universal Studios, and BRC Imagination Arts, Greg brings a unique perspective on where entertainment, design, and culture are headed next.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Greg Lombardo, Alexis Garcia, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Reality Escape Pod hosts David Spira and Peih-Gee Law take a closer look at escape rooms as immersive, participatory experiences. They unpack the medium’s evolution, the rise of escape room tourism, and how hands-on play can reshape learning, collaboration, and the way people connect through story.They also share standout rooms from around the world and reflect on the creative and business choices that help these immersive experiences thrive.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to David Spira, Peih-Gee Law, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Manish Vora, CEO and co-founder of the Museum of Ice Cream, shares how a 30-day pop-up across from the Whitney Museum became a global experiential brand and helped define what he calls the “experium,” a mix between a museum and an experience.In this conversation, he reflects on how we define a museum, why participation and hospitality matter as much as physical design, and how simple rituals like choosing an ice cream name can spark real connection. He also opens up about scaling location-based experiences, designing for play in a phone-saturated world, and what’s ahead with new flagship locations in Las Vegas and Los Angeles.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Manish Vora, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Margaret Kerrison, writer and immersive storyteller who helped shape Star Wars: Galactic Star Cruiser, shares behind-the-scenes craft. She discusses writing for immersive vs. linear formats. She outlines four elements that create transformation. She explains using real-world sensory detail, the power of wish-fulfillment moments like lightsaber training, and the collaborative ‘plussing’ process.

Todd Eckert, President and CEO of Tin Drum and creator of mixed reality works like An Ark, talks about blending physical and digital worlds. He describes device-driven rituals, intimate one-to-one interactions with performers, multisensory design choices, and ambitions to scale mixed reality into larger, more fluid spaces. The conversation focuses on presence, communal intimacy, and storytelling as a medium for the human condition.

We’re re-releasing a conversation from 2021 that remains strikingly relevant today. In this episode, we speak with Pierce Freelon– musician, filmmaker, social entrepreneur, and former Durham, North Carolina City Councilman– whose work sits at the crossroads of art, activism, and storytelling. From his Emmy Award-winning Beat Making Lab to his Grammy-nominated albums AnceStars and Black to the Future, Pierce shows how storytelling, rooted in family and community, can drive real social change.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Pierce Freelon, Luke Gernert, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman.

Before Billie Eilish and Olivia Dean were winning Grammys and selling out at Madison Square Garden, they were performing in living rooms with Sofar Sounds. In this episode, we talk with Warren Webster, CEO of Sofar Sounds, about the importance of connecting artists and fans through intimate live music to create community. Warren also discusses the economics of Sofar concerts and how they approach scaling this intimacy across the globe. Stay tuned to hear special Sofar Sounds live performances featured.To learn more, visit our website at fost.org. To get your copy of Charlie’s book, The Future of Storytelling, visit thefutureofstorytelling.com/home.--© 2026 Future of StoryTelling, Corp.Produced by Future of StoryTelling, Corp.124 West 13th StreetNew York, NY 10011Founder and CEO, Charles MelcherDirector, Carolyn MerrimanAssistant Producer, Tsuki Carlsonin collaboration with Charts & LeisureFounder, Jason OberholtzerProducer, Meghal JanardanEditor, Garrett Crowe Mix and Music, Michael SimonelliWith special thanks to Warren Webster, Rebecca Carlisle, Madison Brown, Lor Simpson, David Gray, Bonnie Eldon, and Megan Worman. Sofar songs in this episode are performed by Benjamin Carter and Rootbeer Richie & The Reveille.

Alejandro González Iñárritu, the acclaimed Mexican filmmaker behind Oscar-winning films like Birdman and The Revenant, discusses the innovative VR installation Carne y Arena. He shares his obsession with migrant stories, revealing how a simple image sparked his VR journey. Alejandro highlights the immersive experience's multisensory elements designed to evoke empathy and connection. He reflects on the challenges of directing in 360°, the importance of authenticity in storytelling, and the potential of VR to transform emotional responses while warning of its risks.