The Agent Leader Podcast

Brent shares areas of impact from his recent three-day Agency Leadership Institute hosted by Cincinnati Insurance and led by Reagan Consulting. Listen in for what great agencies from around the country discussed as their top areas of impact. Get ready to take notes and learn more on: Recruiting and training producers, having a culture of accountability, green zone focus, leading with excellence, and having a sales process or plan that can be reinforced. To learn more about our 90-day training program for independent insurance agencies, visit www.sitkins.com/fasttrack To read the transcript or watch the video recording of this episode, visit sitkins.com/blog/two-impact-items-from-the-agency-leadership-institute

What is the greatest asset your agency possesses?Technology? Data? Insurance carrier relationships? Community involvement? Knowledge? Credibility?While all of these are great assets, the number one asset every agency has is its people.In fact, in the recent Best Practices Study, the concept of developing your people was mentioned 8 times in the opening section - with IT’S ALL ABOUT THE PEOPLE!The problem is that most agencies don't have a true plan or process for developing, growing, and training their most important asset.During this replay of a live presentation, Brent Kelly, President of Sitkins Group, shared the top three impact areas for personal and professional development that will lead to increased organic growth and profit - AND MILLIONS of dollars in agency value.Listen in to learn:1. How to install a training and development program for ALL of your key personnel that actually works2. How to get "buy-in" from your team and get them excited and engaged in the process.3. How to get the greatest agency return on your investment of time and training/development.To learn more about our Fast Track program, visit https://www.sitkins.com/fasttrack

Brent is joined by one of our awesome members, Ben Zimmer, CEO and founder of Ethos Insurance and Risk Management. Ben is an excellent example of the growth-minded leaders we like to work with at Sitkins Group, and when you listen you'll know why. Get ready for an impactful discussion with Ben on what is working in his agency - that's been growing 20-25% YOY. As the episode title implies, Ben's agency is a true believer in the organization of meaningful meetings. Learn how Ben's agency has grown from Vulnerability with Accountability, and many more clues to success, in this episode of The Agent Leader podcast. To attend the Live event with Brent on September 7, 2023, register on LinkedIn. Click here to order a copy of our book, Best Version Possible.

What if team members made mistakes 80% of the time? This discussion highlights the pitfalls of having producers handle service tasks, pointing out inefficiencies and negative client impacts. It advocates redefining roles for better effectiveness. Plus, it emphasizes empowering account managers so producers can prioritize sales and relationship management. The conversation pushes for a reevaluation of agency operations to prevent costly mistakes and enhance overall success.

How often do you or the people in your agency focus on things that, although they may be impactful, they have no control over? How much time, energy, and effort goes into anger, frustration, or anxiety wasted on others' mistakes that we can't change?Do others' actions impact you? Yes. But the bigger question is, do they control you?In this episode of the Agent Leader, Brent Kelly will provide ideas on where agencies can take charge of areas of impact vs spending too much time, energy, and effort in areas outside of their true control. To learn more about our programs for insurance agencies, visit https://www.sitkins.com/

How can you make meaningful change in your insurance agency? Brent talks over four ways agency leaders can create greater buy-in with their agency teams. 7:30 - Having a Clear Vision vs. Confusion 11:08 - Having a Culture to support the Change 14:30 - Having Consistency vs Intensity 16:50 - Commitment vs Complacency If you're ready to make impactful change in your insurance agency and want to learn more about our programs, visit www.sitkins.com/programs or get a jump start with our Best Version Possible book.

Are you simply making the easy choices in your insurance agency, that are actually making your life harder in the end? As we always say, if you make easy choices today, it'll make your life harder long-term. Brent challenges independent insurance agency leaders to think through five choices that can impact your business long-term. 4:30 - Choice #1, Does your agency have a Team Training and Development Plan? 9:08 - Choice #2, Having High-Performance Teams, which means having clear and consistent communication between your sales and service teams. 12:42 - Choice #3, Producer Accountability to Results 16:28 - Choice #4, Leveraging the Power of the 80/20 Rule 21:15 - Choice #5, 3P's - Playbook, Preparation, and Practice Are you willing to make some of the hard choices now that are going to make the long-term success of the agency easier? If you're ready to get predictable and guaranteed results in your insurance agency, visit sitkins.com to learn more about our programs. To watch the video or read the transcript of this episode, visit www.sitkins.com/blog/easy-vs-hard

Unlock the secrets to success in insurance sales! Discover core strategies from an effective training program designed to enhance producer performance. Learn how aligning agency goals with producer practices can lead to lasting client relationships. Tips are shared for both seasoned professionals and newcomers alike. Get ready to boost your sales, fill your pipeline, and create a flexible schedule that works for you!

Brent is bringing some excitement and thoughts back to you, the audience, from two events he recently participated in. Great ideas are everywhere for improving your agency. The real challenge is how can you as agency leaders keep the intensity through consistency for change? One of the biggest frustrations we see in working with agencies like you is the fact that we start things, we just don't finish them real well. So let's get in to three practical ways to help your agency have more consistency. If you're ready to jump start true change in your agency, visit sitkins.com/profit to learn about our popular Producer Improvement Program. To read the transcript or watch the video of this episode, visit sitkins.com/consistency

Brent highlights three shifts that insurance agencies can make to truly become indispensable in their marketplace. As an agency leader, or within your agency, your agency culture, what needs to change to get you to the next place? Follow along as Brent goes over three shifts you can make to transform into indispensable, along with some deep questions to ask yourself as a leader. Shift 1: Shifting from quotes to risk advice Shift 2: Shifting from transaction to relationships Shift 3: Shifting from a vendor to a risk partner To watch the video or read the transcript of this episode, visit www.sitkins.com/blog/become-indispensable-in-insurance To learn more about our agency transformation process, visit www.sitkins.com/experience To order our Best Version Possible book, visit www.sitkins.com/bvp