Web Design Business with Josh Hall
Josh Hall
The Web Design Business Podcast with host Josh Hall is here to help you build a web design business that allows you to have freedom and a lifestyle you love. As a web designer and web agency owner of over a decade, Josh knows the challenges, struggles and often painful lessons of building a web design business without any guidance, proven strategies or a mentor to help you along the way, which is why this show exists. Think of this podcast as your weekly dose of coaching, mentorship and guidance to help you build your dream web design business. All while having a good time doing it. Through interviews with seasoned web design business professionals and online entrepreneurs, solo coaching episodes with Josh and even case studies with his students, you’ll learn practical tips and strategies for web business building along with real-world advice and trends that are happening right now in the wild and wonderful world of web design. Subscribe if you’re ready to start or level up your web design business and for all show notes, links, full transcriptions for each episode, head to https://joshhall.co/podcast
Episodes
Mentioned books
Aug 23, 2021 • 1h 29min
133 - Building and Growing Your Email List (with or without Divi) with Tim Strifler
Tim Strifler of DiviLife.com (who has a thriving email list in the tens of thousands) shares his top tips for building and growing YOUR email list.In This Episode00:19 - Podcast prelude03:51 - Greeting to Tim07:34 - About Tim12:10 - Email is NOT dead16:25 - Homebase18:56 - Staying top of mind21:42 - 2021 email market23:37 - Doing it wrong24:39 - Utilizing follow-up30:07 - Unsubscribe offense31:36 - Helpful survey info35:17 - Finding balance36:43 - List building41:41 - Size doesn’t matter44:19 - Clean occasionally46:05 - Quality over quantity47:03 - Content + address52:50 - Introduce and picture1:00:13 - Dripping out1:01:42 - Start simple1:05:02 - Find your voice1:10:17 - Cheap not free1:14:40 - How-to options1:21:25 - Recommendation1:25:23 - Just hit SendGet all links, resources and show notes at:https://joshhall.co/133
5 snips
Aug 19, 2021 • 28min
132 - How to Build Your Portfolio to Start Getting Clients
How do you get clients when you don’t have a portfolio yet?? Josh shares his top tips for building your portfolio so you can start getting your first paying web design clients.In This Episode00:02 - Building with no clients03:49 - Use “Featured Work”04:08 - 1) Offer to build for free05:56 - Consider who’s looking07:41 - Set constraints10:08 - Have a deadline11:13 - Get a testimonial12:24 - Ask for referrals14:16 - 2) Build mock ups16:23 - Create different19:44 - 3) White labeling23:44 - Case study24:44 - Recap25:40 - Free resource from JoshGet all links, resources and show notes at:https://joshhall.co/132
Aug 16, 2021 • 1h 30min
131 - Scale Your Business Through Productizing Your Services with Brad Hussey
Brad Hussey, web designer freelancer turned web design "productizer" and now coach, shares his tips and a specific action plan for how to scale your business by productizing your web design services.In This Episode00:02 - Podcast prelude04:41 - Greeting to Brad07:58 - Come to Jesus moment11:41 - Selling value13:20 - Definition of productize16:16 - Some examples20:15 - Productized value26:00 - Distinctions27:27 - Being unremarkable31:31 - Change your mindset38:11 - Value of outcome41:23 - Standardized screening47:19 - Showing generalization54:23 - Don’t be a tool54:30 - Consultant thinking1:04:24 - Clarification1:07:11 - Wordpress examples1:18:37 - Having constraints1:20:49 - Systemized1:21:56 - System on a software1:24:28 - Recap1:25:28 - Where to find BradGet all links, resources and show notes at:https://joshhall.co/131
Aug 9, 2021 • 1h 8min
130 - Boot Imposter Syndrome by Embracing Your Superpower with Crissy Maier
Author of children’s book “The Too Tall Giraffe,” Crissy Maier, shares her tips for booting imposter syndrome by finding and focusing on your superpower and what often makes you different.In This Episode00:02 - Podcast prelude03:59 - Welcome to Crissy06:16 - Origin of her book08:04 - Strength in weakness10:01 - Finding superpower14:43 - Negative to positive18:58 - What brings a smile20:46 - Intentional and aware21:43 - Wrong focus26:05 - Prove side hustle32:51 - What you accomplish36:43 - Get past yourself39:24 - Options to combat42:52 - Small steps45:42 - Struggle is a win48:35 - Pushing through 53:41 - Inspiration comparison 57:20 - Benefit of working hard59:33 - Celebrate victories1:03:53 - Having gratitude1:04:49 - Finding Crissy1:06:00 - Final thoughtsGet all links, resources and show notes at:https://joshhall.co/130
Aug 5, 2021 • 36min
129 - My Top 10 Regrets as a Web Designer
Josh shares his top 10 regrets from a decade of web design journey going from freelancer to solo-preneur to agency owner.In This Episode00:02 - Prelude to regrets02:44 - Josh on Instagram03:38 - A Podcast review04:34 - Full transcriptions05:31 - 1) Not raising rates08:46 - 2) Not joining network10:14 - The real power12:09 - 3) Always saying yes14:39 - 4) Not focusing on SEO16:35 - 5) Not email marketing18:08 - 6) Not following up18:53 - 7) Not asking for referrals21:10 - 8) Not scaling sooner25:29 - Just start scaling26:17 - 9) Not join community29:15 - 10) No recurring income32:55 - Bonus: Stopping hostingGet all links, resources and show notes at:https://joshhall.co/129
59 snips
Aug 2, 2021 • 1h 6min
128 - Copywriting Tips and Strategies for Web Designers with Jules Dan
Professional copywriter and host of the Storytelling Secrets podcast, Jules Dan, shares his top tips and tricks for effective copywriting that we as web designers can apply to website copy, emails, social media posts and more!In This Episode00:02 - Intro & announcements04:02 - Greeting to Jules05:34 - A little history08:55 - Words sell a story10:53 - Showcasing your values12:02 - Make stories your own12:58 - What is copywriting16:04 - Being conversational18:31 - Strategy of story19:44 - Eliminate confusion20:25 - Call to action clarity24:14 - Landing page tips25:30 - Conversion optimization26:06 - Video in conjunction26:58 - Key to email tagging30:16 - Finding the pain points33:36 - Art of listening37:56 - The email launch44:11 - Integral about deadline47:15 - Discount head games50:00 - discount or devalue50:58 - Fast action bonus52:00 - Using testimonials53:27 - Good email titles56:15 - Fear or curiosity58:17 - Congruent lines1:00:50 - Where to find Jules1:02:56 - Final thoughtsGet all links, resources and show notes at:https://joshhall.co/128
Jul 26, 2021 • 58min
127 - Digital Security Tips to Protect Websites from Hacks with Kathleen Booth
Chief Marketing Officer of clean.io and digital security expert, Kathleen Booth, shares best practices and leading industry tips for keeping websites safe and protected from malvertising, Ecommerce revenue loss and standard website hacks.In This Episode04:00 - Greeting to Kathleen05:36 - What is cybersecurity09:55 - Three code categories13:55 - None 100% trustworthy16:51 - Where you host is #118:25 - CMS & theme are #219:20 - Plugins20:31 - Updating on plugins21:31 - Two factor authentication25:52 - Malvertising27:31 - Invisible ads28:23 - Coupon code extension32:08 - “Clean cart”34:11 - Watch your KPI’s36:52 - Not a fair game40:36 - Strengths of Clean43:22 - Look for cyber experience44:54 - Security training47:26 - Ransomware52:20 - Changing cyber to digital53:05 - Where to find Kathleen53:40 - Two podcasts55:25 - RecommendationGet all links, resources and show notes at:https://joshhall.co/127
Jul 22, 2021 • 36min
126 - Clients Editing Websites (How to Handle and Prepare for it)
Josh shares his tips on how to handle and prepare for clients who want to take over and edit the website you designed after they’re live.In This Episode00:46 - Triggering nightmares05:06 - Have a backup06:15 - 1) Proposal & Planning06:58 - Who is editing08:12 - Are they tech savvy11:02 - Plan to train12:23 - Account in proposal14:34 - 2) Manage & fulfillment14:55 - Access timeline16:39 - What type of access20:00 - Create processes21:27 - Test before live22:50 - 3) Empowerment phase23:20 - Client resource page24:51 - Custom dashboard26:50 - Solidify SOP27:54 - Clear support offer29:34 - Client follow-up32:22 - Resources32:58 - Business courseGet all links, resources and show notes at:https://joshhall.co/126
Jul 19, 2021 • 1h 13min
125 - Solution Based Marketing to get Bigger Projects and Better Clients with Lee Blue
Owner of DoubleStack.net and Web Business Mentor and Coach, Lee Blue, shares his expertise on landing higher projects and better web design clients through “Solution Based Marketing.”In This Episode04:39 - Greetings to Lee07:05 - Coaching hands-on09:06 - Business strategy13:55 - Reverse engineering17:38 - Package skills upfront20:39 - Distinct marketing21:33 - Setting boundaries22:46 - Bundle up for niche26:33 - The premium pay 28:53 - Use what you learn30:22 - It’s like dating36:00 - Alignment with audience37:41 - Outcome levels39:39 - Upstream mindset43:44 - Value pricing47:21 - Fixed price model50:29 - Reasonable expectations51:10 - Don’t water down 56:33 - Reprioritize marketing58:16 - Email marketing is big1:03:56 - Finding Lee1:06:31 - Criteria to premiumGet all links, resources and show notes at:https://joshhall.co/125
Jul 12, 2021 • 1h 14min
124 - Sales Strategies for Web Design Freelancers vs Agencies with Anne Stefanyk
CEO and Founder of Kanopi Studios, Anne Stefanyk shares her top sales strategies for web design freelancers and agencies.In This Episode03:46 - Greeting to Anne07:43 - Aware but not “in”07:53 - Qualification process10:24 - Most fundamental12:12 - Tracking leads14:17 - Existing network17:53 - Creating prospects18:25 - Using LinkedIn23:01 - Authentically human26:36 - Clear personas31:28 - Black and white33:13 - Dream of cold call35:14 - Create sustainability39:50 - Time to add sales43:39 - Networking opportunities45:58 - Lessons learned51:55 - Since the beginning56:24 - Butterfly not required59:18 - Serve over sell59:24 - Do good work1:02:42 - Love to love clients1:05:42 - Owning blunders1:09:19 - Anne’s connection1:11:10 - PreparationGet all links, resources and show notes at:https://joshhall.co/124
