The Remarkable CEO for Chiropractors

Dr. Peter Camiolo and Dr. Stephen Franson
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Aug 27, 2024 • 52min

268 - The Legal Side of the Remarkable Exit Process with Attorney John Colucci

Get some free legal insight (NOT advice*) from Dr. Stephen’s very own business attorney, John Colucci.  Dr. Stephen and John walk through the 5 Stages of the Remarkable Exit Process with an eye on the legal elements of each.  Building your Chiropractic Practice with an eye on an eventual sale is very smart… A business “built to sell” will be more productive, more profitable, more fulfilling - and more fun to operate.Get John’s insights around the following stages:Vision: Your Ideal Exit StrategyReadiness: What you need to do to get your practice / business ready for saleGo to Market: Start your legal check-list nowTransaction: the paperwork, documents, contracts and checksTransition: what’s the next chapter for you?Episode Highlights01:09 - An outline of the five phases of the remarkable exit process: vision, readiness, go-to-market strategy, transaction, and transition.04:10 - Advice on the vision and readiness phases, emphasizing the importance of starting with the end in mind.06:03 - The importance of documenting all processes and procedures from the beginning to make the practice more attractive to buyers.09:32 - The go-to-market and readiness phases, focusing on making the business more attractive to buyers.10:30 - The importance of accurate financial reporting and having a financial team in place.17:45 - Legal Considerations for the transition phase.20:27 - Having key team members in place and ensuring their contracts are secure.21:45 - The typical process of a transaction, starting with a letter of intent or memorandum of understanding.23:07 - The timeline for due diligence, document drafting, and negotiation, leading to the closing.29:57 - The differences between an asset sale and a stock sale, including tax implications.33:23 - The pros and cons of seller financing and the importance of securing the promissory note.36:23 - The importance of having a post-sale plan to maintain personal identity.41:23 - State tax planning strategies, such as gifting interests to an irrevocable trust to avoid estate taxes.45:59 - Being open-minded about the value of their business and listening to prospective buyers and brokers.48:39 - Final advice on the importance of being prepared and having a clear plan for the transition. Resources MentionedRegister now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Aug 20, 2024 • 40min

267 - Remarkable Leaders Share Struggles Too

In this episode, you'll discover:Be as intentional with sharing your struggles and challenges as you are with your winsFailure is a part of success, get good at sharing your Wins AND LearnsLeaders are courageous and transparent about “failures” Get beyond your need to be “perfect” as a leader Action Increases as transparency and trust go up Episode Highlights00:52 -  The importance of hiring motivated people and inspiring them to achieve their best.02:58 - The significance of assessment and being brutally honest are crucial for leaders.05:04 - The impact of unrealistic expectations and the need for support in navigating challenges.07:52 - Embracing the struggles as part of success.11:26 - Sharing personal struggles for its impact on growth and development.13:33 -The importance of humility in leadership.16:12 - The impact of building trust in your relationships and what it takes to maintain that. 21:55 - Dr. Pete sits down with Mark Lewis, Director of Sales and Marketing for Platinum Systems. Mark shares his remarkable journey from being a PGA golf professional to becoming a pivotal figure in chiropractic software solutions, emphasizing the importance of effective systems and procedures in scaling chiropractic practices. Highlighting the evolution of Platinum Systems, Mark reveals exciting advancements with Platinum 2.0, aimed at providing holistic web-based solutions to enhance efficiency and patient care. If you are looking to increase your practice efficiency, while freeing up your staff’s time, then you will want to listen to what Platinum Systems has to offer. Resources MentionedRegister now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoFor more information about Platinum Systems please visit: https://www.platinumsystem.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Aug 13, 2024 • 55min

266 - The Soft Science of Building a Practice to Sell It with Rick Sapio

Rick Sapio is a brilliant, battle-hardened business mind with a soft-side.  Rick’s experience inside and outside of the Chiropractic Industry - specifically around EXITING and building businesses to sell them -  lends him a sharp insight into how to best build your chiropractic practice with EXITING in mind.  Listen in on the first of several conversations between Dr. Stephen Franson and Rick and discover: How to turn your job into a businessThe importance of Core Values and Values-Based Decision MakingThe critical nature of separating the Founder from the Brand and the BusinessHow to create permanence in your offering and processCreating Uniformity and building a World Class TeamHow to build a business that is bigger than you!Creating the business that will attract your Ideal Buyers (eventually)Episode Highlights00:41 - Optimizing business for sale with a focus on exit strategies.01:51 - Rick shares his background in helping his business and chiropractic expertise optimize exits.07:17 - The shift from a culture of resourcefulness to victimhood, with a focus on entrepreneurial parents training their children to be resourceful rather than victims.11:36 - The shift from a culture of resourcefulness to victimhood, with a focus on entrepreneurial parents training their children to be resourceful rather than victims.14:24 - The concept of the Business Frame, starting with the purpose of the business and catalyzing statements to inspire employees and potential partners.16:57 - The importance of values-based decision making for business success.24:08 - The value of commitment and permanence in achieving success.29:58 - Creating a community and having a clear purpose and values to build referability.32:39 - The importance of soft skills in business, such as purpose, values, and decision-making philosophy.35:03 - The need for business owners to prepare themselves and their businesses for exit, avoiding language barriers and tactical mistakes.39:52 - Join REM Coach, Dr, Chris as he sits down with Success Partner, Justin Maxwell from Big Life Financial. Justin shares his inspiring journey from grappling with financial ceilings to mastering wealth management, and how he now dedicates his expertise to helping chiropractic office owners achieve financial clarity and growth. Dive deep into Big Life Financial's unique family office approach, tailored specifically for high-impact businesses, and unveil the systems, strategies, and professional support that can drive significant returns on investment. If you're a chiropractic CEO looking to maximize your business’s financial potential, this interview will provide invaluable insights on elevating your financial strategy and making a lasting impact. Resources MentionedRegister now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoFor more information about Big Life Financial please visit: https://www.biglifefinancial.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Aug 6, 2024 • 39min

265 - How to Accelerate Your Team's Skill-Building

In this episode, you'll discover:Don’t skip the most important step to accelerate mastery and scalabilityThe Demo: the one thing that will change everything  Unlock the uniqueness and power of demonstration  Alert! If you’re role playing - you’re not trainingEpisode Highlights01:01 - The importance of continuing education for chiropractors.02:59 - Requiring patients to engage in continuous education to achieve optimal health.05:41 - Valuing education in all aspects of business, from marketing to team building and collections.09:44 - The importance of demonstrating and role-playing in training doctors.12:22 - Utilizing workshops for personal growth and professional passion.15:01 - Challenging yourself to deliver the message with conviction and purpose.16:58 - Demonstrating and role-modeling for team members as a leader.19:43 - Leaders should show, not just tell, to accelerate mastery and scale their business or practice.22:36 - Join Dr. Sebastian as he speaks with Joe Hagan, founder of Wealth Colony, a company focused on wealth accumulation through blockchain and cryptocurrency. Joe shares his journey from Wall Street to embracing blockchain technologies and the importance of understanding and utilizing Web 3.0. Learn how Wealth Colony educates small business professionals, including doctors and accountants, on cryptocurrency investments and Web 3.0 tools to enhance their businesses. Discover the significance of digital ownership, cybersecurity, and advanced tools like smart contracts to improve efficiency and engagement. Resources MentionedDownload your copy of the Dirty Dozen Poster here: https://theremarkablepractice.com/podcast-ep265-dirtydozenTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Wealth Colony please visit: www.wealthcolony.comSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jul 30, 2024 • 41min

264 - Does Your Marketplace Know the Power of Your Product?

In this episode, you'll discover:Defining your chiropractic USP for humanity (Unique Success Proposition) We have a SIMPLE and ELEGANT solution - don’t confuse people You have a COMPELLING story - Are you telling it? Applying the principle of the “Hard-Easy” in practice It’s never about price - it’s always about VALUEEpisode Highlights00:57 - Gratitude for the in-person training and the power of the product they deliver.06:33 - Combining conversion and retention for better results.08:32 - The importance of understanding the core principles of chiropractic and their unique value proposition.10:48 - Reinvigorating the chiropractic process through a renewed understanding of the product's power.13:05 -  The importance of an immersive environment for chiropractors to level up and improve their skills.17:41 - The transformative concepts and takeaways from a recent event, including the importance of engaging people's hearts before their heads.19:31 - Removing interference to the flow of nerve impulses, likening it to CPR and the Heimlich maneuver.22:13 - The importance of addressing patients' belief systems for successful chiropractic care.25:06 - Addressing patients' belief systems before introducing chiropractic care.27:54 - Dr. Bobby chats with Dr. Andrew Powell from Success Partner, Better Balance Orthotics about a unique product that enhances patient outcomes through proprioception rather than traditional arch support. These orthotics stimulate foot muscles, improving posture, balance, and gait. Initially designed for scoliosis, they've been found to benefit people of all ages. Dr. Powell discusses how implementing these orthotics can boost patient results and significantly increase a practice's revenue. Discover the effectiveness of the product and its potential to boost profitability. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Better Balance Orthotics please visit: https://betterbalanceorthotics.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jul 23, 2024 • 47min

263 - The Secrets to a Successful Practice Sale

In this episode, you'll discover:Is your practice Exit Ready?The 5 Stages of a Remarkable ExitThe Remarkable Exit RoadmapPractice Sales happen at the speed of TRUSTHow to get the most for your practice20 Value-Drivers Cheat SheetHow to make your practice IRRESISTIBLE to your Ideal BuyerEpisode Highlights00:49 - Exiting a chiropractic business with a focus on practice sales and brokerage services.04:33 - Finding the right buyer for your practice, ensuring a win-win situation for all parties involved.06:23 - Understanding your personal goals and priorities for selling your practice.09:01 - The challenges of balancing emotional considerations with transactional factors.12:06 - Limitations in scaling and transferring value in chiropractic practices make selling difficult.14:54 - The customary way to arrive at the value of a business, including sales multiple and owners' discretionary earnings.15:52 - The different types of sales and the role of private equity in the industry.17:54 - The lack of understanding of chiropractic on new investors.19:22 - The common pitfalls, such as false expectations and blind spots, and the need for diligence and homework when selling a business.21:26 - The importance of preparation and documentation for a successful practice sale.24:09 - Common traits of sellable practices, such as readiness and curbside value.26:39 - The importance of systems perspective when selling a chiropractic practice.29:15 - Dr. Adrian and Success Partner, Dr. David Fletcher converse about the benefits of using CLA technology in chiropractic practices. They emphasize its role in patient care improvement, practice efficiency, and enhancing patient-practice interactions. They underscore its use in growing practices through effective patient communication, retention, and internal referrals. Additionally, they highlight the benefits of tracking patient care progression with systematic re-exams, and the substantial patient data collected by CLA, illustrating chiropractic's profound effects on the nervous system. Resources MentionedFor more information about selling your practice visit: https://www.progressivepracticesales.comTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  For more information about CLA please visit: https://insightcla.com/about/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jul 16, 2024 • 58min

262 - Chiropractic Multi-Business Entrepreneur Interview with Dr. Jeff Langmaid

In this episode, you'll discover:Be CLEAR NOT CLEVER when it comes to your communication Audit the communication in all your forms of marketing Why it is critical that you protect your CONFIDENCE as an entrepreneur What METRICS really matter - and WHY you need to monitor them The most valuable asset in your business right nowEpisode Highlights01:33 - Introduction to Dr. Jeff Langmaid, a multi-faceted chiropractor with a strong business mind.04:24 - The importance of persistence, diligence, and confidence-building for business growth.07:42 - Choosing between manifesting your vision or playing problem-solving "whack-a-mole."09:48 - The difficulties chiropractors face in consuming and applying research-based information to build their certainty and confidence.11:44 - Analyzing and improving communication methods to better guide patients and grow your business.14:11 - Insights on how to build bridges and connect with key leaders in the community.16:37 - Tracking data to monitor and improve business performance.20:12 - The value of having the right team with diverse skill sets and tapping into resources beyond local communities.22:58 - Monitoring metrics regularly to drive success and make informed decisions.25:52 - The value of controllable marketing assets, such as podcasts, and the opportunity for doctors to leverage these assets for growth.30:15 - Reaching inactive patients through consistent teaching and inviting.32:37 - Building a successful practice with a team of virtual assistants. 37:32 - Dr. Kale sits down with Success Partner Dr. Erik Kowalke, co-founder of SKED, a software designed to improve efficiency in chiropractic practices. Dr. Kowalke shares his journey from running a busy clinic to developing SKED in 2016 to automate patient communication and scheduling, thereby saving time and enhancing patient experience. He highlights SKED’s ability to increase show-up rates and streamline operations with intelligent automations. Dr. Kowalke underscores SKED’s reliability and commitment to future innovations. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about SKED please visit: www.sked.lifeSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jul 9, 2024 • 38min

261 - How to Deliver a Talk That Produces Qualified Leads

In this episode, you'll discover:Do the preparation so that when you speak you can focus your attention on your audienceThe secret sauce that will make the information lead to transformation.Understand what people want so you can give them what they needHow to anchor yourself into in CERTAINTY - the ultimate people magnetEpisode Highlights02:40 - Marketing and educating clients through virtual and live events.05:12 - The importance of execution in a five-part process.08:53 - Being in the moment for presentations - letting go and having fun.11:04 - Speaking to a room with the mindset of speaking to one person.14:26 - Treating people based on their destiny, not history.16:14 - The importance of understanding audience and message in chiropractic marketing.20:04 - Shifting from focus on self to audience, reducing anxiety and increasing excitement.22:01 - Delivering a message that resonates with the audience's wants and needs.23:58 - Dr. Eric DiMartino welcomes Success Partner, Dr. Jason Green from Simplified Functional Medicine to discuss how their program helps chiropractors incorporate functional medicine into their practices without the need for additional extensive training. Offering comprehensive support in clinical systems, business management, and marketing to drive new patient acquisition, their approach streamlines the treatment of common chronic conditions with simplified protocols. They have also seen an attractive ROI, aiming for a 6 to 7 times return on investment for their clients. Tune in to learn how this system works and can benefit your practice. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Simplified Functional Medicine please visit: https://simplifiedfunctionalmedicine.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jul 2, 2024 • 44min

260 - How to Mentally Prepare to Deliver Talks That Produce!

In this episode, you'll discover:How we mentally prepare for productive LIVE EVENTS / SPEAKINGInvest 50% of your preparation focusing on these 2 things Make it easy for the people to learn from you Stories move people out of their heads and into their hearts Commit to being TRANSFORMATIONAL - not just informational What to FOCUS on 5 mins before you take the stage Create a COMPELLING Call to Action that MOVES people Episode Highlights02:03 - An introduction to planning and executing live events, including immersions, marketing, and team building.05:45 - The importance of consistency in repeating key messages.07:33 - Developing continuing education for both patients and practitioners.10:12 - Using frameworks and color-coding to help practitioners learn and stay on track, with a focus on creating a consistent and predictable outcome.12:29 - Focusing on the right things during preparation for events, such as mindset and execution, rather than just working on a PowerPoint deck or presentation.14:38 - Preparing for events by visualizing attendees' intentions and goals.19:34 - The importance of clear objectives and measurable outcomes for events.22:17 - Understanding patients' needs and delivering on both their wants and needs to create a compelling experience and long-term trusting relationship.24:52 - Join Dr. Malcolm Rudd as he sits down with Sam Ogutucu, CEO of Medicloud, an IT solutions company based in Australia. Learn how Medicloud ensures regulatory compliance, offers strategic IT planning, and assists clinics in focusing on patient care. Sam also provides a compelling case study of how one clinic expanded from three to over fifty locations with his team's help. Whether you're in healthcare or business, this episode is packed with insights on leveraging technology for growth and compliance.  Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Medic Cloud please visit: mediccloud.com.auSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Jun 25, 2024 • 44min

259 - Don’t Get Distracted by Shiny Objects

In this episode, you'll discover:Resist the Tyranny of Distraction Step 1: Build a World-Class Chiropractic PracticeStep 2: Do Whatever the Heck You Want To Do How to navigate the distractions in both your business and life Building a great business is going to take 100% FOCUS for a while Episode Highlights04:54 - The importance of vitalistic chiropractic colleges and the launch of a new club on Sherman College Campus.07:13 - The importance of promoting chiropractic values and the significance of aligning actions with the mission and vision of chiropractic.10:57 -  The significance of focus and commitment in achieving success and producing meaningful results.13:23 - Finding that fulfillment on purpose and with success being able to invest in other businesses as an equity partner and advisor.15:41 - Drawing parallels from baseball, the key to success is like keeping you eye on the ball; being focused and productive. 18:03 - Focus is a binary concept. Either you are focused or distracted, and there's no in-between.21:47 - How the lack of focus can lead to mediocrity, unfulfillment, and unfulfilled potential. Build a successful practice, then focus on other endeavors.22:32 - Dr. Pete sits down with Success Partner, Dr. Clint Steele,to dive deep into the transformative world of Brain Based Health Solutions. Dr. Steele shares his inspiring journey from struggling practice to incredible success by shifting his focus towards the brain and nervous system. He discusses how this paradigm shift not only revitalized his practice but also enabled him to help other chiropractors make a bigger impact in their communities. From measuring brain function to improving patient outcomes and increasing practice referrals, Dr. Steele offers practical insights and powerful strategies. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Brain Based Health Solutions please visit: brainbasedhs.comSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477  Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

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