Product for Product Management

Matt Green & Moshe Mikanovsky
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Nov 1, 2023 • 51min

EP 91 - Startups: Prodhub with Sumeet Rana

Continuing our second edition of the startup series, in this episode, Matt and Moshe are joined by Sumeet Rana, Founder & CEO of Prodhub. Prodhub was built to become the Github for Product Managers, with the vision of reducing all the repeatable work product people have when they need to define again and again many common product features that every product has. Think about user registration, login, licensing, and so many more! Experiencing this first hand in the different product management roles Sumeet had at Disney and Expedia, he decided to do something about it and build a solution. Prodhub helps Product Managers by auto-generating PRDs and user stories or using a pre-built library of user stories. We had great time chatting with Sumeet, and learn about: - How Sumeet discovered the problem that Prodhub solves, and how he researched and validate it - How Prodhub solves that problem, and the many ways it can be used to improve product managers work - What he learned from working at Disney and Expedia on how to build products - Where product teams should focus their efforts, to create unique value - Being inspired by Github for developers, and how Prodhub create similar focus for product people - His journey as a founder and where Prodhub is right now in this startup journey - How do we make sure we don’t stop innovation even with the things that were developed many times before? - The risks in GenAI vs the value of saving time - What is coming next for Prodhub, and the future of GenAI - And much more! You can connect with Sumeet at: - Email: sumeet@prodhub.ai - LinkedIn: https://www.linkedin.com/in/su... - Prodhub: https://prodhub.ai/ You can find the podcast’s page, and connect with Matt and Moshe on Linkedin: - http://linkedin.com/company/pr... linkedin.com/company/product-for-product-podcast * - https://www.linkedin.com/in/ma... - linkedin.com/in/mattgreenanalytics/ - http://www.linkedin.com/in/mik... - linkedin.com/in/mikanovsky/ Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way. Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Oct 16, 2023 • 39min

EP 90 - Startups: FindOurView with George Whitfield

Today we are starting a second edition to our startup series! We enjoyed in the past talking with startup founders about the products they are building, so we have collected for you some new tools that are helping Product Managers in new ways!In this episode, Matt and Moshe are joined by George Whitfield, Co-Founder and CEO of FindOurView, as well as Entrepreneur in Residence at the Martin Trust Center for MIT Entrepreneurship and Lecturer at the MIT Sloan School of Management.FindOurView is a generative AI product that helps product managers in the discovery process, analyzing and providing proof for hypotheses based on user interviews. It solves the problem of many product people who have the raw data of those interviews, but need to sift through them, read and reread them, and spend hours to find what the data says about a specific question in hand. We had a fascinating discussion with George about the future of product research. Amongst other things we talked about:What FindOurView is and how they got to build itHow they pivoted from feedback collection to an AI assistant that helps product researches with their JTBDHow to use FindOurViewHow ChatGPT opened the floodgates to this type of solutions but what’s the risks of users trusting AI blindlyThe importance of recognizing our biases when doing researchHow many research points do we need, and can AI help us nail it down betterA product recommendation from their stackAnd much more!You can connect with George at:Email: George@findourview.comLinkedIn: https://www.linkedin.com/in/george-whitfield-mit/FindOurView: https://www.findourview.com/You can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Sep 27, 2023 • 1h 7min

EP 89 - The Lean Product Playbook with Dan Olsen

We have a special guest for you in this episode!Dan Olsen is a product consultant and coach (he helps companies like Box and Facebook build great products and strong teams), speaker and trainer (giving his trainings and talks around the world), but most importantly for our podcast, he is the author of The Lean Product Playbook - How to Innovate With Minimum Viable Products and Rapid Customer Feedback, a must read for every product manager.Dan has a wealth of knowledge and experience, and his passion for building great products the right way comes through with every idea we talked about. In the podcast he shared with us how he started and got to Product Management, how it was to work in digital products before product management was even a thing and the direction he sees the world is moving to in product management.In addition, we learned:What is the "The Lean Product Playbook" book about?How did he get to write it?How it can help Product Managers through a practical process and stepsWhat is the one (or two) most important topic or tool in the book that Product people should learn and apply?Would he change anything in the book since it was published?His thoughts on other frameworks and tools created by other product leadersWhich tools does he recommend product managers to use?What would be one metric to use for product-market fit?And so much more… You can connect with Dan at:LinkedIn: https://www.linkedin.com/in/danolsen98/Website: dan-olsen.comLean Product Meetups: Meetups.com/lean-productYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Sep 20, 2023 • 43min

EP 88 - Product Team Success Scorecard with Ross Webb

How do we measure our product team success? That question is in the center of this podcast episode, where Matt and Moshe invited Ross Webb, Principal Product Manager at Amazon and Host of the Product Team Success Podcast to share with us his method to build a Product Team Success Scorecard.In the episode Ross shared what the Success Scorecard is, which problem it is solving, and how he came by with the need to develop one. Since developing and using it successfully and iterating on it several times, Ross has been teaching others on the importance of creating one, and what elements to look for when using it.In the episode we also touched on:Who is the Product Team Success Scorecard for?The components of the scorecard and how to utilize itThe process to come up with your company’s scorecardThe relationship between the organization’s culture, the product culture and the team successHow using it over time helps leadership understand product management, and become a better partner to the product teamWhat the scorecard is notAnd much more!You can connect with Ross at:LinkedIn: https://www.linkedin.com/in/rosswebb/Website: https://theproduct.coachProduct Team Success Podcast: https://theproduct.coach/blogYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Sep 13, 2023 • 39min

EP 87 - Design Systems with Alex Wilson

Have you ever been told that you need a Design System for your product and you had no idea what it is? Here is your chance to learn!In this episode we met with Alex Wilson, AVP, Design System Engineering Lead at T. Rowe Price, who has built a Design System from the ground up. Dealing with some corporate resistance, and starting the Design System as a grassroots project within the organization, Alex with his team and peers were able to successfully build and iterate on such a system, and propagate it throughout the company. This in turn helped different design and development teams in building better cohesive and similarly designed products, creating value to their clients and users with consistency in their usability.In this episode you will learn:What a Design System is?What are the components of a Design System?How does a Design System help in building products?What does it take to build a Design System?The challenges: getting an approval to invest in building a Design System, and adoptionAre there any existing Design Systems out there we can adopt?Which tools are used to build a Design System?What mistakes to avoid when building a Design System?One piece of advice a team that want to start building a Design SystemAnd much more!You can connect with Alex at:LinkedIn: https://www.linkedin.com/in/alex-wilson-mba-b2b46752/X: @CodebyalexYou can find the podcast’s page, and connect with Matt and Moshe on Linkedin:Product for Product Podcast - linkedin.com/company/product-for-product-podcastMatt Green - linkedin.com/in/mattgreenanalytics/Moshe Mikanovsky - linkedin.com/in/mikanovsky/Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Sep 6, 2023 • 25min

EP 86 - User Testing Wrap-up with Matt & Moshe

In this podcast episode, Matt and Moshe met to wrap up the User Testing Tools series, and share what they learned after discussing several products, from both the perspective of product designers who test their designs, and the POV of a tester, who tests other designs.In the series we learned about Maze, Userzoom, UsabilityHub and UserTesting from Kevin Hawkins, Dovetail from Premika PoSaw, Lookback from Mike Green, User Interviews from Igor Voloshin, and the tester perspective using UserTesting and Conversion Crimes from Tracy Laranjo.As we usually do in the summary episode, we looked back at our learning throughout the series, and there sure were a lot of learnings!But we also raised some additional interesting questions:- What is the priority of companies in using such platforms?- How much time and effort companies spend in general on user testing?- What is the future of AI providing insights from the user tests feedback?- And much more!Thank you to our guests in this series for sharing with us their experiences! Product for Product siteProduct for Product PodcastConnect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Aug 30, 2023 • 46min

EP 85 - User Interviews with Igor Voloshin

In this episode, Igor Voloshin, Head of Discovery Team at CoinsPaid, shares his experience with User Interviews. Topics discussed include the use of User Interviews, recruiting and scheduling, platform limitations, organizing interviews, incentives, managing user pools, favorite features, growth opportunities, and more.
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Aug 23, 2023 • 31min

EP 84 - A User Tester & Participant POV with Tracy Laranjo

Welcome back to our ongoing series on User Testing tools. Today, we have a returning guest, Tracy Laranjo, who will share her valuable insights on being both a tester and a participant in the user testing experience.Tracy is a Fractional CRO Specialist and Co-Founder of the “From A to B” Podcast. She has extensive experience running user tests in her previous roles and has also participated in them. Her unique perspective on both sides of the testing experience makes her an ideal guest to discuss the challenges and opportunities of user testing.During our conversation, Tracy will share her thoughts on the importance of user testing, how to prepare for a test, and what to expect as a participant. She will also provide tips on how to analyze the results of a test and use them to improve the product.We are thrilled to have Tracy back on the show and look forward to learning from her wealth of experience. Tune in to hear her insights and advice on user testing.In this episode, we discussed:What’s it like on both sides of testingWhat to expect as a testing participantThe Pros and Cons of being a participantAdvice to those giving the testHer use of Usertesting and Conversion CrimesAnd much more…Connect with Tracy and her Podcast:TracyFrom A to BConnect with Matt and Moshe on LinkedInMatt GreenMoshe Mikanovsky* Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐
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Aug 16, 2023 • 36min

EP 83 - Lookback with Mike Green

As we continue our series on User Testing tools, we invited Mike Green, freelance User Research Lead and Podcaster of the Understanding Users podcast, to discuss the product Lookback. Mike explains how Lookback enables remote user testing and provides a platform for researchers to analyze user behavior and feedback. He highlights the benefits of using Lookback, including its ease of use, its ability to capture both audio and video, and its integration with other research tools. Mike also shares his experiences using Lookback in his own research, and provides tips for researchers looking to conduct effective remote user testing. Overall, the podcast provides valuable insights for anyone looking to improve their user research practices and incorporate remote testing into their research process. In this episode, we discussed:The importance of UX design in government products, and some of the restrictions they haveWhat he looks for in a user testing toolsThe ecosystem of other tools he utilizes and Lookback integrationsThe ability to bring his own users for testing his designsEasy use of the tool, and how it helps in saving time and money on travel expensesRecommendations how to conduct effective user testing with LookbackThe power in show-and-tell to stakeholdersThings he likes and dislikes about the toolHis take on AI in UX researchAnd so much more…To learn more about Lookback:Lookback Connect with Mike:LinkedIn: Mike Green Website: Researchable.uk Connect with Matt and Moshe on LinkedIn:Matt GreenMoshe Mikanovsky*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️
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Aug 9, 2023 • 32min

EP 82 - Dovetail with Premika PoSaw

The podcast episode features a discussion with Premika PoSaw, a Principal UX Designer at GovTech Singapore, about the user testing tool Dovetail. The conversation covers the benefits of user testing, the different types of user testing methods, and the challenges that designers may face when conducting user testing. Premika also shares her experiences with using Dovetail and provides insights on how to effectively incorporate user feedback into the design process. Overall, the podcast provides valuable information for designers looking to improve their user testing practices and create more user-centered designs.In this episode, we discussed:The main ways she uses Dovetail to store, analyze, and collaborate on user research data.Features that help users organize their data, such as note-taking, tagging, highlighting quotes, video snippets and clustering.Integrations with popular user research tools such as UserTesting and Optimal Workshop.Various ways to visualize and analyze research data, such as charts, graphs, and heat maps.Collaboration features, such as the ability to share research data and insights with team members and stakeholders.Discipline required to structure the information in the repositoryThe power of the tool to help a large UX team collect and manage all the data, and find it quickly when needed to answer hypotheses questionsAnd so much more…To learn more about Dovetail:DovetailConnect with Premika:Premika PoSawConnect with Matt and Moshe on LinkedIn:Matt GreenMoshe Mikanovsky*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

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