Well Put

Libretto
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Sep 10, 2024 • 40min

Episode 4: Libretto Then and Now

After almost 28 years, what's changed and what's stayed the same at Libretto? How is the business of communications different today than it was in 1996? The firm's newest employee, Madison, sits down with founder and president Neal to discuss how the firm has evolved. Hosted by Neal Kane and Madison HuntProduced by Tiffany CarlsonEdited by Connor FergusonMusic by Coma-Media, via Pixabay© 2024 Libretto. All rights reserved.
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Aug 9, 2024 • 34min

Episode 3: How to Lead a Great Interview

Every Libretto project starts with in-depth qualitative discovery, allowing us to surface the key differentiators that will be essential in our work.Join Ian and Neal as they discuss how authentic curiosity is critical to a great discovery interview. Hosted by Ian Sutherland and Neal KaneProduced by Tiffany CarlsonEdited by Connor FergusonMusic by Coma-Media, via Pixabay© 2024 Libretto. All rights reserved.
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Jul 15, 2024 • 34min

Episode 2: How to Write a Perfect Sentence

Crafting the perfect sentence is an art form. The importance of compelling opening lines is explored, with analyses of literary greats like Marquez and Hurston. The duo shares insights on brevity, emphasizing how concise language can evoke emotions. They discuss overcoming writer's block, revealing personal processes and collaborative editing. Personal stories and cultural references enrich narratives, while memorable hooks grab attention. Essential principles for impactful writing are highlighted, making this an engaging journey into sentence crafting.
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Jun 3, 2024 • 34min

Episode 1: Our Favorite Campaign Themes

When it comes to securing millions in philanthropic contributions, a theme is much more than a way to refer to your campaign—it's a rallying cry for your entire community.Libretto has developed names and themes for campaigns that have collectively raised over $5 billion. Join Adrian and Connor as they talk about what qualities make a successful campaign theme and share some of their favorites.Learn more about Libretto at libretto-inc.com. Hosted by Connor Ferguson and Adrian PioProduced by Tiffany CarlsonEdited by Connor FergusonMusic by Coma-Media, via Pixabay© 2024 Libretto. All rights reserved.

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