

Self-Publishing with ALLi
Alliance of Independent Authors
The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.
Episodes
Mentioned books

Feb 13, 2026 • 10min
News: Bookshop.org Expands Into E-Books, Audio, and Print with Major New Partnerships
On this episode of the Self-Publishing with ALLi podcast, Dan Holloway focuses on a wave of developments around Bookshop.org, including its new partnership with Draft2Digital that makes it far easier for indie authors to sell e-books through the platform. He also looks at expanded audiobook options via Libro.fm's new annual subscription model and a major new partnership with Spotify that connects audiobooks, physical books, and indie bookstores through seamless format switching. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

Feb 11, 2026 • 42min
How Indie Authors Market Literary Fiction, with Orna Ross
Many literary fiction authors feel caught in the middle, shut out of a traditional literary establishment that foregrounds their genre, but also out of indie advice urging marketing methods that feel misaligned. Orna Ross explores the psychology of literary writers who feel uneasy about selling their work, shares her own marketing shifts as a literary novelist and poet, and explains why literary fiction is not a special case—simply another genre with its own reader psychology and buying behavior. Sponsor This podcast is proudly sponsored by Bookfunnel. Do you have reader magnets, ARCs, and direct digital sales? Want to join multi-author promotions? Thousands of authors trust BookFunnel for seamless delivery and real human support. Visit BookFunnel.com. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.

Feb 8, 2026 • 41min
How to Spot Scam Book Marketing Services: Member Q&A with Michael La Ronn and Sacha Black
In this episode of the Self-Publishing with ALLi Member Q&A podcast, hosts Michael La Ronn and Sacha Black discuss how to evaluate the legitimacy of marketing companies approaching authors, particularly those claiming to feature books in book clubs for a fee. Other questions include: Can Amazon print author copies in Australia for local book tours, or must they be shipped from the US How can authors get their print-on-demand books into independent bookshops when distributors list them as "firm purchase" Where can authors find reliable ratings for contests and awards to determine which are reputable What should authors consider when planning their year, including setting achievable goals and maintaining flexibility How can authors balance business growth with personal health and sustainable creative output And more! Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Hosts Michael La Ronn is ALLi's Outreach Manager. He is the author of over 80 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and even attending law school classes in the evenings (now graduated!). You can find his fiction at www.michaellaronn.com and his videos and books for writers at www.authorlevelup.com. Sacha Black is a bestselling and competition winning author, rebel podcaster, speaker and casual rule breaker. She writes fiction under a secret pen name and other books about the art of writing. When Sacha isn't writing, she runs ALLi's blog. She lives in England, with her wife and genius, giant of a son. You can find her on her website, her podcast, and on Instagram.

Feb 6, 2026 • 11min
News: Selfies Awards Go Global, New Survey Probes Book Prizes, and Libro.fm Adds Annual Plan
On this episode of the Self-Publishing with ALLi podcast, Dan Holloway reports on the Selfies Awards opening to indie authors worldwide, marking a major shift for one of the most respected indie-only prizes. He also highlights a new Publishing Perspectives survey asking authors, readers, and publishers what they really want from book prizes, looks at Libro.fm's new annual audiobook subscription model supporting indie bookstores, and notes developments in artist basic income schemes and fresh details emerging from the Anthropic lawsuit. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

Feb 5, 2026 • 23min
Ebooks on Bookshop.org: What Does It Mean for Indie Authors?
In 2020, Bookshop.org disrupted the bookselling space with a mission to support independent bookstores while enabling readers to buy print books online. That mission has now expanded to ebooks, with titles distributed through Draft2Digital. In this conversation, Orna Ross is joined by Kris Austin of Draft2Digital and Nick Hunt of Bookshop.org to examine what this shift means for authors. Indie authorship is not the same as indie bookselling. Where do those interests overlap, and where do they diverge? And how can self-publishers make the most of this opportunity?

Feb 4, 2026 • 45min
Interview: Using Indie Platforms to Publish First Nations' Stories with Anna Featherstone and Anna Borzi AM
Anna Borzi AM, Chair of First Nations Publishers and former international banker who now champions Pacific and First Nations writers. She discusses finding and publishing underrepresented Pacific voices. Topics include authentic storytelling in native voices, a lean print-on-demand publishing model, marketing via social media and direct sales, and shifting from costly festivals to sustainable community-focused events.

Feb 1, 2026 • 28min
Inspirational Indie Author Interview #202: Jacqx Melilli Preserves Australian Showbiz History Through Fiction and Memoir
Jacqx Melilli, Australian author, playwright and writing coach who turns performance roots into fiction and memoir. She talks about preserving Australia showbiz history through a generational novel. She explains why she runs memoir-writing workshops to rescue forgotten memories. She also covers adapting work for international readers and sustaining an indie writing career.

Jan 28, 2026 • 36min
Interview: The Creative Process Through an Editor's Eyes with Matty Dalrymple and Brenna Bailey-Davies
Brenna Bailey-Davies, editor and writer who runs Bookmarten Editorial and writes sapphic romance, talks about seeing publishing from both sides of the page. She explores how editorial work shapes writing, balancing client edits with creative projects, and practical proofreading tactics. She also covers choosing editors, using calls to clarify feedback, and running editing as a business.

Jan 25, 2026 • 25min
'Sell More Books': Sneak Peek and Pre-Order with Orna Ross
A new guidebook on sustainable book promotion and pre-order details are introduced. The conversation covers changing promo landscapes, from AI tools to human connection. Practical options like direct sales, crowdfunding, pricing, and creative offers are explored. Advice on matching promotion to an author’s energy and building collaborations, street teams, and promotional plans is highlighted.

Jan 23, 2026 • 12min
News: Indie Author Lab Tickets Go on Sale, TikTok Tests Serial Drama, and Publishers Join AI Lawsuit
Early bird tickets are now on sale for the Indie Author Lab, coinciding with the London Book Fair. TikTok is launching a new short-form serial drama format, providing exciting opportunities for cliffhanger storytelling. Major publishers are stepping into the legal fray, joining the lawsuit against Google's Gemini AI, which has sparked discussions about licensing and the future of AI development. The implications of these developments for indie authors and royalty structures are significant, promising ongoing industry shifts.


