

The Remarkable CEO for Chiropractors
Dr. Peter Camiolo and Dr. Stephen Franson
Join remarkable CEO coaches and transformation experts Dr Stephen and Dr Pete on the audacious journey that is guaranteed to challenge, inspire and empower you to create a remarkable business as part of a remarkable life, not instead of one! Dr. Stephen and Dr. Pete have already trained thousands of chiropractors and leaders on how to create scaleable, durable and transferrable businesses. Each week you'll learn lessons from their growing experience and insights, generating acceleration for your personal and business transformation. The results will elevate you from having a job to owning a business that is remarkable, and help you become the CEO!
Episodes
Mentioned books

Jan 7, 2025 • 23min
287 - 2025 Theme for the Year: New Wine Skins
In this episode, you'll discover:2025 is not a continuation of 2024, it’s a new age, a next chapter, the next level. What happens when your business doubles in 2025, what breaks? You must be deliberate and intentional about optimizing your business for what’s important now, next and ultimately. The wineskin is the container, the vessel that will deliver the gift of chiropractic that you’ve received to the world desperate for what you have to offer. Episode Highlights01:00 - How the theme of "new wineskin" represents evolving systems and frameworks required to meet the challenges and opportunities of the future.03:08 - The importance of leaving behind outdated methods, focusing instead on readiness and adaptability for sustainable growth.05:38 - Why creating a scalable and flexible foundation is essential for 2025.08:16 - Why the practice of reflection and proactive preparation is critical to handling increased demands in patient volume and team size.10:43 - The concept of doubling capacity—patients, team size, and systems—and identify what might break under this growth scenario.13:07 - The importance of calculating capacity and creating accountability within business functions to sustain future growth.15:24 - The role of an accountability grid in assessing and optimizing key domains like attraction, conversion, and retention.17:32 - Insights into framing priorities for the next 90 days to build momentum and prepare for doubling business operations sustainably.18:54 - How aligning immediate actions with long-term goals ensures a smooth transition into higher business demands and opportunities.20:00 - The importance of integrating vision casting with detailed action planning to create clarity and alignment across your team. Resources MentionedDownload your copy of the Accountability Grid here: https://theremarkablepractice.com/podcast-ep287-acctgridRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Dec 31, 2024 • 1h 6min
286 - Top 10 Lessons Learned in 2024
In this episode, you'll discover:Every leader worth following walks with a limp, from a life full of failures and lessons learned that in turn lead to a life of remarkable growth. Listen in as Dr Pete share’s his 7 lessons learned in 2024, lessons that are guaranteed to transform his and have the potential to transform your life. Dr Stephen unpacks his big 5 lessons learned, and how he is positioned perfectly to make 2025 his best year yet. This is the real, raw Dr Pete and Dr Stephen, unpacking their challenges and struggles, loaded with insights that are guaranteed to help you navigate and elevate your business and life. Enjoy! Episode Highlights01:05 - Learn how "last to now" reflections provide momentum, build confidence, and prepare you to tackle the opportunities and challenges of the next year.03:08 - Discover why focusing on lessons learned rather than just wins reveals the most valuable growth opportunities in both personal and professional life.05:50 - Understand the power of gratitude as a transformative perspective.08:24 - Why preparation is the ultimate success hack and how being proactive rather than reactive allows you to serve at a higher level.12:27 - How calculating capacity in your business reveals untapped potential for growth.16:31 - The significance of creating margin and increasing capacity intentionally to foster growth and improve operational efficiency.20:15 - How focus differentiates busyness from productivity and helps build a sustainable, scalable business model.24:08 - The importance of mindset and attitude in controlling your physiology and improving both performance and outcomes.27:30 - The value of real, face-to-face connections with your team, fostering trust and stronger relationships that enhance collaboration.33:46 - Insights into the critical role of rest—mental, emotional, and physical—in aligning with sustainable growth and leadership success.37:12 - How operationalizing, professionalizing, and optimizing your business systems create scalability and durability for future growth.41:10 - The importance of relationships as the foundation of all success, impacting your team, patients, and the broader community.44:39 - Why leaders must balance work seriousness with personal joy, using humor and fun to enhance team morale and personal satisfaction.47:01 - Hear how great leaders inspire hope and personal responsibility.50:35 - The power of aligning proven systems with accountability, ensuring transformational growth through disciplined execution.53:10 - Why mentorship and following proven systems across all areas of life are key to achieving alignment, growth, and long-term success.55:39 - Dr. Sebastion Bonnin is joined by Success Partner, Dr. Joe Esposito from Aceva about integrating nutrition into chiropractic care without managing it. Dr. Esposito discusses Aceva's approach to providing high-quality supplements designed to complement chiropractic treatments by addressing deficiencies and inflammation. Highlighting the importance of standardized care plans for simplicity and profitability, he underscores Aceva's commitment to business strategy, quality, and easy implementation. Resources MentionedRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about Aceva please visit: https://aceva.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Dec 24, 2024 • 42min
285 - How to Plan for the Most Remarkable 2025
In this episode, you'll discover:This is the MOST IMPORTANT episode of the year - for Next YearWhat 3-5 Big Changes need to be made to go from your business now to next? Identify who is accountable for the growth of your business through the lens of your Accountability GridUse the Lead Flow Worksheet to reverse engineer what Success looks like next yearThe metrics are the matrix – Clarify Base Case, Best Case and Worse Case Episode Highlights00:55- Introduction to the topic of Now to Next for preparing for the new year.01:55 - The importance of execution and implementation of the strategies discussed in the podcast.05:12 - The APPEAR process (Assess, Plan, Prepare, Execute, Assess, Report, Repeat) and the critical role of the assessment phase.11:29 - Utilizing thorough planning to avoid costly mistakes and ensure a successful outcome.15:40 - Setting intelligent goals based on past performance and data, and the need for clarity and measurement.20:00 - Using the Lead Flow infographic to reverse engineer goals for the next quarter.25:02 - The significance of total active patients and the processes that drive growth in key metrics.30:01 - Insight into how to effectively review plans with your team to ensure alignment and accountability.35:03 - Taking action and implement the strategies discussed, and the invitation to reach out for coaching services. Resources MentionedDownload your copy of the Vision Story and Vision Map PDFs here: https://theremarkablepractice.com/podcast-ep285-nowtonextRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Dec 17, 2024 • 1h 9min
284 - How to Assess 2024 To Plan for 2025
In this episode, you'll discover:Assess your current business using the proven APPEAR Process Reduce or Eliminate Team Drama using Base Case Scenario Goal-SettingIdentify specific constraints on your business that influenced this year’s performance outcomesLeverage the Remarkable Lead Flow Worksheet to set and assess your goals. Understand the Base Case, Best Case, Worse Case construct and how to apply to your business. Make the future about solving math problems and not people problems. Episode Highlights01:05 - The importance of gratitude and reflecting on progress from "last to now" as a disciplined practice to inform future planning.02:05 - Discover the frameworks of "last to now" and "now to next," emphasizing vision casting and data-driven goal setting as essential tools for remarkable business outcomes.07:51 - Applying intentional energy and effort to critical assessments and board meetings.10:44 - Insight into setting a strong foundation for 2025 success now rather than waiting until the new year.15:07 - How proactive planning can create momentum and readiness for growth.18:24 - Learn the "APPEAR" process for effective business planning—Assess, Plan, Prepare, Execute, Assess again, Report, and Repeat—and why looking back is crucial for forward momentum.31:38 - Explore the Lead Flow Worksheet as a tool for reverse-engineering goals and using performance data to inform marketing, sales, retention, and revenue growth strategies.39:54 - Discover how to assess performance metrics such as show rate, stick rate, and conversion rate to identify constraints and opportunities for improvement within your business model.49:29 - The importance of net momentum and its impact on revenue growth, using data like churn rate, reactivation rate, and patient acquisition.55:37 - Learn to differentiate between processes and projects, assigning ownership for business constraints, and using KPIs to energize and grow areas of opportunity. Resources MentionedDownload your copy of the Lead Flow Worksheet & Accountability Grid here: https://theremarkablepractice.com/podcast-ep284-lasttonowRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Dec 10, 2024 • 21min
283 - How to Increase Your Team’s Productivity and Profitability
In this episode, you'll discover:The keys to optimizing productivity and profitability are setting clear Expectations and Agreements - and creating greater AccountabilityDefine the key responsibilities for each role (Job Description) Quantify outcomes and focus accountability with KPI’s and Goals Capture everything in writing and organize the KPI’s with the proper reporting tools Leverage the 90-Day Project Planner for Quarterly Projects, assigned to the right person Episode Highlights00:52 - Learn how creating a business that supports your life, rather than competing with it, is the foundation of a remarkable practice.02:45 - Discover the importance of maintaining personal wellness as a leader, including practices like cold plunges, meditation, and self-care routines.05:24 - Understand the critical role of setting clear expectations and agreements within your team and family to create a structured and supportive environment.10:47 - Gain insights on differentiating between responsibilities (day-to-day duties) and projects (specific, time-bound initiatives) in leadership roles.13:02- Learn how to tackle team or personal challenges as projects that require focused energy and resources for a specific period.14:20 - Explore the importance of resetting quarterly goals and projects to ensure alignment with your vision and operational outcomes.14:56 - Discover how a scorecard helps measure individual responsibilities and outcomes, ensuring team members remain accountable for their roles.15:13 - Learn the value of a project planner in organizing tasks essential for achieving quarterly business goals, ensuring clarity and focus.16:45 - Recognize the difference between managing processes (ongoing tasks) and projects (one-time initiatives) for streamlined operations. Resources MentionedDownload your copy of the Project Planner here:"https://theremarkablepractice.com/podcast-ep283-projectplannerRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about Platinum Systems please visit: https://www.platinumsystem.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Dec 3, 2024 • 39min
282 - How to Make Your Practice More Attractive to a Young Buyer
In this episode, you'll discover:What is Transferable Value?How to make your business more attractive to your Ideal Buyer What types of practices are easier to sell? Which are harder? What’s the chiro acquisition marketplace like today? Episode Highlights00:41 – The importance of planning for a successful exit strategy.02:30 – The value of early vision and planning for a smooth and profitable practice exit.06:01 – Common mistakes, like waiting too long to sell or failing to maintain the practice's value, which can lead to significant financial losses.07:33 – The importance of managing financial records properly to ensure the practice's value is transferable and provable to potential buyers.09:31 – The challenges of associate buyouts, including understanding the associate’s financial situation and preparing for smooth transitions.13:08 – The necessity of transferable systems, including team operations and marketing, to make the practice more appealing to potential buyers.18:48 – Counterintuitive aspects of practice value, such as the importance of digital marketing and systems over reliance on referral-based patient acquisition.25:04 – Viewing the practice as a marketable asset and understanding the traits and desires of the ideal buyer to maximize appeal and value.28:21 – The importance of planning a runway for transition, including digitizing records and creating systems that new owners can easily adopt.33:23 – Advice on consulting early with experts, conducting valuations, and creating strategies tailored to the practice's unique attributes and market potential. Resources MentionedRegister Now for the TRP Remarkable Team Building Immersion - January 31 and Feb 1, 2025 in Tampa, FL and Feb 28 and Mar 1, 2025 in Brisbane, AUS - https://theremarkablepractice.com/upcoming-events/To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about Progressive Practice Sales at: https://www.progressivepracticesales.com/Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Nov 26, 2024 • 27min
The Art of Goal Re-Setting
In this episode, you'll discover:Mounting an intelligent and intentional comeback response when your business is off track Remember the purpose of your goals is to energize your team Leverage the Hawthorne effect and gain 65% greater outcomes E = MC2, you’re business is always a reflection of your energy Common pitfalls to avoid with goal adjustments Episode Highlights00:58 - Introduction to the topic of goal resetting and its relevance in CEO masterminds, particularly in the fourth quarter of the year.02:07 - Discussion of the energy and inspiration derived from recent immersion events and personal stories about surf sessions creating energy for leadership.04:53 - The value of board meetings and the impact of vision casting in leadership through well-defined goals.07:56 - Explanation of base case goals for the year, with examples of top-line revenue targets and tracking progress.08:42 - Description of a library of resources available on goal setting and systems for success, with episodes and bonus tools for deeper learning.17:15 - The importance of involving and recruiting teams in goal-setting processes to create ownership and accountability.21:23 - An approach to diagnosing issues with goals through granular breakdowns, focusing on specific metrics and troubleshooting problem areas.24:15 - Strategy for recovering from being off track by setting micro goals and redefining smaller, focused targets for team motivation.25:45 - The connection between energy, team dynamics, and business success, emphasizing the CEO's role as the "chief energy officer."26:15 - A look at modifying bonus systems during challenging quarters, linking smaller incentives to realistic, adjusted goals. Resources MentionedDownload your copy of the TRP Bonus System Worksheet here: https://theremarkablepractice.com/podcast-ep281-bonusworksheetTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Nov 19, 2024 • 55min
280 - Show Me The Money
n this episode, you'll discover:The 3rd party in every deal: the banker The importance of securing financing in any deal Lots of opportunities in practice acquisition De Novo (opening new business) vs Acquisition (buying an existing business) the step by step guide to securing financing Episode Highlights00:50 - Introduction to the topic of acquisition, emphasizing the benefits of buying a practice instead of starting a de novo.02:51 - The importance of not making assumptions, especially for first-time buyers.04:10 - Three major dynamics affecting practice transitions: post-COVID hangover, baby boomers aging out, and economic uncertainty.06:06 - The need for proper planning and clean financials to make the practice more attractive to buyers.10:37 - The value of seller financing as it is viewed positively by banks, as it keeps the seller engaged and vested in the business's performance.16:49 - The role of documentation and due diligence in the process of selling and building trust with the banks.27:27 - The pros and cons of buying a practice vs. starting a practice.33:20 - The concept of arbitrage, where buyers can improve the business by increasing charges, adding services, or growing patient numbers.38:57 - The differences between asset and stock purchases, noting that asset purchases are more common and forgive past sins.44:48 - The benefits of expanding with SBA loans, including the potential for zero down and expedited vetting processes. Resources MentionedTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Nov 12, 2024 • 32min
279 - Building and Leading an 8 Figure Chiropractic Business
In this episode, you'll discover:Lessons learned from private equity groups scrutinizing the business; and how that can be applied to your business today to make millionsNavigating the rough seas of change in a business What we need to know about the chiropractic business landscape nowWhat we need to know about what’s coming next in chiropractic Episode Highlights00:56 - An introduction to Dr. Brian Capra and the conversation, focusing on the "last, now, and next" framework03:49 - The need to re-engage and re-motivate, leading to a deeper understanding of private equity, valuations, and multiples.06:29 - The complexity of merging companies and the importance of advisors in the process.09:41 - The value of having a platform with multiple products to increase valuations as well as value to customers.15:15 - The importance of building trust and credibility with customers through various services and products.20:19 - The significant challenge of a cyber attack on Change Healthcare, which affected insurance billing and caused a backlog of 200,000 claims.22:25 - The need to build an infrastructure to support rapid growth.27:42 - The potential of AI to scale the business and the importance of embracing new technologies. Resources MentionedTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Nov 5, 2024 • 32min
278 - How Much Should You Pay Yourself?
In this episode, you'll discover:Fully-Loaded Books is the requirement of a Remarkable Business How should you ACCOUNT for your Compensation on your books?How to arrive at a TRUE Profit and Profit Margin Understand the difference between Direct and Indirect costs in your business Differentiate between COGS and COSDCalculate owner’s discretionary earnings (ODE) or Seller's discretionary earning (SDE) Episode Highlights00:49 - The importance of discussing self-compensation which is often overlooked. 02:34 - The necessity of setting up a compensation model that energizes the owner.04:01 - A look at the "Remarkable Money Metrics" as part of the vital signs and standards for business compensation.05:09 - The three ways that a business owner gets paid. 08:01 - The importance of understanding business compensation regardless of your current level of knowledge.12:15 - Scenario 1 - A look at the framework for compensation in a million dollar practice.24:14 - Scenario 2 - A look at compensation in a $500,000 practice.28:09 - Scenario 3 - Compensation framework in a $750,000 practice29:59 - The importance of paying oneself right and using the provided framework to scale business compensation. Resources MentionedDownload your copy of the REM Money Metrics here: www.theremarkablepractice.com/podcast-ep278-moneymetricsTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoSubscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477 Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business


