Streamlined Solopreneur: Automate Your Business, Take Time Off Worry-Free

Joe Casabona, Solopreneur Systems Coach
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Jun 12, 2023 • 60min

Earning Traditional Media Coverage Without Paying For Ads with Christina Nicholson

Pitching the media is tough. After all, you’re competing with basically anyone who has something to say. So how do you make yourself stand out? That’s what Christina Nicholson is teaching us today. She’ll cover everything from coming up with an idea to landing the media spot to converting those viewers to your audience. This one is a MUST listen. Top TakeawaysPitch your story by following the “new, now, next” framework. You should be able to answer what’s new about your story, why it needs to be covered now, and what’s coming next to pitch effectivelyThis is a long game. Earned media is not about immediate ROI, because earned media is forever. So think of this as a long-term investment, not a get-rich-quick scheme. Every time you go into an interview, you need to think of the end goal. What you want will determine not only your CTA but also what kind of media you’ll pitch.Show NotesChristina NicholsonChristina on FacebookChristina on InstagramChristina on TwitterChristina on LinkedinChristina on YouTubeChristina on TikTokBecomaAMediaMaven PodcastMediaMaven on IGBoomerang for GmailHow To Build a $1000/year Membership with Jay Clouseearnmedianow.comMedia Mentoring ProgramSponsored by: Gapscout | TextExpander Sponsored by:Brevo: Get 50% off your first 3 months with code JOETextExpander: Save 20% off your first year Gapscout: ChatGPT insights, but for market research————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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Jun 9, 2023 • 13min

How I Use a Stream Deck to Automate My Solopreneur Workflow, Part 2: XL Page 2

In Part 3 of my Stream Deck Series, I'm covering Page 3 of my Stream Deck XL. Let's Dive in! - Screenshot of Stream Deck XL Page 2- eCamm Live- How I've Configured my Stream Deck- Get Your Own Stream Deck ————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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Jun 5, 2023 • 33min

12 Simple Automation to Help You Get Started

A Rube Goldberg machine is an overly complex device that performs a simple task through a series of chain reactions. If you’re not familiar with automation, it can often feel like building a Rube Golberg machine. But it doesn’t have to! Today, I’m going to tell you how automation can be simple, and give you 12 examples from my own life that prove the point. In the PRO show, I tell you all about why I moved to Thrivecart, and how my “writing on Medium” experiment is going.Top TakeawaysThe point of automation is to do things so you don’t have to do them. That makes simple tasks the perfect candidates for automation. Voice and text expansion can be great ways to get started automating for capturing and writingTrigger emails based on status changes in Airtable or Google Sheets are slightly more complicated, but the concept is simple and the time savings are great!Show NotesAutomation can be SimpleAutomation is IterativeMake.comnoodlesoft.com with HazelTextExpanderAirtableSponsored by: Gapscout | Sendinblue Sponsored by: Brevo: Get 50% off your first 3 months with code JOE Gapscout: ChatGPT insights, but for market research————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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Jun 2, 2023 • 7min

Using Hypefury for Better Twitter Engagement

When I went back to Twitter, one of the first things I wanted to look into was how I can easily post…most ideally across multiple platforms.And as I’m using these channels to grow my own audience, I always want features like auto-DM and auto-plug. Hypefury fits the bill perfectly. ————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 29, 2023 • 52min

Grow Your Podcast and Generate Leads with Facebook with Philip Better

To grow your podcast you need…Facebook?! That’s what Philip Better, self-described podcast mogul, says. But that’s just one piece of advice he offers, as we exchange notes and thoughts on things like YouTube, lead generation, and growing your podcast audience. In the PRO show, we talk about automation on social media!Top TakeawaysDon’t limit yourself to just one platform. Be on all the big ones like Apple, Spotify, Amazon, and Google/YouTube to maximize your podcast’s reach.Get people in your newsletter, and grow your podcast by sharing the top takeaways and what’s in the pro show instead of just announcing new episodes.Have a Facebook group and join groups in your niche to promote your podcast organically and get ideas for content.Show NotesPhilip BetterPhilip on InstagramMr. Beast Turned Down a $1 Billion Offer for His ChannelThe YouTube FormulaPodopoloDo we REALLY Need to Own Our Platform?Sponsored by: GapScout | TextExpander Brought to you by GapScout and TextExpander————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 26, 2023 • 6min

Spotify vs. Apple Music

Today I'm tackling Apple Music vs. Spotify, and why I seemingly inexplicably use both!https://casabona.org/2023/04/using-spotify-more/ ————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 22, 2023 • 1h 2min

The Difference Between Email and Marketing Automation with Chris Davis

In my opinion, there’s nothing better than brainstorming ideas with a fellow Automator, and that’s exactly what today’s episode is all about. Chris L. Davis is a marking automation expert, and he’s done a few things that have wowed and inspired me. Today, we’re breaking down what exactly email automation is, and how everyone can leverage it to understand and grow their business. In the PRO show, we espouse our love for Airtable.Top TakeawaysThere’s a difference between email marketing and marketing automation. One is about list management. The other is about contact management. Use UTM tags! Never posting a naked URL on social media. You want to know how effective your various channels are so you can double down on the right one.Chris has a FANTASTIC workflow for his webinars. Listen in to learn about it.Show NotesChris DavisChris on LinkedinChris on YouTubeWhy You’re Leaving Money on the Table with Email Automation with Kronda AdairWP FusionPresto PlayerSponsored by: Gapscout Brought to you by GapScoutListen to the Reading and Writing Podcast————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 19, 2023 • 6min

How I Use a Stream Deck to Automate My Solopreneur Workflow, Part 2: XL Page 1

In Part 2 of my Stream Deck Series, I'm covering Page 1 of my Stream Deck XL. Let's Dive in! Screenshot of Stream Deck XL Page 1How I've Configured my Stream DeckGet Your Own Stream Deck ————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 15, 2023 • 36min

My 5 Favorite Automation Tools

Nowadays, there are tons of automation tools out there, thanks to the Chat GPT and Generative AI Revolution. It’s easy to feel overwhelmed with all the options available that could potentially help you do your job better. But let me tell you, there’s a difference between using Generative AI tools to create content or creative assets and using automation tools that can actually perform tasks and make your life easier.So, in this Automated Solopreneur segment, I’m going to spill the beans on my top 5 favorite automation tools. And if you tune into the x`PRO show, I’ll also share why I decided to give Twitter another shot and how automation tools made my experience on the platform a whole lot better.Show NotesMake ShortcutsAirtableHazelKeyboard MaestroHypefuryKeyboard Maestro Takes It Up to 10 Brought to you by GapScout and TextExpander————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
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May 12, 2023 • 5min

Going Back to Bear Notes

If you've been following me for any amount of time, you will know that I take my note taking and idea capture very seriously. And last year, I made a decision that Craft would be my one and only notes app.I don’t think that’s working out for me. Mostly because I have 3 kinds of notes:Big planning notesRandom thoughtsResearch notesCraft has been great for the random thoughts and research but I think is best suited for Big Planning.So I’m going to switch back to Bear Notes for random thoughts to see how that works out. ————Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweepIf this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

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